com. For Back to
Basics Media Relations, contact Melissa Clyne, Scribe, Inc.com

Readers are cautioned not to place undue
reliance on these forward statements, which speak only as of the date thereof.

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The Company undertakes no obligation to publicly release the result of any
revisions to these forward-looking statements that may be made to reflect
events or circumstances after the date hereof or to reflect the occurrence of
unanticipated events.

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The Disney Store, which debuted
in 1987, also falls under DCP, through licensing agreements for the
stores in North America and Japan and wholly owned stores in Europe. 500 company (2003 + 2004) combines innovation and program
marketing to deliver on the company's promise of Family, Food and Fun., Parlux Fragrances,
Inc.

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"Recent consumer trends indicate that families want to combine fun
and function with food preparation," said Chris Heatherly, general
manager and director of Electronics/Appliances for DCP.99.
The Disney Ice Shaver is playfully designed with an iconic look
reminiscent of the shape of Mickey Mouse. This is
accomplished through the work of DCP's various lines of business:
Disney Toys, Disney Softlines, Disney Hardlines, Disney Publishing,
Buena Vista Games and Baby Einstein.

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Disney Expands Award-Winning Kitchenware Collection with New Disney Ice Shaver Disney Ice Cream Maker

Playfully
designed with a look reminiscent of Mickey Mouse's iconic silhouette,
the appliances feature high functionality, the latest technology , and
kid-friendly safety features for hours of fun in the family kitchen. (Nasdaq: PARL) announced today that it had entered into an exclusive
worldwide license agreement to develop and market a line of handbags, purses,
wallets, and other small leather goods and accessories for Paris Hilton.

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"This summer, families can
beat the heat and create fun refreshments together, right at home. Regular ice cubes become
fluffy snow, and snow cone syrups can be stored and dispensed from
removable "ears .

Gift stores sell a variety of gift items that cannot be categorized in any other topical area in shopping.

All sites are listed in the Alphabar by the first letter of the store's title, excluding articles (a, an, the).

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" A snow cone cup holder firmly keeps snow cones in
place for dispensing.com

About Disney Consumer Products

Disney Consumer Products (DCP) is the business segment of The Walt
Disney Company (DIS) that extends the Disney brand to merchandise
ranging from apparel , toys, home decor and books to interactive games,
food and beverages, electronics and animation art ."
Mr.

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Parlux currently manufacturers and distributes Paris Hilton fragrances, and
has recently signed exclusive agreements for cosmetics and watches. Lauderdale on
June 10, 2005.

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5-quart
capacity and a powerful, low-speed motor that keeps ice cream moving
until it reaches tongue-tingling, frozen perfection.

About Back to Basics

Back to Basics Products Inc."
Parlux will be holding its inaugural "Investors Day" in Ft.

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The Disney
Ice Cream Maker will be available at major retailers nationwide in May
at a suggested retail price of $39.backtobasicsproducts.backtobasicsproducts.

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designs and distributes kitchen
countertop appliances that make food preparation easy and enjoyable,
focusing on the principle of "back to things that work. Such forward-looking statements involve known and unknown risks,
uncertainties and other factors that may cause actual results, performance or
achievements of the Company or its industry to be materially different from
any future results, performance or achievements expressed or implied by such
forward-looking statements.

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The Disney Ice Cream Maker is bright red with white, non-slip feet
and a double-insulated, freezing cylinder on top.

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The cylinder
consistently maintains low temperatures to freeze ingredients evenly,
resulting in delicious, creamy-smooth ice cream, frozen yogurt,
sherbet, sorbets and other frozen treats within 30 minutes .

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"The Disney Kitchenware Collection provides families with safe,
kid-friendly, high-quality products that are truly unique in design,"
said Randy Hales, CEO of Back to Basics." The privately
held Inc. Lekach continued, "We are discussing potential joint-venture arrangements
to provide manufacturing and distribution of these products in the United
States.

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Both products will be available in May at major retail outlets
nationwide, just in time for hot summer gatherings.

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"
Manufactured by Back to Basics(R), the Disney Ice Cream Maker and
Disney Ice Shaver complement the Disney Smoothie Maker and Disney
Popcorn Popper, which were launched last fall and subsequently won
"Best New Product " awards at the 2004 New York Gourmet Housewares
Show.
For more information and images of Disney 's Kitchenware
Collection, including the new Disney Ice Cream Maker and Disney Ice
Shaver, please visit www.486.

The Company may periodically release forward-looking statements pursuant
to the safe harbor provisions of the Private Securities Litigation Reform Act
of 1995.

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----

Disney's New Kid-Friendly, High-Quality Appliances Provide
Hours of Family Fun In The Kitchen

Disney Consumer Products (DCP) will unveil two new additions to
its award -winning Kitchenware Collection - the Disney Ice Cream Maker
and Disney Ice Shaver - launched at the Chicago International Home +
Housewares Show this week (Back to Basics Booth #S1657). Bright red in color with
non-slip feet, its unique design includes safety features that keep
the motor and blade away from little hands.com or
www.com .

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"
Parents can teach their children how to help select and measure
ingredients, read and follow recipes and, as a result, create
delicious, nutritious homemade refreshments for the entire family. The Disney Ice Shaver will be available at major
retailers nationwide in May at a suggested retail price of $29.

This category is for stores with names beginning with the letter A.

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disneyconsumerproducts.

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Business Editors/Consumer Products Writers
2005 International Home + Housewares Show
Back to Basics Booth #S1657

BURBANK, Calif.
For more information, visit www.
Parlux Chairman and CEO Ilia Lekach commented, "Paris Hilton has
demonstrated an amazing international appeal. The success of our Paris Hilton
fragrance line, combined with cosmetics , watches and now handbags, provide
valuable cross-promotional opportunities and significant growth worldwide.

shaheen arjan

6763 or scribe3@mindspring.

Parlux Fragrances, Inc. is a manufacturer and international distributor of
prestige fragrances and, in addition to the Paris Hilton licenses, holds the
licenses to manufacture and distribute the fragrance brands of Perry Ellis,
GUESS?, XOXO, Ocean Pacific (OP ), Maria Sharapova, Andy Roddick, babyGund and
Fred Hayman Beverly Hills.

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,
801. These risks and uncertainties include, among
others, future trends in sales and the Company's ability to introduce new
products in a cost-effective manner.

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99.

Parlux Signs Worldwide License for Paris Hilton Handbags

For additional information about this event, please e-mail
Carole Ramsay, Investor Relations , at cramsay@parlux.

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"We saw this
as an opportunity to combine the magic of Disney with leading
technology and design, and bring families together at the heart of the
home - the kitchen. It has a 1. FORT LAUDERDALE, Fla.