Jones Apparel Group Pledges Long-Term Financial and Corporate Commitment to Non-Profit Organization and Announces Campaign to Support Teachers: Jones New York

This is really a 'One Stop Dream Shopping Event' for
the bride," stated Ilona Sherman, producer of Weddings in the Grand Tradition. Family Technology Expert James Oppenheim Shares Fun and
Memorable Gift Ideas for Your Favorite Graduate

LONG BEACH, Calif. If those photos
aren't already digital they can be scanned, and the faded colors in old photos
can be restored.

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Additionally, Jones Apparel Group will work with its retail partners to launch
its in-store cause marketing program, including a limited edition t-shirt
featuring artwork by New York City artist Ryan McGinness.m.00 in plastic surgery (Hey -- This is Beverly
Hills . "There is no better way to ensure those precious memories
will be preserved for years to come than to either give personalized gifts to
relive the special events leading up to or on that important day or to give
graduates the tools that enable them to preserve their future memories for
themselves.

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"Teachers are essential to the success of our children, and Jones Apparel
Group wants to take a leadership role in providing immediate and tangible help
in the classroom, while encouraging others to join us along the way.
Additional activities of Jones New York In The Classroom include the
formation of a national advisory committee comprised of education
professionals; Back to School, Back to Style teacher and classroom makeovers
through a partnership with Home Depot and designer Michael Moloney; national
advertising promotion supported by O, the Oprah magazine; a dedicated shopping
week during which 10 percent of proceeds (up to $500,000) will benefit the
cause; and additional in-store "school -themed" events. Adding to the excitement will also be a
Runway Show by world famous La Perla Lingerie .
The celebrated event hosted by Weddings in the Grand Tradition and the
Beverly Hills Courier will feature over 50 of the finest Bridal Specialists in
the industry. EPSON StoryTeller Photo Book Creator kits are available
beginning at $19. Offering ease-of-use and
better image quality than ever before, digital cameras provide users the
flexibility to take photos, view them and delete them if they aren't just
right, as well as make it easy to create an archival print to cherish for
years to come.
For more information about the latest consumer technology products
available for families, visit http://www.

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NEW YORK, Jones Apparel Group, Inc. We also market directly to consumers through our chain of
specialty retail and value-based stores, and operate the Barneys chain of
luxury stores.

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Each brand is
differentiated by its own distinctive styling, pricing strategy , distribution
channel and target consumer."
Oppenheim suggests memorable gift ideas made with a variety of digital
imaging tools and techniques to make graduation day one-of-a-kind with
personalized keepsakes:

A Graduation Day Bestseller
Most people take pictures to document the events throughout their
graduate's school years: group outings, school activities, birthday parties,
and more.com/storyteller. For the most professional-looking
results and to avoid problems of adhesive labels, it is best to use inkjet
printable CDs and DVDs and a printer capable of printing directly onto the
media.

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com) with
special promotional codes to Jones New York In The Classroom.

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We have
capitalized on our nationally known brand names by entering into various
licenses for several of our trademarks, including Jones New York, Evan-Picone,
Anne Klein New York, Nine West, Gloria Vanderbilt and l.

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"This is Jones Apparel Group's investment in the future," said Peter
Boneparth , President and Chief Executive Officer of Jones Apparel Group, Inc. Jones Apparel Group is taking a multi-faceted
approach to supporting teachers at critical points in their careers, with a
focus on four areas: recruitment, retention, professional development and
recognition and support. The initiative will be
launched in Atlanta, Chicago, Los Angeles, New York City and Washington, DC.
Jones New York In The Classroom is a nonprofit organization dedicated to
improving the quality of education in America and inspiring others, both
individuals and corporations, to do the same through support of teachers and
vital teacher-based programs., Energie, Nine
West, Easy Spirit, Enzo Angiolini , Bandolino, Joan + David, Mootsies Tootsies,
Sam + Libby, Napier, Judith Jack, Kasper, Anne Klein , Albert Nipon, Le Suit
and Barneys New York.
Jones Apparel Group retained The Leverage Group to guide the development
of this initiative., To celebrate
the Spectacular Bridal show to be held on Sunday, February 26 at The
Ritz-Carlton, Marina del Rey, Weddings in the Grand Tradition and the Beverly
Hills Courier will debut the most Expensive Diamond Wedding Gown ever created,
by Martin Katz Jewelers (Jeweler to the Academy awards and Golden Globes).

