Ms. 1 in the world five times
between 1966 and 1972 and was in the Top 10 a total of 17 years (beginning in
1960). Advanta WTT Smash Hits Presented by The Hershey Company
Set for Nov."
Tickets for Advanta WTT Smash Hits will go on sale later this summer and
announcements of players competing in the event will begin in July. The players will form two teams, with one team
captained by Sir Elton John and the other by Billie Jean King.com.

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Ms.

Open four times (1967-71-72-74), the French Open in 1972 and
the Australian Open in 1968. singles titles on all
4 surfaces on which it has been played (grass, clay, carpet, and hard)., based in Santa Fe, New Mexico, provides
premier resort/retirement community living and specialized services for the
lesbian, gay, bisexual, and transgender population and their friends in their
"Second Fifty Years.com

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Sports Legend and Social Activist Billie Jean King Signs Endorsement Agreement With RainbowVision Properties

,
announced today that sports legend and social activist Billie Jean King has
signed a long-term, six-figure endorsement agreement for the developer's new
project in Palm Springs, California, and its pioneering debut project in Santa
Fe, New Mexico." She currently serves on the board of directors for the
GLBT Historical Society in San Francisco.
Established in 1992, the Elton John AIDS Foundation is an international
non-profit organization funding prevention education and direct patient care
services for men, women and children living with or at risk of HIV/AIDS.wtt.

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King has also approved and endorsed the
Billie Jean King Fitness Center + Spa at RainbowVision Santa Fe. She was ranked No. Additionally a portion of the event's proceeds will
benefit The Greater Harrisburg AIDS Fund. John and King
also plan to participate in a celebrity doubles event to open the evening.

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She's
also one of only 8 players to hold a singles title in each of the Grand Slam
events. Since its inception, Smash Hits has
raised more than $5 million for the Foundation.

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To date, the Elton John AIDS Foundation has distributed over $50 million to
fund HIV/AIDS programs around the world.

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RainbowVision Santa Fe is the first full-service condominium
resort community for the LGBT population's "Second Fifty Years," offering both
independent and assisted living, healthcare, dining, and fitness facilities.
On the tennis court, Ms. King left a lasting and indelible mark. From
1992-2004, the Foundation has funded more than 2,417 grants in North America . These products include sugar-free Hershey's, Reese's and York
candies, as well as Hershey's SmartZone bars for people seeking balanced
nutrition.

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hersheynewsroom.

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King's extensive list of career firsts and other achievements
in tennis and in life are legendary.

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newscom. Leased units are currently available at RainbowVision Santa Fe
for "Chelsea Village" Independent Living and Assisted Living in "The Castro . Several top players on the men's and women's professional tennis
tours will compete in men's singles , men's doubles, women's singles, women's
doubles and mixed doubles.

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Developer of the First Full-Service Resort/Retirement Community Welcoming the
Lesbian, Gay, Bisexual, and Transgender Population and Their Friends

NEW YORK, RAINBOWVISION PROPERTIES, INC.
Ms.
"RainbowVision is opening new doors for LGBT Americans entering their second
50 years," said Billie Jean King. "It's an honor to be part of Joy Silver's
vision and of a project that creates communities of equality where people can
be themselves, live life to the fullest, and age with style. King has long been a champion for social change and
equality. Silver's experience includes over
25 years in the resort, healthcare and music industries, and she is a former
member of the Subcommittee on Senior Housing for Senior Action in a Gay
Environment (SAGE), a constituent group of the American Society on Aging.

Sir Elton John and Billie Jean King Bring Tennis Charity Event to 'The Sweetest Place on Earth ' - Hershey Pa.

"We are thrilled to partner with Elton John, Billie Jean King and World
TeamTennis to bring Smash Hits to Hershey, and more importantly, to support
the fight against HIV and AIDS in Pennsylvania," said John C.

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Ms. King is the only woman to win U. 7 at GIANT Center

NEW YORK , Professional tennis makes its
GIANT Center debut in Hershey when pop icons Sir Elton John and Billie Jean
King bring the 13th annual Advanta WTT Smash Hits presented by The Hershey
Company, to town on Monday, November 7, event organizers announced today. Players
who have played the event in past years include Andre Agassi, Pete Sampras,
Andy Roddick, Anna Kournikova, Lindsay Davenport, Martina Navratilova and
Jimmy Connors.
In addition to the night of tennis, a special VIP event and auction will
be held prior to the start of the tennis action.

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(Photo: http://www. She is a recognized health and fitness
authority and advocates maintaining physical agility throughout life ." The first RainbowVision community opened in Santa Fe in
November 2005. Now in its 13th year, Advanta
WTT Smash Hits has raised more than $7 million to help in the fight against
HIV and AIDS around the globe. In addition to its traditional
confectionery products, Hershey offers a range of products specifically
developed to address the nutritional interests of today's health-conscious
consumer .

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King
will appear at the groundbreaking of RainbowVision's Palm Springs property in
early 2007 , followed by the formal ribbon cutting in 2008. King has spent her life breaking barriers for women and minorities. She won
a record 20 Wimbledon titles with six of them in singles (1966-67-68-72 -73-
75), won the U.S.

RAINBOWVISION PROPERTIES, INC.rainbowvisionprop.
"Over the years we have been very fortunate to bring our special brand of
tennis and this wonderful event to some great cities across the country," said
Ilana Kloss, CEO/Commissioner of World TeamTennis. "With the help of The
Hershey Company we will be the first tennis event in the GIANT Center and we
are looking forward to showcasing some of the best tennis players in the world
and helping raise the awareness of the fight against HIV and AIDS in central
Pennsylvania. Long, Vice
President , Corporate Affairs, The Hershey Company. It also markets Hershey's cocoa, Hershey's syrup and other branded
baking ingredients, toppings and beverages.

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"Billie Jean brings a
new level of awareness and visibility to the issues facing LGBT people
entering their second 50 years, and she's helping us change the face of
retirement living for years to come.

About The Hershey Company
The Hershey Company (NYSE: HSY) is a leading snack food company and the
largest North American manufacturer of quality chocolate and non-chocolate
confectionery products.

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King will advise on the design of and
endorse the Billie Jean King Fitness + Tennis Center, located exclusively at
RainbowVision Palm Springs.

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"Billie Jean King is simply a legend, and we're proud to have her
support," said RainbowVision President/CEO Joy Silver. With revenues of over $4 billion and more than 13,000
employees worldwide, The Hershey Company markets such well-known brands as
Hershey's, Reese's , Hershey's Kisses, Kit Kat, Almond Joy, Mounds, Jolly
Rancher, Twizzlers, Ice Breakers, and Mauna Loa, as well as innovative new
products such as Swoops and Hershey's S'mores.com.

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S."
For more information, please visit: http://www. Visit us at
http://www.

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com/cgi-bin/prnh/20060323/LATH008 )
As part of the agreement, Ms."
Named by Life magazine as one of the "100 Most Important Americans of the
20th Century," Ms. Ms."
Silver accepted the mission of developing the 30 -year dream of LGBT
retirement and formed RainbowVision to realize that dream by "envisioning our
future ourselves.
The event, a special night of tennis action featuring some of the top
players on the men's and women's professional tours, is hosted by long-time
friends John and King and will benefit the Elton John AIDS Foundation and the
National AIDS Fund.
Five sets of tennis, using the World TeamTennis (WTT) format, will be
played.

For additional information, please visit the Elton John AIDS Foundation at
http://www.