"Reader's Digest
publications are known throughout the world for their quality and universal
appeal.,
Ltd.

soccer magazines

2 million., NEP, Inc, Patriot Media and
Communications and RiskMetrics Group, Inc.
Under the agreement, Beijing Boheng assumes responsibility for the
translation and distribution of the covered works while cooperating with
Chinese publishers as approved by Reader's Digest and in order to be in
compliance with Chinese law. That gives us the ability to distribute publications like those
covered in the agreement to a network of bookstores throughout China.com.cn .

soccer outdoors

com. In April, Apprise acquired Canon Communications, a leading producer
of print publications, trade shows and digital media for the high-growth $200
billion medical device manufacturing market and allied packaging, plastics and
electronics markets. In August , Apprise acquired CFW
Enterprises, which dominates the fast-growing paintball enthusiast category
while also covering martial arts and grappling, the fastest-growing segment of
the martial arts category. McCurdy, a
co-founder and former President of Primedia Inc.
"We believe this agreement is an important first step for Xinhua China in
its goal to license works in cooperation with major publishers.

About Reader's Digest Association Far East
Reader's Digest Association Far East is a subsidiary of Reader's Digest
Association, Inc.
These are marketed through an increasing range of channels, including direct
mail, display marketing, direct response television, catalogs , retail and the
Internet.

magazines top

Apprise Media Acquires Y-Visionary Publisher of Nine Automotive Outdoor Sports and Shelter Magazines

The Y-Visionary publications will operate as part of the Action
Pursuit Group (APG) of Apprise Enthusiast Media LLC, Apprise's platform in the
enthusiast media sector whose other properties include Beckett Media LP. Terms of the
transaction were not disclosed.A. The agreement grants Beijing Boheng an
exclusive license for the publication in simplified Chinese characters,
marketing and sale of "Bilingual Series volumes one through five" in the
People's Republic of China. The
first publications of the works must be completed within 12 months of the
signing of the agreement.

sports soccer

We know the automotive aftermarket and outdoor sports segments
very well. For additional information, refer
to http://www.spectrumequity. The initial print run shall be at least 8,000 copies
at a selling price no lower that RMB$25. has grown
to become one of the world's preeminent publishers and direct marketers. The company
also reaches millions of readers through its special-interest magazines;
books, including the popular Select Editions series and offerings in the
do-it-yourself, cooking , health, gardening and children's titles; music from
Beethoven to Ella Fitzgerald to today's pop divas; and videos and audio books. Xinhua China is involved in forming strategy, operating
and financing for Xinhua C + D.

publications diving

Expands Apprise Enthusiast Media group

NEW YORK, Apprise Media LLC, a strategic
management and investment company focused on niche media, today announced that
it has acquired Y-Visionary LP, which publishes nine monthly and bi-monthly
magazines focused on the automotive aftermarket, outdoor sports and shelter
segments."
"This acquisition dramatically increases critical mass for Apprise
Enthusiast Media," McCurdy said. We have a
vibrant and profitable online business in beckett. And we have a
long-standing presence in specialty distribution channels and other non-
traditional retail outlets.

sports soccer

Beijing
Boheng will pay Reader's Digest Far East royalties on all copies sold in
China.

shopping books

Charles G.

ABOUT APPRISE MEDIA LLC
Formed in 2004, Apprise Media (http://www.com) is a strategic
management and investment company.

About Xinhua China
Xinhua China Ltd., holds a national license for distribution of books and other
publications in China.

media shopping

Apprise Media is backed by Spectrum Equity Investors. At the same time, we
are actively pursuing other follow-on acquisitions that will expand APG's
footprint.

"We now have 25 magazines covering
attractive niche markets with total circulation of 1.
Y-Visionary, based in Orange, California, is Apprise's fourth acquisition
of a specialty media company this year. Canon provides the platform for Apprise's growth in the
business-to-business media sector . Significant investments include Apprise Media LLC, CBD
Media LLC, Classic Media, Consolidated Communications , Inc.

(OTC Bulletin Board: XHUA) announced today its subsidiary, Beijing Boheng
Investment + Management Co."
"Beijing Boheng has the extensive experience to arrange the production
while navigating the complexities of Chinese government regulations covering
approval of books and other materials for publication.