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This nationwide program aims to improve the quality of education
for children through the recruitment, retention and support of teachers in
America's public schools. We primarily contract for the manufacture of our
products through a worldwide network of quality manufacturers. !).

Capturing and Preserving Memories
Today, it is easier than ever to capture special moments using a digital
camera, and you don 't need to be a technology expert to do it.

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, with select
manufacturers of women's and men's products which we do not manufacture. 'The Most Expensive Wedding Gown in the World'

RODEO DRIVE, BEVERLY HILLS, Calif.00 including a gift
certificate for $1000. The Bridal Show will feature
information on everything from ceremony to chocolates, diamonds, flowers,
photography , invitations, champagne and honeymoon destinations and more. "This will be one of the most glittering Bridal Fashion Events
and Shows ever staged.

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Jones Apparel Group commissioned extensive market research with both their
customers and their employees to determine what cause platform they chose .e.i.

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'DIAMOND WEDDING GOWN' Sneak Preview Set for Monday February 20 2006 7:00 p.m.

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Celebrate Graduation Day with Your Most Cherished Memories

Using a small bookshelf, or even a large photo box, build a
personal "memory library" that can be visited to relive special occasions at a
moment's notice.

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(NYSE: JNY) announced today, on National Teacher Day, the launch of its first
corporate-wide cause program and the creation of Jones New York In The
Classroom. The Fruit Company will donate 20 percent of its sales
from gifts purchased on its Web site (http://www.

Jones Apparel Group, Inc. Graduates will
enjoy having the latest tools to enable them to capture their own memories
going forward with one of the many digital cameras available today that
resemble the traditional point-and-shoot camera.

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"
Importantly, the Jones Apparel Group commitment goes beyond its initial $1
million grant to Jones New York In The Classroom.m.m. These cherished images can be presented to the graduate to reawaken
the significant feelings experienced during those events . The EPSON StoryTeller Photo Book Creator is an all-inclusive kit
offering an easy and professional way to turn individual photos into a
beautiful, hardbound, glossy photo book that can be printed and assembled
right at home.

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"
Experts predict that two million more new teachers will be needed over the
next decade, while recent studies show that approximately one-third of the
nation's teachers leave the profession during the first three years and almost
half in the first five years. Specifically , Jones Apparel
Group's corporate employees will be offered the opportunity to volunteer up to
three hours of paid time off each month in local communities in support of
teachers and education, totaling more than 250,000 hours to support the cause.org.com), a Fortune 500 company, is
a leading designer , marketer and wholesaler of branded apparel, footwear and
accessories.e. sharp.. They are the gifts of memories.

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More information is available at
http://www.

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"We believe that if we appreciate the teacher, we in turn appreciate our
children, which is exactly why Jones Apparel Group was inspired to take up
this cause," added Boneparth. Jones Apparel Group's long-term financial and
corporate commitment to this cause both implements corporate programs to raise
funds for Jones New York In The Classroom and allows employees paid time off
to donate their time toward the initiative, including in cooperation with the
following non-profit organizations: TeachersCount, New Teacher Academy, Fund
for Teachers and Adopt-A-Classroom.thefruitcompany.
The DIAMOND WEDDING GOWN includes diamonds that are priceless in value and
exclusive in application and design, created expressly for this occasion . to 5:00 p.
According to Abby Borrello, co-producer "This show will present the most
respected and experienced Bridal professionals, services and retailers all
under one roof in an atmosphere of elegance and celebration, designed to make
the bride and groom feel even more special and at ease in planning their most
important day ever., Some of the most cherished
gifts to help graduates commemorate this milestone in their lives might not be
found in a store.
Convert your 35mm slides or VHS tapes into digital form and burn them onto
recordable media, such as CDs and DVDs.

