-- Learn the Label Lingo - Look for "low-salt" or "low-sodium" on the
label - this label is not allowed on packages unless the food has 140
milligrams of sodium or less per serving.

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PRESS RELEASE Mrs. Dash(R) Helps Americans Shake the Salt Habit

"Salt is hidden in so many foods, but once you are aware of it you can
really learn to take control.

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The free online Mrs.(3) An additional $.

LABEL EASE

Many food companies offer reduced-sodium versions of their products, but
labels can be confusing. The American Dietetic Association offers the
following guidelines to help you interpret the various labels:

-- Sodium-Free: Contains 5 milligrams or less of sodium per serving
-- Very Low-Sodium: 35 milligrams or less of sodium per serving
-- Low-Sodium: 140 milligrams or less of sodium per serving
-- Reduced-Sodium: At least 25 percent less sodium than the original
version of the product.
-- No Added Salt or Unsalted: No salt is added during processing, but
this does not guarantee the product is sodium-free.

(3) For each unique person who signs up for Sodium Stoppers from February
1, 2005 - December 31, 2005, Alberto-Culver USA, Inc.

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The new USDA Dietary Guidelines urge Americans to decrease sodium
consumption to less than 2,300 mg per day, yet the average American
consumes 4,000 mg per day, which is almost double. As part of their
commitment, Mrs. Try adding flavor with
one of the 12 varieties of salt-free , all-natural Mrs.10 donation to the American Heart
Association's Choose To Move program, up to a maximum of $340,000.
"It's Pudding! (TM)" will be available this summer in the refrigerated section
of natural food stores and specialty sections of supermarkets nationwide.

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10 will
be donated to the American Heart Association's Choose To Move program, for
every Mrs. Dash brand has sold the number -one salt-free seasoning blend since
the 1980s, and will be introducing new Mrs.

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(2) The title "Dietary Approaches to Stop Hypertension" and the acronym
DASH are used by the National Heart, Lung and Blood Institute for an
anti-hypertension eating plan.

Reserved for websites that sell organic foods online.

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In
addition to Sodium Stoppers, she offers her patients the following tips to
keep sodium intake under control:

-- Cut the Salt, Not the Flavor - Many of Carlyle's patients are hesitant
about following a low-sodium diet for fear of flavorless food. Most restaurants are willing to accommodate your requests.25
donation to the American Heart Association's Choose To Move program, up to
a maximum of $10,000.nhlbi. This unique line of gluten-free,
low in cholesterol and low in sodium pudding generated a great response with
Lifeway's current distributors and retailers at the most recent Natural
Products Expo in California and Food Marketing Institute show in Chicago . Lifeway offers 12 different flavors of its
Kefir beverage, Organic Kefir and SoyTreat (a soy based kefir). In addition to its
line of Kefir products, the company also produces a variety of cheese
products.

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But she
maintains that food can taste great without salt. Dash trademark is a 20 -year-old federally registered trademark
which can be used in connection with food or beverage products ,
ingredients, diets, recipes and related products, only with permission of
its owner, Alberto -Culver Company.

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Dash(1), makers of salt-free Seasoning Blends, is launching Sodium
Stoppers, an online initiative designed to help Americans shake the salt
habit without sacrificing flavor. Dash Sodium Stoppers program (www. Watch out for other seasoning blends, which can include up to 50
percent salt. Some reduced-sodium foods may still contain a
significant amount of sodium.

Dash Brand

The Mrs.mrsdash. Visit www. Morton Grove, Ill. While normal
yogurt only contains two or three of these cultures, Lifeway kefir products
offer more nutritional benefits.

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Unlike other pudding snacks, "It's Pudding!(TM)" is made with all
natural ingredients and no artificial flavors , colors or preservatives making
it a great alternative for Lifeway's market of health conscious customers
leading active lifestyles. Kefir is a milk-based beverage
that contains ten types of "friendly ," active probiotic cultures.

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For example, the plan calls for
four to five servings of fruit and four to five servings of veggies every
day and recommends approximately six to 12 daily servings of grain
products, emphasizing whole grains.com for full details.

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25 to the American Heart Association's
Choose To Move program for every person who makes a pledge to Sodium
Stoppers and signs up from now until 12/31/05.(4)

SODIUM STOPPER SOLUTIONS

With heart disease and hypertension on the rise, it's crucial that
Americans pay attention to their salt consumption, says Carlyle. Dash Seasoning
Blends.

