com.
"Nothing is better than reading on the beach, and Tart is the perfect
beach read," says tarte cosmetics creator Maureen Kelly.

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Exposure to the sun's ultraviolet (UV) rays is among the most common cold
sore triggers.
-- Keep it with you.com.

Lipmints the Coolest Sensation in Lip Wear Debut for Spring

" For more information, visit:
http://www.

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-- Quit picking! Avoid picking at the cold sore - it will only damage the
surrounding skin and prolong the healing cycle. Even your hair sticks to them. Drawing
inspiration from Red Dress Ink's wickedly tempting summer title Tart by Jody
Gehrman, Red Dress and tarte cosmetics have come together to update beach bags
everywhere with must-have summer makeup and the summer's hottest chick-lit
novel.

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How to Embrace Your Inner Angel ... And Your Inner Bad Girl

Real women have many faces and they choose to express themselves in
many different ways, including through cosmetics," explains author Jody
Gehrman.com, select Sephoras and Nordstroms nationwide, and many specialty
boutiques.

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Some over-the-counter medications claim to
moisturize lips or relieve symptoms, but only Abreva has 10 percent
Docosanol , a medicine that, when applied to a cold sore, helps prevent
the cold sore virus from spreading by making it harder for the virus to
enter healthy skin cells., Lipmints(TM) by BeautifulFaces
are the newest and coolest sensation in lip wear -- ultra light, mint-scented
lip glosses in six translucent tints of refreshing mint so cool, so smooth, so
totally kissable. Each product adds
to and fills in where others leave off. Each is luxurious in
feel and may be applied with silky ease to the naked lip, with or without lip
liner, or over lipstick for added shine, creating subtle eye-catching results. "We know our customer is sophisticated, stylish and
successful and we want to offer her something that shows we understand her
personality. Summer is a big time of year for beach reads..

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Limit exposure to UV light from the sun
and tanning beds - it is one of the most common cold sore triggers.
-- Stay natural. And that's what led Gail to formulate Lipmints , a really unique
mouth and lip-pleasing solution.com.newscom. Finish off with a red
lip (try tarte chianti) and red nails (Deborah Lippmann's My Funny
Valentine is a great one).sephora .

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-- Hide the sore, not your smile. Outline lips with a liner in the same shade as the
natural lip color, and then apply a versatile, bright lipstick followed
by a dab of gloss in the center of the lower lip. "My clients didn't like them because they
are so thick and sticky . They will also receive a free
limited-edition "Tart Girl" lip gloss tin! The tarte web site will include
information about the book, a Q+A with the author, as well as tips from tarte
cosmetics about how to sass up your summer look. The colors are universally
flattering and they make you look polished without looking too "done. This couldn't be simpler to do. When
it's too cold to be hose-free, the glistening powder is also beautiful
on collarbones.

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-- Know the difference.

About GlaxoSmithKline Consumer Healthcare
GlaxoSmithKline Consumer Healthcare is one of the world's largest
over-the-counter consumer healthcare products companies .com/cgi-bin/prnh/20050210/NYTHFNS1 )
Gail Sagel, founder of BeautifulFaces makeup and skincare studio in
Westport, Connecticut, created Lipmints in response to customer
dissatisfaction with most glosses. With this book
they are immediately transported into the world of the main character , and now
they can actually try out a makeup look inspired by her.

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Unfortunately, many of them will get an unsightly cold sore as well. However, there is relatively low awareness that sun
exposure can activate the cold sore virus.00 and are available online at
http://www. Pat your damp hands gently on your cheeks, nose and
forehead -- it makes your makeup look less "done" and matte and more
fresh and natural.

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"It's a common misconception that cold sores occur only in winter ," says
Carmindy.HealitWithAbreva. Last year Harlequin
sold approximately five books a second.

Tarte is available at
Henri Bendel, Bergdorf Goodman, http://www.

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About GlaxoSmithKline
GlaxoSmithKline -- one of the world's leading research-based
pharmaceutical and healthcare companies -- is committed to improving the
quality of human life by enabling people to do more, feel better and live
longer. WESTPORT, Conn. For makeup, using a variety of
textures and colors to achieve different looks is just as important as it is
for clothing. "The skill lies in knowing
how to combine the right mix of products and treatments to bring out the best
in everyone's skin . Additionally, the tarte web
site will offer visitors an online coupon for another hot summer read , With or
Without You, by Carole Matthews.

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Wash hands before and after applying medication or touching
a cold sore. Its more than 30
well-known brands include the leading smoking cessation products, Nicorette(R)
and NicoDerm(R), as well as many medicine cabinet staples, such as Abreva (R),
Aquafresh(R), Os-Cal(R), Sensodyne(R) and TUMS(R).

About BeautifulFaces
BeautifulFaces skincare and makeup studio, based in Westport, Connecticut,
carries the finest lines of makeup and skin care products.
(Photo: http://www.newscom. Material Girl is my favorite for adding a subtle sheen.com,
http://www.

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Spearmint delivers a
rejuvenating sensation while super-thin gloss adds color and shine," she
added.

- #4: Mix glistening powder with your favorite lotion or oil to
moisturize your legs, and voila! A modern alternative to hosiery.beauty.

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-- Your secret weapon. A little color
contrasted with a slight sheen will help conceal the sore, allowing the
lips' natural beauty to stand out.

"
For the entire month of July, customers who buy the book will receive 25%
OFF all online purchases at tartecosmetics.com.

About Red Dress Ink and Harlequin
HARLEQUIN ENTERPRISES LIMITED is one of the world's leading publishers of
women's fiction. HARLEQUIN ENTERPRISES LIMITED is a
wholly owned subsidiary of Torstar Corporation .

Sites which offer prices and information about purchasing cosmetics whether online, by mail, telephone or fax.

