-- is the largest baby
product specialty store chain in the world and a leader in the juvenile
industry, and sells merchandise through 230 stores in the U.

About Babytalk magazine
Helping women navigate the emotional roller coaster and practical
realities of being a new mom, Babytalk magazine gives its 5. To place an order online , by phone or for store locations,
visit http://www.com or call 1-800-4mom2be.

To distinguish between the two types of doulas, one may refer to 'birth doulas' and ' postpartum doulas.

midwives doula

"Together we are trying to
complement physician care by helping to locate members with high-risk
pregnancies and providing them with care managers who can give them
information and support to engage in healthy behaviors. currently operates health plans in California, Indiana,
Michigan, New Mexico, Utah, and Washington.

certifying desiring

as well as on
the Internet at http://www. MMWR 2002; 51(SS02);1-26.

The Doulas of North America definition:


Doula refers to a supportive companion (other than a friend or loved one) who is professionally trained to provide labor support.

expectant postpartum

Traveling educational program for expectant parents to begin at select
Babies 'R' Us stores across the United States

National tour sponsored by Babies 'R' Us, Babytalk magazine, Carter's,
GE Healthcare Technologies, and Motherhood Maternity

WAYNE, N.
The "Road to Motherhood Tour" is a custom-designed, self-contained 53-foot
trailer, offering information about topics from conception to birth.

About Carter's, Inc.

Doula also refers to lay women who are trained or experienced in providing postpartum care - mother and newborn care, breastfeeding support and advice , cooking, child care, errands, and light cleaning - for the family.

expectant certifying

babiesrus. Babytalk is part of The
Parenting Group, a division of Time Inc, a Time Warner company., the world's leading
designer and retailer of maternity apparel.

(1) Beck, LF, Morrow B, Lipscomb LE et al.

postpartum boces

roadtomotherhood .

desiring pharmacological

Expectant mothers and fathers, as well grandparents and parents of
newborns can experience each stage of a baby's development through remarkable
footage that combines sophisticated computer animation with state-of-the-art
ultrasound technology. The
"Road to Motherhood Tour" is free to the public and a certified Childbirth
Educator conducts all seminars. (NYSE: MOH) today announced the implementation of an enhanced
collaborative version of its program for expectant mothers known as Motherhood
Matters(SM).,
Chief Medical Officer of Molina Healthcare.
June 2004 .

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"
"Carter's is excited to join Babies "R" Us in this innovative program for
new and expectant parents," said Fred Rowan, Chairman of the Board of
Directors and Chief Executive Officer of Carter 's, Inc.2 million readers
a confidence-building mix of news and advice from experts and real moms who
"tell it like it is. is the nation's largest branded marketer of children's
apparel for ages newborn to six years old.
Pregnant women receiving Medicaid benefits may be more likely to receive
late or no prenatal care, smoke during the last 3 months of pregnancy, or
experience physical abuse during pregnancy -- all of which are factors leading
to preterm birth and low birth weight . "Members in this
program have access to support and guidance in between their visits to the
doctor that can help them to make healthy choices for themselves and for their
babies. Molina
Healthcare , Inc.

pharmacological childbirth

(3)
Motherhood Matters(SM) attempts to increase healthy behaviors such as good
nutrition , smoking and alcohol use cessation, and safe physical activity and
exercise, and to teach women to identify early in their pregnancies the signs
of potential problems.

(2) NGA Center for Best Practices, Health Division.

(3) Morrison J, Beragauer N, Jacquest D, et al.

becoming boces

This program is the first of its kind designed to
offer expectant and new parents a wide range of relevant information in a
unique and entertaining format. The company is headquartered in Atlanta, Georgia.

About Motherhood Maternity(R)
Motherhood Maternity is a brand of Mothers Work Inc. can be obtained at http://www.pfizerhealthsolutions.

becoming certifying

"Studies have shown that smoking among pregnant women on Medicaid is 2.

birthing desiring

Molina Healthcare is now working in collaboration with Pfizer
Health Solutions (PHS) to enhance the Motherhood Matters(SM) health management
program by using PHS' care management technology, operational support, and
outcomes analytics.

desiring reassurance

"The 'Road to Motherhood Tour ' provides an original and
unprecedented mechanism for Babytalk to extend our message beyond the pages of
the magazine and further engage new moms across the country.S.com. markets the Carter's
and OshKosh brands, the two most trusted and recognized brands in the
marketplace.carters. "By enhancing our program with
PHS' InformaCare(R) platform, we hope to improve pregnancy outcomes and
significantly reduce overall health care costs."

About Molina Healthcare
Molina Healthcare, Inc . Telemedicine:
Cost-effective management of high-risk pregnancy.

midwives motherstuff

The tour culminates
in a viewing of a live-to-tape birth of a child in a realistic labor,
delivery, recovery, and post-partum maternity area.
Babies "R" Us is a great partner and we're proud to share our maternity
fashion overview as part of the tour," remarked Rebecca Matthias, president of
Motherhood's parent company Mothers Work, Inc.

pharmacological childbirth

J. This special exhibit will travel to more than 100 destinations,
including Babies "R" Us stores across the United States, now through November
2006.
"The 'Road to Motherhood Tour' offers a unique opportunity for expecting
parents to gain valuable knowledge about the developmental milestones of their
baby.
The "Road to Motherhood Tour" will also feature an outdoor seminar stage
with live daily presentations, specifically designed for expectant parents.

About Pfizer Health Solutions
Pfizer Health Solutions, the wholly-owned care management subsidiary of
Pfizer, partners with health care and community organizations to implement
patient-centered programs that focus on prevention, disease management and
care coordination to improve patient health and efficiency of healthcare
delivery.

