Developers of the Best Selling Racing Videogame Franchise Continue to Define
Racing Genre With New Motorcycle Franchise

FOSTER CITY, Calif .newscom. "Racing motorcycles in Tourist Trophy offers an
entirely different and exciting gameplay experience. Tourist Trophy Mode offers a career
mode for players to polish their skills in the license school missions, and
then test those skills by competing in various challenges and race events,
earning new bikes and accessories along the way.

-- Cross-Promotions with Buell(R):
-- PlayStation.
-- FHM/Buell/Tourist Trophy Promotion -- FHM Magazine, Buell and
Tourist Trophy will join together to sponsor a contest in the
magazine 's May issue.
The MSF's Basic RiderCourse(SM) (BRC) was first implemented in
March of 2001 and has now been adopted by 47 states and all branches
of the Armed Services. The number of students trained has grown
steadily including an estimated increase of almost 10 percent in 2004
versus 2003.

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To enter, visit
http://www.playstation.
MSF President Tim Buche said, "One fatality is one too many and we
urge all roadway users to expect to see motorcyclists on the road and
respect their right to be there. Such an analysis could enable further significant gains in
motorcycle safety by providing a better understanding of which safety
countermeasures have been effective and what new countermeasures may
be necessary to reduce future crashes and injuries. Working
together, we can make a difference in reducing crashes and make
motorists more aware of motorcycles on the road.

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Featuring
head-to-head racing action and various game modes to challenge players,
Tourist Trophy offers 35 real-life and fantasy courses and more than 100
licensed motorcycles from manufacturers , including BMW Motorrad, Buell,
Ducati, Honda, Kawasaki and more.
"Tourist Trophy is truly a realistic riding simulation," said Doug Polen,
two-time World Superbike Champion and Ducati racer . "I can even customize my
personal riding style and my gear down to the very last detail.playstation .

About Sony Computer Entertainment America
Sony Computer Entertainment America Inc . The BRC introduced research-based, adult
learning principles into rider education that have revolutionized the
connection between RiderCoaches(SM) and students and have greatly
improved the learning process . There were an estimated 300,000 RiderCourse participants
in 2003.

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Marketing Campaign For Tourist Trophy
Marketing efforts for Tourist Trophy include a multi-million dollar
marketing campaign across TV, radio, print and online, that will run
nationally throughout Summer 2006.bestbuy .com.

Business Editors/Automotive Writers

IRVINE, Calif."
Buche added, "The motorcycle -related injuries and fatalities
cannot be attributed to one clear cause."

Motorist Awareness

Every year, the month of May is set aside as Motorcycle Safety
Awareness Month."
To reach motorists, MSF recently developed and distributed a new
motorist awareness public service announcement that has, to date,
aired 743 times and has been viewed by more than 11 million people
nationwide . MSF continues to implore
motorcyclists to separate the activities of drinking and riding and
offers training and education activities to create safety awareness.

About MSF

Since 1973, the Motorcycle Safety Foundation(R) (MSF) has set
internationally recognized standards that promote the safety of
motorcyclists with rider education courses, operator licensing tests,
and public information programs. The MSF works with the federal
government, state agencies, the military, and others to offer training
for all skill levels so riders can enjoy a lifetime of safe,
responsible motorcycling . For RiderCourse(SM)
locations, call 800.

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continues to redefine the
entertainment lifestyle with its PlayStation(R) and PS one(TM) game console,
the PlayStation(R)2 computer entertainment system and the PSP(TM)
(PlayStation(R)Portable) system. PSP is a new portable entertainment
system that allows users to enjoy 3D games, with high-quality full-motion
video, and high-fidelity stereo audio .

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, makers of Gran
Turismo(TM), the best-selling worldwide videogame racing franchise, Tourist
Trophy takes that foundation to the next level by offering a new motorcycle
simulation for the racing genre .com Promotion For Tourist Trophy -- In an effort to
celebrate the launch of Tourist Trophy and its presence in the
game, Buell will give away a copy of Tourist Trophy every day
between April 4, 2006 and April 13, 2006 on Buell.msf-usa.
4.

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Protective Gear

Most activities have their own suitable protective gear and
equipment, and motorcycling is no exception. Ride within your limits.446.

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com, in Ducati dealerships and on Ducati's website
(http://www.com to be voted on by the general public.
The grand prize-winner , selected by Erik Buell, America's
premier sport bike designer, will receive a 2006 Firebolt XB12R
motorcycle and have his or her design made into a real helmet.

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, Sony Computer Entertainment
America Inc.

