In the past four years , we have more than doubled
Nike's soccer business worldwide, and we have established brand leadership
in the hearts and minds of consumers. "While physical activity aids in
developing muscles, it is important to remember that children's bones,
muscles, tendons and ligaments are still growing , impacting their coordination
and increasing their reaction time.aaos."
Sleep Country retail outlets will serve as collection points for
the drive and community members are invited to call 888-88-SLEEP to
find a store closest to them to drop off their gift.

gloves shin

"Great soccer is inspiring, on the street and in the stadium, and Nike is
in Berlin today to celebrate brilliant football," Charlie Denson, president
of the Nike brand, said at the global event, which was attended by media
from all over the world.

Simultaneously to the global unveiling in Berlin, Nike held events in
Mexico City, Rio de Janeiro, Seoul, Amsterdam and Lisbon to present
national team uniforms to the fans and other media in those countries. Wholly
owned Nike subsidiaries include Converse Inc., a leading designer and distributor of hockey equipment; Cole Haan, a
leading designer and marketer of luxury shoes, handbags, accessories and
coats; Hurley International LLC, which designs, markets and distributes
action sports and youth lifestyle footwear, apparel and accessories and
Exeter Brands Group LLC , which designs and markets athletic footwear and
apparel for the value retail channel.
As part of its Prevent Injuries America!(R) Program, the Academy urges
children and adults to follow these important guidelines when engaging in any
type of physical activity:

-- Know and abide by the rules of the sport. An advocate for improved patient
care, the Academy is participating in the Bone and Joint Decade
( http://www.----Sleep Country USA, the
Pacific Northwest's leading mattress company, is telling its retail
outlets to get ready for local community response to its latest drive
for outdoor games and sports equipment for needy foster children.
Eight-year-old Edward is your typical boy who dreams of becoming a
professional football player.

shin on

Nike Sphere Dry is just one example of product innovation across Nike's
footwear, apparel and equipment product lines for soccer.

NIKE, Inc.

Top Children's Summer Sports Injuries

orthoinfo.usbjd.org), the global initiative in the years 2002-2011 to raise
awareness of musculoskeletal health to stimulate research and improve people's
quality of life.

at by

5
billion today. Beaty, MD,
pediatric orthopaedic surgeon and second vice-president of the American
Academy of Orthopaedic Surgeons (AAOS).e. President Bush has declared the years 2002-2011 National Bone
and Joint Decade in support of these objectives .

gloves shoes

sports on

Unique designs for each uniform, such as numbers, colors, collars and
detailing, are inspired by that country's soccer heritage., based in Beaverton, Oregon, is the world's leading designer,
marketer and distributor of authentic athletic footwear, apparel, equipment
and accessories for a wide variety of sports and fitness activities. Orthopaedic Surgeons Offer Tips On 'Playing Safe' This Season

ROSEMONT, Ill., Keeping children active year-
round is essential in helping them maintain good health, build muscles and
prevent obesity.com/cgi-bin/prnh/20050429/LAFRU2 )
"Children often believe they are invincible when participating in familiar
sports or recreational activities , but they are actually more susceptible to
sustaining sports-related injuries than adults," said James H. Every practice, he arrives on the field and is ready to
play as if he is first string for the defending Super Bowl champs.
Edward is a foster child who, without his community's support and
donation of football equipment, would be deprived of the opportunity
to develop his talent and the chance to realize his dream.

shin at

-- Take rest breaks and replenish fluids during and after any activity.
With more than 28,000 members, the American Academy of Orthopaedic
Surgeons ( http: //www. "Unfortunately, foster
children do not have the same access to activities and the necessary
equipment to enjoy sports and recreation that they see all around
them.

goalie consumers

"

Denson highlighted Nike's dramatic growth in soccer in just over a decade,
from roughly a $40 million business in 1994 to one that is approaching $1.net/NW2006/A_FHI_CH/nike0213/

newscom.
-- Check equipment first and know how to use it (i.
An orthopaedic surgeon is a physician with extensive training in the
diagnosis and treatment of non-surgical as well as surgical treatment of the
musculoskeletal system including bones, joints, ligaments, tendons, muscles
and nerves. Visit
http://www. Helping foster
kids participate in summer community sports leagues and to have
meaningful activities right at home builds their self-esteem and helps
them lead as normal a childhood as possible.

sports by

(Photo: http://www.
-- Always warm up before beginning any activity."
"Summer needs to be a fun time for all kids," said Terry Horsley,
executive vice president of Sleep Country USA.

goalie epinions

Our
products , our players and our global brand leadership reflect that.

"Nike soccer represents one of our top three businesses today, an
incredible achievement from where we started in 1994," Denson said .

About NIKE, Inc. It enjoys an unmatched reputation for customer service, and
has been designated "Best Place to Work" in Washington, by Washington
CEO Magazine.

on reviews

Consumer Product Safety Commission (USCPSC) on all
medically-treated injuries in 2003 for children ages zero through 19.

breakaway bases have
proven to be effective in dramatically reducing leg injuries in
children).

Sleep Country USA Kicks Off Drive to Provide Foster Kids with Summer Fun; Retail Outlets Gear up to Receive Donations of Outdoor Games and Sports Equipment for

The
summer season is around the corner and Sleep Country is putting out a
call to individuals in Washington and Oregon to donate outdoor games
and sports equipment for the more than 23,000 foster kids in the area
so they can have a fun summer.
"The need to involve foster children in meaningful sports and
summer activities is critical for their well-being and their sense of
leading a normal life," said Janis Avery, executive director of
Treehouse, a nonprofit organization serving foster children in King
County, Wash.

