The latest trends
in western wear include coordinating hats and boots, the newest denim designs,
and outerwear made of furs, leather and micro-suede.

This category is not about sado -masochism or any related themes.

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You need an excuse or "bribe" that gets buyers to your
booth. The third most important objective at a trade show is to
get contact information.

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He's creator of several business building programs including
Zero to $100 Million, Mega Marketing + Sales, and Guerrilla Marketing Meets
Karate Master.

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Have a simple form attendees can staple their card to
(have staplers ) and then a multiple choice check-off list to be sure you're
getting data.

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One company got a 500 % increase in trade show booth attendance by
giving away a trip to Hawaii.

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Video Feature Of Western Apparel Fashion Show Available January 21 2005

denver-wesa.

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For more information visit http://www .chetholmes.

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information visit http://www.

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Chet Holmes is a leading business growth expert and president of Jordan
Productions. The video will highlight the latest in western fashions from
the annual runway fashion show held at the Western + English Sales
Association 's (WESA) annual Market trade show.

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They use a "theme".com .

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Themes can be everyone wearing Hawaiian shirts and leis.

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These tips provided by http://www.

Please see the Adult category if that is your interest.

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Trade shows are an excellent way to impact a company's bottom line. You should have someone whose only job is to go around and
find potential partners with whom you would like to work .

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SAN FRANCISCO, Many industries are heading into
their trade show season and most will be unprepared to make the most of it. The most important thing to do at a trade show is to get
noticed.
Drive Traffic.

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Since 1921, the WESA Market has grown to one of the largest international
trade shows in the equestrian industry, utilizing more than 200,000 square
feet of exhibit space to showcase 2,500 product lines from more than 1,000
exhibitors to more than 5,000 professional retail buyers . 3

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VIDEO PROVIDED BY: Western + English Sales Association

FOR MORE INFORMATION, PLEASE CALL:
MultiVu Media Relations, 800 -653-5313 EXT.

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Another great strategy for having a successful trade show is to team up
with other vendors.

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How to Use Trade Shows to Boost Your Bottom Line (3 Secrets to Having a Killer Trade Show)

Here are a few secrets to improving your results at a trade show:
Get Noticed. These trips can be very inexpensive if
reservations are made in advance or if you use priceline .com, or call 800-295-1041.

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Capture Leads.chetholmes. NEW YORK,

NEWS: SEE THE LATEST FASHIONS OF WESTERN AND ENGLISH EQUESTRIAN APPAREL

STORY SUMMARY:
Cowboy chic is all the rage in western fashion apparel. Preview the western
fashions coming to retailers this spring .
Video feature segments highlighting the newest western fashions will be
available January 21, 2005. The segments will be distributed via satellite
and will include a produced 60-second segment , a 90-second segment and a 3-
minute segment.

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Smart exhibitors or attendees have a plan of attack to get noticed.