VTech(R) Unveils V.Smile Pocket(TM) Educational Portable Video Game System at American International Toy Fair

V. "We welcome AnneMail's customers and look
forward to providing them with the exceptional customer service and
broad product line that All Aboard Toys shoppers have relied on for
the past six years. All Aboard Toys
is part of the eonBusiness Group (www.eonBusiness."

The Write Combination of Learning
VTech's Write and Learn series uses a unique progressive approach to teach
kids the fundamental skills of writing -- kids begin to scribble and doodle
with a chunky stylus and as abilities increase, moves to a pencil-type stylus
or crayon for drawing and writing .com ; or Beth Pagano,
312/297-7512 or beth.

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Smile," said Julia Fitzgerald, vice president of marketing , VTech
Electronics North America, LLC.Smile Smartridge library is
expanding to include new licensed titles such as Finding Nemo, Sponge Bob
Square Pants, Wiggles and Cinderella, in addition to the 10 titles released in
2004.Smile TV Learning System, available
now at mass retailers (ERP $59 .vtech."

About All Aboard Toys, LLC

All Aboard Toys (www.

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"Now more than ever kids know exactly what
they want -- they are sophisticated and savvy and want to play the same games
as their older siblings.99) which holds the handheld system and two
Smartridges, a recharger system ($24.
All Aboard Toys is the official exclusive online retailer for
Madeline.99.hirsch@edelman .

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"

High Tech Means High-Impact Fun
"With the continued popularity of the educational toy category and the
burgeoning success of the handheld video game industry, it was a natural
evolution to merge these two formats and develop a portable version of
V.99) will also
be available fall 2005.
"All Aboard Toys sales reached historic highs in 2004, and the
addition of AnneMail's assets and customer base positions us for
another record-breaking year," said Josh Toney, All Aboard Toys
Manager of Operations. Using a blend of free-expression doodling and
step-by-step instructions , the Write and Learn series makes writing fun -- not
a chore.gray@edelman.

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Smile last year confirmed further that parents
want a fun, educational, non-violent video game alternative for their kids, "
said Jim Silver, editor-in-chief of Toy Wishes. The V.99) includes the Alphabet Park Smartridge .

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Smile Pocket gives parents
that educational option when their kids are asking for a handheld video game.

V.Smile Pocket comes with the Zayzoo: My Alien
Classmate Smartridge (ERP $89.
Additional Smartridges retail for $19.99. Since 1976, VTech has been developing high-quality,
innovative educational products for children from birth to preteen that
deliver "smart play" through the combination of entertaining electronic
formats and engaging, age-appropriate content that help children learn while
having fun.com and one of the leading online retailers of Thomas the
Tank Engine and Friends train products. Orders received Monday through Friday before
5:00 PM EST ship the same day we receive them . The
drawing area lets children doodle away as they listen to silly sounds and
music. For comfortable
creating, the Write + Learn Desk comes with a child-sized stool, and for
learning on-the-go, the desk's snap-off legs can easily be removed. Kaiser Family Foundation, Zero to Six Electronic Media in
the Lives of Infants, Toddlers and Preschoolers (Fall 2003)
(2) Jan Olsen, Creative Classroom (September/October 2000)

Contact: Beth Pagano
312/297-7512 (work) 773 /294-5356 (cell)
beth.

tdh alladin

Smile
Smartridge library, complete with 25 titles, is compatible with both the
V.Smile Pocket is compatible with standard headphones,
which can be purchased separately . "We are very pleased to have reached this agreement with
them, and we are confident our customers will be as impressed with All
Aboard Toys as we are.AllAboardToys. ERP: $17.

(1) Henry J.

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V.Smile Pocket delivers videogaming fun on the go
or at home.

AllAboardToys. All copyrights
and trademarks are the property of their respective owners.99 to $49.com .

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V.hirsch@edelman.

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V.Smile Pocket can be connected to a television for videogaming on the
big screen.
VTech Electronics North America, LLC is headquartered in Arlington
Heights, Ill."
AnneMail. We believe our
inventory is the broadest available from a single source, with stock
ranging from underwear to bedding to party supplies and toys for each
product line we offer. Through five different products VTech uses its proprietary "Write it
Right" writing recognition technology to encourage continued development of
handwriting skills while using a progressive technique to move a child
effortlessly from using their finger to a chunky stylus and finally a pencil. The Artboard enables
young artists and writers to draw familiar objects while learning the object
name and first letter with 26 interchangeable erasable "smart doodle" pages
that cover the entire alphabet. ERP: $29.
Twelve different modes of play encourage children to get creative -- color,
draw, and learn letter and number strokes step -by-step.

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Blurring the distinction between video game console and handheld video
games, the first to market V.gray@edelman.

