Milk, eggs and bread -- the staple items consumers run in to get on their
way home, also enjoy a freshness benefit from the new delivery system. Juices from the fruits included in
Haagen-Dazs ice cream flavors are used to naturally color the ice cream
instead of adding extra ingredients or artificial coloring.

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It is the freshest because it is ordered in every day
rather than twice a week," Robertson said."

About 7-Eleven, Inc.
"We've done the impossible.

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7-Eleven(R) Stores Get Fresh in Seattle

is the premier name and largest chain in the convenience
retailing industry. From Africa to
Europe, Haagen-Dazs has searched the globe for the finest raw ingredients to
craft an ice cream that's made like no other.com/cgi-bin/prnh/20050509 /SFM057 )
Haagen-Dazs is introducing Haagen-Dazs(R) Light ice cream, a superpremium
ice cream that delivers all the quality and uncompromising taste that
consumers have come to expect from Haagen -Dazs, but with 50% less fat. and sinfully
rich Dutch chocolate . Nearly every ingredient found in the Haagen-Dazs Light carton can be
found in a well-stocked pantry.

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The new CDC is located in Auburn , a
suburb of Seattle., areas will introduce a variety of their popular
gourmet Big Eats Deli(TM ) prepared foods.C.
"Trucks roll into the stores early in the morning before dawn when customer
traffic is low," Robertson said. Now, it has taken that
commitment to new heights by crafting a light ice cream that rivals the
original.

-- Vanilla Bean: A slightly sweeter vanilla ice cream flecked with real
vanilla beans
-- Dutch Chocolate: Tropical cocoa with a deep, intense chocolate flavor
-- Coffee: Fresh beans steeped to perfection awaken the senses with every
bite
-- Dulce de Leche: Ribbons of silky-smooth caramel run through caramel
ice cream
-- Mint Chip: Fragrant peppermint oils infuse mint ice cream dotted with
chocolate chips
-- S'Mores: Rich Dutch chocolate ice cream swirled with marshmallow and
milk chocolate covered graham pieces
-- Cherry Fudge Truffle: Mouth-watering cherry ice cream layered with
melt-in-your-mouth truffles and sweet black cherries
From source to spoon, Haagen-Dazs continues to focus on fine, all natural
ingredients, expert craftsmanship, and the perfect balance between flavor and
texture, resulting in pure ice cream perfection. True to its tradition, Haagen-Dazs is
committed to using only the purest ingredients in crafting the world 's finest
ice cream. Truly made like no other, today Haagen-Dazs offers a full range of
products from ice cream to sorbet, frozen yogurt and frozen snacks in more
than 65 different flavors.

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Besides these proprietary
fresh foods, the CDC allows 7-Eleven to add to its selection of other
perishable items like dairy, fresh, 100-percent juices, entrees and produce. Stores place their orders to the company by 10 a. Local food companies benefiting from the new
distribution center include Wilcox Dairy of Roy, Wash.


In fact, in blind taste tests, ice cream enthusiasts equally
preferred the light flavors to their full-fat Haagen-Dazs ice cream
counterparts.

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Recipes for all new items are
developed by a team of master bakers, gourmet chefs, nutritionists or culinary
experts, and are made fresh daily in a state of the art commissary kitchen in
quantities based on each store's specific order. A rich and exciting selection of flavors spans the
spectrum from true Haagen-Dazs ice cream classics such as Coffee (one of the
three original flavors launched by Haagen-Dazs in 1961 ), to fun, more
indulgent flavors including S'mores.


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Big Eats(R) Deli sandwiches , wraps and bakery items have become popular
with 7-Eleven customers in other parts of the United States already served by
the company's intricate system of daily ordering, food preparation and
delivery .m.
"Fresh bakery is going to be a great addition for us," Robertson said.
Delivery to hundreds of stores in the area prohibited many local products from
being available at 7-Eleven. operates
or franchises approximately 5,800 7-Eleven(R) stores in the United States and
Canada and licenses approximately 22,000 7-Eleven stores in 17 other countries
and U. Find more online at
http://www. They wish we could
remove a little of the fat.. Seven flavors of new Haagen-Dazs Light ice cream will be
available to tantalize taste buds in selected markets in March 2005, and
nationwide by June 2005.

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"The bakeries, commissary kitchens and distribution centers operate seven
days a week, 365 days a year ," said Scott Robertson, 7-Eleven sales and
marketing manager for the Pacific Northwest Division.
Also popular are Glazed Maple Bars and Boston-creme filled
donuts. "To accommodate the rollout of so
many new items, participating 7-Eleven stores have been upgraded with new
pastry cases and open air displays, and many stores feature upgraded coffee
bars. During 2004, 7-Eleven stores
worldwide generated total sales of more than $41 billion..

This category contains listings for online shopping websites that offer a wide variety of specialty and/or gourmet foods, with no one 'type' of food being in predominance.

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Technology + Logistics = Daily Delivery of Fresh Foods

DALLAS , With the opening of a Combined
Distribution Center (CDC) in Seattle, Wash., 7-Eleven, Inc.; Tim 's Cascade Chips of
Auburn, Wash. That means that milk at 7-Eleven is some of the freshest in the
marketplace.
"It is the attention to detail, the fine craftsmanship and all natural
ingredients that allow Haagen-Dazs to turn a treat like ice cream into the
everyday luxury consumers are demanding .

