About Crystal Semantics
Crystal Semantics has developed Textonomy, the first Sense Engine to
deliver significantly more accurate and powerful Internet search results.advance and
features customized for our company has allowed easy integration with our
channels to ensure we deliver the right message to the right audience.advance is available in server side as well as client side
versions.

Business Editors /High-Tech Writers

SEATTLE----

New Interactive Text Query Language Enables Much More Specific,
Precise, and Accurate Searches than Achievable with
Current Search Technologies

Insightful Corporation(R) (Nasdaq:IFUL) a leading provider of
software solutions for analysis of numeric and text data, today
announced the launch of InFact(R) 3.
InFact is designed to enable professional analysts and
researchers, who have long been frustrated by the inaccuracy and
limitations of keyword search and early generation natural language
processing search, to accurately uncover facts and relationships
within text documents.
In addition, users of InFact can search for relationships
involving entity types (e. A keyword approach to search and retrieval strips
language of context.

teun partee

Crystal Semantics Patented Sense Engine Now Available in Server Side Client and WEB Versions

advance CLIENT, which can be bundled with software for
personalization of ad content online, and Textonomy.
"In the effort to deliver relevant advertisements in a timely fashion,
many online marketers have turned to either keyword based systems or adware
technology .advance will deliver more relevant ads to
consumers by utilizing patented contextual search technologies to better
recognize the context of a consumer's search. "Furthermore, the power of Textonomy. The
company was founded in 2001 by Professor David Crystal, a world authority in
linguistics, and managing director, Ian Saunders., search for any person or organization
that was involved in a particular action, not just a particular
person), and constrain results based on Boolean combinations and
metadata constraints (e. The back end can locate keywords and rank by relevancy but
there's no greater comprehension of the facts contained within a
document. InFact reads every sentence in every
document and is designed to develop a deep understanding of each
statement it encounters. We
undertake no obligation to update publicly any forward-looking
statements to reflect new information, events, or circumstances after
the date of this release or to reflect the occurrence of anticipated
events.

saussure pragmatics

advance SERVER is designed to be integrated within ad serving
technology in order for the understanding of ALL words within a page to be
identified. By
applying human "senses" and concepts that current algorithms , semantic systems
and other statistical techniques cannot match, Textonomy uniquely uses human
linguistic intuition, tapping into the semantic relationships between words
and the contexts in which they occur . Insightful consulting services
provide specialized expertise and proven processes for the design ,
development, and deployment of customized solutions.

pustejovsky sociolinguistics

Based in Holyhead, UK, Crystal Semantics is a division of Crystal
Reference Systems Limited -- an internet content and search company. "InFact offers a powerful combination of relationship
search and text analysis that improves the quality of information
available for enterprise decision-making by uncovering patterns,
trends, and relationships in data that may not be uncovered by
traditional search and text analysis products. Traditional text mining and search products typically use a
preferred statistical analysis method, such as clustering or Bayesian
statistics for linking keywords.

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Textonomy. The Textonomy suite of products
includes solutions for search and navigation, e-commerce and contextual
advertising.

About Crystal Semantics
Crystal Semantics has developed Textonomy, the first Sense Engine to
deliver significantly more accurate and powerful Internet search results.0 is initially aimed at analysts in defense intelligence and
bioinformatics, and is currently deployed at a number of intelligence
agencies and a pharmaceutical company. It also identifies modifiers of the action that
may add insight, such as the date or location . InFact uses intelligent incremental
indexing for storing, searching, and manipulating sentence structures . InFact is built on case insensitive natural
language parsing technology, a feature that makes it uniquely robust
in defense applications. InFact can be
deployed on any desktop that can run a Web browser such as IE,
Netscape, or Mozilla.

linguist prosody

"
"Our customers are reacting enthusiastically to this new release,
observing that our product has an unsurpassed understanding of natural
language , and that the new query interface is a powerful tool in the
hands of their analysts," said Jeff Coombs , CEO of Insightful.

