Andreotti + Mr. Currently, this
opportunity is offered through BE Internet radio, the BE BLOG and in-person
events.

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For additional information, please visit
www.com).

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----Advanstar
Technology Group today announced the keynote speakers for Sensors Expo
+ Conference, June 6-9, 2005, at Chicago's Lakeside Center at
McCormick Place.m.

Category to house all sites that offer books, articles, music, or other media sources related to New Thought.

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-- Assess your qualifications. "It's when you open your mouth and
start to explain your idea that you realize it has a lot of holes in it.
Zack Kaplan and Keith Schacht, co-founders of Inventables, will
deliver "Provocative Materials and Technologies ," an in-depth look at
their unorthodox approach of developing unique product concepts
through creative thinking.

Sensors Expo and Conference is produced by Advanstar Technology
Group, a division of Advanstar Communications, Inc. The Company has roughly 1,500
employees and currently operates from multiple offices in North
America, Latin America, Europe and Asia.

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The largest industry -focused
event in North America, Sensors Expo + Conference identifies and
explores the latest trends , with more than 50 presentations and
interactive workshops over the four-day show period. Advanstar serves targeted market
sectors including the automotive, beauty, e-learning, call center,
digital media, entertainment/ marketing, healthcare, fashion +
apparel, pharmaceuticals, powersports, science , telecommunications and
travel/ hospitality industries.

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Attendees will discover
the power of sensors to change the business environment through
unparalleled responsiveness and seamless integration with essential
business applications.advanstar. Based in New York, NY, Advanstar is a worldwide
business information company serving specialized markets with high
quality information resources and integrated marketing solutions. Hilgendorf
deliver keynote speeches and workshops for conventions, national meetings,
industry conferences and the general public.

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For example, every business has five
primary functions that must be maintained and thought about at all times: VP
of human resources, VP of finance , VP of operations, VP of sales and marketing
and general manager or president.

"Don't just go buy a book and read how to start a business because in the
privacy and safety of your own mind it sounds great and you're amazingly
articulate," advises Leslie Thorp, senior vice president and general manager
in Lee Hecht Harrison's San Diego office.m. It
has only been in recent decades that we've begun to question our purpose and
become more aware of our need to tap into our spirit /passion and energy.

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Sensors Expo + Conference addresses the rapidly growing market of
sensors and sensor-integrated technology.
Keynote sessions are free to all Sensors Expo + Conference
attendees ."

BE's vision is:

-- everyone being their authentic selves at work, at home and at play
-- a new business culture that allows and encourages individuals to live
their Brilliance
-- an extensive network and community of Brilliant people who support and
collaborate with each other

Brilliance Enterprises, Inc.
Services include:

Corporate Mentoring -- designed for:

-- Any team interested in refreshing their visions , relationships, and
morale of the team -- those who want to ensure that all members of the
team are in alignment with the vision of the organization.

Workshops + keynote presentations -- Ms.

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In other words, you are living in your Brilliance.

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The presentation will feature pictures,
illustrations and several unexpected technologies that the Inventables
research team recently discovered, as well as their vision of the
real-world applications.

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"
"It's astounding to see how many facets of everyday life these
devices affect, and the keynote presentations focus on bringing that
point to light.

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The session will focus on how
sensing systems allow companies to respond to customer demand, market
opportunities and potential threats On Demand."
Co-Founder Brian Hilgendorf goes on to say: "The business world is waking
up to this human dynamic and is searching for ways to allow their people to
utilize the passion and energy they have more effectively in their business
lives.

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Key Executives Share Unique Industry Perspectives at Sensors Expo + Conference June 6-9 2005 Chicago; Inventables IBM Executive Keynotes to Kickoff Four-Da

-- High performing teams who want to maintain their edge.

Networking + discussion opportunities -- the BE Network focuses on linking
and connecting people who want to talk about their desire to lead fulfilling
lives and achieve personal and professional results.

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-- Consider all of these roles by asking yourself "Do I have any training
and education in this area," "Do I have interest in this area," and "What are
my values and motives and what are the personal and family resources I'm going
to bring to the business?"
-- Write a business plan.

