newscom. "We are proud of our relationship with Brooke from her first days
as a new mom .

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com/cgi-bin/prnh/20050126/DCTU042A )
"We want to offer Brooke our heartiest congratulations on the publication
of this outstanding book," said Paul B.

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GORDONSVILLE, Va."
In the book , the acclaimed model and actress recounts her first meeting
with the Bright Beginnings team, held in New York, only a short time after the
birth of her daughter, Rowan. As spokesperson, Shields
continued to breastfeed and supplement with Bright Beginnings formula. Bright Beginnings formulas
(http://www.

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The resolution, sponsored by Fiji,
Kiribati, Marshall Islands, Federated States of Micronesia, Nepal and Palau,
claims that formula contains pathogens that can result in death.

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The book, a moving and heartfelt account of Shields' battle with
postpartum depression, arrived in bookstores on May 3 and is enjoying
outstanding advance buzz thanks to positive reviews and a host of national
television appearances. The new mom accepted the role after successfully feeding
Rowan Bright Beginnings infant formula with DHA. We seek to restore,
strengthen, and extend that which promotes women's well being by advancing the
principles of self-reliance, political freedom, economic liberty , and personal
responsibility.

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Manning, president and CEO of Bright
Beginnings. Now we know her courage and candor in sharing her own
experiences provide a great measure of support to millions of women who are
facing postpartum depression.com.

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Bright Beginnings(TM) Salutes Spokesperson Brooke Shields on the Launch of Her New Book 'Down Came The Rain: My Journey Through Postpartum Depression '


(Photo: http://www. For more
information, visit http://www. "We are alarmed by reports that
the UN and its agencies are actively working to remove bottle-feeding as a
viable option for women around the world."
Last month, the World Health Organization -- the UN's Geneva-based health
agency -- decided to allow a vote on a resolution that would place black
warning labels on infant formula products.

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According to Shields, the Bright Beginnings executives comforted her and
said that breastfeeding is best for babies, but many women choose to
supplement using formula or formula-feed exclusively."

About Bright Beginnings
Bright Beginnings(TM ) infant formula with DHA is the fastest growing
infant formula in the United States.
"We intend to monitor developments over the next 2-3 weeks and to alert
women about this attack on their liberties ," Nancy M.


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131, or jshields@pbmproducts.

Independent Women's Forum Says UN Attack on Infant Formula Is Anti-Woman

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During the meeting, Shields, caught in the
throes of postpartum depression, began crying while discussing new motherhood.

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"We
all recognize the benefits of breast feeding, but not all women can breast
feed.

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Informative sites and articles relating to the topic of breastfeeding.

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The representatives
suggested she speak with a health-care professional before introducing formula
to her daughter.pbmproducts.

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"My association with Bright Beginnings infant formula has been a wonderful
experience," said Shields. Women deserve the right to decide
how to care for their infants, and the UN certainly is not in the position to
impose baseless restrictions upon new mothers.

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com) are:

* Manufactured by PBM Nutritionals, LLC, in the only ISO-9001-2000-
certified facility in the country

* Sensibly priced and available with DHA and ARA, two essential
nutrients naturally found in breast milk that are associated with
mental and visual development

Bright Beginnings is part of the PBM family of companies. This is an attack on adoptive mothers, mothers with physical conditions
that make breastfeeding hazardous, including women infected with HIV, and of
course women who are working to keep a roof over their family's heads.

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, The makers of Bright
Beginnings(TM) infant formula with DHA (docosahexaenoic acid) today
congratulated product spokesperson Brooke Shields on the publication of her
new book, Down Came The Rain: My Journey Through Postpartum Depression
(Hyperion). Infant
formula has been critical to enabling woman to achieve more in the workplace,
by creating choice and greater flexibility," said Nancy M.

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CONTACT: Joe Shields, Director of Public Relations , +1-800-959-2066, ext. WASHINGTON, The Independent Women's Forum today
is disturbed by recent reports that the United Nations is embracing policies
that are clearly anti-woman and could ultimately lead to a ban of infant
formula throughout much of the world, setting women in the workplace back
decades.

About Independent Women's Forum
The Independent Women's Forum was established to combat the women-as-
victim, pro-big-government ideology of radical feminism.

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"Infant formula is an excellent form of nutrition for infants, and an
important alternative given the reality that many women simply cannot
breastfeed due to physical conditions or workplace obligations.

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"Bright Beginnings has been great for my baby.brightbeginnings.com.

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Pfotenhauer,
president of the Independent Women's Forum. Pfotenhauer said."
The UN will be voting on the resolution at the 58th World Health Assembly
meeting in Geneva on May 16, 2005.
"We all want infants to receive the best possible nutrition, but the UN
resolution could be counter-productive both to infants and their mothers,"
said Pfotenhauer.

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