).
Featuring case studies of terrific start up ideas turned into successful
companies like Dada Footwear, bluenile.biz partnerships is to form a network referral
system between the organizations, with NEO411.

About NAWBO-Cleveland
The National Association of Women Business Owners (NAWBO) is the only
national dues-based organization representing all women entrepreneurs in the
United States and is the No. 1 resource in Northeast Ohio for women business
owners.

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Wells Fargo has also been ranked the number one SBA 504 lender
nationally for the last two years. More money is available to small business than ever before. CAAO has also developed a variety of
benefits and services including a joint calendar, job referrals, business
leads, and three empowerment circles focusing on: entrepreneurial, non-profit
and leadership.

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New Study Highlights Behaviors Driving Growth of Women-Owned Businesses

SAN FRANCISCO, Many women business
owners are willing to take substantial financial risks to ensure the success
of their business, says a new study from the Center for Women's Business
Research underwritten by Wells Fargo . "I am confident about this next step, as I believe
in this business and am willing to take smart risks to ensure its future
success. The success of
their risk taking is documented in the dynamic growth rates -- employment by
women-owned businesses expanding at twice the rate of all businesses (24% vs.
12%) and revenues growing 17% faster than all businesses.' These guys will get
you totally fired up!" -Pat Croce, best-selling author of "I Feel Great and
You Will, Too!" and "Lead or Get Off the Pot!"
Across the country, millions of people are taking charge of their lives
and opening new businesses that are changing the face of the entrepreneurial
landscape.

About the Authors
Rich and Jeff Sloan are inventors, company creators, broadcast
personalities, and authors. They live and work in
Birmingham, Michigan.biz

CLEVELAND, NEO411. Individually , partners provide services that
support unique niches or geographic areas in Northeast Ohio.

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Wells Fargo Bank, N. is the only bank in the United States
to receive the highest possible credit rating , "Aaa," from Moody's Investors
Service.
"Don't pick up this book unless you're serious about starting a business. The Sloan
Brothers co-host the nationally-syndicated StartupNation Radio and provide
their smarts online at http://www.biz now has 13
partners.biz.

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Its targeted business services programs
provide outreach and education to women, African American, Latino, and Asian
business owners about financial services.
NEO411. CAAO serves as a conduit and
referral source to existing resources for entrepreneurial development,
professional development, and leadership empowerment for its member
organizations and their members. http://www.biz
Founded in 2004, NEO411. The program connects
entrepreneurs with the region's available resources that offer help with all
aspects of entrepreneurship -- early stage capital, business planning, group
benefits, business incubation, concept validation, product
development/innovation and others. http://www.

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The report , titled "Women Entrepreneurs
Savvy About Risk," also says women business owners -- now numbering 10. Almost one of every four surveyed (21 percent) said they were
willing to take substantial financial risks expecting substantial returns when
saving or investing for their business, while forty-five percent were willing
to take above average financial risks expecting above average returns.com .

biz.

Includes organizations, resources, and support.

informs owning

womensbusinessresearch.
The Sloan brothers make it clear that 'the time is now. Anyone can do it, and STARTUPNATION shows readers how to do
it right -- without losing money, losing hope, or losing their minds.caao.

collaborations informs

6
million nationwide -- are much more willing to take risks in running their
businesses than in their personal finances.

About Wells Fargo + Company
Wells Fargo + Company is a diversified financial services company with
$435 billion in assets, providing banking, insurance, investments, mortgage
and consumer finance to more than 23 million customers from more than 6,000
stores and the Internet (wellsfargo .com) across North America and elsewhere
internationally. From Jeff + Rich Sloan, In-the-trenches Entrepreneurs and Hosts of the
Nationally Syndicated Sensation StartupNation(R) Radio

BIRMINGHAM, Mich. What's more, the cost of starting a
business today is lower than ever as most single-person businesses start up
with less than $6,000 in capital.

biz has partnered with the Cleveland Chapter of the National
Association of Women Business Owners (NAWBO-Cleveland ) and the Consortium of
African American Organizations (CAAO).

Women in industry, professional women , women business owners, and careers for women.