The independent Entertainment Software Rating Board (ESRB) has rated
Tourist Trophy "E" for Everyone.


Department of Transportation) standards . The MSF is a not-for-profit organization
sponsored by BMW, Ducati, Harley-Davidson, Honda, Kawasaki , KTM,
Piaggio/Vespa, Suzuki, Victory and Yamaha.

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One has to account for a
host of different variables on a motorcycle, such as riding style,
capabilities of individual bikes and how a rider's movement greatly effects
the motorcycle, creating a unique and new racing experience.playstation.

Visit us on the Web at http://www. Protective gear has two
basic purposes: comfort and protection from the elements.
2.


MSF Mission Statement

To make motorcycling safer and more enjoyable by ensuring access
to lifelong quality education and training for current and prospective
riders, and by advocating a safer riding environment.

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us.com.com. A new standalone
classroom training module, Seasoned Rider, due to be released in late
summer of 2005, addresses the special needs of mature and re-entry
riders and includes an all-new classroom training video. These issues are the basis for MSF's long-standing safety
recommendations to motorcyclists, which are:

1. Get trained and licensed.

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Developed by Polyphony Digital Inc.
(Logo: http://www. Players can further
personalize the racing experience by customizing everything from their gear to
the degree of their riding turns to the motorcycle exhaust system. In addition, Tourist Trophy will receive
full public relations and promotional support outlined below, as well as
dedicated point-of-purchase displays and merchandising support. The PlayStation 2 computer entertainment
system is set to revolutionize the home entertainment market, offering the
most compelling interactive content and the capability to be used as a network
terminal in the coming broadband era.org) urged riders and motorists to take steps
toward reducing motorcycle accidents and fatalities through motorist
awareness, removing alcohol from the riding environment, taking an
approved rider training course, and wearing proper protective gear
when riding. The focus of this special designation is on highway
and traffic safety issues concerning motorcyclists, providing
motorists an opportunity to become familiar with the motorcyclist's
view of the highway, and raising roadway users' awareness of
motorcyclists on the road. Ride Straight .org


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In both races, players have the opportunity to select
their bike, track and difficulty level. serves as headquarters for all North American
operations and is a wholly owned subsidiary of Sony Computer Entertainment
Inc.
Since its inception in 1973, MSF has supported state, military and
independent programs in training approximately three million
motorcyclists to ride safely .

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-- Buell. markets the PlayStation family of products and develops,
publishes, markets and distributes software for the PS one game console, the
PlayStation 2 computer entertainment system and the PSP entertainment system
for the North American market. Later this year, MSF will release an updated version of its
Common Road video, which schools can use to reinforce their traffic
safety message.
MSF educational materials and training emphasize that every rider
and passenger should wear a full complement of protective gear which
includes: over-the-ankle footwear, long pants, a long-sleeved jacket,
full-fingered motorcycle gloves, and a helmet manufactured to meet DOT
(U .

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com/cgi-bin/prnh/20000510/SFW104-a )
"Using what we have learned to create the most authentic racing simulation
for the Gran Turismo series, our development team is excited about continuing
to refine and expand our work to deliver the most realistic motorcycle racing
experience ever for the PlayStation 2," said Kazunori Yamauchi, celebrated
creator of the Gran Turismo franchise and Sony Computer Entertainment America
Inc. Upon taking a photograph,
players have the opportunity to save it to a Memory Card (8MB) (for
PlayStation(R)2) or a USB storage device and share it with friends .com/touristtrophy.
-- Tourist Trophy featured at Buell Events -- Beginning in April,
Sony Computer Entertainment America will provide three
PlayStation 2 kiosks to tour with the Buell Mobile Marketing
Vehicle and attend leading motorcycle events across the country
through 2006.
Recognized as the undisputed industry leader, Sony Computer Entertainment
America Inc.

Education and Training

The MSF calls upon all riders, and prospective riders, to seek
training and to recognize that there is always value in skill
improvement to make their motorcycling experience safer and more
enjoyable. More courses will also aid the
nation's rider training programs in meeting the challenge of
fulfilling the unmet demand of motorcyclists who are seeking knowledge
and skills training.

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Promotional Activities for Tourist Trophy
-- Retail Sweepstakes with Ducati and Best Buy: Sony Computer
Entertainment America has partnered with Best Buy and Ducati to run
a consumer sweepstakes in conjunction with the launch of Tourist
Trophy. Based in Foster City, Calif .

Motorcycle Safety Foundation Comments on National Highway Traffic Safety Administration Motor Vehicle Traffic Crash Fatalities and Injuries - 2004 Projections

"The driver either does not see
the motorcyclist, or sees them too late to avoid a crash. Be a lifelong learner.

