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"We strive to provide our members with the best possible value when they
subscribe to Gay. (OTCBB:PTON) were among the
media outlets named to the distinguished Media Power 50 list of BtoB,
The Magazine for Marketing Strategists.

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com because we believe it is the
biggest gay network in the world with the most extensive reach," said Steven
Guerrini, GENRE publisher and national sales director for Window Media. It was launched in 1998, and reaches 145,000
registered users.

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With the addition of GENRE magazine, Window
Media now reaches more than 1."
Machine Design, now in its 76th year of publication, is published
22 times annually and reaches more than 186,000 design engineers in
the original equipment market.

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com consistently
ranks in the top five, among all Web sites measured, for average time spent
per visitor in the U.
The Media Power 50 list for 2005 was published in the May 2
edition of BtoB.

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Windows IT Pro UPDATE, published weekly, is 1
of 14 e-mail newsletters produced by the Windows IT Pro Network of
media properties.

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Along
with these other local gay media, GENRE is now a part of the most respected
and successful niche publishing company in the country.

Business Editors

CLEVELAND ----Three leading media
properties produced by Penton Media, Inc.com (named in the Internet category )
and Windows IT Pro UPDATE (the sole e-mail newsletter selected for the
list).

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"We're extremely proud to have three of our great properties named
to this list of powerful business-to-business media outlets," said
David Nussbaum, CEO, Penton Media. It was Machine Design's second appearance since BtoB
began publishing the list in 2000.

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(Nasdaq:
LGBT), a global online media company serving the lesbian, gay, bisexual and
transgender community and parent company of Gay. is a leading global online media company offering consumer
services, news and entertainment to the lesbian, gay, bisexual and transgender
(LGBT) community.

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com. The recently relaunched site draws an average of 65,000
unique visitors monthly.
Founded in 1892, Penton produces market-focused magazines, trade
shows, conferences and online media, and provides a broad range of
custom media and direct marketing solutions for business-to-business
markets.

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"

About PlanetOut Inc. Gay.S.

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com," said Mark Elderkin, president, PlanetOut Inc. "Each of the products delivers a
highly engaged, focused audience because of its superior content, and
that's the type of editorial environment that marketers need to
associate with to elicit outstanding response to their marketing
message.

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"
"We chose to align ourselves with Gay.

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The company serves its growing base of more than 3.

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com, announced today that it
has formed a marketing alliance with Window Media, publisher of GENRE
magazine, to offer a year-long subscription to GENRE with every new quarterly
and annual subscription to Gay .
PlanetOut Inc.com, PlanetOut.

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Penton Claims Three Spots On BtoB Magazine's Media Power 50 List

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PlanetOut Inc. and Window Media Form Marketing Alliance

"GENRE
is a great addition to our subscription service, which already includes a
suite of real-time connection and matchmaking tools , complete online access to
our OUT+ABOUT travel guides, plus other unique offers from our business
partners. For more information, please visit http://www.

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PlanetOut, based in San Francisco,
offers FORTUNE 500 advertisers access to what it believes to be the most
extensive network of gay and lesbian people in the world.5 million readers each and every month. IndustryWeek properties have been
named to the list four separate years.

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, according to Nielsen//NetRatings' Loyalty Stickiness
Report.

About GENRE
GENRE is published by Window Media, which also publishes several
progressive gay publications across the United States such as The New York
Blade, Washington Blade, 411 Magazine , Southern Voice, Express Gay News,
Houston Voice and David Atlanta.com) is a diversified
business -to-business media company that provides high-quality content
and integrated marketing solutions to the following industries:
aviation; design/engineering; electronics; food/retail;
government/compliance; business technology/enterprise IT;
leisure/hospitality; manufacturing; mechanical systems/construction;
health/nutrition and natural and organic products; and supply chain.

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com offers us a way to extend brand awareness
and drive circulation growth.

This category is for sites that provide publications on homemaking issues.

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5 million
active members worldwide through a comprehensive group of branded businesses
featuring diverse chat, news, entertainment, travel, dating, personal finance,
career , shopping and community services at Gay.com and OUT+ABOUT Travel.planetoutinc.com. IndustryWeek.penton .

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About Penton Media

Penton Media (www.

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SAN FRANCISCO, PlanetOut Inc. Every month, the
magazine throws a spotlight on the hottest, the freshest and the best -- in
entertainment , the arts, fashion, home design, automotive, technology, health
and fitness, grooming and travel .com,
Kleptomaniac.
The Penton properties that were selected by editors of BtoB for
the annual listing, which recognizes outstanding business-to-business
advertising venues, are Machine Design magazine (named in the Trade
magazine category); IndustryWeek.com is the online home of
Penton 's IndustryWeek magazine brand, which serves manufacturing
executives.

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GENRE is the complete lifestyle sourcebook for gay men. "For
a publication like GENRE, Gay. The 2005 listing was the debut
listing for a Windows IT Pro property.

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---

- - kjjkjk

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