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A. Owning your own business isn't just a
fantasy anymore . The hosts of
StartupNation Radio, a nationally syndicated talk program, the Sloans know the
business landscape and what it takes to turn an great idea into a great
moneymaker while fulfilling the essential requirement of any business venture
-- a satisfying life.
STARTUPNATION offers a compelling and inspiring look at smart
entrepreneurship and the best ways to make it pay off in work and in life.

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"Four years later, I am looking to expand my business to other cities,"
said Henderson -Townsend.
(Photo: http://www.com, and overstock.

Business Assistance Organization Partners With NAWBO and CAAO

nawbocleveland.

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newscom. today, and nowhere is this better personified than in women
business owners. The
Center's mission is to unleash the
economic potential of women entrepreneurs by conducting research, sharing
information and increasing knowledge about this fast-growing sector of the
economy.

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This is particularly true of women business owners who seek external
capital to expand their business and of those who had successfully sought this
type of funding in the past .

biz, which assists clients from a 13-county
area, is housed at the offices of COSE and the Greater Cleveland Partnership,
as well as the Greater Akron Chamber. http://www.net

About NEO411.

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The Center shares its knowledge of the economic and social aspects of
women 's entrepreneurship with policy makers, financial institutions, corporate
leaders, government agencies , academia, and the media through research
reports, press releases, newsletter publications, seminars , speaking
engagements, and worldwide on the Internet at http://www. From
comprehensive strategies to build a strong and successful product that
embraces personal passions to a series of Quick Tips that highlight smart ways
to avoid the pitfalls of starting a business, STARTUPNATION is an essential
toolkit for anyone playing with the idea of starting up. Founding NEO411.biz is a collaborative partnership between a
number of organizations throughout Northeast Ohio.

entrepreneurial widowhood

profiled informs

From breeding and selling Arabian horses to
creating industry-changing inventions like their successful car battery saving
device -- the Battery Buddy(R) -- to raising and investing millions into
startup ventures, the Sloan brothers have gained a wealth of wisdom which they
now share with thousands of entrepreneurs each week. "This is an opportunity for us to connect
our members with resources that will help them thrive."
With the addition of CAAO and NAWBO-Cleveland, NEO411.
The call center of NEO411 . The Web site and call center are available at
no charge to anyone seeking assistance. The website includes a comprehensive
resource guide with links to management assistance, funding sources and other
key services.

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Providing financial products and services to more than one million
businesses with annual sales up to $20 million in all 50 states, Puerto Rico
and Canada, Wells Fargo is the #1 lender to small businesses in the United
States in total dollar volume according to the most recent CRA data (2003).

STARTUPNATION: Open for Business; The Quintessential Guide to Starting Your Dream Business from America's Leading Entrepreneurial Gurus

"The economic health of our region depends on the achievements of our
entrepreneurs," said Connie Atkins, executive director of CAAO.

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"
The more than 400 women business owners surveyed were asked to determine
whether they would take substantial or above average risks in regards to their
business. The brothers
become more than just business consultants with helpful advice, they become
the best kind of coach -- the kind that has experienced it all before."
NEO411.biz partnerships are strategically sought based on the mission and
services of an organization. The organization promotes networking and business referrals; provides
educational resources, leadership development and mentoring; advocates for
women entrepreneurs and offers a system for sharing information and
support.biz

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Women Business Owners Are Savvy Risk Takers

"Entrepreneurial culture defines this country and the spirit of small business
owners in the U. Since 1995, Wells Fargo has loaned
more than $23 billion to women and minority business owners. In
2004, the Small Business Administration raised its business loan caps from
$750,000 to $2 million, and nearly $50 million in loan guaranties are provided
to American small businesses each day.biz because there's clearly a need for this
service," said Jean Gianfagna, president of NAWBO-Cleveland and Gianfagna
Marketing + Communications, Inc. Membership in partner organizations
is not required.neo411.

savvy msfiscallyfit

com/cgi-bin/prnh/20050728/SFTH033 )
Risk-taking was consistent among all types of women-owned businesses in
the study, regardless of company size, age of business, or personal
characteristics of the business owner (age, education, ethnicity, etc. Women's group and African American organization to add their resources to
NEO411 .biz, a program that serves as a
resource referral service for entrepreneurs at all stages of developing their
businesses, announced today that it has added two new partners.biz partners include: The Akron Commercialization
Center, The Akron Industrial Incubator, BIOEnterprise, CAMP, COSE, GLIDE, the
Greater Akron Chamber, JumpStart, NEOSA, NorTech and the Youngstown Business
Incubator.