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Corporate Executive."
Tourist Trophy offers two modes of play, Arcade Mode and Tourist Trophy
Mode.com). The sweepstakes will award the grand prize-
winner a Ducati 999R, which is featured in Tourist Trophy, in
addition to other great prizes.org.

About Polyphony Digital, Inc.

Alcohol

According to the current NHTSA report, 34 percent of motorcyclists
in all types of crashes were under the influence of alcohol.
New training aids released in April 2005 include three videos:
Controls, Ready to Ride, and Under the Influence.

motorcycling panhead

Further refining Polyphony's renowned
true -to-life graphics and precise game physics, Tourist Trophy captures the
delicate balance between rider and machine like never before. In Arcade Mode, players have access to a quick race for single-player
or two-player battle.

For more information on Tourist Trophy, please visit
http://www .
The MSF Riding Straight Module, featuring the Innocorp Ltd.

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announced today the launch of Tourist Trophy The Real Riding
Simulator(TM), available exclusively for the PlayStation(R)2 computer
entertainment system.us.
The first place winner, decided by a public online vote, will
also win a real Buell helmet featuring his/her personal design. Readers can enter to win a Buell
Firebolt XB12R in the "Show Us Your Worst Trophy Contest" by
submitting photos to FHM online.esrb.
In addition, MSF asks states to evaluate their driver education
curriculum to ensure that defensive driving as well as awareness of
motorcycles and other vulnerable roadway users is adequately
addressed.S. Wear protective gear.

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An updated
in-depth crash investigation study is the only way to identify current
crash causation factors. In the event
of a crash, protective gear will help prevent or reduce injuries.msf-usa.

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For more information about the ESRB visit
http: //www.
"Drivers, not motorcyclists, cause more than two-thirds of
car-motorcycle crashes," Buche said. Fatal
Vision(R) Simulator Goggles, is an educational package for use by
MSF-certified RiderCoaches , motorcycle clubs and other groups to
encourage participants and peers to separate the activities of
drinking and riding.
MSF plans to continue to develop and release new training
opportunities for motorcyclists as part of its expanding Rider
Education and Training System(SM).

MSF Key Recommendations

Observations from the National Center for Statistics and Analysis
(NCSA) point to key issues of safety concern for motorcyclists:
alcohol, rider skill, licensing, protective gear , and other roadway
users.
5.

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Award Winning Gran Turismo(TM) Team Delivers True-to-Life Motorcycle Racing Simulation for PlayStation(R)2 With Tourist Trophy

touristtrophy-thegame.com . In
addition , prior data from NHTSA ("Motorcycle Riders in Fatal Crashes"
- June 2004) show that alcohol is still a factor in over half of all
single-vehicle motorcycle crashes.

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ducatiusa. Participants can download a
special Tourist Trophy/ Buell helmet image from the site and
create their own design. MSF supports the call for
funding of a comprehensive government motorcycle crash causation
study. The Experienced RiderCourse (ERC) Suite
is a set of three distinct MSF RiderCourses that are taught by
MSF-certified RiderCoaches and designed for motorcyclists who possess
basic skills. In addition,
MSF recently launched its new ScooterSchool 1 RiderCourse for
entry-level riders in this popular market segment.
3.9227 or visit www.

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"
Furthermore, in Tourist Trophy Mode, players have access to Photo Mode,
which allows them to take snapshots of their favorite bike and race gear by
freezing frames of an actual race from a replay.com Tourist Trophy Buell Helmet Design Contest --
Sony Computer Entertainment America will host an online helmet
design contest for consumers between March 31, 2006 and May 3,
2006 on http://www. The
site will also feature video footage from Tourist Trophy. Sony Computer
Entertainment America Inc.
Lead by famed Gran Turismo creator - Kazunori Yamauchi , Polyphony Digital
is an internal development company for Sony Computer Entertainment Inc that
develops software for the PlayStation family of products. Since its inception
in the late nineties, Polyphony Digital has been on the cutting-edge of game
development, consistently delivering revolutionary technology and best selling
games including the award-winning Gran Turismo racing franchise and newly
released Tourist Trophy franchise.

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The sweepstakes will be promoted in Best Buy stores, on
BestBuy . A panel of judges from SCEA and Buell
will select the top ten designs, which will then be posted on
http://www.----In response to
the National Highway Traffic Safety Administration early estimates of
motor vehicle crashes released today ("Motor Vehicle Traffic Crash
Fatalities and Injuries - 2004 Projections"), the Motorcycle Safety
Foundation (www.

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