"Our
instructor-led courses give students the flexibility to work when and where it
is convenient for them, but maintain the structure and discipline of being
part of a class cohort.

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Students and alumni also have preferred access to eCornell courses in
marketing, leadership and strategic management, financial management, human
resources management , management essentials, and hospitality and foodservice
management.com.

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About eCornell: eCornell provides many of the world's leading
organizations with online, asynchronous, professional and executive
development in the areas of strategy, leadership and management development,
human resources, financial management, and hospitality management. Cortiva's focus on technique,
anatomy and physiology, hands-on-practice, clinical experience, and insistence
on ethics forms the foundation of a high-quality educational experience for
its students. New to the mix are several spas in South Carolina, including Faces
Day Spa, Hilton Head; Grace Day Spa, West Columbia; Logan Raye, Columbia;
Heavenly Skin, Florence; The Spa at Charleston, Charleston; and The Garden
Gate Day Spa + Salon , Mount Pleasant.CompanionHealthCare.SouthCarolinaBlues., both are
independent licensees of the Blue Cross and Blue Shield Association.

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"eCornell's courses were the obvious choice to round out
Cortiva 's curriculum and provide essential management training," says Alan
Clingman, Cortiva's Chairman and CEO.
"Incorporating spas into our Natural Blue program reflects our steady
commitment to help our members stay healthy by focusing on preventive care,"
said David Boucher, BlueCross' assistant vice president for healthcare
services.
Companion HealthCare ( http://www.

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For more information , please visit http://www.

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eCornell is developing tailored versions of its existing management courses as
well as new courses for Cortiva's student and alumni populations to meet the
growing demand for such material among this new breed of professionals. COLUMBIA, S.

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"Cornell University's preeminent
experience in providing training to the hospitality industry ensures the
superiority of the eCornell content and its appropriateness to our audience.ecornell. "We have responded to our members' requests for more complementary
or alternative wellness services that help reduce stress and prevent illness .

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, eCornell and the Cortiva Institute
have joined forces to create a new and innovative program designed to provide
management and business training to health and wellness professionals. Headquartered in Columbia, S.

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Y.cortiva.C.

Alternative health deals with alternatives to conventional western scientific /medicine remedies.

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eCornell Partners with the Cortiva Institute to Target the Wellness Space

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Parties See Great Demand for Online Management Courses

ITHACA, N.
The eCornell /Cortiva curriculum for currently enrolled students includes
courses in finance, communication, supervisory skills, and customer service. Cortiva's growing list of locations includes New Jersey,
Pennsylvania , Florida, Illinois, Colorado, Washington, Arizona and
Massachusetts."
The spas and the other complementary and alternative medicine vendors in
Natural Blue are approved by American WholeHealth Networks, Inc. Spa procedures, such as massage
therapy, have been shown to reduce stress and alleviate pain.

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With their subject-matter expertise, our instructors
help students apply the course material to real-life scenarios, deepen the
learning experience, and enhance students' motivation.

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com ) is a wholly-owned
subsidiary of Blue Cross and Blue Shield of South Carolina
( http: //www.

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com.

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These courses are offered on a preferred basis to owners, managers, and
practitioners in the wellness industry including spas, fitness clubs, and
chiropractic practices., BlueCross BlueShield of South
Carolina and Companion HealthCare have added a network of day spas to their
Natural Blue (SM) program. The spas offer a range of
wellness services, including massage therapy, nutritional counseling,
mind/body therapies, and physical activities.

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This multi-year agreement, believed to be the first of its kind, is
designed to ensure that Cortiva graduates have the necessary business and
management skills to complement their training in massage therapy and ensure
their success as career-minded employees, private practitioners, or small
business owners.

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Its
patent-pending course development model and proven instructor-led course
delivery provide for engaging, rigorous , and interactive learning. For more
information, please visit http://www.

Topics found here may include complementary medicine, herbs, aromatherapy, oriental medicine, folk medicine and whole health remedies.

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" eCornell's Structured
Flexibility is a primary driver behind its 90% plus course-completion rates.

South Carolina BlueCross' Natural Blue Program Adds Spa Network

com ). Natural
Blue is a service mark of Blue Cross and Blue Shield of South Carolina.

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"
"eCornell's delivery model of Structured Flexibility(TM) is a perfect fit
for Cortiva's students," says eCornell's President and CEO Chris Proulx.

About Cortiva Institute: Cortiva is an education company that believes in
a new kind of professionalism-one that brings a progressive health and
wellness professional to the world as an active and dynamic person who is
present, competent, compassionate, and humane .

Contact: Ross Pearo, 607-330-3334

, the nation's
largest complementary health and wellness company.

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Through Natural Blue, a complementary and alternative medicine program ,
BlueCross and Companion HealthCare members have access to discounts on massage
therapy, acupuncture , chiropractic, vitamins and supplements, and health
magazines.