Senior Care Guidelines to Help Keep Aging Dogs and Cats in Tip-Top Shape

Your veterinarian can help you
determine what stage of life your furry friend is in.
"It's critical for pet owners and veterinarians to work together as a team
to develop a health plan , including appropriate diet and exercise, that is
best for their senior pet," says Dr.healthypet .

Becker trade shows draw
thousands of attendees throughout the pet industry.. It has the ability to help indicate certain diseases commonly
occurring in cats." Today, dogs are fed fat rich food and treats, and often
get significantly less exercise than required to maintain an ideal weight
and healthy condition.

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This annual fundraiser draws animal lovers from
all over the Dallas area.

They are also increasingly popular as household pets and are known for their playfulness and curiosity.

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Subtle changes in your pet's laboratory test results over the course of
his lifetime may signal the presence of an underlying disease. Aja.petecology.
Evans.

A 20lb package configuration, which was released to the market during the
week of January 9, 2006, and is designed specifically for professional
breeders & kennels, will also be available for consumers in early Spring
2006.

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Aja, DVM, AAHA president. has also committed to H. Department of Agriculture ,
and offer dog owners an effective means to provide their pets with a
non-fat tasty treat.

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The American Animal Hospital Association is an international organization
of more than 33 ,000 veterinary care providers who treat companion animals.
Established in 1933, the association is well known among veterinarians for its
high standards for hospitals and pet health care.

Other products anticipated being launched by Pet Ecology Brands in 2006
include the first fat free cat treat, a vitamin enhanced dog treat, a low
sodium and low fat microwavable gourmet cat dinner, and two product line
extensions for the Scientific cat litter line to help indicate feline
pregnancy and diabetes.

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DENVER, Thanks to advances in veterinary
medicine, pets are living longer than ever before.

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"
So when is a pet considered senior? Generally, smaller breeds of dogs
live longer than larger breeds and cats live longer than dogs. H.

"We will continue to create brand awareness of our products by aggressively
pursuing the consumer directly, while we continue to build our national and
international distribution network. The technique used is similar to that found in Merck's
Veterinarian Manual.

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Many in attendance, watching the demonstrations, had seen the
nationally advertised Pet Ecology Products in "Cat Fancy" or other print
media, which resulted in first time purchases of Scientific Professional
Cat Litter and K-9 Fat Free Treats at this consumer oriented show. Join by clicking the link below:

http://www.

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"Just as the health care needs of humans change as we age, the same
applies to pets," says Daniel S. For pet care information or
a referral to an AAHA hospital, pet owners can visit the AAHA website at
http://www.

PRESS RELEASE Pet Ecology Continues Consumer Awareness Campaign With Extremely Positive Responses

Pet Ecology Brands , Inc.b2i.asp?BzID=1346&to=ea&Nav=1&S=0&L=1

About Pet Ecology Brands Inc.

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As our additional products rollout in
the next few months, this combined strategy should yield not only
increasing sales but increasing the branding for our company," stated Ms.

Stay up-to-date with current events by joining Pet Ecology's E-Mail Alert
List.S. They are also cholesterol free and sodium free.

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A cat or small
dog may be considered senior at 10-13 years, while a large dog may be
considered senior by the age of five. Pets on Parade. will be a sponsor of this
event put on by Polk County (Lakeland, Florida) SPCA to be held in
April. This adoption event, one of the largest
in the country, is a family festival setting including entertainment,
celebrity guests, and media coverage. The Company is also a sponsor of Pet Fest, held in McKinney, Texas on
March 25, 2006 to support the Dallas SPCA. H.

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products.

2. The design helps
to protect the landfills, and yet does everything that clay litters do.

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Pet Ecology Brands, Inc.

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(OTC: PECB ) --
www.

Deborah Evans, Pet Ecology's Director of Marketing, stated, "Because of the
success in bringing the Pet Ecology story and products directly to the
attention of the consuming public through our grass roots campaign, the
Company is expanding its efforts throughout the year, and has just
confirmed participation in the following events around the country:

1. This event is expected to draw hundreds of people and their
pets, which will participate in a parade around the Lake to raise
funds for the Polk County SPCA. The H.