nouwen zellner

com. "Our objective with Textonomy. InFact boasts the world's most advanced natural
language processing to enable very precise and accurate searching,
thereby increasing productivity and the quality of intelligence
retrieved from text documents. The flaw of all these approaches is
that context and concepts are destroyed and replaced with a list of
keywords ranked by frequency .
With InFact, relationships, events and actions are more than mere
keyword associations like "word X often occurs with word Y; therefore
there is a relationship between X and Y. Using patent pending
linguistic data structures, InFact then compares ideas and events
across document sources and databases.
InFact's automated, unsupervised document ingestion, and incremental
indexing eliminates labor-intensive maintenance or delays, reading the
data that streams into your organization making new information
immediately searchable. Users of InFact can
quickly generate cross-document reports and summaries that are
dynamically hyperlinked to original source documents, providing an
innovative way of navigating document databases. The company is a
leading supplier of software and services for statistical data
analysis, data mining, and knowledge access enabling clients to gain
intelligence from numeric and text data. For more information, visit
info@insightful.

teun stokhof

The process of categorization of page content can then
be carried out in real time or each page can be processed and the results
cached to ensure ongoing efficiency. It has an array
of unique features that benefit both advertisers and publishers, including
real-time auctions (hundreds every second) to set pricing, results tracking to
protect advertisers from overpaying, and a dozen ways to match viewers with
ads for increased effectiveness.g.

Pharmaceuticals

InFact's capabilities allow pharmaceutical researchers to gain
better insight faster, from volumes of unstructured data, thereby
accelerating drug discovery processes. Existing search
engines see documents as "bags of keywords" stripped of context or
sentence structure. Customers can easily incorporate proprietary
ontologies (with simple or multi-parent taxonomies , synonyms,
acronyms, and new entity type assignments), endowing the InFact system
with knowledge of a vertical domain. Reports can be shared
in a collaborative environment or exported to a central relational
database system.

nouwen pragmatics

advance WEB is a web-based, ASP model of Textonomy.advance analyzes the entire content
of a Web page to identify the context in which words are properly presented,
drawing upon human understanding of language to go beyond the inadequate
mathematical algorithms currently used by major search engines.
Experclick is on its way to becoming the open marketing for Internet
Advertising,
Based in Santa Barbara, California, Experclick is privately held. Combinations of
nouns, verbs, and other sentence components connote relationships,
actions, or facts and are stored in a searchable database structure.
"Increased demand to access, analyze, and transform data into
actionable intelligence for corporate advantage requires scalable,
powerful, and flexible software," said Jesus Mena, author and data
mining expert.
Concise Summaries and Interactive Reports Improve Knowledge
Sharing: InFact provides interactive relationship-based reports.

linguist quantifiers

"
Textonomy .

About Experclick, Inc. InFact's query
language is designed to enable analysts to be very creative in
formulating searches that not only search for a particular
relationship, action or fact, but also understand action
directionality (i." InFact is designed to
perceive events as evidence of some specific activity or attitude,
such as "Organization X is hostile to Person Y" or "Gene X inhibits
Gene Y.
Headquartered in Seattle, Insightful has offices in New York City,
North Carolina, France, Switzerland, and the United Kingdom, with
distributors around the world. Forward -looking statements are
based on the judgment and opinions of management at the time the
statements are made.

plurals ndal

The
company was founded in 2001 by Professor David Crystal, a world authority in
linguistics , and managing director, Ian Saunders. It has provided online
content for many major publishers including Penguin Books, A+E Television
Networks and Webster Publishing and is one of the fastest growing online
content publishers in Europe.
The Most Advanced Natural Language Processing Technology: Unlike
other search tools that have attempted to utilize natural language
processing to move beyond keyword search, InFact's indexing is
automatic and doesn't require the time and expense of a hand-entered
knowledge base (list of terms), manually "meta-tagged" documents, or
laboriously prepared rule books.com

Note to Investors -- Forward Looking Statements

This press release contains forward-looking statements, including
statements about the capabilities of InFact (including tasks that
users can accomplish with the product); InFact product features; the
capabilities of competing products now or in the past; and customer
acceptance of our software products.

reflexives zuckermann

Textonomy.
InFact 3. The front end is illiterate to user
questions.

sociolinguistics linguist

Once the content is recognized, the category(s ) within a multi-
thematic document are passed to the server so that relevant ads are displayed
within proper context.