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"
However, risk-taking among women business owners looking to expand their
businesses is significantly higher than women business owners not looking to
expand., For everyone who's ever
fantasized about leaving their dead-end job, opening the business of their
dreams, and becoming their own boss comes "STARTUPNATION: Open for Business"
(Currency/Doubleday, June 2005), a soup-to-nuts primer on building a business
and making it a success.
"Our partnerships help us provide our clients with comprehensive
information and contacts," said Brad Nellis, director of NEO411.

savvy profiled

S. "Having
CAAO and NAWBO on board will strengthen the support we're able to provide to
Northeast Ohio's entrepreneurs.
"We partnered with NEO411. We also look forward
to making NAWBO's resources available to area entrepreneurs through
NEO411.org

About Consortium of African American Organizations
CAAO (pronounced K-O) is an umbrella consulting organization for the black
professional organizations of Greater Cleveland .

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They provide retailers with an alternative to throwing
away their unwanted Mannequins in the landfill by renting and reselling used
mannequins."

About the Center for Women's Business Research
The Center for Women's Business Research is the premier source of
knowledge about women business owners and their enterprises worldwide.org.
The second largest national SBA lender in dollars , Wells Fargo is an SBA
Preferred Lender in 28 states, and originated 3,555 loans for $495 million in
2004. Whether linking a budding business plan to a plan for a
fulfilling life or balancing work and play, the Sloan Brothers offer real life
examples of successful businesspeople starting businesses that not only fit
their lives, but make those lives extraordinary. The inventors of the Battery Buddy, and several
other patented products, their enthusiasm for startups led them to create
Sloan Ventures in the mid-'90s, focusing on creating business plans,
recruiting entrepreneurial management, and raising startup capital for
technology-based businesses. "The work of
NEO411 .

entrepreneurial telecommute

Twenty-five percent of expansion-oriented business owners are willing to
take substantial financial risks and an additional fifty-one percent are
willing to take above average risks.
Urging readers to think about more than just the money, the Sloan brothers
make certain that readers will plan to include their passions and talents in
their work.com, the Sloan
brothers inspire readers to make good on their great ideas. In addition
to a number of organizations in Cleveland, Akron , Lorain and Youngstown,
NEO411.

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"This report shows that, contrary to common belief, women business owners
are indeed willing to take financial risks in order to expand their
businesses ," said Marjorie Alfus, Chair, Center for Women's Business Research.
"As women-owned businesses continue growing at twice the national average,
it's important for us to understand the unique factors behind their growth,"
said Joy Ott, regional president for Wells Fargo Bank in Montana and national
spokesperson for Wells Fargo's Women's Business Services program.
Brothers and business partners Jeff and Rich Sloan have been entrepreneurs
since they were teenagers.startupnation.biz.biz is key to providing those entrepreneurs with the resources they
need to succeed.biz staff can be reached at (800) 505-4811 or (216) 696-1292 and
via e-mail at info@neo411.

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"When I started my business , I took a significant risk by venturing into
an unfamiliar and somewhat unknown industry," said Judi Henderson-Townsend,
founder and president of Mannequin Madness, the largest mannequin recycler in
Northern California.
"In fact, two thirds of the women in this study were willing to take above
average or substantial risks to achieve their growth goals.
Since 1989, the Center has generated research-based intelligence that has
helped public- and private-sector leaders, advocates, and individual women
business owners make informed strategic decisions for generating greater
business opportunities .
Whether in the initial stages of a new business concept, or looking to
take an existing business to the next level, or simply unhappy with the daily
grind, STARTUPNATION empowers readers to take stock of their work and their
ideas and launch into a business that will change their lives. In 2001, the brothers formed StartupNation(R) to
help budding entrepreneurs start and grow their own business."
The chief goal of NEO411.biz acting as the conduit. Together, the
partnerships offer support for entrepreneurs' wide-ranging needs, helping them
go from the idea stage to business formation and business growth.

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