Business Editors/Tradeshow Writers/Technology Editors
Sensors Expo 2005

NEWTON, Mass. SEATTLE, Brilliance Enterprises, Inc.

Individual Mentoring -- designed for:

-- Executives, entrepreneurs, managers or leaders who want clarification
on how best to fulfill your vision and reach your highest potential in
your job.

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Mayberry, vice president of Sensor Actuator
Solutions at IBM, will provide attendees with unique perspectives and
explore exciting developments in the sensor industry.
(www. What
we know now is that the better we understand all of these parts of ourselves
and keep them balanced, the more effective we are in our lives; we have more
intimate relationships, increased personal happiness, and achieve more
fulfilling results.

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In
this spirit, if you are seriously thinking about taking the leap by starting
or buying your own business, purchasing a franchise or becoming a consultant,
here are some steps from the experts at global career services company Lee
Hecht Harrison that you'll want to take:

-- Define the concept of your business idea.

So even if you're a one-man show, you still
have the VP of HR role because the first time a piece of business comes your
way that is bigger than you can handle, you'll have to make a decision to hire
someone or partner with someone you already know.

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Mayberry, will keynote on June 8, speaking on "Sensors and On Demand
Innovation in Manufacturing" at 11 a., (BE) a
Seattle-based mentoring and media company, has pioneered the concept of
Brilliance as the integration of an individual 's intelligences,
personality/ego, energy and passion/spirit. In addition, BE has coined the
phrase "living in your Brilliance"(TM) as the way to define the state where
individuals are being their authentic selves, and represents the next step in
our society's drive to lead fulfilling lives and achieve personal and
professional results never imagined.

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SAN DIEGO, At one time or another, we've all
dreamed of becoming our own boss, but for people who haven't fully considered
what being an entrepreneur means, the reality can be a bit of a nightmare. Their session will take place at June 7 at 11
a.sensorsexpo.
Advanstar has 77 business magazines, 19 directories, 7 electronic
publications , 54 tradeshows and 40 conferences, numerous Web sites,
and a wide range of print and electronic direct marketing, database
and reference products and services. offers services that help individuals and
corporate teams to "discover, live, and launch their Brilliance" (TM).

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-- Assemble a board of advisors. Attendees will be
exposed to innovations in physical sensors, sensor networks,
biosensors , MEMS/Nanotechnology, instrumentation and control,
intelligent systems, machine-to-machine communication , wireless
sensing and IT technology. By incorporating the principles of Brilliance, businesses will
learn to leverage ALL of who they are; creating an environment of
collaboration that powerfully achieves business imperatives and brings
employee's full energy and passion to the workplace.

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Corporate Leadership has been blind to the needs and talents of their
workforce.

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-- Find an interactive forum, where you can hear yourself talk out loud
about your idea and are around people who you trust and who are assertive
enough to tell you if you've missed something or are going down the wrong
path . Zach Kaplan and Keith Schacht, co-founders of
Inventables, and Robert L.

Brilliance Enterprises Inc. Offers Services Designed to Bring out the 'Real You' and Change Our Business Culture

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About Advanstar Communications Inc.
As BE Founder Lindsay Andreotti describes it: "Traditionally our society
only focuses on 2 areas of the person: personality/ego and intelligences.
-- An individual who is seeking more in their life -- someone who is not
happy where they are and needs help discovering what their true passion
is and how to obtain it.

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The speakers are among the industry's finest
professionals, and they are eager to share their unique experiences
and breadth of knowledge with the event attendees," Walters continued.
IBM Vice President of Sensor Actuator Solutions, Robert L.

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How to Determine If Being Your Own Boss Is Right For You

"Sensors Expo + Conference is a dynamic venue that encompasses not
only the traditional sensor market, but focuses on the role of sensor
technology as an integral part of data and enterprise management,"
said Cathy Walters, group show director of Advanstar Technology Group.
"Sensors serve these industries as a critical success factor for
achieving and maintaining a competitive advantage in today's business
environment. Their inspirational, thought
provoking and engaging workshops and presentations offer commentary of the
state of our current business culture and practical advice on how to discover,
live and launch your Brilliance(TM).