Crystal Semantics Makes Online Ads More Relevant

Textonomy. For more information on the Crystal Semantics Sense Engine, please
visit http://www. The
company was founded in 2003 by William Urschel, CEO.
Relationship Search and the New Query Language: InFact parses the
structure of each sentence, understanding the sentence components,
such as which words are nouns and which are verbs.

tsutomu saussure

advance SERVER is available for the Microsoft Windows and Linux
operating systems. For more information on the Crystal Semantics, please visit
http://www. It has provided online
content for many major publishers including Penguin Books, A+E Television
Networks and Webster Publishing and is one of the fastest growing online
content publishers in Europe.e. In addition, customers can visualize links through a
third-party visualization tool.
Insightful products include S-PLUS(R ), Insightful Miner(TM),
S-PLUS(R) Server, and InFact(R).

zellner pragmatics

advance SERVER, integrated within ad serving technology,
Textonomy. By
applying human "senses" and concepts that current algorithms, semantic systems
and other statistical techniques cannot match, Textonomy uniquely uses human
linguistic intuition, tapping into the semantic relationships between words
and the contexts in which they occur . Experclick will further enhance its unique
approach to online advertising by integrating Textonomy (TM) advance SERVER,
which will identify and return the context and category of a search term to
the advertising server in order for the most appropriate ad to be displayed.0 delivers a new interactive text query language that
enables users to execute custom, flexible, and complex searches from a
simple Web interface (much like familiar Internet search tools).

pragmatics zuckerman

advance is the result of 8 years and $8 million
investment in research. Both techniques ultimately fail to provide relevant ad content
resulting in poor clickthrough rates," states managing director Ian Saunders.advance that
enables smaller companies to fully benefit from categorization in order to add
context to ad inventory.

Textonomy . Patented Sense Engine Technology to be Integrated into Experclick's Open Ad
Network

SAN FRANCISCO, AD:TECH -- Crystal Semantics, the
leader of contextual Internet search solutions and developer of the world's
first patented Sense Engine Technology, announced today that its
Textonomy. the document was published between 1995 and
2005, and the action happened in either North America or Europe). "InFact
3. Actual results could differ materially from those
expressed or implied by the forward-looking statements for a number of
reasons, including, without limitation, the risks associated with
errors or defects in our software; the risks associated with our
ability to compete in the markets we serve; and the risks associated
with market demand and customer acceptance of our products.

fodor hendriks

The CLIENT is a highly compressed version of the Sense Engine
and is integrated into an application that is downloaded onto an individual
computer as part of a bundled software package or toolbar application. The
CLIENT looks at the content of a page and reports to the toolbar application
which then delivers content that is directly relevant to the context of the
pages being viewed by the user. Under a subscription agreement, users send the URL of
a page to Crystal Semantics' web server, the technology analyzes the web pages
and returns a categorization that can be used to append relevant ads or can be
cached for future reference.
"Since any word in the English language can have several meanings, there
is a need to correctly identify the context of that word in an online
environment. Other
new features in InFact 3.
Toppling the Keyword Paradigm: InFact transcends text search as
the world has known it over the past two decades ."
InFact's reading strategy is based on the most comprehensive
language model available. InFact is able to read
thousands of pages in minutes, and to produce a "spreadsheet of ideas"
so gigantic and comprehensive that it would take a person a lifetime
to assemble by reading the documents.

tsutomu rask

advance system was developed by leading linguist and one of
the world's foremost authorities on reference publishing and language, Dr. Textonomy. The success or failure of an online marketing campaign is based
upon clickthroughs," commented Professor Crystal and chairman of Crystal
Semantics."

Defense Intelligence

InFact provides intelligence analysts with software to
interactively search, quantify, and perform analysis of hundreds of
thousands of relationships among individuals, organizations ,
geographical locations, monetary amounts and all kinds of other
transactions within minutes.

AVAILABILITY

InFact is available today for Sun Solaris servers.

stokhof plurals

Developed by one of the world's leading linguists, Professor David
Crystal, Textonomy.crystalsemantics.com., company A bought company B, and not vice versa). For example, researchers can
search and retrieve relationship -based summary reports about all
genes, proteins, and pharmacological substances that can block or
regulate a specific gene, providing insight that may unlock the next
blockbuster drug or stop development of an ineffective drug sooner.
Other applications for InFact include competitive intelligence ,
financial rating and forecasting, reputation management, patent search
and legal discovery, defect analysis, and customer relationship
management.
By contrast, InFact uses a multilevel approach that uses grammar,
semantics, and syntax to capture actions and facts from documents. InFact tabulates the main sense or action of
each sentence, determines who is driving the action, identifies the
target of the action, and recognizes all entities that are affected or
linked to the action. InFact automatically extracts
information from every sentence in a large corpus using generalized
linguistic interpretation rules. A comprehensive Java Search API
enables client or server side development, embedding of all InFact
functions in other systems, or integration with third-party
visualization tools. More
detailed information regarding these and other factors that could
affect actual results is set forth in our filings with the Securities
and Exchange Commission, including our most recent Quarterly Report on
Form 10-Q. You should not unduly rely on these forward-looking
statements, which apply only as of the date of this release.

pragmatics tsutomu

crystalsemantics.
Based in Holyhead, UK, Crystal Semantics is a division of Crystal
Reference Systems Limited -- an internet content and Search Company. It launched commercial
operations in early 2005, and is already servicing over 12,000 websites.