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" Thanks to the company's proprietary retail
information system, each store can customize its order to provide the exact
items the customers in their neighborhood want.; Duck Delivery Produce
of Portland, Ore. The answer is always the same. Wish granted!"
A proprietary European process that uses slow, low-temperature blending
allows Haagen-Dazs to use the same high quality, all natural ingredients that
are used in its full-fat ice cream without adding any artificial sweeteners,
fat substitutes, or air.
"The everyday consumer has morphed into a connoisseur in the pursuit of
affordable indulgence," says Joan Steuer, one of America's foremost
authorities on chocolate and leading expert on new products and food trends.

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"We use artisan-style breads, flavored tortilla wraps ,
high-quality deli meats, roasted vegetables, and spreads and relishes created
by 7-Eleven chefs ."
A few of the varieties immediately available at 7-Eleven stores are:

-- Turkey with Zesty Havarti Cheese on Whole Wheat Bread - roast turkey
with havarti cheese, bacon bits, grilled yellow onions, romaine lettuce
with mayonnaise on whole wheat bread
-- Smoked Turkey + Tomato Feta on Sourdough Bread - smoked turkey, spicy
pepperoni, romaine lettuce and tomato feta spread on tomato basil bread
-- Sweet Sesame Chicken Wrap - juicy white chicken meat flavored with
sweet sesame seasonings and wrapped with fresh vegetables in a tortilla
-- Bacon Ranch with Chicken Wrap - deli-style chicken, romaine lettuce,
roasted red peppers, sliced radish, mild cheddar cheese with a savory
bacon ranch spread, all wrapped in a tomato flour tortilla

The opening of the new CDC not only benefits 7-Eleven customers , but local
businesses as well. territories throughout the world. these are just a few of the all natural ingredients
that make Haagen-Dazs Light ice cream a full experience for the senses -- in
taste, texture and aroma.

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, which in turn
are relayed to suppliers by 11 a. Orders are prepared , filled
and delivered to the CDC where they are sorted by store, loaded onto dual-
temperature trucks and delivered to the stores before 5 a."
"We know the product will convince consumers about the quality and value
of our new fresh foods," Robertson said.S.newscom.

About Haagen -Dazs
Crafted in 1961 by Reuben Mattus in his family's dairy, Haagen-Dazs is the
original superpremium ice cream.

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"Daily delivery means
just that -- 7-Eleven stores can place orders and get fresh product every
single day of the year." Likewise, Robertson said he is enthusiastically looking forward to a
complete menu of lunch choices.. It's not just all natural, but kitchen-friendly
too.

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Sandwiches are stamped with the date and time made.; J. "Check
the dates on our milk."
7-Eleven's delivery system offers more than fresher foods to the customer,
like less crowded parking lots and more attentive store employees. Robertson estimates the
number of store deliveries made each day will be reduced from eight to one.
(Photo: NewsCom: http://www.
Luscious, sweet black cherries .. fragrant vanilla beans . Real egg yolks
are used instead of artificial emulsifiers, pure lemon juice instead of citric
acid."
And now ice cream lovers can enjoy that everyday luxury without guilt and
without compromise.

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; Juanita's Hispanic Products of Hood River, Ore.

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(NYSE: SE)
launches daily -delivery of fresh-prepared foods to its customers in the
Pacific Northwest region. A store can place an order, have
the items prepared fresh and on its store shelves, all in less than 24 hours..

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By
combining a number of products into just one truck delivery, the number of
trucks in the parking lot are substantially reduced., Since its inception, Haagen-Dazs(R)
has been committed to creating the world's finest ice cream..

Listings in this category will be for sites selling specialized foods that can't be classified elsewhere.

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"Already customers, are showing they have a taste for it.7-Eleven .com. Haagen-Dazs Light ice cream is so creamy and rich in
texture and taste that it's hard to believe it contains half the fat of the
original.

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Beginning this month, 348 7-Eleven(R) stores throughout the greater Puget
Sound and Portland, Ore.
To meet the challenge of delivering a daily selection of fresh foods, 7-
Eleven has completely upgraded its infrastructure, from new store displays to
a proprietary network of a bakery, commissary, and state-of-the-art
distribution center with a 22-truck fleet.
Daily delivery also allows 7-Eleven stores to add other specialty items to
its selection. "Stores can order just the amount
they sell in a day or two, so they don't have product sitting around on the
shelves.com.

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m. This isn't a typical packaged
sandwich," he said. Wright of
Seattle and Airline Catering, supplier of Tillamook and Oberto Meat Snacks,
both local companies .

Haagen-Dazs Makes the Impossible Possible

haagen-dazs.

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By partnering with multiple food companies , the
leading convenience retailer will be able to offer fresh-made-daily and
delivered-fresh-daily pastries, gourmet sandwiches, wraps, entrees, as well as
other ready-to-eat and perishable foods . the same day. "I expect that customers will be impressed
with the quality of our new sandwiches . Fruit salads, seasonal whole and cut fruit, and fresh-squeezed
juices and produce straight from the farmer's market offer customers healthy
dining choices. "The average delivery takes just 12 minutes,
and the store is stocked and ready to go before the morning rush hits. New Light Ice Cream is 100% Haagen-Dazs, 50% Less Fat

OAKLAND, Calif. We've created a light Haagen -Dazs ice cream
with half the fat, that tastes as good as the original," says Gulbin
Hoeberechts , marketing manager for Haagen-Dazs Light products. Haagen-Dazs products are available around the
globe for ice cream lovers to enjoy.

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Sales of brownies
have been great.
7-Eleven, Inc.

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m.; Harry 's Foods of Portland, Ore. Headquartered in Dallas, Texas, 7-Eleven, Inc. For more information on the company,
visit http://www.

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the next day. With the CDC delivery system, local food companies can
make one delivery to a central location for distribution to local stores. "For years,
we've asked our consumers what they would do if they could change one thing
about their Haagen-Dazs.

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