BET, Lifetime, HGTV)
Frequently 26 27 23
Occasionally 30 29 39
Seldom 17 17 18
Never 27 27 19
Premium cable networks
(e. Redbook,
Cosmopolitan , Glamour)
Frequently 11 12 4
Occasionally 16 17 5
Seldom 20 19 33
Never 53 52 58
Women's fitness magazines
(e.
In theory, with a probability sample of this size, one can say with 95
percent certainty that the results for the overall sample have a sampling
error of plus or minus 2 percentage points. 19 or (cell) 202-977-4055
bwiteck@witeckcombs. King
will appear at the groundbreaking of RainbowVision's Palm Springs property in
early 2007, followed by the formal ribbon cutting in 2008. She's
also one of only 8 players to hold a singles title in each of the Grand Slam
events.

RAINBOWVISION PROPERTIES, INC .

coming bisexual

, a strategic public relations and marketing
communications firm with special expertise in the gay , lesbian, bisexual and
transgender market. ESPN, CNN, MTV)
Frequently 38 38 43
Occasionally 29 29 34
Seldom 14 14 9
Never 19 19 14
Specialty cable networks
(e. Conde Nast
Traveler, Travel + Leisure,
Out Traveller)
Frequently 6 6 12
Occasionally 13 13 19
Seldom 25 25 18
Never 56 56 51
Men's magazines (e. Propensity score weighting was also used to adjust for
respondents ' propensity to be online.com), Tokyo-based Harris Interactive Japan,
through newly acquired WirthlinWorldwide , a Reston, Virginia-based research
and consultancy firm ranked 25th largest in the world, and through an
independent global network of affiliate market research companies. "Billie Jean brings a
new level of awareness and visibility to the issues facing LGBT people
entering their second 50 years , and she's helping us change the face of
retirement living for years to come.

coming experiences

g.g. Men's Health)
Frequently 3 2 12
Occasionally 8 7 16
Seldom 13 13 20
Never 76 77 52
Women's magazines (e. Figures for age, sex, race, education, region and income were weighted
where necessary to bring them into line with their actual proportions in the
population .witeckcombs. (http://www.com

Co-author of the 2005 book, The Intelligent Guide to Your Financial Future,
Strulowitz has written and spoken extensively on financial planning and
investing .com/cgi-bin/prnh/20060323/LATH008 )
As part of the agreement, Ms. King has long been a champion for social change and
equality.
On the tennis court, Ms.

glbt experiences

Y. Similarly, six
in 10 (62%) GLB respondents report they frequently or occasionally watch
specialty cable networks (compared with 56% of heterosexuals) and 45 percent
report they frequently or occasionally watch premium (pay) cable networks
(compared with 37% of heterosexuals). Likewise, three
in 10 (31%) GLB respondents say they frequently or occasionally listen to
independent and alternative radio stations, compared with one-quarter (25%) of
non-gay respondents. Entertainment Weekly,
People, Us)
Frequently 10 10 19
Occasionally 18 18 21
Seldom 30 31 29
Never 41 42 30
Fashion magazines
(e.g.-based global research company that blends premier strategic consulting
with innovative and efficient methods of investigation, analysis and
application. Ms. Leased units are currently available at RainbowVision Santa Fe
for "Chelsea Village" Independent Living and Assisted Living in "The Castro.

closets lesbians

InStyle, Vogue, WWD)

Frequently 5 4 7
Occasionally 12 12 15
Seldom 19 19 26
Never 64 65 52
Niche magazines (e. VIBE,
Essence, Honey, One World)
Frequently 3 3 1
Occasionally 6 5 14
Seldom 9 8 14
Never 83 84 70
Music magazines
(e. Rolling Stone)
Frequently 3 3 2
Occasionally 9 8 22
Seldom 20 20 30
Never 68 70 47
Satellite radio stations
Frequently 3 3 5
Occasionally 7 7 10
Seldom 10 10 18
Never 80 80 66
Web logs online ("bloggers")
with special interests
Frequently 5 5 4
Occasionally 14 13 24
Seldom 23 23 29
Never 58 59 44

