"Just in time for Daylight
Savings, the hour has arrived for a superior hotel alarm clock. More women (45 percent) than men (37 percent)
prefer to wake up to music. She says wearing pajamas to work is
the ultimate casual day and it actually helps her morning crew with
teambuilding.

overlays fits

According to a recent survey, more than half of business travelers (57
percent) have worried about sleeping past their alarm, and only one in
five respondents (18 percent) actually trust a hotel alarm clock to
wake them up in the morning.. The clocks will be sent to a broad network of non-profit
organizations such as the Salvation Army, American Red Cross , The
United Way and local women's shelters.

Use of Insulin for Treatment of Type 2 Diabetes Increasing as a First-Line Treatment Option

"By combining patient-level data and primary market research , we were able
to provide a rich, accurate picture of treatment patterns in this market,"
said Daniel Paterson, vice president of marketing and corporate development
for PharMetrics.

All company, brand, or product names contained in this document may be
trademarks or registered trademarks of their respective holders.

April 18th is National 'Wear Your Pajamas to Work' Day

"
Theresa Moore, news researcher at WTSP-TV in St.PajamaGram.

enuresis attached

(b) No purchase necessary to enter .com) is a world
leader in research publications, advisory services, and consulting designed to
help clients shape strategy, allocate resources, and master their chosen
markets. "It's a great way to have some good, clean
fun.

bladder attached

Sweepstakes end
July 7, 2005.

About Hilton Family of Hotels

Hilton Hotels Corporation is recognized internationally as a
preeminent hospitality company .

(a) The new clocks at Hampton Hotels do not feature the jack for
an MP3 or CD player hook -up. "Every day should be "Wear
Your Pajamas to Work" Day.

wetness sleeper

Indicate
Alarm Time preferred by using increase or decrease buttons; 3. Void where prohibited by law.DecisionResources.
781-296-2563 617-972-8590 x350
tfoniri@pharmetrics.

sensor pajamas

PharMetrics.
PharMetrics strictly adheres to the requirements of the Health Insurance
Portability and Accountability Act (HIPAA), only accepting 'encrypted'
(anonymous) data from its network of over 80 health plans around the country. PharMetrics, Inc.

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Today, Over 4% of Patients with Type 2 Diabetes Receive Insulin as a First-
Line Therapy, According to DecisionMETRICS

WALTHAM and WATERTOWN, Mass.5% of patients treated
for type 2 diabetes receive insulin as a first-line therapy ., (http://www.com or call a Pajama Counselor at
1-800-GIVE-PJS.

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Donating its Time . "Also , a small increase in insulin use in the type 2
diabetes market has 10 times the impact of a similar increase in the type 1
diabetes market where insulin is traditionally used, given the difference in
the size of the two populations.
Sheri Lynch, author and national radio host, agrees. Plus , the choice of pajamas really says a lot about who people are, so
it puts everyone, including management , on a level playing field.

alarms bedwetting

Business Editors/Travel + Hospitality Writers

BEVERLY HILLS , Calif. Literally

The Hilton Family of Hotels is donating the old clocks to their
local communities through a coordinated program administered by Gifts
In Kind International, the world's leading charity in product
philanthropy. They
work longer hours and more days a year than ever before and need to learn how
to relax, especially after income taxes are due. Trade in the business suits
for pajamas and celebrate National "Wear Your Pajamas to Work" Day.

sensor dri

Press
Enter.

Methodology

Kelton Research conducted the survey on behalf of the Hilton
Family of Hotels between March 18 -20, 2005., Americans need a break. Lynch wore her pajamas
to work to celebrate the holiday in 2004 .

buzzer counselor

What's more, the new clocks also feature a
connection cable for MP3 players and other portable music devices, an
addition Hilton made after research revealed that consumers prefer to
maintain their own music lifestyles while on the road.

World's Easiest-to-Set Alarm Features

The new Hilton Family clock houses a sleek design and simple
digital alarm interface for buzzer, radio wake -up and snooze., Decision Resources, a
global leader in research and advisory services focusing on pharmaceutical and
health care issues, and PharMetrics, a leading provider of health care market
intelligence solutions and analytic insights to the pharmaceutical industry,
finds that first -line use of insulin for treatment of type 2 diabetes is
increasing.
"Small increases in early use of this class of drugs translates into a
long-term growth opportunity for revenues, given that once a patient is placed
on insulin, the majority remain on it for life," said Andrew Merseth, analyst
at Decision Resources.

wetting bedwetting

The survey also revealed that 41 percent of respondents would
rather wake up to music instead of a buzzer (39 percent) or nature
sounds (11 percent). "Such an assessment allows marketers to better design
marketing programs aimed at leveraging this long-term growth opportunity .

alarm wetting

----Ever get
frustrated with the clock in a hotel room or worry about sleeping past
the alarm in the morning? Starting this month, travelers who stay at
the Hilton Family of Hotels won't have to lose sleep ever again over
how to set the alarm clock. Additional features include:

Four pre-set buttons for local radio stations designated by a
graphic of the music type

Connection cable for use with guest's personal MP3 player,
portable CD player, laptop and other entertainment devices

Built-in stereo speakers for radio or connected devices

Large LCD screen with dimmer that adjusts to high, medium or
low

Automatic daily alarm time reset, preventing an alarm set by a
previous guest from repeating

Operationally, the hotel staff sets the time zone information only
once (the clock arrives with time and calendar pre-set by the
manufacturer ) and the clocks automatically adjust one hour ahead for
Daylight Savings Time and back to Standard Time, and adjust for Leap
Year. Conrad(R) is owned by Conrad
Hospitality, LLC.newscom. Each PajamaGram gift comes complete with gorgeous pajamas,
a lavender sachet, a "Do Not Disturb" sign and a gift card, all delivered in a
keepsake organza hatbox.