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Research Shows Few See Summer as Time of Risk,
Beauty Expert Offers Tips for Managing Warm-Weather Outbreaks

PITTSBURGH, With the weather turning warmer,
millions of Americans are heading to the pool, beach or backyard in search of
the one summer accessory sure to improve their appearance: a golden tan. Be prepared to begin treatment at the first sign of
an outbreak by carrying Abreva, the only non-prescription cold sore
medicine approved by the Food and Drug Administration (FDA) to shorten
healing time and the duration of symptoms .
-- Wash 'em. Use Abreva throughout the day - five to 10 times -
prior to applying and reapplying makeup. It dries clear, so cosmetics
can be applied right over it.

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It starts with the understanding that sunlight is a trigger. "When women freshen their lipstick,
they want to feel refreshed -- Lipmints do just that. tarte cosmetics and Red Dress Ink team up to give customers the ultimate
summer care package, makeup and the season's hottest beach read

New York, They say a girl paints on many faces
-- the foundation of innocence blended with the venom of the vixen."
"I wanted the main character, Claudia Bloom, to be representative of real
women .

About tarte cosmetics
Launched exclusively at New York department store Henri Bendel in
September 2000, tarte cosmetics was immediately praised by beauty editors and
makeup artists alike for its innovative packaging, wonderful color range,
portability and cheeky names.

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To conceal the lesion, dip a
small-tipped cotton swab or sponge into a mixture of foundation and
oil-free concealer.
Sagel likes to think in terms of a cosmetic wardrobe.
Lipmints come in six seductive colors: Mint Lust -- sheer cherry red;
Mint Sweetheart -- baby pink; Mint Love -- mauvy pink; Mint Pout -- barely
there; Mint Naked -- nude and Mint Vogue -- sheer plum. that 's a major beauty faux pas!"

Five tips from tarte cosmetics creator Maureen Kelly for melt -proof summer
makeup:

- #1: Whenever I'm doing a public appearance at one of our stores , I
always use our "tickled peach" cheek stain and "danny + sandy"
double-ended lip gloss on everyone.

- #3: For a classic "night" look, go for nearly naked eyes with really
lush, beautiful eyelashes. I like our
"valley of the dolls" shadow with any mascara . From the eye shadows and blushes in luxe
leatherette compacts to the sleek brushes with conveniently short handles,
tarte products are accessories in and of themselves.

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Remember that cold sores are contagious, so be sure to
apply makeup with a cotton swab or disposable sponge to avoid spreading
the infection. "But by understanding the triggers, treating
outbreaks right away with Abreva and following a few easy tricks to help
conceal the cold sores as they heal, everyone can keep their best face forward
this summer.
Aloe vera and vitamins A and C are added to condition, moisturize and protect
lips from exposure to cold and sun.
Lipmints retail for $14.

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"
To learn more about effectively treating cold sores, visit
http://www. "A beautiful face
starts with great skin and finishes with beautiful makeup," said Gail Sagel,
founder, and former Wall-Streeter who is now pursuing her real passion, which
is helping women to look and feel more beautiful.com/cgi -bin/prnh/20050616/NYTH025-b )
"Red Dress Ink offers truly innovative women's fiction that transcends
books and becomes a lifestyle brand for readers," said Red Dress Ink Executive
Editor Margaret Marbury. Use the black end of one of our double-ended
eyeliners and then go over it with our double duty eyelining brush
dipped into "black magic woman" shadow. Red Dress Ink is a Harlequin
imprint that specializes in contemporary women's fiction.

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"

To help treat cold sores and hide them as they heal, Carmindy offers the
following tips:
-- Don't overdo it in the sun . Dab onto the affected area and gently blend to
cover the spot. Then, lightly dust with loose powder to set. But she saw something missing -- a light, shiny and translucent
lip gloss.lip-mints .com/cgi-bin/prnh/20050616/NYTH025-a
http://www. "Partnership with tarte cosmetics nicely complements Claudia's
character as she expresses her many faces throughout the book. "Just don't get so
engrossed that you forget your sunscreen ."

- #2: Mix a few drops of Visine or saline with your eye shadow to
take it from dry to wet.

- #5: After doing a full face of makeup, wash your hands, but don't
completely dry them. Its books are published worldwide in 27 languages and sold in
94 international markets. The company releases 100 titles monthly and
publishes more than 1,000 authors from around the world.

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"But outbreaks are also likely to occur during summer, which is a
time when people really want to look their best. Fortunately , there are easy
steps that cold sore sufferers can take to manage their summer outbreaks.newscom .

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Cold Sore Threat Doesn't Melt Away With Snow

(PHOTO: http://www. Instead they wanted
something light and smooth," said Sagel.beautiful-faces.

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And for the estimated 50 million Americans who suffer from an
average of one to three cold sores per year, this means a whole new season of
potential outbreaks.
A recent survey conducted by Abreva(R), the only non-prescription cold
sore medicine approved by the Food and Drug Administration (FDA) to shorten
healing time and the duration of symptoms , showed that as few as 9 percent of
cold sore sufferers actually feel they are most vulnerable to getting a cold
sore in hot, sunny weather.
Celebrity makeup artist Carmindy, who also serves as beauty expert on
TLC's "What Not to Wear," says cold sore sufferers can get through summer
outbreaks quickly and inconspicuously, without having to sacrifice their warm-
weather plans.
-- Don 't share.

"Cold sores can definitely play on insecurities and make people feel less
confident ," says Carmindy.

About Abreva(R)
Abreva is the number one pharmacist recommended over -the-counter cold sore
treatment, and the only non-prescription cold sore medicine approved by the
Food and Drug Administration to shorten the healing time of a cold sore. It
is also clinically proven to shorten the duration of symptoms, such as
tingling, pain, burning and itching.