the program
will move next door for a panel discussion,
to Loews Piper's Alley Theater, 1608 N Wells Street.
, and Sundays from noon to
5:00p., Out Traveler, Genre, Passport) 25
Gay-specific reference
books (e. Known for The Harris Poll(R) and for pioneering Internet-based
research methods, Harris
Interactive conducts proprietary and public research
to help its clients achieve clear, material
and enduring results.celebrations interest
The Chicago Historical Society, a major museum and research center for
Chicago and American history, is located on Clark Street at North Avenue, and
can be reached by
CTA buses 11, 22, 36, 72, 151 and 156. For more
information, call 312-642-4600 or visit us at http:
//www.chicagohistory.
The Chicago Historical Society gratefully acknowledges the Chicago Park
District's generous support of all of the museum's activities. Forty-six percent of GLB respondents
are likely to visit Orbitz. queried gay, lesbian,
bisexual and transgendered (GLBT) self-identified
respondents. (http://www.lesbian new
"Out at CHS" 2005 Series Concludes with "The Celluloid Closet: LGBT in Film
"
CHICAGO, A lively discussion featuring Kimberly
Peirce, writer and director of the Academy
Award(R)-winning film Boys Don't
Cry, will wrap up this year's "Out at CHS" series on Thursday, June
23. with a cocktail reception at The Second City, 1616 N Wells
Street. to 4:30 p.com compared with
40% of
non-gays).com 15 21 15
Other
7 12 7
I don't make travel reservations
online 34 18 35
Note: Data within this table weighted to reflect total
U. Unfortunately, there are several
other possible sources of error in all polls or surveys that
are probably more
serious than theoretical calculations of sampling error. They include refusals
to be interviewed (nonresponse), question wording and question order and
weighting. 12
Jbutler@witeckcombs.com
travel zealand
m.com when making hotel reservations, compared to 40 percent of
non-gay respondents., a strategic public relations and marketing communications firm with
special
expertise in the gay market.
In theory, with a probability sample of this size, one can say with
95
percent certainty that the results for the overall sample have a sampling
error of plus or
minus 2 percentage points.witeckcombs. (http://www.S.bisexual interest
chicagohisory. The museum is open
Monday through
Wednesday from 12:00 p. GLB adult
population.com) is the
nation's premier strategic marketing
communications firm, specializing in
reaching the gay and lesbian consumer market.australia student
The event will
begin
at 5:30 p. Admission is $10; $5 for
students and CHS members with valid ID.m.com
28 41 27
Priceline.com
27 32 27
Cheaptickets.S.
TABLE 2
Future Leisure Travel Plans
"Which of the following do you
use to learn about future leisure travel
destinations you are considering visiting?
"
Base: GLB Adults
GLB
(n=177)
%
Friend/ Relative/ Personal
Experience 58
Gay-specific websites (e. Although we
remain interested
in the consumer attitudes and characteristics of
transgendered individuals, for accuracy and consistency
we distinguish sexual
orientation from gender identity. EOE M/F/D/V
To become a member of
the Harris Poll Online(SM) and be invited to
participate in future online surveys, visit http://www
.Information, resources, and issues of interest to the Gay, Lesbian, and Bisexual communities of Oceania
.
culture society
m.
About one-half (52%) of GLB respondents were likely to visit
Travelocity. Hilton.g.S.
Harris Interactive combines its intellectual capital, databases and
technology to advance market
leadership through U.celebrations student
Joining Peirce in the discussion will be Bill Zwecker, Chicago Sun-Times
entertainment
columnist, and Ron Gregg, programming director for the Committee
on Cinema and Media Studies at the
University of Chicago. Tickets may be purchased by phone at
312-642-4600 or online at http://www
. to 8:00 p.
Many GLB online consumers rely on gay-specific travel expertise when
queried on the type of resources used when planning destination travel. Propensity score weighting
was also used to adjust for
respondents' propensity to be online for the question in table 2, and
those
figures are representative of the general U.australia pride
The
discussion will address the roles that
lesbian, gay, bisexual and transgender
(LGBT) individuals have in cinema, both in front of and behind
the camera.m.org .
