S.norman. Standard registration is $90 and
ends February 18.gov/nsww2005
Storm Prediction Center: http://www.
Marketers can listen to the archives by logging onto
http://www.

broadcast noaa

"It is a
terrific event that brings together emergency managers and media with the
forecasters who issue valuable watches and warnings. Late registrations
paid by check or purchase order should be paid at the door. New Internet Radio Program Focuses on Equipping Marketing Professionals

SAN DIEGO, Marketing Matters LIVE!, a new Internet
Radio Program produced by the American Marketing Association (AMA) through
wsRadio.

tornados nearby

com, broadcasts the latest in marketing strategies, tactics, advice
and thought leadership every Wednesday at 9 a.

barometer stop

newscom.), director of NOAA's National Weather Service .
The American Marketing Association chose wsRadio.
Currently wsRadio produces over 80 programs including shows for eBay Inc,
Entrepreneur Magazine and HayHouse Publications with a total listener base
exceeding one million listeners.

stop nearby

Payments
may be made online via credit card.gov
Workshop information and registration: http://www.m.

severe broadcasts

On Saturday, March 5, Schaefer will present an overview of the record
breaking tornadoes in 2004. Sponsor and vendor opportunities are still
available for businesses to promote their products or services during the
event.noaa. Although this
reflects the growing trend of utilizing mp3 players and the popular Apple
IPOD, which provide more portability in listening, it is way above the
national average for mp3 use.

webcasts watches

noaa.com/marketingmatterslive . AMA members are
connected to a network of experienced marketers nearly 40,000 strong and
include leading marketing professionals and academics from every industry.

watches live

Even as a 15 year veteran, I learn so
much each week from the expert guests we have on the show.

barometer thunder

Tickets for the Friday night banquet are $17 and must be received by
February 18.com as the producers of
Marketing Matters Live! because of their strong Internet radio presence.com.

storms thunder

The event is sponsored by NOAA's National Weather Service,
NWS Southern and Central Regions, NWS National Centers for Environmental
Prediction , NWS Norman Forecast Office, NOAA's National Severe Storms
Laboratory, Oklahoma Emergency Managers Association and the Central Oklahoma
Chapters of the American Meteorological Society and National Weather
Association.
"This is a unique national event where people from a variety of
disciplines gather to discuss how we can better protect the lives of American
citizens," said Joseph Schaefer , director of NOAA's Storm Prediction Center,
and one of the workshop organizers. Late registration of $100 will be accepted online until
February 25 or at the door. One-day packages are available for $50. Since its launch in late January 2005,
the show has featured such cutting-edge topics as Weblogs (Blogs) and their
impact on Internet advertising, customer message management, career advice for
marketers, trends in marketing for 2005, customer experience marketing and
much more.

thunder watches

In addition, free storm spotter and radar training
will be offered.m.

barometer severe

(Logo: http://www. David L.

live hazard

NOAA is dedicated to enhancing economic security and national safety
through the prediction and research of weather and climate-related events and
providing environmental stewardship of the nation's coastal and marine
resources. The AMA sees Marketing Matters Live! as a
key member connection point.

continuous thunder

NOAA
is an agency of the U.norman.

webcasts flood

Fostering Effective Partnerships Focus of National Severe Weather Workshop

" Robert Hager, national science reporter with NBC News, will be
the featured speaker during a banquet on Friday night of March 4.

webcasts severe

WASHINGTON, Emergency managers and media will have
an opportunity to exchange information and techniques for public safety during
severe weather with federal government experts from the National Oceanic and
Atmospheric Administration at the fifth annual National Severe Weather
Workshop to be held March 3-5 at the Reed Center in Midwest City, Okla."
The show, still in its infancy, has been increasing its audience each
month.

noaa hurricanes

noaa.noaa .wsradio.

personalities weather

Also that day, radar interpretation will be
presented by Jim LaDue, meteorologist with the NOAA Warning Decision Training
Branch and Kevin Kloesel, director of outreach for the Oklahoma Climatological
Survey, and an advanced storm spotting session will be provided by Ed
Calianese , warning coordination meteorologist with the NOAA National Weather
Service Forecast Office in Tulsa , Okla.

warnings flood

gov/nsww2005. More information about the workshop is available online or by calling
(405) 579-0771.MarketingPower.

stop noaa

"The National Severe Weather Workshop has become one of the premier venues
for sharing hazardous weather information," said Brig.gov

The American Marketing Association (AMA) is the largest marketing
association in North America.

live barometer

Air Force (Ret ."
The theme for this year's workshop is "Fostering Effective Severe Weather
Partnerships.

on Saturday are free. (12:00 Eastern)
Marketing Matters LIVE!, hosted by Tim Riesterer and David Kinard, both
seasoned marketers and professional speakers, is covering topics that are
critical to marketing competitiveness. Because of the show's popularity, the AMA is
already considering an expanded schedule and format enhancements.

hurricanes broadcasts

Department of Commerce.
Early registration is $70 until February 4.
Payment by check or purchase order can be mailed, but must be postmarked
by the registration deadlines of February 4 for early registration, and
February 18 for standard registration to avoid late fees. Radar interpretation and advanced storm spotting sessions from 1
to 5 p.

On the Web:
NOAA: http://www.
Says Kinard, "This program provides an incredibly diverse range of topics.

watches audio

Gen. Johnson,
U.
Workshop registration is online at: http://www.
This wide coverage of the whole gamut of marketing makes this program one of
the best resources for marketers today. The ability to track actual listener numbers is one of the major
advantages of Internet talk radio.
The AMA is information, ideas and insight that marketers can use daily,
along with the knowledge to help them grow in their career.

tornados broadcast

Marketers Find Real-time Value in Cyber Waves

What was most surprising in reviewing the
listener data was this audience overwhelming preferred the selection of MP3
downloads by a margin of 2-1 over windows media or real player.

listen severe

com/cgi-bin/prnh /20041022/DCF003LOGO )
Registration is underway for the three-day workshop, which is designed to
enhance partnerships between severe weather forecasters and researchers,
emergency managers , broadcast meteorologists, businesses, storm spotters and
other weather enthusiasts.spc. PST. It is the source that marketers turn to every
day for professional development, information and networking . For more
information on the AMA, please visit http://www.