Methodology
Harris Interactive (R) conducted the study online within the United States
between March 8 and 14, 2005, among a nationwide cross section of 2,630 adults
(aged 18 and over), of whom 177 self-identified as gay, lesbian, or bisexual
(GLB). Sampling error for the GLB sample
results is plus or minus 8 percentage points . In addition, given the low incidence of
response from transgendered individuals, it is extremely difficult to draw
conclusions from the data captured.com) is the
nation's premier strategic marketing communications firm, specializing in
reaching the gay and lesbian consumer market.com), the 15th
largest and fastest-growing market research firm in the world, is a Rochester,
N.
David Strulowitz, a top Chicago-area
financial planner, has launched his web site at www.

The site features articles on personal finance topics designed to help
people simplify their lives as they plan for their future."

His office is located at 6731 N.strulowitz@genworthrr.

Sports Legend and Social Activist Billie Jean King Signs Endorsement Agreement With RainbowVision Properties

She is a recognized health and fitness
authority and advocates maintaining physical agility throughout life. She won
a record 20 Wimbledon titles with six of them in singles (1966-67-68-72 -73-
75), won the U. singles titles on all
4 surfaces on which it has been played (grass, clay , carpet, and hard)., based in Santa Fe, New Mexico, provides
premier resort/retirement community living and specialized services for the
lesbian, gay, bisexual, and transgender population and their friends in their
"Second Fifty Years.

transgender experiences

For example, GLB adults (76%) frequently or occasionally watch basic
cable, compared with two-thirds (67%) of heterosexual adults.
"Billie Jean King is simply a legend, and we're proud to have her
support," said RainbowVision President/CEO Joy Silver .

Forums, email groups and chat sites for support in coming out as gay, lesbian or bisexual.

bisexual lesbian

Time,
Newsweek)
Frequently 13 13 18
Occasionally 24 24 33
Seldom 30 30 27
Never 33 34 22
Mainstream online channels
(e. Art News,
Art in America, Artforum)
Frequently 1 1 5
Occasionally 5 5 11
Seldom 16 15 20
Never 78 78 64
Travel magazines (e. They include refusals to be
interviewed (non-response), question wording and question order and weighting.novatris.harrispollonline.

coming forums

The online survey also highlights preferences toward reading alternative
newspapers among GLB and heterosexual adults.
"This research tells us they are looking beyond traditional mass media for
news and entertainment trends that intrigue them and, more importantly, that
also include them. USA
Today, Wall Street Journal)
Frequently 9 9 9
Occasionally 22 22 27
Seldom 30 29 37
Never 39 39 27
News magazines (e.g.

These statements conform to the principles of disclosure of the National
Council on Public Polls.com.

supporters glbt

New National Survey Looks at Differences in Media Consumption by Gay Lesbian Bisexual (GLB) and Heterosexual Adults

g.davidstrulowitz.D. "It's an honor to be part of Joy Silver's
vision and of a project that creates communities of equality where people can
be themselves, live life to the fullest, and age with style .

happy give

queried gay, lesbian,
bisexual and transgendered (GLBT) self-identified respondents. Although we
remain interested in the consumer attitudes and characteristics of
transgendered individuals, for accuracy and consistency we distinguish sexual
orientation from gender identity.com. "I handle the details of their financial lives so they can dedicate
more of their time to their careers, family lives and passions. She was ranked No.

give lesbian

"
Expanding on what previous Harris Interactive studies have shown about GLB
Internet use, this survey indicates that two-thirds (66%) of GLB adults
frequently or occasionally visit mainstream online channels (compared with 57%
of heterosexual adults). This difference is particularly
apparent with travel (31% vs.g.hieurope. King will advise on the design of and
endorse the Billie Jean King Fitness + Tennis Center, located exclusively at
RainbowVision Palm Springs.
Ms. King has spent her life breaking barriers for women and minorities.

peers lesbians

"Gays, lesbians and bisexuals are as avid as ever about connecting to
television programming and publications that are directly relevant to their
lives, needs and tastes," said Bob Witeck, CEO of Witeck-Combs Communications.g.