She performs no clinical tasks.

errands pharmacological

The
vehicle includes a series of self-guided exhibits in nearly 1,000 square feet
of space. For more information or specific dates and locations, consumers can log
on to http://www. The exhibit also features
a beautiful nursery created by celebrity designer Wendy Bellissimo. Motherhood Matters(SM) is designed to do this by
providing early identification of risk factors for potentially low birth
weight infants and by giving expectant mothers early access to consistent
prenatal care.

doula distinguish

" The Babytalk franchise includes Babytalk, Babytalk
Mom-to-Be and Babytalk First Months magazines.

is a multi-state managed care organization that
arranges for the delivery of healthcare services to persons eligible for
Medicaid and other programs for low-income families and individuals.molinahealthcare.

distinguish expectant

, and author of 51 Secrets of
Motherhood.

Molina Healthcare Enhances Motherhood Matters(SM) Health Management Program for Expectant Mothers

8 billion, are related
to the 10% of total births which involve preterm infants. More information about Molina
Healthcare, Inc.

lactation births

, Expectant parents have questions,
want answers, and have only nine months to educate themselves before their
baby is born."
"Babytalk is all about helping new moms learn to trust their maternal
instincts -- to help them navigate the roller coaster of new parenthood by
delivering focused and practical content," said Greg Schumann, Publisher of
Babytalk." These presentations will be offered in partnership with
select Babies "R" Us retail partners including Avent, Fisher- Price, Gerber,
Huggies, Johnson + Johnson, Mead Johnson, and Medela .

About Babies "R" Us
Babies "R" Us -- a division of Toys "R" Us, Inc.
Carter 's, Inc. Carter's, Inc.motherhood. The PHS Pregnancy Program
provides Molina's care managers with 1) an evidence-based screening
questionnaire to identify women possessing indicators for a high-risk
pregnancy, 2) a system for monitoring women throughout the course of their
pregnancy, and 3) health information to support patient self-care and
monitoring, healthy behaviors, and preparation for childbirth . With the extra level
of guidance and support during the pregnancy, we will see healthier mothers
and, as a result, healthier babies and families as well. To learn more, visit http://www.

certifying pikes

"Providing expectant parents with valuable information is something we do
every day at Babies "R " Us," said Richard Markee, President of Babies "R" Us.
Topics include, "Baby's First Bath," "Breast To Bottle," "Diapering 101,"
"Happy, Healthy Feeding," "Prenatal Nutrition," and "Play, Laugh, and Learn
With Your Baby. These manufacturers
have also collaborated to create a gift bag for all attendees that will
include a unique program guide along with product samples and coupons.com.(2 ) Of the $10.2 billion spent annually on
newborn care, 57% of these costs, or approximately $5.
"The Motherhood Matters(SM) program establishes a partnership between
members and their physicians to help expectant mothers become more active and
responsible participants in their care," said William Bracciodieta, M.

postpartum birthing

com.
The national launch of the "Road to Motherhood Tour" will take place on
Thursday, February 23, in Orlando, FL at the Babies "R" Us store located at
2654 East Colonial Drive.
http://www."
"Together, Pfizer Health Solutions and Molina Healthcare strive to show
that improving access to care for those who need it can benefit the entire
community," said John Sory, vice president of PHS.

pharmacological hula

It's a Girl? It's a Boy? It's the 'Road to Motherhood Tour!'

The experience is highlighted by a re-creation of an ultrasound
visit including ultrasound photos of a near-term fetus. The program is designed to help reduce the incidence of
premature and low birth weight deliveries and the costly hospitalizations that
result from such deliveries.com. Prevalence of Selected
Maternal Behaviors and Experiences, Pregnancy Risk Assessment
Monitoring System (PRAMS), 1999. Issue Brief.

expectant midwives

Collaborative partnership with Pfizer Health Solutions
to increase access to prenatal care and reduce overall costs

LONG BEACH, Calif.(1) The hospital charges for babies
with a primary diagnosis of low birth weight and premature delivery average
$75,000 per child, whereas the hospital charges for newborns without
complications average $1,300.5
times higher than is the case with pregnant women not on Medicaid," said Betsy
Roberts , care manager for Molina Healthcare of California.D.

doulas lactation

In an effort to help parents prepare for the arrival of a child,
Babies "R" Us announced the launch of the "Road to Motherhood Tour" in
conjunction with Babytalk magazine, Carter's, GE Healthcare Technologies, and
Motherhood(R) Maternity.7 million pregnant moms a year in amazing fashion offered
at amazing prices, as well as focusing on encouraging healthy pregnancies.

'

A doula provides:
physical, emotional, and informational support to women and their partners during labor and birth; help and advice on comfort measures such as breathing , relaxation, massage and positioning; assistance to families in gathering information about the course of their labor and their options; continuous emotional reassurance and comfort; non-medical skills such as massage and other non-pharmacological pain relief measures; assistance to partners who want to play an active support role; help so the woman has a safe and satisfying childbirth as the woman defines it.

childbirth postpartum

Inquisitive parents can view all the stages of
pregnancy including when baby offers its first cry to the world at the moment
of birth.
"We dress over 2. Motherhood Maternity offers a huge
selection of amazing fashion at amazing prices and can be found at over 1,362
stores nationwide ., Molina Healthcare,
Inc."
Through a partnership with PHS, Molina's dedicated care management staff
will use PHS' integrated care management tools and services to identify women
with high -risk pregnancies as early as possible.com.
Manag Care 2001;10:42-9.

pharmacological doulas

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