Abraham is grateful to Liberty City for this
endorsement.
The 2004 Gay Press Report survey
found that over 150 Fortune 500(R) brands
were active in the gay consumer market in 2004, up from
72 in 2001 and only
19 in 1994.
This year's upward trends reversed three consecutive years
of decline in
gay print ad spending. In the gay and lesbian market, Prime Access
represents more
Fortune 500 companies than any other advertising agency.
Rivendell Media represents over 200 gay
and lesbian publications in the U.GayMortgageLoans.
Other buyer and seller resources currently
in development at Gay Real
Estate, Inc."
For more information please visit http://www
.com
This release was issued on behalf of the above organization by
Send2Press(TM), a unit
of Neotrope(R).
spirituality lesbian
Overall ad spending in gay and lesbian publications in 2004 reached
$207 million
, an increase of 28. Currently, the most popular product categories are
automotive, travel, financial
services and fashion, said Buford. And while the Gay Press Report focuses on print
advertising, a
recent survey found that online ad spending for gay and lesbian
web sites was also up significantly
in 2004.9% in
2004. DENVER, Gay Real Estate, Inc.com, a service designed to assist the
LGBT
rental community in finding gay and gay-friendly rental properties, byoffering free access to
gay-friendly rental agencies, properties and
communities coast to coast.GayRealEstate. http://www
.Send2Press.bisexual fourth
4% over the year before, according to the 2004
edition of the Gay Press Report, the annual
survey produced by advertising
agency Prime Access Inc.9% over the previous year.gaymarket. is a
full-service advertising agency that creates
award-winning URBAN MAJORITY(TM) marketing communications
to reach America's
emerging dynamic of multicultural consumers.
Our numbers
demonstrate
that we're not only meeting that goal, but surpassing it.society resources
Spotlight on Same-Sex Marriage Helps Push Ad
Spending in Gay Media to Four-Year High 2004 Gay Press Report Reveals
NEW YORK, Same-sex marriage
might have polarized
lawmakers, but it has galvanized advertisers in the gay press, according to
a
closely watched survey released today.S.
and Canada.com/gaypressreport2004. Founded in 1990
, the agency's
multicultural staff creates the advertising, marketing, public relations and
event
planning services its clients need to reach these consumer segments. include gayforrent.
society way
Lynne Abraham
Endorsed by Liberty City Democrats
Ms.
Instead, the debate had a powerful effect in
the
opposite direction."
The Gay Press Report has been produced annually since 1994 to provide
a
unique, historical perspective on the gay and lesbian market.
Starting in 1999, Prime Access
Inc.lesbian way
and gay media representative firm Rivendell Media. Additionally, with the launch of
MTV Networks
' LOGO cable channel later this year, advertisers will have a
national outlet for placing television
spots created for a GLBT audience. As a media rep firm, we represent over 200 local and
national
gay and lesbian publications in the United States and Canada.
About Prime Access, Inc.Gay
Real Estate Inc. Announces Their 2004 Closings Double Previous 2003 Record
(http://www.
*(Logo: http://www.com/mediadrome/logo-gayreal_72dpi. These include a Free Relocation Kit to any
City in
America, instant e-mail on newly listed properties (available for all US
cities), a worldwide
database of gay, lesbian and gay friendly real estate
agents and instant access to mortgage professionals
at
http://www.resources on
"The findings in this report represent the biggest increases in spending
for
the gay press since 2000," said Howard Buford, founder and president of
Prime Access Inc. And for
the first time, the majority (59%) of ads in national gay,
lesbian, bisexual and transgender (GLBT
) publications are specifically created
for gay consumers. The Eat and Drink category, which includes
bars and restaurants,
captured the second most ads with 14%. Founded in 1979, Rivendell currently
works with most
advertising agencies providing effective media schedules nationally,
regionally
or by market.
Prime Access, Inc. "We closed over thirty million
dollars in real estate sales
and purchases, coast-to-coast in 2004.com .gay resources
The number of gay-specific ads, which feature
messages
directly aimed at gay and lesbian consumers through their copy or art
direction, jumped 241. And
the most efficient placement of
that advertising is in gay media.
* More ads from wedding
-related services, including consultants, planners
and lawyers contributed a jump in the Services
-Non Medical Product
category, which captured the largest number of total ads with 14.jpg)
"Our 8 years of record growth are a testament to the service we provide to
the LGBT (Lesbian
, Gay, Bisexual and Transgender) community," said Jeff
Hammerberg, President of Gay Real Estate, Inc
."
Gay Real Estate, Inc.com
on way
"All of the research indicates that ads created
specifically for gay
consumers get the strongest results," said Todd Evans, president and CEO of
Rivendell Media.
To view the 2004 report in its entirety, please visit:
http://www.Information
and resources on the Forth Way for gay, lesbian, and bisexual.
gay fourth
PHILADELPHIA, On Tuesday, April 5
, 2005 the
Liberty City Democrats endorsed Lynne Abraham for the Democratic nomination
for District
Attorney. "Conventional wisdom held that controversy around marriage
would deter marketers."
Gay media also saw an astonishing surge in ads with "gay-specific"
content, the report revealed
. "Marketers have seen that this holds true not just on the
coasts, but in the Midwest too, which
contributed to increased advertising in
local GLBT publications across the board. This year's
survey
analyzed 139 individual publications targeting gay and lesbian
consumers, which include local and
national newspapers, magazines and
entertainment guides. joined forces with Rivendell Media to
co
-publish The Gay Press Report.
About Rivendell Media
Rivendell Media is the leading
authority on the gay and lesbian press in
the United States. We expect
to close seventy-five
million in 2005, and are on track to close a deal a day
by 2006.com is very clear," said Hammerberg
. "We
want to ensure that members of the gay and lesbian community have a resource
to guide them
to quality agents who will represent them without bias in the
purchase and/or sale of residential
and commercial real estate.society way
Liberty City is a Philadelphia organization that represents
30,000 registered
Lesbian, Gay, Bisexual and Transgender Democrats.pdf
Among other findings in the 2004 Gay
Press Report:
* Revenues for gay press have soared 182% since 1996. This includes African
American,
Hispanic, and gay/lesbian consumers.GayRealEstate.com), a premier national real estate
company serving the
LGBT (Lesbian, Gay Bisexual and Transgender) community, and the largest online
database of gay and gay-friendly Realtors(R) in the world, today announced
that they have closed
twice the number of real estate deals in 2004 than they
did in 2003, effectively doubling last year
's record numbers.Send2Press. continues to add new resources and support for
buyers and sellers.
"Our mission at GayRealEstate.bisexual way
Working overtime to stay the Web's best reference!
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