Methodology
Harris Interactive(R) conducted the study online within
the United States
between March 8 and 14, 2005, among a nationwide cross section of 2,630 adults
who are online, of whom 177 self-identified as gay, lesbian, or bisexual
(GLB). In April 2003
, American
Demographics magazine identified Bob Witeck and Wes Combs as two of 25 experts
over
the last 25 years who have made significant contributions to the fields
of demographics, market research
, media and trendspotting for their
pathbreaking work on the gay and lesbian market.resources lesbian
Concluding
its second year of public programs, "Out at CHS: Exploring the
LGBT Past" is a multi-year initiative
that explores the history of the LGBT
community both in Chicago and across the country through research
, collecting
and public programs. adults, of whom 177 were
self-identified as gay, lesbian or bisexual
.com, top the list
of resources gays use to learn about future leisure travel destinations they
consider
visiting.com 41 52 40
Expedia. With over nine
years experience
in this unique market, Witeck-Combs Communications has developed respected
relationships
throughout the community and serves as a bridge between
corporate America and gay and lesbian consumers
.-based global research company that blends premier strategic consulting
with innovative and efficient
methods of investigation, analysis and
application. offices and wholly owned
subsidiaries: London
-based HI Europe (http://www.com), Tokyo-based Harris Interactive Japan,
through newly acquired WirthlinWorldwide
, a Reston, Virginia-based research
and consultancy firm ranked 25th largest in the world, and through
an
independent global network of affiliate market research companies.destinations issues
The Elizabeth Morse
Charitable Trust is the generous sponsor of "Out at
CHS: Exploring the LGBT Past," with additional
support provided by UBS.m.m. Suggested admission is $5 for adults; $3 for seniors and students
(ages
13-22) with valid school ID; $1 for children (ages 6-12); free for
members and children under 6.
While fully 35 percent of heterosexual respondents said they don't
book travel online, fewer than
one in five (18%) GLB respondents said they did
not.
Additional Note: Previous research
conducted by Harris Interactive in
conjunction with Witeck-Combs Communications, Inc.com.destinations new
S. adult
online
population.g., Odysseus, Damron) 22
Gay-specific newspapers (e.
Figures
for table 1 were not propensity weighted and are representative of the
total U.S.com), Paris-based
Novatris (http://www.society issues
Admission is free on Mondays.org .
TABLE 1
Travel Websites and Hotel Reservations
"When making your hotel
reservations, which of the following websites are you
likely to visit?
"
Base: All Adults
Total GLB
Heterosexual
(n=2,630) (n=177) (n=2,361)
% % %
Travelocity.g. adult
online population.Y.hieurope.
communities lesbian
m.
These are the results of a survey of 2,630 U.com) 31
33 31
Hotels.com, outandabout., Washington Blade, Bay Windows,
Dallas Voice
) 14
None of these
27
Note: Data within this table were weighted to reflect total U
. It is impossible to quantify the errors that may result from these
factors. This online sample is
not a probability sample.novatris.australia culture
Discussion Will Explore LGBT Roles in Film Industry June 23
com
, Marriot.g. Figures for age, sex, race, education, region and income were weighted
where necessary
to bring them into line with their actual proportions in the
population. adult population of GLB
adults. Sampling error for GLB adults
(177) is plus or minus 9 percentage points. In addition, given
the low incidence of
response from transgendered individuals, it is extremely difficult to draw
conclusions
from the data captured.
Witeck-Combs Communications, Inc.harrisinteractive.society culture
One third of GLB
adults use gay-specific websites to learn about future
leisure travel destinations
ROCHESTER, N. Gay and non-gay use of Expedia. Close behind are national gay magazines (25
%), such as
Passport, Genre, and Out Traveler, and gay-specific travel books (22%), such
as Damron
and Odysseus guides.S.
These statements conform to the principles of disclosure of the National
Council on Public Polls.
About Harris Interactive(R)
Harris Interactive Inc.
Press Contacts:
Nancy Wong
Harris Interactive
585-214-7316
Kelly Gullo
Harris Interactive
585-214-7172
John Butler
Witeck
-Combs Communications
202-887-0500 ext.lesbian issues
Outside of the assistance gays seek from friends and
relatives (58%),
gay-specific websites (32%), such as Outandabout.
"Clearly, the honeymoon
with online travel sites is likely to grow as more
gay and lesbian consumers flock to specialized
media and other gay-specific
travel and tourism resources., Gay.
About Witeck-Combs Communications
, Inc.culture celebrations
Y., According to a recent nationwide
survey, gay, lesbian and bisexual (GLB) adults who are
online are more likely
to book hotel reservations through online portals than heterosexual online
adults.com
compared to 33 percent of non-gays.com) 32
Gay-specific magazines
(e.resources colleges
At 6:30 p. "Out at CHS" is a joint presentation of the Chicago
Historical Society (CHS), Center
on Halsted and the University of Chicago
Lesbian and Gay Studies Project. When making leisure travel
destination
decisions, GLB travelers are seeking direction on how they can spend their
dollars
on both gay-friendly travel channels and destinations," said John
Butler, Senior Marketing and Communications
Strategist for Witeck-Combs
Communications.com 40 45
40
Orbitz.interest colleges
New National Study Shows Gays More Likely Than Non-Gays to Book Travel Online
com and Gay.g.com), the 15th
largest and fastest-growing market research firm in the world, is
a Rochester,
N.bisexual pride
Thursday through Saturday 9:30 a.com did not vary much (45
percent of GLBs
said they are likely to visit Expedia. The online survey was conducted
between March 8 and 14, 2005
by Harris Interactive(R), a worldwide market
research and consulting firm, in conjunction with Witeck
-Combs Communications,
Inc.com 34 46 33
Hotel website (e.com 22 24 22
Hotwire.harrispollonline
.lesbian bisexual
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