Insightful Announces InFact 3.0 For Text Analysis and Relationship Search

All information about dependencies, actions and
word relationships is lost.

reflexives groenendijk

Its ground breaking technology harnesses human
linguistic intuition, tapping into the semantic relationships between words
and the context in which they occur, going beyond the mathematical algorithms
currently used by other contextual systems and major search engines that do
not produce similarly relevant results."
Unlike prevalent contextual advertising systems in use today, which merely
deliver ads based on keywords, Textonomy.0 include more precise and expressive
linguistic data representations, improved scalability, and the ability
to integrate an external "dictionary" of terms -- often called a
proprietary ontology -- for rapid customization to address unique
problems of specific vertical markets.

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advance(TM) sense engine technology --
Textonomy .
David Crystal.

"We are very pleased to add another element to our solution that will
deliver better targeted ads to consumers," said Jeff Green, Chief Operating
Officer at Experclick , Inc. The Textonomy suite of products
includes solutions for search and navigation, e-commerce and contextual
advertising.
Experclick is the next-generation advertising exchange. For
example , an analyst could search for all cases where one company
purchased another company, constraining the search to oil or energy
companies, and to purchases that were NOT a hostile takeover, and ones
that happened between 1995 and 2005. Using InFact, knowledge workers can
perform relationship search and link analysis to uncover
cause-and-effect patterns critical for intelligence decision -making. It recognizes the words but can't understand what's being
asked.

pragmatics tsutomu

Textonomy.
"Crystal Semantics technology enables marketers to deliver relevant and more
personalized content without forcing the end user to compromise on their
viewing experience or privacy.
Textonomy.advance(TM) technology will be incorporated into the Experclick
advertising network. The result is that Experclick's
advertising customers will benefit from serving more targeted, relevant ads to
consumers.
Because InFact is designed to fully understand the grammar,
syntax, semantics and linguistic structure of every sentence it reads,
InFact's powerful and expressive query syntax can be used to search
for very specific relationships, actions or facts. A
distributed and flexible architecture can be configured to meet
specific organizational needs whether documents reside in legacy
database systems, the Web, institutional news feeds, or other
enterprise systems. Users
can search for precise concepts and action patterns and then sort
results using multiple mechanisms and criteria, such as relationship
frequency, geographical locations, or a timeline.

stokhof zellner

advance WEB.
The Textonomy. Advertisers can pay on a CPM , CPC, or even
CPA basis, and it can buy inventory from and sell ads to other networks.
Flexible Technology: InFact is designed to ingest millions of
documents and update its search database with no downtime.

ABOUT INSIGHTFUL

Insightful Corporation (Nasdaq:IFUL) provides enterprises with
scalable data analysis solutions that drive better decisions faster by
revealing patterns , trends, and relationships. The company has
been delivering industry-leading, high-ROI solutions to thousands of
companies in financial services, life sciences, biotechnology,
telecommunications , manufacturing, plus government and research
institutions. Inaccurate assumptions and known and unknown
risks and uncertainties can affect the accuracy of forward-looking
statements.

sociolinguistics teun

advance Delivers Contextualization and Personalized Information for
Online Ads

SAN FRANCISCO, AD:TECH -- Crystal Semantics, the
leader of contextual online marketing solutions and developer of the world's
first patented Sense Engine Technology, announced today the launch of three
new versions of its Textonomy.advance CLIENT is a separate product that responds to individual
growing needs for personalization of ad content online, while being mindful of
one's privacy.

advance CLIENT is available for the Microsoft
Windows systems.advance provides rapid contextual analysis of textual
information online to identify the proper theme of each site and deliver the
most effective advertisements.advance is to make ad content
relevant to the context of an entire webpage while adding value to the whole
user experience for both consumers and marketers."
Textonomy.

0, a breakthrough for text
analysis and relationship search.g.

hendriks ndal

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