The social network architecture of the site
enables advertisers to target gamers with game- and console-specific products
that users express interest in upon registration . PlayStation Magazine is the #1 publication for
passionate PlayStation and PSP gamers. PlayStation
Magazine and Computer Gaming World.com, eWEEK.com, ExtremeTech.

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"
The open source Laszlo technology used by 1UP. Tetris DS features multiple modes themed
with retro Nintendo characters and music.

nintendo.

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The Company also produces highly-targeted b-to-b and consumer
technology events including DigitalLife.
"Players are embracing our model of a compelling, safe, easy-to-use
wireless gaming service," says Reggie Fils-Aime, Nintendo of America's
executive vice president of sales + marketing.

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Ziff Davis Media Game Group
reaches 8 million core gamers per month, making Ziff Davis Media the largest
publisher of video and PC game magazines in the United States. The Company exports the power of its
brands internationally, with publications in 41 countries and 20 languages. More Than 27 Million Connections Have Been Made Around the World

REDMOND, Wash., Nintendo 's wireless gaming service
has hit an all-time gaming record of 1 million unique users, in less than four
months in operation.

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com, Ziff Davis Media Game
Group's online community for gaming enthusiasts , announced today that it has
won the 2005 Innovator Award in the Open Source category from Application
Development Trends magazine. For example, Xbox
enthusiasts receive information on the latest releases from Xbox developers,
making them more responsive to Xbox-specific advertisements.ziffdavis.

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Application Development Trends magazine recognizes online organizations
that successfully develop and implement innovative applications that provide
useful benefits for site visitors.

The worldwide leader and innovator in the creation of interactive
entertainment, Nintendo Co.

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Advertisers benefit as well.
"1UP. The
recognition we received in Application Development Trends magazine shows that
1UP... 1UP."
On March 20, two new Wi-Fi-enabled games arrive in the Americas to draw
even more players to Nintendo Wi-Fi Connection., Ltd.

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"Those 1 million users
represent more than 27 million game sessions.

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com requires that gamers register on the website to receive benefits
including a personal Web page with a blog, access to hundreds of special
gaming interest clubs and the ability to create new clubs, and a People Finder
that introduces members with similar interests.
Ziff Davis Media is a leading integrated media company focusing on the
technology , videogame and consumer lifestyle markets.
(Logo: http://www.
For more information about Nintendo, visit the company's Web site at
http://www.

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The Company is an
information services provider of technology media including publications,
websites, conferences, events, eSeminars, eNewsletters , custom publishing,
list rentals, research and market intelligence.

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com is a major destination in the online videogame sector, and it further
differentiates our strengths in the marketplace.com .

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1UP.
Ziff Davis leverages its content on the Internet with eight highly-targeted
technology and gaming sites including PCMag. Up to four players can compete against
friends or strangers, near or far.

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"By using open source technology, we were able
to expand our online approach and technology for our gaming publications. PlayStation Magazine.,
serves as headquarters for Nintendo's operations in the Western Hemisphere.

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In the United States, the
Company publishes 9 magazines including PC Magazine , Sync, ExtremeTech, eWEEK,
CIO Insight, Baseline, Electronic Gaming Monthly, Computer Gaming World ,
Official U.com.

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com Web
site was launched with great success . Electronic Gaming Monthly has the highest rate
base of any independent gaming magazine published. With its main headquarters and PC
Magazine Labs based in New York, Ziff Davis Media also has offices and lab
facilities in the San Francisco and Boston markets., of Kyoto, Japan, manufactures and markets
hardware and software for its popular home and portable video game systems., based in Redmond, Wash.

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"

About Ziff Davis Media Game Group
Ziff Davis Media Game Group is the largest publisher of electronic game
magazines in the United States.com/cgi-bin/prnh/20050516/NINTENDOLOGO )
Nintendo(R) Wi-Fi Connection lets Nintendo DS(TM) owners log on cost-free
to compete or interact in a variety of games, from racing in Mario Kart(R) DS
to community-building in Animal Crossing(R): Wild World.

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Nintendo 's Wi-Fi Service Logs Its 1 Millionth Player

Tetris(R) DS brings a twist
to the addictive classic puzzle game.

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Ziff Davis Media Game Group's 1UP.com Wins 2005 Innovator Award

if you're an online gamer or open
source developer looking for ideas, this is the place to be.

A
wholly owned subsidiary, Nintendo of America Inc.

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com and cited by Application
Development Trends magazine allows users to navigate the site without constant
interruption by lengthy page refreshes.

About Ziff Davis Media Inc.

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S.com
and 1UP. Since the release of its first
home video game system in 1983, Nintendo has sold more than 2 billion video
games and more than 360 million hardware units globally, creating enduring
industry icons such as Mario(TM) and Donkey Kong(R) and launching popular
culture franchise phenomena such as Metroid(R), Zelda(TM) and Pokemon(R).

Contains sites that provide news, information, reviews, and previews for new and old video games.

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com, which launched in 2004 to provide
gamers with a fresh and unique approach to online gaming, developed a website
that enables gamers to interact with each other in a community setting. Additional information is
available at http://www.newscom. The 1 millionth user
was a player in Japan, who logged on to play Animal Crossing: Wild World.

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The technology is particularly
important since it allows the gamer to interact directly with rich content. Computer Gaming World is the longest
running and most respected publication for core PC gamers. The site taps into the Game Group's
unparalleled editorial resources to provide a rich body of reviews, previews,
cheats, Top 10 lists, downloads, news and stories. This riveting
first-person shooter lets players choose from a variety of characters and
weapons, with extensive replay options.
Each year, hundreds of all-new titles for the best-selling Game Boy(R) Advance
SP , Nintendo DS(TM) and Nintendo GameCube(TM) systems extend Nintendo's vast
game library and continue the tradition of delivering a rich, diverse mix of
quality video games for players of all ages.com .

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SAN FRANCISCO, 1UP.
1UP.com takes community far beyond the standard message boards and chat
areas of other gaming sites," said Shampa Banerjee, Chief Technology Officer
of Ziff Davis Media Game Group. It covers the PlayStation
2, Xbox, GameCube, Nintendo DS, Sony PSP, and all relevant and emerging game
systems.

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According to Application Development Trends magazine, "the new 1UP . Official U.com features
exclusive editorial content in addition to content drawn from Ziff Davis Media
Game Group magazines Electronic Gaming Monthly, Official U.
Also launching March 20 , Metroid(R) Prime Hunters features competition
using Nintendo Wi-Fi Connection, but players get an added bonus: the ability
to chat with one another before and after battles, using VoIP (Voice over
Internet Protocol). Players can use this Metroid chat feature to agree on
match parameters and to relive their battle glories.