The more we can help needy foster children to have
these experiences, the more we are investing in their future and the
future of our communities.

home consumers

"Nike soccer is about the joy of playing. Nike worked with each federation on the development of the uniforms.

Each of the eight teams was represented by a player wearing the home
uniform of their country: Adriano for Brazil; Marco Bresciano for
Australia; Dado Prso for Croatia; Ruud van Nistelrooy for Holland; JS Park
for Korea; Jared Borgetti for Mexico; Luis Figo for Portugal; and DaMarcus
Beasley for the United States., which designs, markets and
distributes athletic footwear, apparel and accessories; NIKE Bauer Hockey
Inc. Through community support Edward has
been able to play on the local parks and recreation team for the past
two years."
Communities can make a difference in the lives of these foster
children by answering the call from Sleep Country USA to donate new
sports equipment for kids of all ages and provide outdoor games that
will fill their summer hours with healthy and meaningful activities.

home com

aaos.org/75years and be a part of our history !

Philanthropy Writers/Business Editors

KENT, Wash.

consumer com

We are confident that Nike product
innovation and our connection to players and consumers will continue to
drive significant growth.org or
http://www.

Contact George Bowie to arrange an interview with Terry Horsley or
Janis Avery.

sports recreation

"We
have great momentum. The new uniforms use the
innovative Nike Sphere Dry apparel technology to keep players cool on the
pitch.

Powered by NewsWire One

To view entire electronic release go to:
http://www.S.
-- Wear appropriate protective gear (for example , shin guards for soccer,
a hard-shell helmet when facing a baseball pitcher, a helmet for bike
riding).org), is a not-for-
profit organization that provides education programs for orthopaedic surgeons,
allied health professionals and the public. The AAOS will celebrate its
75th Anniversary at our 2008 Annual Meeting in San Francisco.

About Sleep Country USA

Sleep Country USA is the largest retail chain in the northwestern
United States featuring premium-brand mattresses, adjustable beds,
futons, and wood and metal accent beds.

reviews goalie

"
The AAOS' list of warm -weather recreational activities that cause children
to require care for medically-treated injuries , based on data from the USCPSC,
include:

-- Playing basketball resulted in 1,066,004 injuries
-- Bicycling caused 832,775 injuries
-- Participating in baseball or softball resulted in 427,372 injuries
-- Trampoline use caused 211,646 injuries
-- Swimming accounted for 117,889 injuries
-- Playing volleyball caused 92,409 injuries
-- In-line skating resulted in 82,903 injuries
-- Tennis accounted for 20,514 injuries

The majority of these injuries are sprains and strains, cuts and bruises,
fractures and dislocations of the extremities and trunk.

Internet users can find additional safety tips and injury prevention
information on children's sports in the Prevent Injuries America!(R) Program
section of the Academy's web site , http://www.org or call the Academy's Public Service line at 800-824-
BONES.orthoinfo.
Unlike most kids, foster children and the families they live with
do not have the means to purchase baseball bats and catcher's mitts,
soccer balls and shoes, volleyball equipment and all of those fun
things that can turn a ho-hum summer into a fun one. There are
thousands of Edwards and Marios and Kimberleys in the Pacific
Northwest who are in the same circumstance. Here's what Stella had to
say to her community, "Thank you very much for letting me dance. "The financial means are just not there for foster
families to purchase these items and provide foster kids with these
opportunities. Founded in 1991, the company
currently operates 48 retail stores in the states of Washington and
Oregon.

balls at

PRESS RELEASE On the Street on the Pitch Nike Is Realizing Its Goal of Becoming the World's Leading Soccer Brand

newswire1.
-- Avoid playing when very tired or in pain.

goalie written

This year Nike expects to sell a record 23 million pair of
soccer footwear, more than 10 million balls and more than two million of
the team replica uniforms unveiled at the Berlin event."

The focal point of the Berlin event was Nike's unveiling of national team
uniforms for the eight Nike-sponsored teams competing in the World Cup,
including title holder Brazil, as well as Australia, Croatia, Holland,
Korea , Mexico, Portugal and the United States. However, recreational outdoor sports occupy more than just
the majority of children's free time during the spring and summer months;
these activities also demand a significant amount of attention in hospital
emergency rooms, doctors' offices and clinics nationwide, according to
estimates from the U. You
gave me the opportunity to do what I've always dreamed of. We are asking the people of Washington and Oregon to help us
change that and support our current foster child drive to provide
outdoor game and sports equipment for these wonderful kids and help
them enjoy their childhood.

reviews com

OLYMPIC STADIUM -- In the heart of the stadium where
the title of the world's best soccer team will be determined this summer,
NIKE today unveiled national team uniforms, displayed the breadth and depth
of its most innovative soccer product line ever and highlighted its growth
momentum in becoming the leading soccer brand, dedicated to the joy of
playing the world's most beautiful game. Other key product
innovation is reflected in the fastest boot, Nike 's Mercurial Vapor III,
and the Tiempo and Total 90 boots, as well as the Mercurial and Aerow Total
90 balls.