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maids.g.

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birthdays ,
anniversary, wedding, friendship, etc.

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Use these tips from THE MAIDS Home Services to restore forgotten
possessions.

* Old photographs or papers work great as framed art.com/cgi-bin/prnh /20040820/RESEARCH )
The gifting market that is the buying and giving of gifts to family and
friends , is a $253 billion market.

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Clean Revamp Remix to Brighten Home Decor

The milk fat penetrates the
cracks and makes them disappear.

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; Candles and
candle accessories; Crystal stemware, bowls, decanters, vases, etc.

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Soak the
piece in warm milk for 30 to 60 minutes . Before you begin dusting, examine the
painting to verify there are no areas where the paint is flaking, as
brushing can displace loose pieces and ruin the art.

THE MAIDS Home Services, founded in 1979, was rated as the fastest-growing
residential cleaning franchise in Entrepreneur magazine for the past two
years.
The purchase incidence among 15 leading gift categories is also
researched, including Christmas-themed ornaments and decorations.; China or
porcelain figurines and/or sculpture; Flowers, plants and/or garden
accessories, including cut flowers and bouquets; Personalized, customized,
etched, engraved, monogrammed giftware; Jewelry and/or watches; Personalized
photography items, such as personalized albums, pictures, etc.
This research is sponsored in part by the gift industry's most
forward-thinking companies, including Department 56, Glass Baron, Lenox,
Longaberger, and Walt Disney, among others.

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THE MAIDS(R) Offers Cleaning Tips for Attic and Flea Market Finds
Long Forgotten

OMAHA , Neb.

* Vases look fabulous as center pieces or on mantles.com.

Research and Markets: Out of the total $2 062 annual gifting budget the typical gifter spends only 40% at Christmas leaving 60% of gift spending occurring ov

'verb'),
rather than focus solely on the gift.

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The key to crafting an effective gifting marketing strategy is to really
understand the dynamics of gift giving , shopping and selection. 'noun') becomes the
means to an end and that end is to strengthen relationships .

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Place on a
clean, old towel and brush lightly with a clean, dry, soft
paintbrush . It is one of the oldest and largest residential cleaning franchisers
in the United States and Canada , serving over 740 territories in North
America. How people choose across the wide range of gifting options is
explored, including gift certificates and cash, home furnishings,
entertainment, apparel , gifts of experience, etc.

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* Don't discard a great piece of China with a hairline crack . That means almost one out of every ten
dollars spent at retail is to buy a gift. Capturing a greater share of the gifting marketplace,
therefore, is a significant marketing opportunity for product marketers and
retailers.

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People buy and give gifts to build and enhance their emotional connection
with the recipient.
By researching the gifting experience, Unity Marketing presents a major
new research study of the gifting market.com
Fax: +353 1 4100 980


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, It has become a home decorating craze,
using treasures from flea markets, garage sales and attics to give a home a
fresh new look.newscom. A key finding
from this research is that the majority of gift shopping takes place
throughout the year, not just during the last two months. Marketers and retailers can
put these insights to work to increase gift sales and build repeat gifting
business.

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For more information, visit THE MAIDS Home Services' web site at
http://www. No other research study has
investigated gifting from the experiential point of view and in such depth,
including gift giving incidence and spending throughout the whole year,
including 7 major gifting holidays and 12 gifting occasions (e.

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(Logo: NewsCom: http://www.
This in-depth report, based upon both qualitative and quantitative
research, provides powerful new insights into why people buy gifts and ways
marketers and retailers can gain a greater share of gifting spending.

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Make sure to brush from the center of the photo or paper
outward so you don't catch an edge and cause damage.researchandmarkets. For marketers and retailers gifting
represents a rare and unique opportunity to directly and personally touch two
target markets at once: the gift giver who buys the gift and the gift
recipient to whom the gift is given .g.

welles wuertz

com/reports/c15388

Laura Wood
Senior Manager
Research and Markets
press@researchandmarkets.

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In the sink,
clean the inside of a vase by filling it about two-thirds full with a
50/50 solution of hydrogen peroxide to water. Let the bubbling action set overnight for a clean,
fresh vase.).;
Inspirational-themed gifts; Glass figurines and/or sculpture; China and/or
tabletop gifts, such as serving pieces, candlesticks, vases, etc.; Photography-
related gifts, such as frames; Licensed merchandise; Plush and/or stuffed
animals; Lighted collectible villages, houses and/or cottages; Wooden baskets,
including handmade collectible baskets.

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com/reports/c15388) has announced the addition
of Gifting Report, 2004: The Who, What, Where , How Much and Why of Gift Giving
+ Shopping to their offering. While marketers
focus on designing the next big gift product and retailers carefully
merchandise their stores with gift ideas, the big opportunity for gift
marketers and retailers is to enhance the gifting experience (e. The key attributes of what makes a
good gift are presented, as are the types of stores where gifters prefer to
shop and why.

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DUBLIN, Ireland, Research and Markets
(http://www. Out of the total
$2,062 annual gifting budget, the typical gifter spends only 40% at Christmas,
leaving 60% of gift spending occurring over the course of the year.
Chapter 8: About the Different Types of Gifting Shoppers
Chapter 9: About Maximizing Sales to the Gifting Market:
Chapter 10: Future Vision - Projections for Christmas 2004
Post-Election 2004 Consumer Gifting Survey Results

For more information visit
http://www.

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Don't pass by these great goodies because of a little dust
and grime.

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Then add one teaspoon
of baking soda. Wash and dry as usual.

* Books and baskets can add texture and character in a number of rooms
in your home.
To clean these, vacuum with the nozzle covered by a
nylon knee high and secured with a rubber band. To dust regularly,
use a clean, dry paintbrush.

* For decorative objects like ceramics or frames, dust carefully with a
paintbrush with soft bristles, or use a gentle vacuum with a brush
attachment.

* If an oil painting has been neglected, clean it by lightly dusting it
with a soft sable brush. By combining
elements of both word-of-mouth and sampling, gifting magnifies and intensifies
the marketing power of both to influence future shopping behavior of the gift
giver and recipient. In other words, the gift itself (e.g.

Below are the ten chapters contained in this study each one with detailed
data and statistics:

Chapter 1: Gifting Market Study- Who was studied: Methodology + Research
Chapter 2: About the Gifting Market: Majority of Americans spend over
$250 buying gifts
Chapter 3: About Gift Giving Holidays + Occasions: Christmas and
birthdays are the primary gifting holiday and occasion
throughout the year
Chapter 4: About Trends in Gift Giving
Chapter 5: About Selecting the Perfect Gift: Research reveals attributes
of a good gift
The Perfect Gift Is Something That the Recipient Will Like but
Is Unlikely to Buy for His or Her Self
Chapter 6: About Selecting the Particular Gift Item
Chapter 7: About Selecting a Store to Shop for Gifts .researchandmarkets.

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Thus gifting is an exponential marketing opportunity.

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