The award was presented at the 2005 AWRT Gracie Allen
Awards at New York's Marriott Marquis. The Dove Real Beauty Award is part of this effort and will be given
out on an annual basis to celebrate an individual best deserving of
recognition based on the award criteria. The Foundation of AWRT has created
partnerships and joint-initiatives with the National Middle School
Association, the Emma Bowen Foundation, the American Red Cross and other
organizations that are philosophy aligned with the mission of the Foundation
of AWRT. Through this initiative, the Foundation
of AWRT has adopted needy urban middle schools around the country and provided
educational donations derived from collateral based on the Empowering America
program . Dove, manufactured by Unilever, is the No. One in every three households uses a Dove
product(1 ), which includes beauty bars, body washes, face care, anti-
perspirant/deodorants, hair care and styling aids.

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As Editor-at-Large of O, the
Oprah Magazine, King empowers women to live their best lives.

About AWRT
The year 2001 marked the 50th Anniversary and a golden highlight for
American Women in Radio and Television (AWRT) Inc.
Our new annual circulation: 210,000 (35 ,000 per issue) with an
estimated pass along readership of 525,000 (based on an average of 2.

Mary Burroughs, President and Publisher/cel (916) 296-9657
California Golf Lifestyle Magazine
www.
Sacramento, CA 95818
Phone: (916) 736-0663 Fax: (916) 736-3063

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The Foundation also produces nationally acclaimed recognition
programs, including the Gracie Allen Awards , a live, New York-based gala that
awards exemplary programming created for, by, and about women.

Employing various
communication vehicles -- advertising, a Web site, billboards, events and a
Self -Esteem Fund -- the campaign will invite women to join in the discussion
about beauty and share their views of it with women around the world.
Every issue of California Golf + Lifestyle Magazine provides
editorial and pictorial focus on golf and the golfer's lifestyle in
Northern, Central and Southern California ..

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(1) AC Nielsen (2004)

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Gayle King serves as the inaugural
recipient of the award and as a great example of a media figure who is
committed to challenging the definition of beauty and utilizing her power to
bring this issue to the public's attention. The magazine
strives to be a useful resource and personal growth guide to help women become
more of who they really are . The Foundation supports several public-service campaigns, including
most recently AWRT Empowering America, which pays tribute to many of America's
most pioneering and inspiring women.

About the Campaign for Real Beauty
The Dove Campaign for Real Beauty is a global effort that is intended to
serve as a starting point for societal change and act as a catalyst for
widening the definition and discussion of beauty.

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Ms.awrt.5
readers per copy).

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Gayle King Receives Inaugural Dove Real Beauty Award From American Women in Radio and Television and Dove(R)

"Like Dove, we want the readers of O, The Oprah
Magazine to focus on their inner beauty because that is where a person 's true
happiness lies. King's leadership, O, The Oprah Magazine
has grown into one of today's top women's lifestyle publications with an
audience of over 13 million. It is expanding print distribution throughout California.

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"
A three-time Emmy Award winner, Gayle King started her career as a
television production assistant and eventually became a news anchor and on-air
television host. "We are pleased to present
this award to a leader who uses her influence and the powerful impact of the
media to spread positive messages about self-esteem to women throughout the
world.campaignforrealbeauty .

Sports Editors/Golf Writers

SACRAMENTO, Calif.

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Her successful career in the media and longstanding
commitment to AWRT and other worthy organizations make her the ideal
recipient.

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"It's a great feeling of accomplishment to be recognized by my colleagues
in the media," said Ms. Headquartered in the Washington, DC metro
area, AWRT carries forth its mission by educating , advocating and acting as a
resource to its members and the industry at large.O.

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where the quality of
life matters as much as the quality of the game.

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"
Chickie Bucco, 2005 president of AWRT and president of Katz Media Direct
Marketing Group, commented, "We are proud to honor Gayle King with the first
Dove Real Beauty Award. For more information about the Dove Campaign for Real
Beauty , please visit http://www. Founded in 1951, AWRT
works to improve the quality of electronic media; promote the entry,
development and advancement of women in the media; serve as a medium for
communication and idea exchange; and become active in community concerns.

About the Foundation of AWRT
The Foundation of AWRT is the philanthropic arm of American Women in Radio
and Television , supporting educational programs, charitable activities,
public-service campaigns and scholarships to benefit the public, the
electronic media and allied fields. 1
personal wash brand nationwide .

Sacramento Based Magazine California Golf + Lifestyle Magazine is Now Available as an Online Digital Magazine and Has Expanded Print Distribution Statewide!;

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GolfandLifestyle.

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"
For more information abut the 2005 Gracies, please visit
http://www.

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Under Ms.
"The Dove Campaign for Real Beauty aims to change stereotypes about
beauty, and we believe Gayle King exemplifies the campaign's ideals ," said
Philippe Harousseau, marketing director for Dove. Dove is available
nationwide in food , drug and mass outlet stores..
Highlights will include a review of courses in each region, a
comprehensive regional golf course locator map, fine dining and wine
reviews, luxury automotive impressions, golf course real estate,
interviews with local personalities, and a between-rounds look at
products , books, spas and much, much more.com or call the publishing office at (916)
736-0663.com
Mailing address: P.

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Together, AWRT and Dove created the Dove Real Beauty Award to honor an
AWRT member who best embodies the "substance and spirit" of real beauty and
expresses them through her life and career. King.
Since 2004, AWRT has partnered with Dove on the Campaign for Real Beauty,
a global effort by Dove intended to serve as a starting point for societal
change and act as a catalyst for widening the definition and discussion of
beauty.

About Dove
The Dove mission is to make women feel more beautiful every day by
challenging today's stereotypical view of beauty and inspiring women to take
great care of themselves. Box 19642
Sacramento, CA 95819
Studio address: 2900 Franklin Blvd.

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King has been an active member of AWRT for more than a
decade , serving as host of the Gracie Awards in 1998 and as an award presenter
for the last seven years .org., the longest established
professional association dedicated to advancing the impact of women in the
electronic media and allied fields.----California
Golf + Lifestyle Magazine starts its fourth year with a new bi-monthly
publishing schedule and is now available as an online digital
magazine .GolfandLifestyle.

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For more information on California Golf + Lifestyle Magazine visit
www.

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Honor Bestowed at 30th Annual Gracie Awards as Part of
the Dove Campaign for Real Beauty

NEW YORK, American Women in Radio and Television
(AWRT) and Dove(R), the global beauty brand, announced last evening that Gayle
King, Editor-at-Large of O, The Oprah Magazine, is the first recipient of the
Dove Real Beauty Award.com . California Golf + Lifestyle
Magazine will also go beyond the Golden State to offer our readers a
taste of some of the best golfing destinations around the world.