Visitors also are encouraged to "Go Metro" to the
Thai New Year Festival, by taking the Metro Red Line straight to the
Hollywood/Western stop.com.

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Ancient Thai tradition presumes that at this special
time, water can wash away bad luck for the upcoming year.net.

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com

(Nasdaq: WPTE)
has kicked off 2006 with the addition of 14 new consumer products licensees,
bringing to more than 40 the total of licensees in its fast-growing stable of
domestic and international product partners . For show
information, tools for improving poker play, and other WPT news, fans may log
on to http://www., a publicly held company.

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About LiveDeal
With a management team hailing from eBay and other pioneering Internet
companies, LiveDeal is the leader in online local classifieds . In the U. For more
information on World Poker Tour licenses, contact Brandgenuity at
212-925 -0730 or email info@brand-genuity.com.) contains
statements that are forward-looking, such as statements relating to the
expansion of WPTE's brand licensing, the development of new television and
film projects, the development of WPTE corporate sponsors and other business
development activities, as well as statements regarding other capital
spending, financing sources and the effects of competition .com/cgi-bin/prnh/20050809/LATU100LOGO )

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"In the past 30 years, the Thai community has grown and benefited from
life here and, in turn, wants to share its traditions and culture with
America . Traditionally, younger generations pour
scented water over the palms of Buddhist monks and elders , asking for
their blessings.S. Among the products created by the
WPTE licensing partners are handheld and video games; apparel; jewelry; poker
equipment and chips; books; DVDs; candy; games for mobile phones, PDAs and
wireless devices; furniture and house wares, automotive accessories; talking
bottle openers; lighters, and other novelties.
Brandgenuity LLC, a New York-based licensing agency, has assisted the WPT
in the strategic development and execution of the licensing program.

About WPT Enterprises, Inc.com. Brandgenuity's clients include Snapple(R), Yoohoo (R), This
Old House(R), Outdoor Life(R), Sports Illustrated(R), Orajel(R), Baby
Orajel(R) and Meow Mix(R).newscom.

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Admission at the all-day cultural festival is
FREE, with booths offering Thai food , beverages and souvenirs for
purchase., Mother's Day is right around
the corner (Sunday, May 8) and LiveDeal, the leading online local classifieds
site, offers a huge variety of some of mom 's favorite gifts in jewelry,
collectibles, furniture, appliances, home decor and more.
"If mom wants it, chances are it's for sale now on LiveDeal," remarked
Lady Dee, LiveDeal's member marketing representative.
LiveDeal also serves the national market for sellers looking for a more cost-
effective marketplace to list multiple items for sale in a single click and
without the burden of listing fees .
WPT Enterprises, Inc.

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Calendar Editors/News Editors/Community Editors

LOS ANGELES ----

All-Day Thai Festival along Hollywood Blvd.S.

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Livedeal.com Is the Perfect Resource for Finding Just the Right Mother's Day Gift in Your Own Backyard

"Whether your mother
would enjoy a nice new necklace or even a great looking car, LiveDeal offers a
variety of items in some of her favorite categories."
WPT consumer products are also making their way into stores around the
world .

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For more information, visit
http://www.

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"Songkran is the most sacred holiday for our community and
symbolizes hope and renewal for all cultures," said Prakas
Yenbamroong, one of the volunteer leaders and festival coordinators. It is also
believed that this act of gratitude helps bring spiritual renewal,
happiness and prosperity to the practitioners.
During this sacred ceremony, water will be poured over the hands of
leaders in a symbolic gesture of good wishes, renewal and blessings
for the New Year, as prayers and offerings are made by Buddhist monks,
elders and religious participants ., the WPT has licenses with such premiere
marketers as Mforma, U. Certain information included in this
press release (as well as information included in oral statements or other
written statements made or to be made by WPT Enterprises, Inc.

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"
The Thai New Year Day officially lasts from April 13 -15.

Media Contact:
Kathy Wilson
650-320-9070
pr@livedeal. is a majority owned subsidiary
of Lakes Entertainment, Inc.