wetness sleep

How do Americans try to
relieve some of that stress? By wearing their pajamas to work."
The PajamaGram Company offers over 100 styles of pajamas , robes, slippers
and spa products.

incontinence pajamas

"

Survey Reveals Consumer Frustrations with Hotel Clocks

By introducing the new clock, the Hilton Family of Hotels hopes to
alleviate a commonly held frustration by consumers about hotel clocks.

incontinence attached

Sweepstakes subject to
Official Rules available at www.
Early use of insulin may indicate that there are a larger percentage of
patients who are diagnosed at later stages of the disease, or it may indicate
that physicians are becoming more aggressive in their treatment of milder
cases by adding insulin early."
Patient segmentation reveals that the type 2 diabetics who are most likely
to be given insulin are those with comorbid hypertension or dyslipidemia
likely because these patients are the ones in greatest need of the more
stringent blood glucose control that insulin provides.

pants wetting

Hilton Family of Hotels Designs a Better Alarm Clock; Hilton Family to Install Custom-Designed Clocks in Nearly 250 000 Guest Rooms Nationwide

The
simple-to-set alarm feature requires just three easy steps (also
printed on the front of the clock): 1.com/virtualclock

The following service marks are owned by Hilton Hospitality, Inc. According to the 150 primary care physicians
and endocrinologists surveyed as part of DecisionMETRICS -- Type 2 Diabetes,
both physician groups projected a 10-15% increase in their first- and second-
line use of insulin in the next two years.

alarm alarms

About PharMetrics
PharMetrics (http://www.
At The PajamaGram Company, founded in April 2002, it's not unusual to find
employees wearing their pajamas in board meetings or at their desks.

fits alarms

Beginning today, log on to hiltonfamily.. The survey includes
responses by 1,000 consumers and has a +/- 5 percent degree of error.
Open only to persons who are 18 years of age or older and legal
residents of the United States.

alarms dri

The clocks also will be available for purchase by
consumers online at hiltonfamily. Holiday created to help relieve stress after income taxes are due

SHELBURNE, Vt. They
believe that wearing pajamas at work fosters a more creative environment.
"The stress level in the room goes down by about 50 percent when we wear
our pajamas to work," said Lynch.

palco buzzer

Press Alarm Set; 2.com/virtualclock to enter
the Hilton Family Timing Is Everything Sweepstakes(b), for a chance to
win a Hilton Family Clock , song download certificates, hotel stays at
participating Hilton Family hotels or an MP3 player.

com by the third quarter of this
year. Sweepstakes starts March 29, 2005 and
ends July 7, 2005 .

com/cgi-bin/prnh/20050331/NYFNST04LOGO )
On April 18th, Americans can bring the comforts of home to the office and
reduce their stress load for at least one day.

attached curing

Hampton
Hotels led the way by installing its version of the easily set clock
in 2004 within more than 130,000 hotel rooms . Its portfolio includes many of the world's best known and
most highly regarded hotel brands, including Hilton(R), Conrad(R),
Doubletree(R), Embassy Suites Hotels(R), Hampton Inn(R), Hampton Inn +
Suites (R), Hilton Garden Inn(R), Hilton Grand Vacations Club(R) and
Homewood Suites by Hilton(R).com

undergarments bladder

(a)
"The Hilton Family continues to bring the comforts of home to the
hotel room as part of the overall sleep experience -- including cozy
beds -- enabling them to sleep more soundly," said Tom Keltner,
executive vice president, Hilton Hotels Corporation and president -
brand performance and development group. In fact, millions of Americans consider
setting a hotel alarm clock to be the most complicated task versus
filing their taxes or programming their VCR. Certain restrictions apply.hiltonfamily. Data from DecisionMETRICS -- Type 2 Diabetes, an online tool
combining epidemiological , patient-level, and primary market research data
from Decision Resources and PharMetrics, show that 4.com) is a leading provider of market
intelligence solutions to the pharmaceutical, biotech, medical device, and
health plan sectors of the market utilizing anonymous patient-centric data.
(Logo: http://www.

undergarments overlays

In an effort to help guests be more productive, the Hilton Family
of Hotels custom designed its own clock, featuring one of the
easiest-to-set alarms ever. The company develops, owns , manages or
franchises more than 2,200 hotels, resorts and vacation ownership
properties.:
Hilton (R), Doubletree(R), Embassy Suites Hotels(R), Hampton Inn(R),
Hampton Inn + Suites(R), Hilton Garden Inn(R), Hilton Grand Vacations
Club(R) and Homewood Suites by Hilton(R).
"Not only are pajamas fun, funky and super comfy, but they made the whole
day at work feel like a pajama party," said Moore .
For product selections to help celebrate National "Wear Your Pajamas to
Work" Day log onto http://www.

counselor attached

Nearly 250,000 new clocks will be phased in to all existing and
newly opened Hilton , Doubletree, Embassy Suites Hotels, Hampton
Hotels, Hilton Garden Inn, Hilton Grand Vacations Club , and Homewood
Suites by Hilton guest rooms between now and July 15, 2005."
DecisionMETRICS covers a wide selection of therapeutic areas including
metabolic diseases, central nervous system disorders, immune and inflammatory
diseases, and many more.

About Decision Resources
Decision Resources, Inc.

For more information, contact:

Elizabeth Marshall Taryn Foniri
Decision Resources, Inc. Petersburg, Florida,
convinced her entire morning news crew to wear their pajamas to work.