David Strulowitz

An estate and tax lawyer before becoming a financial advisor, he holds his
J.Developer of the First Full-Service Resort/Retirement Community Welcoming the
Lesbian, Gay, Bisexual, and Transgender Population and Their Friends

NEW YORK, RAINBOWVISION PROPERTIES , INC. RainbowVision Santa Fe is the first full-service condominium
resort community for the LGBT population's "Second Fifty Years," offering both
independent and assisted living, healthcare, dining , and fitness facilities. King's extensive list of career firsts and other achievements
in tennis and in life are legendary.rainbowvisionprop.

forums bi

adults, of
whom 177 have self-identified as gay, lesbian or bisexual.

TABLE 1
FREQUENCY OF WATCHING OR READING MEDIA
"How often do you read or watch each of the following?"

Base: All Adults

Total Heterosexual GLB
(n=2,630) (n=2,361) (n=177)
% % %
Local television networks
Frequently 57 59 44
Occasionally 26 25 39
Seldom 11 10 15
Never 6 6 3
Local newspapers
Frequently 51 52 37
Occasionally 27 26 38
Seldom 16 15 18
Never 7 7 7
Independent and alternative
newspapers
Frequently 9 8 24
Occasionally 20 19 25
Seldom 23 23 18
Never 49 50 33
Broadcast television networks
(e. AOL, MSN, Yahoo!)
Frequently 36 36 41
Occasionally 22 21 25
Seldom 15 16 13
Never 27 27 20
Basic cable networks
(e.g.S. King is the only woman to win U. Silver 's experience includes over
25 years in the resort, healthcare and music industries, and she is a former
member of the Subcommittee on Senior Housing for Senior Action in a Gay
Environment (SAGE ), a constituent group of the American Society on Aging.com

yahoo experiences

g. Martha
Stewart Living , O, Real Simple)
Frequently 10 11 11
Occasionally 18 18 17
Seldom 23 23 27
Never 49 49 45
Sports magazines (e.g.g. Self, Shape)
Frequently 3 3 1
Occasionally 9 9 9
Seldom 17 17 20
Never 71 70 70
Shelter magazines (e.g.
It is impossible to quantify the errors that may result from these factors . In April 2003, American
Demographics magazine identified Bob Witeck and Wes Combs as two of 25 experts
over the last 25 years who have made significant contributions to the fields
of demographics , market research, media and trendspotting for their
pathbreaking work on the gay and lesbian market . EOE M/F/D/V
To become a member of the Harris Poll Online(SM) and be invited to
participate in future online surveys, visit http://www.S.

bi chats

, According to a recent nationwide
online survey, the media consumption habits of gay, lesbian and bisexual (GLB)
adults differ from those of their heterosexual counterparts - particularly
when it comes to cable television, alternative print media, online media and
magazines. ABC, CBS)
Frequently 58 59 56
Occasionally 24 24 29
Seldom 11 11 14
Never 7 7 1
National newspapers (e.S. Lincoln Avenue, Lincolnwood; phone,
847-679-9180; e-mail, david." The first RainbowVision community opened in Santa Fe in
November 2005."
For more information, please visit: http://www.

qnet yahoo

Sports
Illustrated, Golf Digest,
Field + Stream)
Frequently 6 6 7
Occasionally 13 13 8
Seldom 23 23 20
Never 59 58 66
Entertainment magazines
(e.g.com), Paris-based
Novatris (http://www." She currently serves on the board of directors for the
GLBT Historical Society in San Francisco.

glbt empty

ROCHESTER, N. While one-half of GLB
respondents (49%) state they frequently or occasionally read the alternative
press, one-quarter (27%) of heterosexual adults say they do . 6%) and entertainment
(40% vs.g.g.
Architectural Digest,
Elle D cor, Met Home)
Frequently 2 2 4
Occasionally 7 7 13
Seldom 17 17 20
Never 73 73 62
Urban magazines (e.

Additional Note: Previous research conducted by Harris Interactive in
conjunction with Witeck-Combs Communications, Inc. (http://www.

