"David's
expertise in the broadcast public relations field, as well as his acute
knowledge of the marketplace and the needs of our customers, will be a
tremendous asset to MultiVu and the companies we serve. Drawing on the enterprise reporting of The
New York Times and the Canadian Broadcasting Corporation (CBC), TIMES SEVEN
takes a fresh approach to the news of the day, with an emphasis on reporting
from the field . David Studer is executive producer for the CBC.

journalists empowers

"
Cappello most recently served as a vice president and executive producer
at Medialink Worldwide where he consulted with major corporations and agencies
on broadcast PR initiatives and internal communication needs.com) provides electronic distribution , targeting,
measurement, translation and broadcast services on behalf of some 40,000
corporate , government, association, labor, non-profit, and other customers
worldwide.

journalists casw

David will be instrumental in this endeavor," said Thomas. Prior to his
tenure at Medialink, Cappello spent a decade at ABC in the International
Broadcast Division where he traveled around the world covering major political
events, elections and breaking news stories.

About MultiVu
MultiVu, a PR Newswire company, (http://www.com/, and among 3,600
websites and online databases to which PR Newswire distributes its members'
news releases. PR Newswire also serves as the official
commercial wire service for the National Association of Black Journalists,
UNITY and the National Association of Hispanic Journalists (NAHJ). PR Newswire is a
subsidiary of United Business Media plc of London.

CONTACT: Rachel Meranus, Director of Public Relations of PR Newswire,
212-282-1929, or Rachel.

clarify correspondents

Hosted by veteran CBC journalist Ian Hanomansing, the weekly program will
feature innovative first-person reporting and a wide range of stories
presented in five distinct categories:

* COVER STORY -- Lead topical story of the week, told from multiple
perspectives.

PR Newswire Named Official Commercial Newswire Service for the Dallas-Fort Worth Association of Black Communicators

Established in 1954, PR Newswire has offices in 11 countries and routinely
sends its customers ' news to outlets in 135 countries and in more than 40
languages.

fairness diageo

MultiVu Appoints Broadcast Veteran David Cappello to Divisional Vice President

PR Newswire's leading services include ProfNet
Experts (SM), eWatch(TM), MEDIAtlas(TM), NewsPrompt(TM), Search Engine
Visibility (SEV) and MultiVu(TM).newscom .

empowers journalists

"I am very excited about
joining this team of professionals and helping to build upon their established
success. in Corporate Communications from Southern
Connecticut State University in New Haven, CT. PR Newswire is a subsidiary of United
Business Media plc of London.

The Discovery Times Channel (http://www., the leading global real-world media and entertainment
company.prnewswire .

investigative journalism

In the three years since its inception,
MultiVu has become the fastest growing broadcast PR services company and
counts among its customers 20 of the top 25 PR firms globally.

* SCIENCE + MEDICINE -- From the award-winning New York Times Science
section.
"It's just one more way that Discovery Times brings The New York Times'
journalistic excellence to our viewers. Available to 36 million
subscribers in the United States, the Discovery Times Channel is a joint
venture between The New York Times Company (NYSE: NYT) and Discovery
Communications, Inc.
PR Newswire will assist the DFW/ABC in organizing the events, and list
information about each on the calendar section of PR Newswire's Media Insider
blog (http://www.

investigative recognise

newscom.282. NEW YORK, PR Newswire today announced that it has
been named the official commercial newswire of the Dallas-Fort Worth
Association of Black Communicators (DFW/ABC), a non-profit organization of
communications professionals and an affiliate of the National Association of
Black Journalists. This distribution also includes posting to PR Newswire's
media-only website, PR Newswire for Journalists,
http://www.
Dowell continued , "PR Newswire is very involved in the multicultural
communications marketplace. Further, in
June 2004, PR Newswire introduced its Multicultural Markets Newslines, a
customized news distribution channel for targeting media outlets that serve
the Hispanic, Chinese, Native American and African American communities.dfwabc. Using PR Newswire, these organizations reach a variety of critical
audiences including the news media, the investment community, government
decision-makers, and the general public with their up-to-the-minute, full-text
news developments.

clarify fairness

org/index.

recognise caucasus

(Photo: http://www.prnewswire .1929 or rachel.prnewswire.

conducive investigative

Cappello will report to MultiVu president
Larry Thomas.com/multivu)
provides unsurpassed broadcast and multimedia production and global
distribution services to companies worldwide who seek to reach the media,
financial community and general public with their visual messages. TIMES SEVEN debuts on Discovery Times Channel on Saturday,
June 4, at 7 PM (ET/PT) with remaining episodes premiering in the same time
slot each Saturday thereafter.com/media, with more than 80,000 registered journalists,
PR Newswire's public website, http://www.

fairness casw

newscom."
Cappello received his B.

"TIMES SEVEN takes a documentary approach to the news, revealing the
characters and stories in the news and trends of the week," said Vivian
Schiller, senior vice president and general manager, Discovery Times Channel. Our work with media organizations such as the
DFW/ABC and the National Association of Black Journalists, assists us in
better understanding the needs of these diverse media groups and enables us to
develop products and services, such as the Multicultural Markets Newslines,
that help communications professionals communicate with them in the most
effective way. DFW/ABC's mission is to achieve
parity in the communications industry by improving the effectiveness of the
media through diversity, fair hiring and retention practices, career
development and accurate representation of the African American community in
the Dallas/Fort Worth Metroplex.

apme journalists

newscom. Newsmagazine Style Series to Use New York Times and Canadian Broadcasting
Corporation Journalism to Present Timely Stories in Documentary-Style Format

SILVER SPRING, Md.

