Max Muscle Launches New E-Commerce Website

For more information on the Company, visit http://www. People who
do vigorous physical activity may increase lean body mass while
decreasing their overall fat level. Regardless of
what state you're in, there is a fitness program for you and your child .

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Patrick Sanders, Max Muscle's CFO and President of Peak Franchising said,
"Franchise Solutions met all of Max Muscle's needs and goals with regards to
design, technical aspects, and achieving a true partnership where Franchise
Solutions fully understood Max Muscle's new vision.com. FranchiseBuyer , LLC, a franchise consulting network
made up of the best and the brightest industry experts, is a subsidiary of
Franchise Solutions Inc.

March is National Nutrition Month: Shape Up With HealthSaver Fitness Center Discounts


According to the United States Department of Agriculture's 2005 Dietary
Guidelines Report, adults need 30 minutes of moderate activity on five or more
days a week to be healthy. This is the minimum amount of physical activity you
need for health.
Continually upgrade your fitness program. Weigh
yourself once, then put the scale away and focus on physical activity
and nutrition. HealthSaver is not an
insurance product or service.4
percent are overweight and 15.

Contact:

Vincent Ferguson
Tel: (718) 346-5852
Cell: (917) 523-7379
Email: Vince@sixweeks.

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One without the other is a recipe for failure. HealthSaver is not an insurance
product or service.

About HealthSaver
HealthSaver offers discounts of 20 percent on vision care, as well as
discounts of 10 to 50 percent on prescriptions, 20 percent off complementary
and alternative health care treatments and fitness club benefits at
participating pharmacies and facilities.
Proceeds from "Get Ready ! Get Set! Get Fit!" along with sales from his
first book "Six Weeks To A Six Pack" will go towards the third annual
Children's Sports + Fitness Expo, which will take place on September 23, 2006.ereleases .

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Visitors can select from online shopping, articles and information, and
inspiration

PORTSMOUTH, N."
There are now approximately 100 Max Muscle locations across the country,
with five committed Area Development deals accounting for nearly 200 new units
over the next five years. The Company
offers a wide range of targeted services including online advertising and
lead-generation across its network of Internet properties. Just because you
walked for 30 minutes doesn't mean you can reward yourself with a pint
of your favorite ice cream!

3., Affinion Group has approximately
3,600 employees throughout the United States and in 13 countries across
Europe.com

This release was issued through eReleases (TM).

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:
Franchise Solutions has been in the business of delivering results-focused
marketing services to several hundred franchisors since 1993. Franchise
Solutions also provides the franchise industry with a full-array of marketing
services including direct mail, website design and maintenance , print
advertisements, and the company's proprietary automated prospect qualification
system, SalesLead Pro.myfranchisesolutions. NORWALK, Conn. You
can add years to your life and reduce major health risks by following
a sound nutrition and physical activity program.


Mr.

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For more information, visit
http://www. The association's key messages include: Eat right and be
physically active; make smart choices from all five food groups to attain
balanced nutrition; get the most nutrition out of your calories and choose the
most nutritionally rich foods -- those packed with vitamins, minerals, fiber
and other nutrients; find your balance between food and physical activity --
to help control body weight, promote well being and reduce risks of chronic
diseases; and play it safe with foods -- prepare, handle and store food
properly. Keep in mind that proper nutrition and physical activity go hand in
hand. Choose physical activities
you enjoy that you'll keep doing. And you'll look
better and feel better too!

9.

About Affinion Group
Affinion Group is a leading affinity direct marketer of value-added
membership, insurance and package enhancement programs and services to
consumers .

*If you are habitually sedentary/inactive, see your health care provider
before beginning a program of physical exercise."
"According to a recent study that appeared in the New England Journal of
Medicine, researchers predict a 3- to 5-year obesity-related shortening of
lifespan among children.com.

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About Franchise Solutions Inc.

6. This can result in a loss of
inches without weight loss, since muscle weighs more than fat.

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, Max Muscle, the premier
franchisor of Sports Nutrition, has announced the launch of the Company's
brand new e-commerce website. The Company anticipates adding 500 additional
locations by 2010. "It is
more important than ever to eat right and engage in fitness and exercise
routines that will keep you in shape throughout your life. Members can also save from 5 to 50 percent off
vitamins and supplements by mail.

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, Since March is National Nutrition
Month, an emerging health care discount service called HealthSaver can help
you step into good health and flex your muscles into better shape through a
national network of the nation's top-rated fitness centers. If you can't do 30 minutes, try increments of 10 or
15 minutes, adding up to 30 minutes a day. Discounts are based upon reasonable and
customary costs or manufacturers suggested retail price (MSRP) and are only
available from participating providers . NEW YORK, According to the American Obesity
Association approximately 30.

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H.

Contact:
Pamela Gold Waldo
Franchise Solutions Inc. For adolescents (ages 12 to 19), 30." "With the
nation battling an obesity epidemic, it's no wonder that our children are
caught on the frontlines ," says Ferguson. "This generation of children are
seeing chronic diseases we have never seen before in young people: type 2
diabetes, high cholesterol and high blood pressure.

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Website visitors can use the new store locator to find the closest Max
Muscle store in their area, or if they cannot find a store nearby, they can
shop Max Muscle's entire top-quality product line, which include sports
nutrition supplements and athletic apparel.

2.

4. Members can also save from 5 to 50
percent off vitamins and supplements by mail.com or toll free by calling 1-800-7HEALTH
(1-800-743-2584).

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maxmuscle.com. Keep a daily log of your progress in maintaining daily physical
activity. This can be in the yard at
home or away from home.3 percent are obese.
To continue targeting childhood obesity, Mr.org or call
(718) 346-5852.

