I believe this is an important innovation that will
satisfy a previously unmet demand. Consumers only need to use
one-half cup of SPLENDA(R) Sugar Blend for Baking to achieve the sweetness of
a full cup of sugar. SPLENDA(R) Brand Sweetener (sucralose ),
the non-nutritive sweetening ingredient found in all SPLENDA(R) Brand
products, is also used in more than 4,000 products of major food brands
worldwide.

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National Nutrition Month is a nutrition education and information campaign
sponsored annually by the American Dietetic Association (ADA).
Parents attend weekly workshops to learn how-to create a healthy home through
practical guidance and tasty recipes., on March 16 from 4:00 pm - 6:00 pm. of sugar.

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Offers a unique hands-on experience about naturally
eating your way to glowing skin, silky hair and a positive attitude .
"As a restaurant owner, many customers approach me with requests for low-
sugar items, and I feel that their requests are representative of the
country's need for lower-calorie options," said Chef Stephen Pyles, of
Dragonfly Restaurant in Dallas, TX. Suggested retail price is
$2.

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Antine is a
member of ADA and appointed advisor to the Tufts School of Nutrition
Communications.Spray@wholefoods .
"In the multi-billion dollar sweetener industry, brown sugar constitutes
14 percent of all sweetener unit sales. "When simply presented with the idea of SPLENDA(R) Brown
Sugar Blend, 40 percent of consumers said they definitely or probably would
buy it.

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7 billion and currently has more than
180 stores in the United States, Canada, and the United Kingdom. Whole Foods Market, Harry's Farmers
Market(R), and Fresh + Wild(R) are trademarks owned by Whole Foods Market IP,
LP. You can find out more about SPLENDA(R) No Calorie Sweetener and get
recipes and tips on cooking and baking with SPLENDA(R) at
http://www.

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Provides great tasting, satisfying natural
snack ideas for the whole family whether it is 11:00 a. The campaign is
designed to focus attention on the importance of making informed food choices
and developing sound eating and physical activity habits.
bag that provides the sweetness of 1 lb.

About McNeil Nutritionals
McNeil Nutritionals , LLC, a Johnson + Johnson company, is a global
marketer of innovative nutritional products, including SPLENDA(R) No Calorie
Sweetener, SPLENDA(R) Sugar Blend for Baking, VIACTIV(R) Calcium Soft Chews ,
VIACTIV(R) Multi-Vitamin Soft Chews, LACTAID(R) Milk and Dietary Supplements,
and BENECOL(R) Spreads and Smart Chews.

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Fabulous Fats.

About Whole Foods Market(R):
Founded in 1980 in Austin, Texas, Whole Foods Market
(http://www. SPLENDA(R) Brown Sugar
Blend , a first-of-its-kind reduced calorie brown sugar product, is a
proprietary blend of brown sugar and SPLENDA(R) Brand Sweetener, or sucralose. bag.

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com) is the world's leading natural and organic foods
supermarket and America's first national certified organic grocer. In fiscal
year 2005, the company had sales of $4.
Whether it is sprinkled atop a cup of hot cereal or used for a classic
chocolate chip cookie, Americans can for the first time enjoy a lower calorie
version of their favorite brown sugar recipes. But, with the new SPLENDA(R) Brown Sugar Blend, I can now bake
anything from chocolate chip cookies to baked beans and my customers will
never know the difference. of brown sugar, and a 1 lb.

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Other Northern New Jersey Whole Foods Market stores offering the
program include: Edgewater , 905 River Rd.wholefoodsmarket. Whole Foods Market employs more than 39,000 team members and has been
ranked for nine consecutive years as one of the "100 Best Companies to Work
For" in America by FORTUNE magazine.newscom. The launch of SPLENDA(R) Brown Sugar
Blend further establishes SPLENDA (R) products as alternative sources of
sweetness in America's kitchens.
SPLENDA(R) Brown Sugar Blend will be available at all grocery, supermarket
and club stores nationwide beginning September 2005, available in a 1/2 lb. bag that provides the sweetness
of 4 lbs.SPLENDA.

This area of the directory is host to recipes which are shared by communities.

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Throughout
the year, children enrolled in HealthBarn USA's programs learn about natural,
nutritious foods by planting, harvesting and cooking with their own produce.

Contact: Ellie Spray
Ellie."

About SPLENDA(R) Brown Sugar Blend
SPLENDA(R) Brown Sugar Blend is a proprietary blend of brown sugar and
SPLENDA(R) Brand Sweetener, or sucralose. bag that
provides the sweetness of 2 lbs.

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Shoppers can partake in recipe tastings and a raffle of assorted
all-natural products.
Whole Foods Market in Ridgewood , 44 Godwin Ave., will be offering the
complete workshop series every Wednesday in March from 7:00 - 8:30 p. sweetener category.
The increasing popularity of using low and no calorie sweeteners in
cooking and baking, shown in part by the unprecedented success of SPLENDA(R)
Brand products , signifies a fundamental shift in the way Americans think about
sweetness today. of brown sugar.

69 for the 1/2 lb.

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com, for
children and their parents offered at ABMA's Farm in Wyckoff, NJ. "Until now, brown sugar was difficult to
substitute because it is a more complex sugar, one that adds texture and rich
flavor.

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Natural Beauty. Moreover, our research showed that almost 84 percent of those who
tried the SPLENDA(R) Brown Sugar Blend at home would purchase it if available,
signifying overwhelming interest from consumers.

