This
means the results come within plus or minus 5.com saw traffic to its real-estate site grow
by 100% in 2003.


com ), a
service of eMediaWire.

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Internet Home Alliance Research Shows Half of Newly Constructed Homes Will Have `Smart Home' Features

Consumers gave
a "neutral" importance to Web cameras and an Internet
refrigerator.internethomealliance.com to bring its
members the most complete and comprehensive guide to residential home
maintenance, home improvement, and home buying and selling without the
usual hassle, cost and complexities of working with a traditional real
estate broker.
"Now , as a result of the alliance between Be Jane and the nation's
leading no-commission real estate marketplace , ForSaleByOwner, we can
offer women the most-cost effective options for buying and selling--as
well as maintaining and improving--their homes. For more information about Be Jane,
please visit www.com , or contact Be Jane, Inc.

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com is America's leading no-commission
marketplace--bringing buyers and sellers together online.com has saved consumers billions of dollars by cutting
out the middleman and giving people the freedom to sell their homes
and cars without a transaction fee. Based on the average
real estate commission rate of six percent, a woman selling a home for
$400,000 could save as much as $24,000 by tapping the extensive
ForSaleByOwner.com.

About Be Jane, Inc.
Gower , Suite 202, Los Angeles, CA 92008, 323-465-5005.malektips.

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The purpose of the study, which was led by Alliance members CompUSA,
Cisco, CompTIA/HTI+, Hewlett Packard, Home Director, Invensys, KB
Home , SBC Communications Inc.

Mortgage-Based Financing Options

-- A majority of newly constructed home buyers (53%) expressed
great interest in rolling up the costs of their new home
technologies , particularly pre-wiring for cable or satellite
TV, structured wiring and multi-zone HVAC, into their home
mortgage. and ForSaleByOwner.
The addition of real estate buying and selling capabilities
further rounds out Be Jane's offering as a one-stop home resource for
women of all ages and backgrounds . One of the fastest growing companies on the
internet, ForSaleByOwner. MalekTips Expands Its Computer Tips Library to Cover the Latest Information
on Removing Spyware and Adware to Help Save Time and Money

KNOXVILLE, Tenn. "Both types of malware can wreck your
privacy, slow down your computer to a crawl, repeatedly pop up intrusive ads,
add rogue icons to your desktop, and cost you time and money.

Contact Information:
Andrew Malek
Envision Programming
865-691-0783
http://www.prwebdirect.


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S.internethomealliance.

Consumers reported that they would prefer to purchase options
after seeing them featured in a showroom .

About Internet Home Alliance

Internet Home Alliance is a cross-industry network of leading
companies advancing the home technology market.

Be Jane Inc. and ForSaleByOwner.com Launch Partnership Offering No-Commission Home Buying and Selling Services to Women Do-It-Yourselfers

com/spyware/ ) today announced the expansion of its adware
and spyware removal tips, now numbering over 200.

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" The Alliance's research found
that technology options are often the last-mentioned options
and they are often presented in a cursory, checklist fashion.
Under the arrangement, ForSaleByOwner ." MalekTips can be found on the World
Wide Web at http://www.

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Business Editors/Real Estate Writers/Technology Editors

MONTEREY, Calif. Department of Commerce statistics, home starts
are rising at levels not seen in 25 years. The chance to start
anew with a "clean canvas" or to live in a home with a "better
design or floor plan" are the most common reasons consumers
purchase newly constructed homes. A non-profit
organization, the Alliance provides companies with the collaboration ,
research and real-world testing opportunities they need to launch
their home technology products more quickly, successfully and cost
effectively.com



"The purpose of Be Jane is to help women become true 'Janes of All
Trades' and provide them with a comprehensive, all-in-one resource
that answers their every residential home need at the touch of a
button," said Eden Clark and Heidi Baker, co-founders of Be Jane, Inc.com is America's leading no-commission marketplace,
bringing buyers and sellers together online.