Contact:
Aimee Lirette/ WPT: 323 -330-9872
alirette@worldpokertour.

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will mark the grand opening of the festival, where the Thai
community publicly will bless local dignitaries and community leaders. Simply enter your zip code and LiveDeal shows you items for sale in
your local area first, then nationally.com. WPTE is the creator of the World Poker Tour(R), a television
show based on a series of high-stakes poker tournaments that airs on the
Travel Channel in the United States and more than 130 markets globally. These risks and uncertainties include, but are
not limited to, WPTE's significant dependence on the Travel Channel as a
source of revenue; the potential that our television programming will fail to
maintain a sufficient audience; the risk that competitors with greater
financial resources or marketplace presence might develop television
programming that would directly compete with WPTE's television programming;
the risk that WPTE may not be able to protect its entertainment concepts,
current and future brands and other intellectual property rights; risks
associated with future expansion into new or complementary businesses; the
termination or impairment of WPTE's relationships with key licensing and
strategic partners; and WPTE's dependence on its senior management team.

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(Nasdaq: WPTE) is a company engaged in the creation
of internationally branded entertainment and consumer products driven by the
development , production, and marketing of televised programming based on
gaming themes. WPT
Enterprises currently licenses its brand to companies in the business of poker
equipment and instruction, apparel, publishing , electronic and wireless
entertainment, DVD/home entertainment, casino games, and giftware.

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A. Attractions
throughout the day also include a cultural parade, Thai boxing and
sword fight sporting exhibitions , fruit and ice carving
demonstrations, children's activities, Thai costume contests, tsunami
aid information and collection booths, and much more.

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's Best Thai Food, More

The United States' largest celebration of the 2005 Thai Lunar New
Year will take place on Sunday, April 3, in Los Angeles, along
Hollywood Boulevard in the city's popular Thai Town neighborhood. Among the most
popular features of the festival are performances by Thai cultural
dancers and musicians, a massive 200-lb. Metrolink is one of the many community sponsors of
this year's festival, produced under unified efforts of various Thai
American business and civic associations with support from the Royal
Thai Consulate General, the Thai Trade Mission and the Thai Tourism
Authority offices in Los Angeles.livedeal.

WORLD POKER TOUR(R) Scores Full House With Fourteen New 2006 Licensees

and they know how to
maximize brands at retail," said Andrea Green, Vice President of Global
Consumer Products at WPTE.com

(Logo: http://www.

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Sunday April 3 -- Grand Festival Marks Thai New Year in Los Angeles Home to Biggest Thai Celebration in U.S.

com is ideal for trading hard-to-ship
items such as automobiles , furniture, pets, appliances, real estate and other
"try before you buy" items, eliminating shipping costs and reducing fraud. The company is located at 430
West 14th Street, Suite 403, New York, NY 10014. Brandgenuity agency services include strategic
licensing planning, prospecting, negotiation , licensee management and program
administration. For
more information, review WPTE's filings with the Securities and Exchange
Commission.

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Trip planning easily can be done online
through Metro . Leading Manufacturers to Bring WPT-Branded Merchandise to
Market by Father's Day

LOS ANGELES, After another
record-breaking holiday season of sales, WPT Enterprises, Inc.worldpokertour.

About Brandgenuity LLC
Brandgenuity LLC, an independent boutique trademark licensing agency based
in New York, provides turnkey licensing services to owners of famous
trademarks. The agency's four principals, Jay Asher, Adina Avery-Grossman,
Louis Drogin and Andrew Topkins, have more than 50 years of combined licensing
and marketing experience.

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is home to the largest Thai
population outside of Thailand. display of "the world's
largest serving of pad thai noodles" in a giant six-foot wok, and the
delectable "Taste of Thai Culture" food faire with more than 50 food
booths selling savory and authentic dishes representing all four
regions of Thailand."
"Songkran" symbolizes the start of the lunar New Year or movement
of the sun and is celebrated by Thai populations around the world as a
day of spiritual renewal and gratitude, honoring family, respected
elders and community leaders.
A welcome address and traditional Thai Water Blessing Ceremony at
11 a.
"A central goal of the festival is to continue Thai traditions for
future generations," said Rosalyn Patamakanthin, festival volunteer
and former president of the Thai Association of Southern California. For the
festival in Los Angeles, on Sunday, April 3, Hollywood Boulevard will
remain closed between Western Avenue and Kingsley Drive.S. "We are thrilled to be adding these well-respected
companies as licensees and appreciate their dedication to growing the WPT
brand . WPT Enterprises, Inc.