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Offers hands-on information
about natural foods and super nutrients that will help consumers inch
their way to a healthy weight, covering the glycemic index and
"how-to" incorporate whole grains into meals with delicious recipes.healthbarnusa . bag, and $4.

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HealthBarn USA(R) Offers Practical Advice on Weight, Healthy Fats,
Snacking , Beauty and Anti-Aging to Whole Foods Market Shoppers Throughout
March

RIDGEWOOD, N.

Wholesome Secrets of the Fountain of Youth., McNeil
Nutritionals, LLC, the maker of SPLENDA(R) Brand retail products, announced
today the launch of the all-new SPLENDA(R) Brown Sugar Blend, marking another
significant innovation in the U.
(Photo: http://www.

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or late night.m.com
201-670-0383

69 for the 1 lb .

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, Whole Foods Market(R)
(Nasdaq: WFMI), the world's leading natural and organic foods supermarket ,
will offer a special series of healthy-lifestyle workshops throughout March,
National Nutrition Month, at its northern New Jersey stores.

Out-of-the-Box Snacking.

(1)IRI /Infoscan Unit Share CY 2004, ending January 2, 2005
(2)BASES II At-Home Use Tests

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J. Nutrition expert
and founder of New Jersey-based HealthBarn USA(R), Inc."(2)
After the successful launch of SPLENDA(R) Sugar Blend for Baking (a
proprietary blend of sugar and sucralose ) presented a viable baking
alternative to white sugar, the makers of SPLENDA(R) Brand saw an opportunity
to transform the category yet again. The brown sugar in the product
allows consumers more of the browning, rising, texture, moistness and
molasses-like flavor characteristic of baked goods made with brown sugar. It is available in a 2 lb.

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Helps consumers get smart about trans fat and using a
variety of all-natural fats in cooking, baking and as finishing oils
in new and creative everyday recipes.
The workshops were developed by HealthBarn USA, and are part of its
12-week healthy-lifestyle education programs, http://www.(1) We saw an opportunity to provide
consumers with another option that was as of yet untapped," said Debra
Sandler, General Manager, North America , McNeil Nutritionals, LLC, a Johnson +
Johnson company.

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, 4:00 p. The Whole
Foods Market motto , "Whole Foods, Whole People, Whole Planet"(TM) captures the
company's mission to find success in customer satisfaction and wellness,
employee excellence and happiness, enhanced shareholder value , community
support and environmental improvement. The addition of SPLENDA(R) Brown Sugar Blend to the product
line up provides another alternative to reduce sugar, calories and
carbohydrates in traditional recipes.29.

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Ms.Leading Sweetener SPLENDA(R) Brand Introduces a First-of-its Kind Product that
Combines SPLENDA(R) Sucralose with Brown Sugar

FORT WASHINGTON, Pa .com or by calling 1-800-7-SPLENDA (1-800-777-5363). McNeil Nutritionals,
LLC is headquartered in Fort Washington, Pa.

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Northern New Jersey Whole Foods Market(R) Stores Host Healthy Lifestyle Workshop Series During National Nutrition Month

m. ($20
fee/person).
For more information, please call Ellie Spray at 201-670-0383.
Consumers will only need to use one-half cup of SPLENDA(R) Brown Sugar Blend
to replace the sweetness of a full cup of brown sugar.

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m. Provides the latest
scientific research about "must-have" natural foods that are rich in
antioxidant vitamins and minerals., on March 21 from 7:00 pm to 8:30
pm, and Montclair, 701 Bloomfield Ave.S.

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"Whole Foods Market believes in hands-on educational efforts that empower
people to become more successful when it comes to making informed and
important choices about their dietary needs for their long-term health and
well-being," stated Ellie Spray, a spokeswoman at Whole Foods Market in
Ridgewood, New Jersey.
The innovative healthy-lifestyle workshops will include:

A Natural Approach to Healthy Weight.

SPLENDA(R) Brand Transforms the Sweetener Category With Its Next Innovation - SPLENDA(R) Brown Sugar Blend

Available at retail in September of this year, a serving of SPLENDA(R)
Brown Sugar Blend has half the calories, half the sugar, and half the
carbohydrates of brown sugar and can be used anywhere brown sugar is used.

About SPLENDA(R) Sugar Blend for Baking
SPLENDA(R) Sugar Blend for Baking contains SPLENDA(R) Brand Sweetener
(sucralose ) and sugar, which gives baked goods the ability to brown, rise and
spread more like baked goods made with real sugar.
SPLENDA(R) Sugar Blend for Baking is sold at grocery, supermarket and club
stores nationwide. Suggested retail price is $6.

About SPLENDA(R) No Calorie Sweetener
SPLENDA (R) No Calorie Sweetener products are marketed by McNeil
Nutritionals, LLC, a Johnson + Johnson company , and are available at retail
stores in packet and granular form.

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, Stacey Antine, MS,
RD, will provide practical guidance about nutrition and beauty topics at Whole
Foods Market's three northern New Jersey area locations. Educational hand-outs and a healthy-lifestyle bag will
be on hand for participants to take home.com/cgi-bin/prnh/20050404/NYM050 )
The introduction of SPLENDA(R) Brown Sugar Blend considerably broadens the
landscape of the sweetener market, as SPLENDA(R) Brand, the #1 player in the
retail sweetener category, now offers a full spectrum of low- and no-calorie
options to consumers. SPLENDA(R) Brand products enable the home chef to set
virtually no limits on what he or she can do to reduce sugar and its calories
in his or her favorite dishes. The company's mission is to give
people the ability to actively manage their own health.

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