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Best Friends Animal Society in Los Angeles "Summer Super Adoption" to
be held at Manchester Park, (just north of Los Angeles airport ), is
scheduled for June 4, 2006. The litter is
ultra-lightweight and convenient to use (3lbs works like 21lbs of clay/sand
based products); it is 100% flushable and safe for sewer and septic tank
systems. However, this litter not only warns of possible
illness, but may also help indicate how far along the illness may be by the
color the litter changes to, thereby providing the pet owner significant
additional benefits and an early warning system concerning the cat's
health.

They were bred centuries ago for pest control, and are still used today in some areas to hunt rabbits, rats , or other small animals.

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Other activities include Radio
Disney, dog agility exhibitions, animal education and much more.

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The consumer response in Indianapolis from the thousands that attended the
IPQ Family Pet Expo on February 18-19 was also extremely favorable. Pet
Ecology Brands is proud to be a sponsor of this event.

5.
and more. Overweight dogs are more prone to serious injury,
skeletal stress, and the same complications that people experience with
significant weight gain via fat rich diets, ranging from heart and lung
problems, to skin and kidney diseases , to circulatory and immune system
issues.

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Recommended
laboratory tests include a complete blood count, urinalysis, blood-chemistry
panel and fecal examination for healthy dogs and cats. While demonstrating the
patented Scientific Professional Cat Litter with Sickness Indicator, and
K-9 Fat Free Dog Treats during these pet shows, numerous orders were
generated for local retailers carrying the Pet Ecology Brand, Inc. This
show drew coverage from local media and television including well -known
programs such as Animal Planet, Lifetime TV and TV Land. Pet Ecology Brands Inc.

SAFE HARBOR STATEMENT

Safe Harbor Statement under the Private Securities Litigation Reform Act of
1995: The statements, other than the statements of historical facts, may be
deemed to contain forward-looking statements with respect to events, the
occurrence of which involves risk and uncertainties , including, without
limitation, demand and competition for the company's products and services,
the availability to the company of adequate financing to support its
anticipated activities, the ability of the company to generate cash flow
from operations and the ability of the company to manage its operations.

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4. H.

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It is completely safe for cats and our environment, and does not
contain any sodium bentonite, as used in competing brands.
According to U.

Ferrets belong to the family Mustelidae and are related to polecats, weasels, skunks, and otters.

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However, with this
increased lifespan comes an increase in the types of ailments that can afflict
senior pets. Becker "Christmas Show" held in Rosemont,
(Chicago) Illinois during October. has developed a revolutionary patented cat litter
that destroys urine odor, clumps, and is earth-friendly.S.

Modern domestic ferrets have no natural habitat and cannot survive in the wild.

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When dogs and cats enter their senior years , regular health examinations
are more important than ever to catch and delay the onset or progress of
disease and for the early detection of health problems.
Pet Ecology Brands, Inc.com -- today announced the overwhelming positive response
from its attendance at recent pet shows, which along with its recently
announced $3 million media campaign, has become the core of its 2006
consumer awareness sales and marketing campaign.

The Rhode Island Pet Show, which was held on March 11 -12,2006, drew
thousands of pet enthusiasts, as well as veterinarians and professional
breeders .

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"The AAHA Senior
Care Guidelines provide a framework for veterinarians to provide optimal care
for all senior pets.
Veterinarians make use of laboratory tests to detect signs of sickness in
pets.us/irpass. News & World Report, "the number one health problem for
dogs is obesity.

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The AAHA Senior Care
Guidelines recommend that healthy senior dogs and cats visit the veterinarian
every six months for an exam and laboratory testing.

3. Becker to
participate in its Atlantic City "Spring Show" April 7th through April
9th and the annual H..

Pet Ecology's K-9 Fat Free Dog Treats are the first fat free treats on
the market that meet the standards of the U.

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To assist veterinary hospitals in offering optimal care for
senior pets, the American Animal Hospital Association (AAHA) has released the
AAHA Senior Care Guidelines for Dogs and Cats.com. Pet Ecology Brands will be a sponsor of "The Furr Ball" which is an
event, in Dallas, Texas to support the Dallas SPCA and will be held at
the Galleria in May.