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"
Max Muscle has enjoyed a complete re-branding, which began last year when
the Company converted approximately 80 distributorship locations to franchise
units, and was ready to grow their brand nationwide. The network
includes partnerships with prominent Internet properties including USA Today,
Yahoo, BusinessWeek , Black Enterprise, Hispanic Business, and more.
Here are tips from the experts at HealthSaver and recommendations from The
President's Council on Physical Fitness and Sports*:

1. Build physical activity into your daily routine. Adding 30 minutes of
walking to your daily schedule will use, on average, around 150
calories per day, enough to lose over a pound a month. This might include running, aerobics,
swimming, or working out on cardiovascular equipment in a gym
(treadmill, Stairmaster, elliptical trainer), and do strength training
and flexibility activities at least twice a week. Play actively with your children every day.

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Visitors can also search through
the Company's expansive database of articles to learn more about sports
nutrition , gain motivation for their own fitness and diet program, or
subscribe to the Max Sports + Fitness magazine.898. For added health benefits, do 20 minutes of vigorous physical activity
three or more times a week. To lose weight
through physical activity, engage in vigorous physical activity for at
least 40 minutes no less than three times per week. More information about HealthSaver is available
online at http://www. Based in Norwalk, Conn. If this trend continues , our children's future will
be in danger," says Ferguson. "Get Ready! Get Set! Get Fit!" provides a
variety of exercise routines, activities, nutrition tips and recipes that are
guaranteed to help your child improve his or her fitness level.

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About Max Muscle:
Max Muscle, established in 1990, is the premier franchise specializing in
Sports Nutrition.

5.

Get Ready! Get Set ! Get Fit! A Guide to Developing Youth Fitness

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Sean Greene, Max Muscle's President explained , "Max Muscle's goal in
creating maxmuscle.com was to give consumers a unique on-line experience, and
offer the on-line user who may not have access to a Max Muscle store, the same
knowledge, motivation and information they would get if they were in one of
our stores.4455 x131


Be moderately physically active at least 30 minutes a day on five or
more days a week. You can lose
more than 15 pounds in a year, if you keep it up and follow a healthy
diet.

10.healthsaver.

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This combination is unique within the industry and has allowed Max
Muscle to establish itself as a market leader within the health and fitness
industry."
HealthSaver offers its members discounts to more than 1,500 fitness clubs
nationwide, including select Bally Total Fitness, World Gym and Ladies Workout
Express locations. If you increase that to 60 minutes you can also
maintain an appropriate body weight. Avoid being obsessed with weight as it appears on a scale. HealthSaver is offered by Affinion Group, a leader in the
membership, insurance, value added checking and loyalty marketing businesses,
providing products and services that touch the lives of millions of Americans.

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7. Affinion Group
also has a growing loyalty solutions operation which administers points-based
loyalty programs.

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The website is located at
http://www.maxmuscle . Take
the stairs, park your car further away, get off the bus a stop
earlier , take a walk at lunch. Consider earning a Presidential
Sports Award, which includes over 60 activities you can choose from to
earn Presidential recognition for your fitness efforts . Shift your fitness focus to your health, not just your appearance. Take the kids and the dog with you for a walk. With more than 30 years of experience, Affinion Group currently
offers its programs and services worldwide through more than 4,500 affinity
partners. In the middle
of the book there is a segment called "In Their Own Words," where children
talk about what they did to lose weight and get into shape.bodysculpt.

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com.
The project was a great success and Franchise Solutions was chosen to
envision, design, and program their new consumer website. Max Muscle offers a diverse but integrated product mix of
innovative nutritional supplements, fashionable athletic apparel and magazine
publishing that targets a broad consumer base with a true passion for fitness
and health.
National Nutrition Month was created by the American Dietetic Association
in 1973 to promote smart eating and physical activity for the month -- and all
year long.

In addition to great fitness club benefits , HealthSaver also offers
discounts of 10 to 50 percent on prescriptions at participating pharmacies , 20
percent off vision care and 20 percent off complementary and alternative
health care treatments . At the end of the
book, there is a national Fitness Resource Guide for Parents. Ferguson created the
Children's Sports + Fitness Expo, which gives children an opportunity to
participate in over 25 sports activities conducted by professional fitness
instructors and health organizations.


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5 percent are obese.
Vincent Ferguson, author, fitness expert and president of Body Sculpt of
New York, Inc.
For more information on Mr.

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Try building small amounts of physical activity into your day.

8., a not-for-profit health and fitness organization, has written
"Get Ready! Get Set! Get Fit! A Guide to Developing Youth Fitness. Ferguson recruited over 100
volunteers to help organize his annual Children's Sports + Fitness Expo in New
York City. The expo is attended by thousands of children each year along with
surprise celebrity guests.

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Make sure children get an hour of physical activity each day to help
the whole family stay healthy, physically and emotionally. Its diversified base of affinity partners includes leading
companies in a wide variety of industries, including financial services,
retail, travel, telecommunications, utilities and Internet.3 percent of children (ages 6 to 11) are
overweight and 15.

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pam@franchisesolutions .
"National nutrition month sharpens our focus on healthy lifestyles and a
better well-being ," said HealthSaver Vice President Lorien Saumier. All discounts are based upon
reasonable and customary costs or manufacturers suggested retail price (MSRP)
and are only available from participating providers . For more information,
visit http://www.

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The Company chose
Franchise Solutions, a leader in marketing and lead generation for the
franchising community, to help them transition into the role of franchisor .com
800. Ferguson, his books or the Children's Sports +
Fitness Expo, please visit his website at http://www.

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