Ben McConnell, co-author of Creating Customer Evangelists: How Loyal
Customers Become a Volunteer Sales Force, commented, "Marketing theories are
more common than mosquitoes at a picnic. This is the one that will
be on the table at your next sales meeting. Yet, even with today's advances in science and
medicine, people still don't know "what's normal and what's not" when it
comes to this disease.

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ISBN: 978-0-9755278-0-1. By mapping each Play to frequent sales hurdles,
marketing can use the content to construct a campaign that helps the sales
team speed through the sales cycle faster -- on their way to the revenue goal
line.

PRESS RELEASE Know Your Bones: Your Personalized Plan Against Arthritis Pain From Orthopedic Surgeon Stephanie E. Siegrist MD

Siegrist's book adds
another valuable piece to our library of knowledge regarding arthritis.

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The book is now on sale at http://www. Stephanie Siegrist, a fellow of the American Academy of Orthopedic
Surgeons and one of only 3% of board-certified orthopedic surgeons who are
female, offers arthritis pain-suffers relief in the pages of her new book,
"Know Your Bones: Making Sense of Arthritis Medicine" published by WME
Books. Siegrist recommends.

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com or
http://www.

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christine@venturemarketing.

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The price is $37.

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Media Contact:
Christine Attalla
PR Results, Inc. Before taking any medication,
you owe it to your health to understand:

-- What's the name of the drug, and why am I taking it?
-- How will I know if it's working? When should I expect to feel better?
-- How often do I take it: daily, three times a day, as needed?
-- What are the possible side effects, and symptoms I should be aware of?
-- What other drugs do I take, and how will this one interact with them?
-- Why is this drug right for me?"

"Know Your Bones: Making Sense of Arthritis Medicine" is being lauded as,
"A great service to patients ," by Mary I.

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DOWNERS GROVE, Ill.amazon. "Either way, you'll regain control of your
symptoms, your treatments and your costs.

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venturemarketing.com, a division of Windsor Media Enterprises, LLC.

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Marketing Playbook: The Manual for Growing Organizations by John Fox Available Today

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com
(630) 783-1024


All
books published by WME Books are also featured on the company's A-ha! Blog
at http://windsormedia.

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, Marketing Playbook: The
Manual for Growing Organizations - 102 of the Best Marketing Plays to Get Your
Sales Team Across the Goal Line, is the first self-empowering marketing book
published with realistic tactics, candid coaching points, accurate budget
information, and full-color visual examples of marketing "Plays" which allow
readers to execute these tactics and strategies in the real business world.
Author and Entrepreneur, John Fox stated, "The book shares no similarities
to the marketing books on your shelf gathering dust.com."

WME Books, an Author Services company offers writers personal, customized
attention.

Electronic or print publications, manuals, newsletters, journals, and related media providing information on men's issues.

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Dr .

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Located in the heart of the print-on-demand world, WMEBooks
comes to the world of publishing from an author's perspective: authors
helping authors.com soon.

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John Fox is the president and founder of Venture Marketing, a marketing
firm for growing companies. "Know Your Bones" can be purchased at the WME Books online
bookstore at www.blogs.

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Since 1997, he and his team have invested
entrepreneurial spirit, insight and creative wit to help companies effectively
jump hurdles in the sales cycle.

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"

Scoring Points
The manual is loaded with powerful Plays that can be adapted by sales and
marketing teams in traditional corporate environments as well as by non-
profits, franchises , affiliates, entrepreneurs, and students."
The book has been endorsed by a variety of leading small business
advocates including Guy Kawasaki (The Art of the Start), Rieva Lesonsky
(Entrepreneur Magazine) and Ben McConnell (Creating Customer Evangelists). What's even worse, most people don't even know what
the best treatment is for their pain.

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97.

According to Dr.com, and will be offered at Amazon.

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O'Connor, MD, Chair, Department
of Orthopedic Surgery, Mayo Clinic, as well as , "Dr.

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Each of the 102 winning marketing Plays come with clear direction,
examples and budgets so the reader will have all the elements needed for
successful execution. But practical, how-to advice on
getting started with marketing tactics is less common. Siegrist, "I want patients to learn the pros and cons of
any arthritis remedy recommended for them.
'Know Your Bones' is a book that everyone can understand," says Carol Anne
DeMoulin, President & CEO, Arthritis Foundation, Upstate New York Chapter.

"Read it from start to finish, or just refer to the drugs you currently
use," Dr .com/aha.

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Osteoarthritis -- it inflicts pain on
millions all over the world.

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This incredibly
appealing book dissects marketing practices into easy-to-understand plays that
any business owner , marketing manager or entrepreneur should find valuable. John Fox may be reached at (630) 829-8400
x1150 or at johnfox@venturemarketing.wmebooks.

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