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Through this program, Jones Apparel Group commits
not only dollars to support America's teachers, but expansive human resources
as well. For more information on Jones New York In The
Classroom and its activities , please visit http://www.i.
THE SNEAK PREVIEW reception will take place at the Lladro Flagship Store ,
408 North Rodeo Drive, in Beverly Hills on Monday, February 20, 2006 at
6:00 p."
The one of a kind "DIAMOND WEDDING GOWN" a collaboration of Martin Katz
and Renee Strauss will be the highlight of the first ever Luxury Brands
Lifestyle Bridal show to be held at the Ritz-Carlton, Marina del Rey on
Sunday, February 26, 2006 from 11:00 a.."
For More Information, please call (310) 271 -3435 or (310) 473-7872.epson.

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Our nationally recognized brands include Jones New York, Evan-
Picone , Norton McNaughton, Gloria Vanderbilt, Erika, l. The Company also markets apparel under the Polo Jeans
Company brand licensed from Polo Ralph Lauren Corporation, costume jewelry
under the Tommy Hilfiger brand licensed from Tommy Hilfiger Licensing, Inc. For
more than 30 years, we have built a reputation for excellence in product
quality and value, and in operational execution.

Noted family technology
expert James Oppenheim provides three gift ideas to help make that perfect
keepsake for this year's graduation day.
"Graduation is a high point in people's lives, and young men and women
will look back on the events and experiences that helped shape who they are,"
Oppenheim said.

Personalized Memory Library
Collect all of your graduate's home movies and photographs taken
throughout his formative years, and organize them on a recordable CD or DVD.

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Jones Apparel Group's employee network, combined with the support of
four leading national non-profit organizations , provides the strength needed
to bring the program to life in communities across the country.jnyintheclassroom .
The home movies and photo collections that you create can be combined with
scrapbooks and any other memorabilia you or your graduate may have gathered
over the years.jamesgames.

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Research also confirms that not only are
teachers the single most important factor in raising student achievement , but
the ever-growing teacher shortage has challenged America's schools and has had
a negative impact on the quality of education for America's most valuable
resources-its children. Each of these groups addresses one or
more of the Jones New York In The Classroom areas of focus.jny.
Renee Strauss, owner of Renee Strauss for the Bride, a Couture Bridal Salon in
Beverly Hills, added "After 20 years of creating Wedding Gowns for heiresses
and princesses -- this gown is truly fit for a queen .com.

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(http://www. The Gown will be debut a 7:00 p.99.

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According to Stacy Lastrina, Senior Vice President of Marketing for Jones
Apparel Group, "When we asked what issues are important, both employees and
consumers lined up behind children and behind education as top priorities.
An additional sponsor for Jones New York In The Classroom is The Fruit
Company, an online retailer of fine fruits and gourmet gift specialties based
in Hood River, Oregon. The Leverage Group is a global marketing consulting firm
based in New York and Los Angeles that specializes in brand, cause and
entertainment marketing .m. The first 600 brides
will receive a fabulous free gift bag valued at over $2000. An exciting and glamorous Runway Fashion Show exclusively by
Renee Strauss for the Bride will feature a collection of 50 of the most
incredible wedding gowns from Europe. Then the digital images can easily be printed for display in
picture frames or portrayed in story form through a personal hardcover photo
book .

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Jones Apparel
Group will use The Fruit Company as a preferred gift vendor for corporate
gifts .
and the Givenchy brand licensed from Givenchy Corporation and footwear under
the Dockers Women brand licensed from Levi Strauss + Co.