Press Contacts:
Nancy Wong
Harris Interactive
585-214-7316

Kelly Gullo
Harris Interactive
585-214-7172

Bob Witeck
Witeck-Combs Communications
202-887-0500 ext.

glbt closets

S. More
than eight in 10 gay and non-gay adults alike say they frequently or
occasionally watch national and local broadcast channels.g.g. offices and wholly owned
subsidiaries: London-based HI Europe (http://www.

"Our clients are successful people who want to get their retirement and
investment strategies in order and achieve financial independence," he
says.

peer transgendered

The survey was
conducted online between March 8 and 14, 2005 by Harris Interactive(R), a
worldwide market research and consulting firm, in conjunction with
Witeck-Combs Communications, Inc. There are several other possible
sources of error in all polls or surveys that are probably more serious than
theoretical calculations of sampling error.harrisinteractive."
Named by Life magazine as one of the "100 Most Important Americans of the
20th Century," Ms.

intersex out

Gays also read web logs (or "blogs") more often than
their non-gay counterparts (27% of GLB adults versus 18% of heterosexual
adults frequently or occasionally seek out blogger websites). 19%), the arts (16% vs.g. Esquire,
Details)
Frequently 4 3 15
Occasionally 7 6 15
Seldom 16 15 24
Never 73 75 46
Men's fitness magazines
(e.
(Photo: http: //www. Ms.

gay lesbians

Furthermore, GLB respondents are more likely to read specialty or niche
magazines than are heterosexual adults (15% GLB versus 4% heterosexuals
frequently or occasionally read them ).g.g. With over nine years experience
in this unique market, Witeck-Combs Communications has developed respected
relationships throughout the community and serves as a bridge between
corporate America and gay and lesbian consumers.

About Harris Interactive(R)
Harris Interactive Inc .

give supporters

This online sample is not a probability sample. Known for The Harris Poll(R) and for pioneering Internet-based
research methods, Harris Interactive conducts proprietary and public research
to help its clients achieve clear, material and enduring results. As a fee-based advisor he provides clients with comprehensive
financial advice and implementation.newscom. Ms. King left a lasting and indelible mark.

experiences join

These are a few highlights of a nationwide survey of 2,630 U.
Not surprisingly, there's virtually no distinction between gay and non-gay
viewing habits related to conventional broadcast television channels.

About Witeck-Combs Communications, Inc.
Witeck-Combs Communications , Inc.

PRESS RELEASE www.davidstrulowitz.com Features Personal Finance Info From Chicago-Area Financial Planner and Author

from Boston University School of Law and master of laws in taxation
from New York University School of Law."
Silver accepted the mission of developing the 30-year dream of LGBT
retirement and formed RainbowVision to realize that dream by "envisioning our
future ourselves .

administered transgendered

28%) publications. Nylon,
Paper, Interview, Surface)
Frequently 2 2 4
Occasionally 3 2 11
Seldom 8 8 15
Never 87 89 69
Art magazines (e. Ms.
"RainbowVision is opening new doors for LGBT Americans entering their second
50 years ," said Billie Jean King. Open four times (1967-71-72-74), the French Open in 1972 and
the Australian Open in 1968.

peers join

HBO, Showtime, Cinemax)
Frequently 21 20 30
Occasionally 17 17 16
Seldom 17 17 23
Never 45 46 32
Mainstream radio
Frequently 34 35 41
Occasionally 28 29 26
Seldom 17 16 20
Never 21 21 14
Independent and alternative
radio
Frequently 8 8 17
Occasionally 17 17 14
Seldom 20 20 22
Never 54 55 47
Talk radio
Frequently 19 20 9
Occasionally 21 20 31
Seldom 23 23 25
Never 38 37 35
Lifestyle, home decorating and
design magazines (e.g.Y.
Harris Interactive combines its intellectual capital, databases and
technology to advance market leadership through U.com.,
announced today that sports legend and social activist Billie Jean King has
signed a long-term, six-figure endorsement agreement for the developer's new
project in Palm Springs, California, and its pioneering debut project in Santa
Fe, New Mexico. King has also approved and endorsed the
Billie Jean King Fitness Center + Spa at RainbowVision Santa Fe. 1 in the world five times
between 1966 and 1972 and was in the Top 10 a total of 17 years (beginning in
1960).