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PRIMEDIA Business
Information has more than 60 publications in 18 market sectors.

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newscom.com/cgi-bin/prnh /20030530/TLCLOGO )
RIDES, the revved-up series from TLC that details the process of car
fabrication , kicks off its fourth season with a special episode on Tuesday,
April 19, 2005, at 10 PM (ET/PT) and features behind-the-scenes clips and
content around the anticipated film XXX: State of the Union . Actor/rapper
Ice Cube stars in the sequel and hosts the RIDES special, which showcases the
builds of the cars used in the film and catches them in action once they get
to their Hollywood locations .

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, A new action motion picture is
coming to theaters everywhere on Friday, April 29, 2005.

For the fifth consecutive year, the Company was ranked No.

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"
In XXX: State of the Union, national security agent Samuel L. 1 publisher and distributor of free consumer guides, with
Apartment Guide , Auto Guide and New Home Guide.com

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"Car enthusiasts and action fans will come together to enjoy both RIDES
and XXX: State of the Union," noted Derek Koenig, senior vice president for
marketing at TLC.com.
PRIMEDIA (NYSE: PRM) is the leading targeted media company in the
United States.

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TLC teamed up with Ice Cube to shoot special hosted tags and sneak peeks
of the blockbuster film to air during the world premiere broadcast of the
RIDES special. The series features handmade, one -of-a-kind hot rods that take
years to design and build. With 2004 revenue of $1.

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The special is a major portion and natural integration of the
marketing campaign for the film. The Shelby Cobra featured in the promotion
is the same that the RIDES team built for XXX: State of the Union. announced today the closing of the sale of
About, Inc.

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The New York Times Company (NYSE: NYT), a leading media company
with 2004 revenues of $3.

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"This movie tie-in is a merging of two strong brands with
two strong and loyal audiences.

This press release can be downloaded from www.nytco.

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- Film Star Ice Cube Hosts Rides Special on Tuesday, April 19, 2005 -

SILVER SPRING, Md.3 billion , our properties
comprise more than 200 brands that connect buyers and sellers in more
markets than any other media company through our print publications,
Web sites, events, newsletters and video programs in four business
segments: Enthusiast Media, Consumer Guides, Business Information, and
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TLC'S Hot Rod Series RIDES Fuels Sony Pictures' XXX: State of the Union Release

PRIMEDIA Enthusiast Media includes more than 120 consumer
magazines, with well-known brands such as Motor Trend, Automobile,
Creating Keepsakes, In-Fisherman, Power + Motoryacht, Hot Rod,
Snowboarder , Stereophile and Surfer.

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And RIDES will be there as to
document these souped-up cars for the action -packed flick XXX: State of the
Union.S.
RIDES is both high-speed and in-depth, looking into the world of
extraordinary cars, hot rods, customized autos and vehicles that zoom through
our dreams.
1 in the publishing industry in Fortune's 2005 list of America's Most
Admired Companies .

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Jackson and his new agent, Ice Cube, must track a
dangerous military splinter group, led by Willem Dafoe, which is conspiring to
overthrow the U. to The New York Times Company.3 billion, includes The New York Times, the
International Herald Tribune, The Boston Globe, 16 other newspapers,
eight network-affiliated television stations, two New York City radio
stations and more than 40 Web sites , including NYTimes.

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Business Editors

NEW YORK----The New York Times
Company and PRIMEDIA Inc. PRIMEDIA Consumer Guides is the
No.
PRIMEDIA Education includes Channel One and other educational
products.

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(Logo: http://www.

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The New York Times Company and PRIMEDIA Complete About.com Transaction

com and
Boston.

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It's a custom fit for both TLC and Sony
Pictures.

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The creators of the
sequel to the 2002 hit XXX, along with builders from TLC's RIDES, will be
building one-off models of cars the moviemakers can crash, high-speed models
they can race, stunt models they can blow up and picture -perfect models that
can pose with movie stars during close-ups. Jackson,
fresh off the success of his renegade recruitment, once again finds himself in
need of an outsider.

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