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"We were delighted to learn that the concept of the connected home
is, indeed, becoming a reality," said Tim Woods, Internet Home
Alliance's Vice President of Ecosystems Development."
Colby Sambrotto, COO of ForSaleByOwner. is the first online community , information and
product resource serving the more than $50 billion women's home
improvement market ., Computer help Web site MalekTips
( http://malektips.
Thousands of viewers utilize the MalekTips computer help library each
month for computer and technology tips. With this new addition, MalekTips now
offers over 2,700 tips in categories such as removing spyware, getting more
out of the Windows (c) operating system, digital photography, word processing,
spreadsheets, and searching the Internet . Online since 1998, MalekTips
maintains and follows its mission statement by "offering free computer help,
hints, and tips to the Internet populace.

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----

Home Security System, Pre-Wired Cable /Satellite TV and Home Theater
Top the List of Most-Purchased Home Technologies

U . and Whirlpool, was to understand better
the wants and needs of consumers who own or expect to own a newly
constructed home and how consumers will make decisions about
purchasing, installing and maintaining home technologies.

Home Buying Process

-- Most target consumers acquired or plan to acquire their newly
constructed home in a planned subdivision. In addition, most
current owners of a newly constructed home are "very
satisfied" with their homebuilder's efforts on their behalf.0 % at the 95% confidence level.0% of the results that
would have been obtained given a census of all qualified individuals.

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-- A majority of consumers lean towards a consumer electronics
store for presenting consumer electronics items and a
professional installer for setting them up and maintaining
them.
Most indicated they researched and found their home builders
by word of mouth. "The
understanding of, and keen interest in, a wide array of technological
products for new homes validates our belief that we are moving quickly
towards a turning point where many of the 'futuristic' products and
services will integrate into being standard components of new homes .com will provide content for
Be Jane's Web site that will enable Be Jane members and site visitors
to participate in the process of buying or selling property without a
broker. According to industry estimates,
currently one in four homes are sold directly by their owner, and it
is also reported that more than 70 percent of buyers look at homes
online before actually viewing the properties.
"Our organization is dedicated to empowering consumers to manage
the buying and selling of real estate independently--without the
burden of unnecessary broker fees. We think it's a perfect fit for Be
Jane's members -- women do-it-yourselfers who are committed to their
own home improvement projects .com .

This category contains sites about upholstering furniture, including tips, advice, and techniques .

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The most
commonly purchased home technology option is a home security
system followed by pre-wiring for cable or satellite TV and a
built-in home theater., General Motors , Hewlett-Packard
Company, IBM, Invensys, Microsoft, Panasonic Corporation of North
America, Procter + Gamble, SBC Communications, Sears, Roebuck and Co.com to also buy and
sell real estate without paying a broker commission.

Be Jane, Inc.
"Recent reports and the creation of a new coalition to battle spyware
emphasize that the problem of adware and spyware is not going away," said
Andrew Malek, owner of MalekTips."
Some of the latest advice on MalekTips includes:

* Further information on utilities that scan for and remove spyware from
your machine
* What are "drive-by downloads" and how they can reduce your privacy and
security
* Keeping popular anti-spyware software up-to-date with the latest malware
definitions
* Links to third -party Web sites that can further help determine if adware
or spyware is on your machine

About MalekTips
MalekTips is a computer information Web site run by Envision Programming ,
a software company based in Knoxville, TN.

NOTE: Software programs mentioned in this release are copyrights or
trademarks of their respective companies.


This category does not include sites which sell goods and services online (Shopping: Home and Garden), sites for businesses that design or manufacture products (Business: Construction and Maintenance), or sites offering advice for purchasing decisions (Home: Consumer Information).

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Members of the Alliance, which was founded in October
2000 , come from a variety of industries and include such leading
companies as Cisco Systems Inc.
Be -Jane. The mission of Be Jane
is to put a public face on the women's home improvement market and
create a trusted and credible information source for women looking for
products, tips, referrals, and educational know-how to facilitate
their personal project needs.

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com

Technology Options and Preferences

About half of the target consumers (49%) presented with at
least one home technology option made a purchase.

Outside of pre-wiring for cable or satellite TV, which comes
standard in 63% of newly constructed homes, the most popular
technology is an intercom system and distributed audio
followed closely by a central vacuum and home security system .

