As the key featured product, this 12" scented plush blows
you a kiss and makes a cute smooching sound when you squeeze her
tummy . Ltd.I.

Until now, parents who wished to make their children's playtime both fun
and educational had to search out specialty toy stores. "Time to Play!" offers our guests a broad
assortment of specialty toys in the convenience and value of a Target and
positions our toy department as the ultimate one-stop destination.

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In
addition to the advanced infrared technology that allows Tamagotchi Connection
owners to "connect" with others to create successive new generations, kids can
now collect "Gotchi" points that can be used to shop for special treats, items
and food.
Bandai America Incorporated is the master toy licensee of some of the most
popular properties and brands in children's toys and entertainment, including
the Power Rangers, D.

Target Launches 'Time to Play!' Specialty Toy Boutique

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Gotchi points are earned by playing games or getting certain
special item awards points. With the launch of
"Time to Play!," parents will find favorite kid -tested toys such as Breyer
horses, Schleich figurines, Klutz books, Only Hearts Club dolls and Science
Wiz kits.

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, and the manufacturer of Power Rangers,
Teen Titans and Strawberry Shortcake toys - - will showcase its new product
lines at Toy Fair 2005, highlighted by the unveiling of the new interactive
features on the wildly popular Tamagotchi Connection virtual pet.C. The new
collection features toys that encourage creative expression and imaginative
play and are sure to excite little prodigies everywhere. Target (NYSE: TGT) gives back more than $2 million a
week to its local communities through grants and special programs.

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Ltd. Whether visiting a
Target store or shopping online at Target.

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Tech Toys a Hot Trend at Toy Fair 2005

Interactive Toys Slated to Make a Huge Impact in the Industry This Year;
Manufacturer Bandai America Inc. Savvy toy manufacturers,
like Bandai America , are meeting the challenge.

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99
to $79.

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Deluxe RADOC -- The RADOC (Remote Armor Deployment On
Command) is the main communicator used by the F-99 unit on the hit
Cartoon Network show, and also transforms the kid heroes into their
powered up Gild Suits.
Parents , kids and gift givers alike are encouraged to explore "Time to
Play!" regularly to experience new products.Target.

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Kids today have
grown up with computers and technology, so they demand more from their toys,"
said Reyne Rice, a toy trends specialist for the Toy Industry Association, who
has more than 25 years experience in the industry."
Bandai America Incorporated -- a subsidiary of the third largest toy
company in the world, Bandai Co.

* Berry Sweet Kisses Strawberry Shortcake -- The Strawberry Shortcake
brand expands into the baby dolls toy aisle with Strawberry Shortcake
Baby Dolls.

About Bandai America Incorporated
Bandai America Incorporated is a subsidiary of Bandai Co.

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The codes open up
more shopping areas where unique items not available through Gotchi points can
be purchased., Teen Titans, Strawberry Shortcake and Tamagotchi
product lines.com, guests enjoy a fun and
convenient shopping experience with access to thousands of unique and highly
differentiated items.

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* Berry Magical Strawberry Shortcake -- This scented Strawberry
Shortcake doll is dressed in her glorious princess gown and is ready
to head to the costume ball.

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Bandai America also showcased a number of products with electronic and
interactive features at Toy Fair, including:

* D., the third
largest toy company in the world, with 30 subsidiaries in 13 countries
worldwide.com

About Target
Minneapolis -based Target serves guests at 1,397 stores in 47 states
nationwide by delivering today's best retail trends at affordable prices. Since
opening its first store in 1962, Target has partnered with nonprofit
organizations, guests and team members to help meet community needs.

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In 2005,
the egg-shaped toy that simulates the life cycle of a real pet is back with
new colors, games, features and more interactivity than ever before. PlayWonder includes
furniture, room decor, and coordinating toys as well as themed play
environments for children such as kitchenettes, playhouses and grocery
markets . Prices for toys range from $1.

Contacts: Paula Thornton-Greear
Target
(612) 696-3400

Carla Nikitaidis
Kaplow Communications
(212) 221-1713

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"Tech toys continue to be a hot trend to watch in 2005.com.

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Older children will be captivated by activity-oriented books and kits that
will turn them into yo-yo wizards, knitting goddesses and queen of the cat's
cradle."
Within "Time to Play!," Target also introduces its own line of high-
quality toys, PlayWonder.

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The original virtual pet phenomenon that swept the world in the mid-1990s
made its highly anticipated return last year in the United States.

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Kids, much like adults, want the newest smart toys. The T-Robo features lights and
sounds that are activated when all the vehicles are combined together.

* Power Rangers SPD Deluxe Megazord -- The Delta Squad Megazord is
comprised of five unique vehicles that can be combined to form the
ultimate fighting force. Even
aspiring musicians are included in the playtime fun with a wide array of
musical instruments, including tambourines , bongos, drums and shakers.

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It features lights and motion-activated
sounds.E.

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, Even before hundreds of
manufacturers head to New York City to debut their new brands for the year,
tech toys have already started generating major industry buzz as the hottest
trend on display at the upcoming 2005 American International Toy Fair
(February 20-23, 2005).

* Teen Titans T-Robo - - This mega-sized vehicle and playset includes
three separate vehicles that can all transform and combine to form the
Teen Titans' newest ally: the T-Robo.C.
Target is committed to providing guests with great design through innovative
products, in-store experiences and community partnerships.

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The new Tamagotchi Connection Version 2 also includes secret codes that
can be unlocked by pushing a special sequence of buttons. Young
children will be wowed by science projects and games such as Insta Worms, Test
Tube Wonders, Blizzard in a Bucket and the GeoSafari Talking Microscope. For more information, visit http://www.

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Global interests include toys and children's entertainment , video
game software, multimedia, music, full-length feature films, vending machines,
trading cards, candies and licensed apparel.
Children also can practice creative storytelling with classic toys, such
as collectible Breyer horses and dolls from the Only Hearts Club.

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After collecting five secret codes, the owner can collect a
special sixth item.I. Bandai America is headquartered in Cypress , California and
company information is available at http://www. "Time to Play!" is located in the toy department of
every Target store and features an extensive selection of high-quality toys
from well-respected brands for children ages 18 months to 7 years.
"Playtime is a crucial part of every child's development," said Keri
Jones, vice president, Target.

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Unveils Next Generation 'Tamagotchi
Connection,' the World's Original 'Virtual Pet' Tech Toy

CYPRESS, Calif. "Technology can add that
edge, providing new interactive components to expand long-term play value . Later this year, Bandai America will unveil a special
two-pack called Tamagotchi Connection Best Friends Forever, offering two
virtual pets (with a special gift) for a pair of best friends, so they can
immediately start sharing treats and interacting with one another. Doubling as a unique role -play toy, the
handheld RADOC has 10 LCD games, and also features a variety of action
sounds.
Many of the "Time to Play!" toys are carefully created in small batches to
ensure superior quality as well as to inspire, stimulate and fascinate.

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Comes with a bottle with disappearing milk that you can use to
feed her.Bandai. New toy destination focuses on imaginative play and creative expression

MINNEAPOLIS, Target introduces a new toy
boutique, "Time to Play !," a destination filled with specialty toys to engage
the next generation of young musicians, scientists and artists in one
extraordinary place. The collection features an assortment of
specialized products for children ages two to five years.

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E. Strawberry's tiara, necklace and
earrings all light up when you squeeze her tummy.99.