VTech Gets Back to Basics and 'Writes It Right' at American International Toy Fair 2005

New Write and Learn(TM) Series Turns Kids' Attention From the Computer Mouse
to the Pencil

CHICAGO, Are preschoolers learning to navigate a
computer mouse before they write? With 73 percent(1) of households with
children up to 6 years old owning a computer, it is a strong possibility that
children may be better equipped to navigate the Internet before they learn the
fundamentals of writing.

Write and Learn Series Product Line

Write + Learn Letter Book(TM)
Writing Tool: Finger Touch -- Ages 3 years + Up
This activity-filled phonics picture book engages early learners with
reading, handwriting , counting and vocabulary-building activities on
20 interactive pages.99

Write + Learn Smartboard(TM)
Writing Tool: Crayons and Stylus -- 4 years + Up
The Write and Learn Smartboard is an interactive writing and drawing board
that helps teach letters and numbers and inspire creativity through counting,
drawing and music activities with two areas for play -- the Write Smart area
and a drawing area. The Smartboard emulates a real-life tutor by rewarding a child's work
with encouraging phrases.99

ABOUT VTECH
VTech, the creator of the Electronic Learning Products (ELP ) Category and
the award-winning V.pagano@edelman.

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Smile library for 2005.com.com online toy business , its customer base and
various other related assets including the AnneMail.

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At
home, V.

ABOUT VTECH
VTech, the creator of the Electronic Learning Products (ELP) Category and
the award-winning V. is based in Hong Kong and is a pioneer
in the establishment of China-based manufacturing facilities, selling its
products via a strong brand platform supported by a well-established
distribution network in North America, Europe and Asia.
For more information on V.com), a leading online retailer of top-rated
educational and family-friendly products, announced today its
acquisition of certain strategic assets from AnneMail, Inc.
The series ranges from creative artboards and lightboards to letter books and
desks, each providing a hands-on approach to help children explore writing and
drawing .

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Smile(TM) TV Learning System, VTech(R) Electronics
North America, today announced the addition of the V. The V.99).Smile TV Learning System, is a world leader of age-
appropriate learning toys.com;
Danielle Gray, 312/297-7575 or danielle.com; or Beth Pagano,
312/297-7512 or beth."
All Aboard Toys, a licensed online retailer, offers an extensive
line of educational and family-friendly products at competitive
prices, featuring a wide range of popular characters including Thomas
the Tank Engine(TM), Bob the Builder(TM), Jay Jay the Jet Plane(TM),
Dora the Explorer(TM), Madeline(TM), Sesame Street(TM) and many more.com) or call 303-649-1692.

4to40 playset

Smile
Pocket from the TV without interrupting their game or their fun."
With 15 new titles to choose from, the V. For more information or to arrange an interview,
contact Edelman: Allison Hirsch, 312/297-7585 or allison. In its first such acquisition, All Aboard Toys
purchased the AnneMail. Without proper instructions and guidance ,
kids learn to write inefficiently(2), according to Jan Olsen, an occupational
therapist and creator of Handwriting Without Tears(R), a program that is
devoted to making handwriting an automatic and natural skill for children of
all ability levels.99

Write + Learn Lightboard(TM)
Writing Tool: Chunky Stylus -- Ages 4 years + Up
The portable Write and Learn Lightboard features a light-up screen, stroke
recognition technology and 10 learning modes that teach preschoolers how to
write all the letters of the alphabet, step by step.

This category contains sites that feature activities for very young children to paint and color.

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"The proven success of V.Smile and VTech 's additional product lines,
visit http://www.Smile(TM) TV Learning System, is getting back
to basics with the VTech Write and Learn(TM) series -- a line of engaging
products for children ages 3 and older that helps kids to develop fundamental
writing skills. "VTech identified this as a potential problem
and developed the Write and Learn series to assist parents as they begin to
teach their children how to write in a fun way with the proper letter
strokes. ERP:
$19. ERP: $24.

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Smile TV Learning System and the V. In its portable mode, V. VTech Electronics, Ltd.

Business Editors /Entertainment Editors

DENVER----All Aboard Toys, LLC
(www.vtech.com .

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Smile Pocket's high resolution (320x240)
LCD screen gives kids a sharp, crystal-clear interface anytime, anywhere.99) and a car adapter ($14.pagano@edelman.