Most target consumers (69%) considered making one of more
technology purchases for their newly constructed home
independently of their builder.

Technology Vendor Preferences

-- Most consumers would prefer to have a certified professional
install and maintain infrastructure technologies and major
appliances.com

ForSaleByOwner.

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The margin of error associated with a
sample size of 404 is +/- 5.be-jane.com Will Gain Access to National Database
of Thousands of Home Listings from ForSaleByOwner. "The
partnership between ForSaleByOwner and Be Jane is a natural one," he
said. Our expanded
information library hopes to shed more light on this problem, plus offer more
advice on what can be done to curtail this menace.com/

This press release distributed by PRWEB ( http://www.

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A majority of consumers said they were either "somewhat" or
"very familiar" with many of the technology options available.
Most were not familiar with Internet refrigerators and
home-based health management systems."

Research Methodology

The results cited in the American Digital Dream research report
are based on a two-phase study that included focus groups conducted in
Denver in June 2004 and a Web-based survey of 404 target consumers
administered in September 2004.com today announced a content
partnership deal that will allow women who are obtaining home
improvement advice and tips online at www. at 1601 N.

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-- A majority of both current and prospective newly constructed
homeowners consider the home builder a "very important"
consideration in their buying decision. Since 1999,
ForSaleByOwner.com, agreed .Be-Jane. The collection includes
spyware terminology definitions, a description of problems adware and spyware
can cause, tips on installing and using various anti-spyware applications,
prevention advice, and more.

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But are these new homes
"smart homes" filled with wireless home computer networks , security
systems and other home technologies? Is the "home of the future"
happening today? Or are smart homes still more Jetson fantasy than
suburban reality?
To find out, Internet Home Alliance , a cross-industry network of
leading companies advancing the home technology market, surveyed more
than 400 consumers nationwide who are either owners of newly
constructed homes or prospective buyers of newly constructed homes.
Following are the key findings from the report, which may be
downloaded for free at the Internet Home Alliance Web site,
www. Since 1999,
ForSaleByOwner. Independent sellers can find
resources for real estate listings on ForSaleByOwner.

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housing starts jumped 11% in December from the prior month
and, according to U. In the focus groups, many
viewed this as an opportunity to personalize their homes to
suit their tastes. For more information, visit
www .

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Business Editors/Lifestyle Editors/Real Estate Writers/Home +
Garden Writers

LOS ANGELES ----

www.com

Be Jane, Inc. The mission of Be Jane, which has
relationships with home improvement industry powerhouses such as
Zircon, Skil, and Sherwin-Williams, is to put a public face on the
women's home improvement market and create a trusted and credible
information source for women looking for products, tips, referrals,
and educational know-how to facilitate all of their home-related
needs.com has saved consumers billions of dollars by cutting
out the middleman and giving people the freedom to sell their homes
and cars without a transaction fee.malektips.

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S.com national home buyer-seller listing database
featured on the Be-Jane.

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ForSaleByOwner.com's new "Home Buying Guide" will provide Be Jane members
and site visitors with lists of thousands of properties for sale
across the country without a broker."

About ForSaleByOwner.

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The home technologies that are most important to current and
prospective newly constructed home buyers are pre -wired
cable/satellite TV and a home security system, both of which
consumers indicated should come standard in newly constructed
homes.

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Be Jane, which is the leading resource on the Web to service the
explosive $50 billion women's home improvement and do-it-yourself
(DIY ) marketplace, has partnered with ForSaleByOwner.com Web site.com and
applications for discount mortgage and refinancing services on
YourLoanHelper.

200 Anti-Adware and Anti-Spyware Tips to Help Increase Computer Security and Privacy

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Voted "somewhat important" were structured wiring,
multi -zone HVAC, an air purification system, a wireless home
computer network, an energy management system, a
community-wide high-speed Internet connection, a home
control/automation system and lighting control.
and Whirlpool Corporation.be-jane. The company, established in 2003 , is the leading
multi-media developer and licensor of products and services designed
specifically for women home improvement consumers--the fastest growing
segment of the "Do-It-Yourself" (DIY) category .

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Participants summed up their experiences around these options
with one word, "overwhelmed .

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