Safe Harbor Statement
This news release may include forward -looking statements within the
meaning of section 27a of the UNITED STATES SECURITIES ACT of 1933 , as
amended, and section 21e of the UNITED STATES SECURITIES and EXCHANGE ACT of
1934, as amended , with respect to achieving corporate objectives, developing
additional project interests, Xinhua China's analysis of opportunities in the
acquisition and development of various project interests and certain other
matters.

reference diving

The breadth of experience of Craig Nickerson, APG's CEO, in
building a major automotive enthusiast and action sports group for Primedia
will add enormous value to the management of these assets., Eutelsat S., Ltd.
A small advance is due to be paid to Reader's Digest prior to publishing
each volume. Xinhua China also interfaces with the
worldwide financial communities to inform them of the combined companies'
goals and developments. For more information , please visit its website at
http://www.

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ABOUT SPECTRUM EQUITY INVESTORS
Spectrum Equity Investors is a leading private equity firm specializing in
investments in the media, communications, entertainment and information and
business services industries throughout North America and Western Europe.

Xinhua China Subsidiary and Reader's Digest Unit Reach Licensing Agreement for China

, has executed a two-year licensing agreement
with Hong Kong-based Reader's Digest Association Far East Limited, a unit of
Reader's Digest Association, Inc., Ltd. These statements are made under the "safe harbor" provisions of the
United States private securities litigation reform act of 1995 and involve
risks and uncertainties, which could cause actual results to differ materially
from those in the forward-looking statements contained herein.

sports shopping

McCurdy, Chairman and CEO of Apprise Media , said, "These
publications are a great fit with APG's existing action-enthusiast titles. (NYSE: PRM ), Apprise Media
acquires and builds businesses in the targeted media and publishing sectors. The agreement permits format re-design to meet
the needs of the Chinese market, also as approved by Reader 's Digest.

sports recreation

com . The amount of the royalty was not announced, however, Beijing Boheng
did report that the original royalty on the first edition would rise slightly
for any additional editions. We are
extremely pleased that Reader's Digest Far East is our first partner in this
endeavor," said Mr .

outdoors soccer

Controlled by Charles G. Xianping Wang, Xinhua China president. Further, through our
subsidiary , Xinhua Publications Circulation and Distribution Co. Since 1922, The Reader's Digest Association, Inc .
Reader's Digest, the largest-selling magazine in the world, now appears in 48
editions and 19 languages. It is sold in more than 60 countries.

recreation books

We
plan to increase their value through reinvigoration of the magazines, as well
as investment in line extensions and merchandise sales. We'll have an
integrated merchandising business supporting both Beckett's entertainment
collectibles and APG 's books, videos, and related materials.apprisemedia.
Founded in 1994 and based in Boston, New York and Menlo Park, Spectrum has
over $4 billion in capital under management. Spectrum's strategy is to invest
substantial amounts of capital behind strong management teams and provide
long-term and active board-level assistance to those teams to help them create
and realize value.,
Loews Cineplex Entertainment, MyFamily.

recreation publications

"
Y-Visionary's publications include Street Trucks, Import Racer , and Drag
Racer in the automotive segment; Bow + Arrow Hunting, Gun World, and Knives
Illustrated in the outdoor sports segment; and Victorian Homes and Romantic
Homes in the shelter segment.com , Inc. There are terms for renewal should both parties
wish. The agreement will be effective when Beijing Boheng makes its first non-
returnable but fully recoupable advance payment of $4,270 (after -tax) within
30 days of the contract signing. The cover and copyright page of each
volume will indicate the Reader's Digest name, the agreement specifies. We are
uniquely able to ensure that the items this agreement covers are made
available to the maximum number of Chinese consumers.

shopping publications

In January , Apprise acquired Beckett
Media, the leading publisher of sports and entertainment market collectible
guides.
Apprise and Spectrum Equity Investors have joined forces in an investment
initiative that has committed $175-$200 million of Spectrum's capital for
strategic investments in niche media and publishing businesses. BEIJING, Xinhua China, Ltd. Royalties are to be settled based upon six months intervals., we
hold a national license for the distribution of books and other publications
in China. We look forward to a
long and productive association with The Reader's Digest organization ," he
concluded. is a US publicly traded holding company that, through
one of its subsidiaries , Xinhua Publications Circulation + Distribution Co.xinhuachina.

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