All Aboard Toys Acquires Strategic Assets of Competitor AnneMail.com; Denver -Based Online Toy Store Continues Record Growth

com) is a leading online
retailer offering an extensive selection of family-friendly products
featuring popular characters including Thomas the Tank Engine (TM),
Dora the Explorer(TM), Bob the Builder(TM), Winnie the Pooh, Elmo(TM),
Madeline(TM), Clifford the Big Red Dog(R), Veggie Tales(TM), Sesame
Street(TM) and others.
Complete with two levels of difficulty -- Beginner and Advanced -- to
challenge children in their learning progress. VTech Electronics , Ltd.com ;
Danielle Gray, 312/297-7575 or danielle.

playset pooh

Smile Pocket(TM) and 15
new Smartridges(TM ) to the V.Smile Smartridge Library

Early Learners Junior Thinkers Master Minds
- Ages 3 to 5 - Ages 4 to 6 - Ages 6 to 8

2004 Titles 2004 Titles 2004 Titles
Alphabet Park Little Red Riding Hood Learnin' Wheels
Care Bears Scooby-Doo Mickey Mouse
The Lion King Spider -Man + Friends
Winnie the Pooh The Little Mermaid

2005 Titles 2005 Titles 2005 Titles
Barney Dora the Explorer Aladdin
Bob the Builder Finding Nemo Cinderella
Blue's Clues Sesame Street Spider-Man II
Elmo's World Toy Story 2 SpongeBob Squarepants
The Wiggles To be announced
Thomas + Friends

Available fall 2005, the V.com website and
associated Internet domain names.com customers will receive an exclusive special-offer
email and an invitation to join All Aboard Toys frequent buyer ,
birthday club and special discount programs. "Our website shopping
experience is easy, fast and secure, and customers can view the
products they want quickly and easily with just a click or two , by
category, product line or appropriate age level.
The first-of-its-kind series combines VTech's technology with fun
preschool skills such as doodling and scribbling to teach a child the first
steps in achieving writing success and prepare them for their first year of
school. The VTech Write and Learn series is designed for ages 3 and 4 years
and up with an estimated retail price ranging from $17.
For more information on V.Smile and VTech's additional product lines,
visit http://www.

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Smile Pocket First to Merge Portable Video Gaming with Plug + Play Console

CHICAGO , Building on last year's successful debut
of the award-winning V.com.com.99

Write + Learn Artboard(TM)
Writing Tool: Crayons -- Ages 3 years + Up
Budding artists and writers will get a head start with the Write + Learn
Artboard's interactive activity sheets, which encourage creative expression
through tracing, writing, vocabulary and the alphabet.Smile TV Learning System, is a world leader of
age-appropriate learning toys.

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Each exchangeable Smartridge immerses children in a complete video game
experience all while practicing the subjects they're learning in school,
including spelling, reading, math and problem solving., of Hot
Springs, Arkansas. VTech(R), creator of the electronic learning
category and the award-winning V.
"Learning to write is not an easy task for children to learn or for
parents to teach," said Julia Fitzgerald, vice president of marketing , VTech
Electronics North America, LLC. The Write Smart area magically recognizes the number or
letter children write and reflects their work on a built-in LCD screen. is based in Hong Kong and is a pioneer
in the establishment of China-based manufacturing facilities, selling its
products via a strong brand platform supported by a well-established
distribution network in North America, Europe and Asia.

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"In the six years we have been in business, we've managed to
create one of the best customer shopping experiences around, based on
how our customers rate us," said Toney. Each page shows proper letter stroke and steps,
enabling preschoolers to trace letters with their fingers -- the first step
for young writers -- as they practice their primary writing skills.99

Write + Learn(TM ) Desk
Writing Tool: Crayons and Stylus -- 4 years + Up
The Write and Learn Desk is an interactive, stand alone drawing desk that
helps to teach core preschool skills through engaging games and activities. ERP:
$49. Since 1976, VTech has been developing
high-quality, innovative educational products for children from birth to
preteen that deliver "smart play" through the combination of entertaining
electronic formats and engaging, age-appropriate content that help children
learn while having fun.com
VTECH SHOWROOM
200 Fifth Avenue
Suite 1452

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"V.Smile Pocket provides kids with a high-tech video
game that goes beyond their expectations -- it works on the TV and has the
screen resolution that will become the new gold standard on the playground .Smile Pocket accessories, including a
carrying case (ERP $14. V.AllAboardToys. For more information or to arrange an interview,
contact Edelman: Allison Hirsch, 312/297-7585 or allison.

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Smile Pocket , a
handheld educational video game system for children ages 5 and older, offers
high definition videogaming in an easy-to-hold, portable system.
"All Aboard Toys has long been considered an industry leader, and
I've always been impressed by their broad selection of products and
high level of service," said Anne Marcus, founder and president of
AnneMail. For more information about All
Aboard Toys, a licensed online retailer, please access the company's
website (www.com).
VTech Electronics North America, LLC is headquartered in Arlington
Heights, Ill.pagano@edelman.

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Smile Pocket. And when it's time to go, kids can easily disconnect the V. All Aboard Toys' comprehensive inventory is
believed to be the broadest available from a single source, with
products in each category ranging from puzzles and books to toys,
clothing, bedding and decorative items. Combining light-up
instructional direction with special interactive "write-right" technology, the
Lightboard guides children through the activities with a chunky stylus to
teach letters, numbers, music and games, and also offers creative free play .