"
For more information on the nutritional benefits of dairy foods, visit
http://www.htm .

nutrients pcrm

(3) The report also
predicts that the incidence of osteoporosis will reach its highest number in
history if the current trend continues. Potassium has long been seen as
a key nutrient in lowering blood pressure.

dietitians dietitian

(NYSE: KFT) is a global leader in branded foods
and beverages.

dietetics dietitian

(2)
Additionally, when prepared according to the "Light Preparation" instructions
using fat-free milk and 1 tablespoon of spread, each serving is 60 percent
lower in fat and 20 percent lower in calories than the classic preparation. The Surgeon General issued a call-to-
action for kids to get more calcium, vitamin D and physical activity early on
to keep their bones strong for lifetime.

Kid-Friendly Calcium Solutions
Add calcium into mealtime and in-between snacks in honor of National
Osteoporosis Awareness + Prevention Month this month and throughout the year. Kraft Macaroni + Cheese now with double the calcium is part of
Kraft's commitment to providing people with products that meet their taste and
nutrition needs.kraftfoods.gov/mission/abouthbp/abouthbp.

dietetic shifting

"Macaroni and cheese is an ideal solution
because it provides the calcium kids need in a food they already enjoy.
-- Serve cheese and fruit kabobs by alternating cheese cubes with small
apple slices on skewers. Kraft Foods is the largest branded food and beverage company
headquartered in the United States and the second largest worldwide. Both diet plans included
lowfat or fat free dairy foods, fruits and vegetables , but at week 12, the
DASH-based group reported a higher intake of dairy foods (approximately
4 daily servings compared to 2 1/2 among the low-fat group). food
supply.

Vegetarians may consume eggs and dairy products; those who do not are termed vegans (/'vee-gn/).

gn termed

com .
"DASH-recommended foods like fruits, vegetables and lowfat milk, cheese,
and yogurt have been shown to be very effective in lowering blood pressure, as
well as reducing the risk of other chronic diseases," said Melissa Joy
Buoscio, MS, RD, CDE, National Dairy Council. Nowson C, et al.

veggie invaluable

S., A new study suggests that increased
intake of lowfat dairy foods, as part of a DASH-based eating plan, may lower
blood pressure more effectively than a conventional low-fat diet -- a
significant finding for the estimated 1 in 3 Americans who suffer from high
blood pressure.

The American Dairy Association/National Dairy Council (ADA/NDC) is managed
by Dairy Management Inc.S. 2005;
81: 983-9.

dietitians dietitian

Kick Up the Calcium in Your Kids' Diet

"
Each 1-cup serving of Kraft Macaroni + Cheese is an excellent source of
calcium and a good source of protein, iron and five other important
nutrients -- niacin , thiamin, riboflavin, folic acid and phosphorus. To learn about other options, visit
http://www . American Journal of Clinical Nutrition.

vegetarians veganism

Kraft Macaroni + Cheese Issues a 'Call-to-Action ' During
National Osteoporosis Awareness + Prevention Month in May

NORTHFIELD , Ill, Calcium is a critical
bone-building nutrient, yet half of all children under age nine do not get
enough.
"By ensuring children's diets include the appropriate amount of calcium
and encouraging daily physical activity, you'll be helping them form a strong
foundation for the future ," says Helm. Each 8-ounce serving of milk
provides about 350-400 mg of potassium, or 11 percent of the Daily Value (DV)
per serving.
http://hin.com

nutrients termed

"It's so important for kids to get the calcium they need to support proper
bone growth," said registered dietitian Janet Helm, MS, RD, a nutrition
consultant and mother of two.
-- Make pudding with low-fat or fat -free milk for an after dinner snack. "It's good news for people who
can still eat foods they enjoy -- like chocolate milk, yogurt parfaits or even
pizza with veggies and lowfat cheese -- and still get the health benefits. National Heart, Lung and Blood Institute (NHLBI).

For More Information:
NDC Media Hotline
312-240-2880
ndc@dairyinformation.

diets veggie

Kraft is making it easier for parents to kick up the calcium in their
kids' diet by doubling the calcium in a traditional favorite -- Kraft Macaroni
+ Cheese.