About PR Newswire
Now in its 51st year, PR Newswire Association LLC
(http://www.

fairness apme

CONTACT: Rachel Asche , Director of Public Relations, PR Newswire,
212.

* ENTERPRISE -- Spotlight on the most intriguing investigative or
enterprise stories from New York Times and CBC journalists . The network has won multiple industry honors for its breakthrough
programming, including an Emmy , an Overseas Press Club Award, three National
Headliner Awards, a BANFF Rockie Award, and has had a film selected for
competition at the Sundance Film Festival.

About Dallas-Fort Worth Association of Black Communicators
Founded in 1981, DFW/ABC, http://www.

sej conducive

com/cgi-bin/prnh/20020501 /NYW077LOGO )
Cappello, who will be based in New York, will be responsible for
developing and maintaining high-level relationships with MultiVu's technology,
retail and consumer goods clients . Cappello began his career at ABC
as a camera operator, videotape editor and live events producer .S.

(Logo: http://www.

journalism diageo

"
As host, Hanomansing brings a wealth of experience and expertise to TIMES
SEVEN. PR Newswire's leading
services include ProfNet Experts(SM), eWatch (TM), MEDIAtlas(TM), Search Engine
Visibility (SEV), MediaRoom, MediaSense(TM) and MultiVu(TM).

reporters correspondents

Using PR Newswire, these organizations reach a variety of critical
audiences including the news media, the investment community, government
decision-makers, and the general public with their up-to-the -minute, full-text
news developments.prnewswire.

wpi incubator

He quickly
advanced to producing and directing multi-camera programs and global satellite
distribution for domestic and international news broadcasters .

About PR Newswire Association LLC
Now in its 51st year, PR Newswire Association LLC
(http://www.

newsrooms provocative

The company has built a strong
and loyal customer base by combining industry-leading technology, high-quality
production and superior service," said Cappello.com/).

recognise conducive

com/cgi-bin/prnh/20050321 /NYM139 )
(Logo: http://www. As we
continue to look outward to expand our business, we will place equal emphasis
on strengthening the client relationships that are at the heart of our
success .
"MultiVu has established a terrific reputation in the multimedia and
broadcast PR market since its launch in 2002. A new
alternative for communicators, MultiVu utilizes the latest technologies and PR
Newswire's vast distribution resources to create multiple opportunities for
companies to visually communicate with specific audiences on a variety of
current and developing platforms.com

, Discovery Times Channel
announced today the of launch TIMES SEVEN, four weekly one -hour programs that
take viewers beyond the headlines of the most intriguing and important stories
in the news from around the world.

* ARTS + CULTURE -- The latest in arts, music, movies , food, fashion,
theater and social and cultural trends.

* OP-ED -- Home to commentary , opinion pieces and satire from New York
Times columnists and others.
Commenting on the partnership, PR Newswire's executive vice president,
Information Services, Ken Dowell said, "The DFW/ABC's mission to establish
parity in the communications industry is a very important one and PR Newswire
is honored to assist them in getting their messages out to their important
audiences .

caucasus sartma

Discovery Times Channel Debuts Limited Series TIMES SEVEN

discovery.mediainsider.htm provides
networking opportunities, workshops, mentoring and scholarships for
communications students and professionals .

watchdogs snd

TIMES SEVEN is produced for the Discovery Times Channel by CBC News
Canada."
"We look forward to working with PR Newswire," DFW/ABC president Lamor
Williams said."
In addition to news distribution, the partnership between PR Newswire and
the DFW/ABC will allow both organizations to collaborate on special media
events, including professional panel discussions and educational workshops.com; or Lamor Williams, President
of Dallas-Fort Worth Association Of Black Communicators , president@dfwabc.

investigative caj

NEW YORK, Sixteen-year veteran of broadcast
production and distribution, David Cappello, has been appointed divisional
vice president of MultiVu, the broadcast public relations and multimedia
division of PR Newswire, it was announced today.com/cgi-bin/prnh/20000306/PRNLOGO )
(Logo: http://www.prnewswire.asche@prnewswire.

sartma fairness

"Over the past three years MultiVu has established itself as a leading
provider of broadcast public relations and multimedia services.
Established in 1954, PR Newswire has offices in 11 countries and routinely
sends its customers' news to outlets in 135 countries and in 30 languages. Jane Bornemeier is
executive producer for The New York Times and Bill Smee is executive producer
for Discovery Times Channel.

com/times) combines the
journalistic authority of The New York Times with the programming excellence
of Discovery Communications to bring viewers provocative, engaging and
relevant documentary series and specials about the events and ideas shaping
our times. "The collaboration will help us highlight some of the exciting
new programming that our board has been working on for 2006. Utilizing the latest in communications technology, PR Newswire
content is considered a mainstay among news reporters, investors and
individuals who seek breaking news from the source.org.

newsrooms clarify

com) provides electronic distribution , targeting,
measurement, translation and broadcast services on behalf of some 40,000
corporate , government, association, labor, non-profit, and other customers
worldwide.
Utilizing the latest in communications technology, PR Newswire content is
considered a mainstay among news reporters, investors and individuals who seek
breaking news from the source. The host of CBC News: Canada Now , CBC Television's national early
evening news program, and of the former CBC Newsworld's Hemispheres ,
Hanomansing offers a unique global perspective on foreign events and
international issues.com /cgi-bin/prnh/20000306/PRNLOGO )
The partnership will allow the DFW/ABC to distribute news releases and
other information related to DFW/ABC events over PR Newswire's regional
newslines reaching publications and news services in Dallas-Fort Worth and the
State of Texas."
The partnership with the DFW/ABC extends PR Newswire's focus on
multicultural communications.Meranus@prnewswire.