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Additionally, consumers can access "Healthy Ideas" on
the Stop + Shop homepage for more information on food, nutrition and recipes. PriceGrabber's industry leading
comparison shopping technology integrates seamlessly with any site
content and design, allowing users to search for related product
information with a simple click.
Consumer Guide(R) L.com's innovative
comparison shopping services make it a valuable ally for any shopper;
they include: BottomLinePrice calculations, Storefronts marketplace,
merchant ratings and reviews, detailed product information and
reviews, side-by-side product comparisons and email notification of
the best prices and availability on the Internet.

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PriceGrabber provides comparative shopping information on more
than 105 million products and is accessible through Consumer
Guide(R)'s 400 content channels, including the popular categories of
Electronics, Computers, Home and Garden and Fitness.L.

About PriceGrabber. Other
trademarks or registered trademarks are the property of their
respective owners.

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It is our goal to make it easy to find these
choices at the supermarket," said Paulette Thompson, M.
The Stop + Shop website (http://www.

PriceGrabber .com Partners with Consumer Guide to Enhance E-Commerce and Offer Multiple Shopping Features

com is a leader in comparison shopping and is widely
recognized as one of the best and most useful sites on the Internet by
industry leading publications including PC World and PC Magazine. For merchants ,
manufacturers and partners, PriceGrabber.

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Each month Stop + Shop will focus on a key
message of MyPyramid, communicating through the ad circular, in-store radio,
its website and in-store signage . PriceGrabber.

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The new MyPyramid
is designed to help people make smart food choices, find a balance between
food and physical activity and get the most nutrition for the calories. The enhancements
demonstrate consistently high user satisfaction, while generating
incremental revenues for the site. PriceGrabber.

PriceGrabber is a registered trademark, and PriceGrabber.

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The seamless integration of PriceGrabber features and
services now offer Consumer Guide(R) users access to PriceGrabber's
online comparison shopping functionalities. is a division of Publications
International, Ltd.

PriceGrabber.

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Stop
+ Shop wants to make finding and preparing those foods easier for consumers.

And to make it fun for kids, Stop + Shop is
partnering with the Produce for Better Health Foundation and Sesame Street to
promote the consumption of more fruits and vegetables by the preschool set.

MyPyramid is an opportunity to spread the word of healthier eating
for everyone," said Ms."

The Stop + Shop Supermarket Company, based in Quincy, Massachusetts,
employs more than 58 ,000 associates and operates 360 stores throughout
Massachusetts, Connecticut, Rhode Island, New Hampshire , New York and New
Jersey.com, a leader in online comparison shopping with 18
million monthly unique users, announces the addition of Consumer
Guide(R), the trusted resource of product reviews, to its Co-Brands
Program.com) as well as international sites
in Canada and the United Kingdom.

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Savvy shoppers who value their time, money and privacy use
PriceGrabber.

).

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Department of Agriculture MyPyramid, a new
symbol and interactive food guidance system, into practice.com) will have a link to
the USDA's new MyPyramid site where consumers can track their eating and
physical activity and find tips to make improvements toward the goal of a
healthier lifestyle. Teachers, Scout leaders and other groups for
children ages 5-8 will want to take advantage of this opportunity to show
children how to make healthful food selections. PriceGrabber became an obvious choice because
of the comprehensive coverage of products across many categories,
their best-of-class user interface and their ability to seamlessly
integrate with our site design," said Consumer Guide(R)'s Vice
President + General Manager, Grant Whitmore.

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Thompson, "and we want to help make this happen with
our customers and their families. Consumer
Guide(R)'s over 2 million users seeking online comparison shopping
tips can now link easily to PriceGrabber through the 'Product Pricing'
tab to find the most competitive prices and also through several
relevant links and modules integrated throughout the site content.
"Consumer Guide(R) has been an important and trusted resource for
shoppers for nearly 40 years," said PriceGrabber 's CEO + President,
Kamran Pourzanjani.com and
BottomLinePrice are trademarks of PriceGrabber.