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"More than just a day of family, food and fun, this is a festival with
heart , and the Songkran New Year truly celebrates every culture's
values of respect, gratitude and community .
In addition to nearby public parking lots, visitors may find
parking along neighboring streets . in time for Father's Day,
WORLD POKER TOUR(R)-branded products are forthcoming from:

* PixelPlay -- Interactive set top box TV games
* Oakley -- Poker sunglasses
* AMF Billiards -- Poker tables
* Bev Key -- Aluminum key chain/bottle openers
* Die Cast Promotions -- Die cast trucks
* Head West -- Decorative mirrors for bar or game rooms
* Imperial Rubber Holdings -- Rolled, rubber-backed washable poker play
mat
* Notra Trading -- Bedding, towels and housewares
* Nostalgia Art -- Limited edition artwork
* Pacific Sportswear -- Wristbands, headbands and rubber bracelets for
charity
* S2Art -- Limited edition prints and posters
* Stern Pinball -- Pinball machines
* Talexia -- Cell phone charms
* Two Dog Designs -- Barbeque covers

"WORLD POKER TOUR merchandise continues to shine at retail because we work
with the best licensed product companies in the U.

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More than 30,000 attended last year's
festival, the first concerted effort by Thai organizations on the West
Coast to host an official U. Songkran celebration. Thai culture and food has been largely embraced by Angelenos,
and we look forward to celebrating this holiday with them.

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to Feature Dignitaries '
Water Blessing Ceremony, "Taste of Thai Culture" Food Faire with
More Than 50 Booths of L.m.

More than 200,000
items with a total listed value of more than $1 billion are available for
sale ."

Examples of outstanding Mother's Day gifts now for sale on LiveDeal
include:
* Diamond bracelets, earrings, necklaces
* Designer purses
* Kitchenware
* Furniture , including end tables and lamps
* Collectibles, such as a "Mom" spun glass heart
* Gift baskets
* Beautiful wood dressers
* Used cars or SUVs at great prices

Find Mom's perfect gift now at http://www.
Buyers can browse or search for items using LiveDeal's easy -to-use web
interface, seeing what's available locally first and nationwide second.
Expected to be on store shelves in the U.

(WPTEG)

The Private Securities Litigation Reform Act of 1995 provides a "safe
harbor" for forward-looking statements.com

Adina Avery-Grossman / Brandgenuity LLC
212-925-0730
adina@brand-genuity.

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Also
known as the Songkran Festival , the Thai New Year street faire is
expected to draw more than 40,000, as L.A. The public is also encouraged to
bring their children to honor family elders in the Water Blessing
Ceremony and to receive blessings from spiritual leaders.livedeal. WPTE launched its international licensing campaign in the second
quarter of 2005. The company is also engaged in the sale of
corporate sponsorships . Photos and media
information can be found online at: http://www.

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A shuttle bus will transport
festival attendees from the parking lot at Kaiser Permanente Hospital
on Sunset Boulevard.com.S. Playing Card , Jakks Pacific, 2K Sports, Radica, and
HarperCollins to create WPT-brand products. WPTE is also rolling out
products in the U.K, Australia, Scandinavia, France and elsewhere.

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Get Creative With Mother 's Day Gift Giving By Browsing More Than 200,000 Items
From Jewelry to Cars

PALO ALTO, Calif. With its free
listings and broad selection, LiveDeal.S.

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worldpokertour . Such
forward-looking information involves important risks and uncertainties that
could significantly affect anticipated results in the future and, accordingly,
such results may differ from those expressed in any forward-looking statements
made by or on behalf of WPTE.

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---

- - kjjkjk

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