Experts Call for Action in Building Stronger Bones
The first-ever Surgeon General's Report on Bone Health and Osteoporosis
estimates that 10 million Americans have osteoporosis, and 34 million are at
risk of developing this debilitating bone disease.

consume vegetarians

Kraft
Foods markets many of the world's leading food brands, including KRAFT cheese,
JACOBS and MAXWELL HOUSE coffees, NABISCO cookies and crackers, PHILADELPHIA
cream cheese, OSCAR MAYER meats , POST cereals and MILKA chocolates, in more
than 150 countries.

veggie vegans

The authors speculate that a combination of factors such as lower sodium
and increased potassium, calcium, and magnesium -- key nutrients found in
dairy -- may be responsible for the greater effect of the DASH-based diet on
the obesity-related elevated blood pressure. Fluid milk is the number one source of potassium in the American
diet and dairy foods provide 18 percent of the potassium in the U. In addition, parents and educators can
get fun recipes and tips on how to get 3-A-Day of Dairy at
http://www .

vegetarianism vegetarian

Got High Blood Pressure? New Study Suggests You Might Benefit From Adding More Lowfat Dairy to Your Diet

nih.

Vegetarianism is a choice to exclude all animal flesh (beef, pork, lamb, poultry, fish and seafood) from one's diet.

pcrm vegetarians

(1) - USDA's Food and Nutrient Intakes by Children 1994-96, 1998
(2) - Double the calcium of Regular Macaroni + Cheese Dinners
(3) - Bone Health and Osteoporosis: A Report of the Surgeon General,
US DHHS, 2004


Kraft Foods Global Inc.(1,2)
Published today in the American Journal of Clinical Nutrition, researchers
compared two diets -- one based on the DASH eating pattern and the other a
typical low-fat diet -- combined with increased physical activity. Blood pressure change with weight loss is affected
by diet type in men.

shifting nutrients

The study participants, consisting of 54 middle-aged men with a body mass
index of about 30, were assigned to one of the two diets for 12 weeks and
engaged in similar levels of physical activity. Accessed
May 6, 2005.

exclude veggie

Janet Helm offers the following tips to create a kid-friendly bone-building
routine:

-- Make the most of mealtime.


Kraft 's Commitment to Improved Nutrition
Kraft has long been a leader in developing products that offer a range of
alternatives.

1.
2.

dietitian nutrients

Dietary Guidelines for Americans.3aday., the nonprofit domestic and international planning
and management organization responsible for increasing demand for
U.

nutrient dietetic

The DASH (Dietary Approaches to Stop Hypertension) eating plan was
developed by the National Heart, Lung and Blood Institute (NHLBI) and is
comprised of 3 daily servings of lowfat dairy foods and eight to ten daily
servings of fruits and vegetables.nationaldairycouncil.

dietary consume

-- Pack part-skim string-cheese in brownbag lunches or have on-hand for
after-school snacks or post-soccer practice.

dietitian vee

The study
found that for comparable weight loss, the DASH-based diet resulted in a
greater decrease in blood pressure than did the low-fat diet.-produced dairy products on behalf of America's dairy farmers.

veganism diets

Toss vegetables and lean meats, such as
chicken or extra lean ground beef, into Kraft Macaroni + Cheese with
double the calcium. The government recently highlighted the
health benefits of DASH by recommending the eating plan in the new Dietary
Guidelines and MyPyramid, and NHLBI has designated May as National Blood
Pressure Education Month.org . Facts about high
blood pressure.

exclude dietetics

-- Blend a simple smoothie with milk, yogurt, fresh or frozen fruit, and
ice for a grab-and-go breakfast or an easy afternoon snack. ROSEMONT , Ill.org .nhlbi.

exclude veganism

It's
an easy and convenient mealtime option that you can feel good about serving . There was no
reported difference in fruit and vegetable intake between the two diet groups.S.

diets ivu

(1 ) In fact, calcium shortages among children has become a public
health priority -- recently cited in the Surgeon's General's Report on Bone
Health and Osteoporosis and U.

pcrm dietary

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