Commercials Produced by Industry Legend Chuck Blore

CHICAGO, TicketsNow, the world's leading
marketplace for premium event tickets, is introducing a new series of radio
ads themed on the cachet and positive personal experiences associated with
having great seats at big events as part of a new marketing push in the
competitive online ticket industry.

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About Moreover Technologies

Moreover Technologies is the premier provider of current awareness
solutions that enable organizations to make informed decisions based on
real-time online news and information.

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A three-time Broadcasting Magazine "Man of the Year," Blore created the
famed "Reach Out and Touch Someone" campaign for AT +T. "We're proud to help Snap to deliver such a quality
news service.

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com, Economist, MSN,
and Noozz .

Many such sites include personal histories or relate experiences and may include articles or creative writing by the author.

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Content is intelligently categorized, fortified with descriptive metadata ,
ranked for quality by an experienced editorial staff and then delivered for
use in custom applications , Websites, corporate intranets and enterprise
portals.

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"We found that there was a powerful emotional connection between consumers
and the quality level of their entertainment experiences, " stated Kenneth
Dotson, Chief Marketing Officer for TicketsNow.

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com.

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Articles are enriched with more than 30
descriptive metadata fields and organized into 330 topic-based categories
to help Snap visitors quickly find timely and relevant news.

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Because Moreover delivers content as a web-standards compliant XML feed,
Snap has been able to focus on building value-added news search
functionality and not wasting valuable development resources on content
integration .com.

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A total of 12 60-second and 30-second spots of varying tone and style were
produced and will be placed in accordance with radio station formats and
target audience demographics.com .

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Contacts: Steve Griffith
Alan Taylor Communications for TicketsNow
212-714-1280 x238
steveg@alantaylor.

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"Snap's news service empowers broadband users to search news as fast as
they can type and enables searchers the ability to refine and sort news to
pinpoint the articles that matter most to them," said Tom McGovern, Chief
Executive Officer of Snap.

"Consumers are demanding fast, convenient access to online news, in fact,
checking news is the one of the most common daily online activities, second
only to email," said Jim Pitkow , president and chief executive officer of
Moreover Technologies.moreover.

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The spots were written and produced by renowned broadcast advertising
executive Chuck Blore, winner of more 500 major radio and television industry
awards, including The Television Promotion Industry's Professional Achievement
Award.

Moreover is trusted by leading Internet search engines and portals
including Accoona , Ask Jeeves, BBC Online, Business.

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The recently launched TicketsNow ad campaign was conceived following the
analysis of comprehensive focus group results and other research that provided
insight to the public's attitudes toward desirable entertainment options and
the importance of quality seat locations.

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Jennifer Swanson
TicketsNow
815 -444-4923
jswanson@TicketsNow. Snap cited
Moreover's comprehensive real-time news coverage, robust metadata
enrichment and ease of integration as key to the decision.

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"These spots appeal to the
feelings of success and importance that come with having great seats to hot
events and being able to share those experiences with clients, friends, and
family. Chuck Blore was a perfect fit for the project and we were fortunate to
get him involved.

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Moreover Technologies, the premier
provider of aggregated online current awareness information, today
announced that Snap, a next -generation search engine for broadband users,
has selected Moreover to provide online news content for use in the Snap
news search service, currently in beta at http://news. "Snap is pleased to be working with Moreover to
give consumers access to the online news they require."





Moreover Technologies


Moreover aggregates millions of news articles harvested from thousands of
editorially ranked online sources.

This category is for sites related to men's social and political issues and controversy that are made by an individual author, as opposed to an organization or company.

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TicketsNow Launches Radio Advertising Campaign Heralding the Personal Value of Premium Tickets

PRESS RELEASE Snap Selects Moreover Technologies to Provide Aggregated Online News Content

snap. Moreover can be found online at www.

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The company's Connected Intelligence
solutions harvest news from thousands of the most reliable online sources,
including premium international and regional publications, corporate and
government press pages, Weblogs and audio and video broadcast channels.

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