99.

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com) is
designed to encourage men and women to eliminate unnecessary salt from
their diets. By signing up for Sodium Stoppers, participants will make a
12-week commitment to follow the Dietary Approaches to Stop Hypertension
(DASH)(2) Eating Plan, developed by the National Heart, Lung and Blood
Institute -- and ultimately take the first step to improve overall eating
habits .(5) For individuals with a high risk
for hypertension and those with hypertension, an intake of no more than
1,500 mg of sodium is recommended.

Lifeway Foods Introduces 'It's Pudding! (TM)' a New Line of Organic Pudding

lifeway.

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Dash has also made a three-year commitment to be one of the national
sponsors of the American Heart Association's Choose To Move program, a free
12-week physical activity program which will help Americans recognize the
importance exercise plays in a heart healthy lifestyle .
-- Switch the Shaker - Taking the salt shaker off the table can reduce
the average person 's salt intake by about 30 percent.
-- Just Ask - When you are out to dinner, ask how the food is made and
request that it not be prepared with salt, MSG or salt-containing
condiments . This contribution is not tax deductible.

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mrsdash.

"The Mrs. Dash product purchased between now and 7/31/05. In fact, research shows that it can
immediately reduce blood pressure, risk for heart disease and naturally
lower the amount of sodium consumed.gov/health/public/heart/hbp/dash/. Lifeway also
produces a line of products marketed in US Hispanic communities, called La
Fruta Drinkable Yogurt (yogurt drinks distinct from kefir).

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In response, Mrs.
"It's Pudding! (TM)" is a great addition to our growing product line and
we are excited to introduce it to our current and new customers ," said Julie
Smolyansky, Lifeway Foods' president.

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com to explore an interactive recipe database filled with
hundreds of delicious, low-salt recipes. Dash purchase from February 1, 2005 to July 31, 2005 ,
Alberto-Culver USA, Inc.nih.

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Use them sparingly. Dash is made with a unique combination
of 14 natural herbs and spices, with no salt and no MSG.

About the DASH Eating Plan

The DASH Eating Plan, developed by the National Heart, Lung and Blood
Institute, is centered on findings that show how blood pressure can be
reduced by following an eating plan that calls for a certain number of
servings daily from various food groups.

(1) The Mrs., Lifeway Foods, Inc.

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About the Mrs. This
contribution is not tax deductible.mrsdash.
For more information, contact Lifeway Foods Inc.

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Consumers who visit the site will be introduced to the DASH Eating
Plan, low-salt recipes , tips on how to limit salt intake and more.
A healthy snack for both "on-the-go" adults and youngsters , the pudding
does not compromise on taste or convenience.

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According to the American Heart
Association, high blood pressure is one of the leading causes of heart
disease -- and one proven way to lower blood pressure is to consume less
salt."

Mrs.
-- Keep It Fresh - Enjoy fresh fruits and vegetables in abundance - they
are naturally low in sodium and offer many other health benefits. Dash 10-Minute Marinades in
April 2005. will make a $.
(Nasdaq: LWAY), the nation's leading Kefir Company, today announced the
introduction of its new line of all natural, organic pudding under the name
"It's Pudding! (TM)".
Certified organic by Oregon Tilth, "It's Pudding! (TM )" will be the only
organic pudding line available in the market and will be sold in a variety of
delicious flavors including Chocolate, Vanilla, Rice, Tapioca, and Banana. Smolyansky also added , "Because
Lifeway's Organic Pudding will be the only one in the market we are confident
that we could tremendously grow the line in both natural food stores and
supermarkets nationwide."
Lifeway, named as Forbes' 38th best small business and Fortune Small
Business' 47th Fastest Growing Small Business, is America's leading supplier
of the cultured dairy product known as kefir.

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Dash Sodium Stoppers program is an important initiative that will
contribute to the overall health of Americans nationwide by helping them
make a simple change in their diet," said Tracey Carlyle, MS , RD, LND. Dash will donate $. Every product from Mrs. Visit
www.net .

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Instead, replace
your salt shaker with a salt-free alternative, like Mrs. Dash Table Blend. will make a $.

(4) For each Mrs.

(5) The National Heart, Lung and Blood Institute,
http://www. The
pudding is also certified Kosher OU. To be offered in 4-ounce containers as 4-
packs by flavor, this new line of pudding will have a suggested retail price
of $3. at (847) 967-1010 or
e-mail at http://www .