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Business Editors

LOS ANGELES----

PriceGrabber's Technology Platform Seamlessly Integrates Shopping
Content to Improve Search + Categorization

PriceGrabber.
"We were looking for a customized solution to upgrade our existing
comparative shopping capabilities and provide a robust shopping
experience to our users. Through PriceGrabber's relationships
with hundreds of the Internet's top merchants, PriceGrabber Co-Brands
receive a portion of the referral revenues generated through their
site.com

About Consumer Guide(R)

Consumer Guide(R) is a trusted resource helping smart consumers
make buying decisions with confidence.
Consumer Guide(R) has teams of experts and editors who review
thousands of products and every new car each year. Based in Lincolnwood, IL, PIL publishes more than
500 book and magazine titles a year in categories including
children's, cooking, sports, how-to and crafts, entertainment, medical
and health, auto, and consumer information.com provides unparalleled
marketing and sales opportunities to 18 million active, qualified and
ready to buy shoppers.

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com)
and Portuguese (at www.

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stopandshop.

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Stop + Shop will also promote its school tours and new tour activity
booklet for grades K-3 beginning in August . By adding PriceGrabber's
detailed product information and e-commerce engine, they have
increased the value and functionality of their sites.C.com's various channels to find the best deals on a wide
range of products and services. The company offers comparison shopping in
English (at www.precomania .

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"PriceGrabber is
committed to providing consistent customer service that allows for
frequent site updates. The company has published books
and magazines, written by Experts, on automobiles and consumer
products for nearly 40 years. PriceGrabber.

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Stop + Shop Supermarkets to Promote the New USDA 'MyPyramid' Food Guidance System

Company to provide consumers with information on benefits
of healthful eating and physical activity

QUINCY, Mass.D.
"Stop + Shop is pleased to support USDA in promoting these important
messages.com

PriceGrabber.com 's vast database of consumer
comparison shopping habits is available for companies seeking in-depth
product and market analysis.

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, Stop + Shop announces plans to
help consumers put the new U.
"This wonderful interactive tool will help consumers understand the best
choices within each food group., R.
Users also benefit from a host of PriceGrabber's exclusive features
such as Side-By -Side Product Comparisons, BottomLine Price, Product
Tracker and Price Alerts."
PriceGrabber's Co-Branding Program offers leading online sites an
ideal solution for providing their users with a world-class comparison
shopping service.com was named the 5th
fastest growing company in the United States by Deloitte's 2004
Technology Fast 500, and the fastest growing in Los Angeles by
Deloitte 's Fast 50 this past year.preciomania.com is headquartered in
Los Angeles, CA.

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For more information about the Co-Brands Program, contact
PriceGrabber at bizdev@pricegrabber.

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S.
Through its produce ads, Stop + Shop will reinforce the message of eating
a variety of colorful produce."

About PriceGrabber Co-Brands Program

Numerous content and enthusiast sites have partnered with
PriceGrabber to enhance their site and content by integrating
PriceGrabber's comparison shopping solutions. Each year, millions of people use our
reviews to make decisions about which products or vehicles to buy .
They trust Consumer Guide(R) to help them sort out fact from fiction,
to help them identify the important features and accurate prices.

Sites in this category provide price comparisons and/or shopping tips on beer, or provide guidance on beer accessories (bottle openers, kegerators, etc.

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The new MyPyramid calls for eating more whole grains, colorful fruits and
vegetables, nonfat and lowfat dairy products, and lean meats and dried beans,
while recommending 30 minutes of physical activity most days of the week., Health and
Wellness Manager for Stop + Shop.
The Sesame Street healthy eating monsters make it fun for kids and helps
parents help their children eat well and set healthy eating patterns for life. The tours and activity booklet
will highlight MyPyramid.

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"PriceGrabber's comprehensive and accurate
comparison shopping tools complement Consumer Guide(R)'s content to
help smart consumers make buying decisions with the utmost
confidence.com, LLC.

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Co-Branding with PriceGrabber produces a
positive shopping experience for our users. PriceGrabber can complement existing e-commerce initiatives or
serve as a one-stop shop for building incremental revenues and adding
functionality.

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S.

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