The board
is co-chaired by Stan O'Neal, Merrill Lynch chairman and chief
executive officer and Terry Kassel, senior vice president and head of
Leadership and Development. She is
the author of several books, including an autobiography,
Mankiller: A Chief and Her People, and Every Day Is a Good
Day: Reflections on Contemporary Indigenous Women. The Diversity
Employee Advisory Council is chaired by James Gorman, president,
Global Private Client and Greg Fleming, president , Global Markets and
Investment Banking.

Anna Mae Pictou Aquash was a Mi'kmaq AIM activist slain in 1975 in an unsolved murder.

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Harris Interactive(R) Kelley Blue Book Release the 2006 AutoVIBES Ethnicity Series of Reports

"

Study Findings:
Several differences can be found between different ethnic groups when it
comes to vehicle shopping. The Generation series contains reports for Generation Y,
Generation X, Baby Boomers and Pre-Boomers and will be available in April
2006.com. Power and
Associates seven years in a row.

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According to the 2006 study, African American
vehicle shoppers find low monthly payments as most appealing, while Asian and
Hispanic Americans see low finance rates as their most appealing incentive
option.
EOE M/F/D/V
To become a member of the Harris Poll Online(SM) and be invited to
participate in future online surveys, go to http://www.com.

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"The
Diversity Advisory Board has been a valuable and provocative sounding
board for us and we look forward to the active involvement of these
two leaders as we move ahead. Firmwide,
assets under management total $479 billion.
When it comes to hybrid vehicles, the most likely group to consider a
vehicle in this category are Asian Americans (80 percent) while only
66 percent of African Americans are open to considering a hybrid.novatris.

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Naylor Fitzhugh Professor of Business Administration at the
Harvard Graduate School of Business Administration; Dame Judith Mayhew
Jonas , provost, King's College, Cambridge; and Hugh Price, former
president and chief executive officer of the National Urban League. As an investment bank, it is a
leading global underwriter of debt and equity securities and strategic
advisor to corporations, governments, institutions and individuals
worldwide.com), and through an
independent global network of affiliate market research companies . The company also reports vehicle prices
and values via products and services, including the famous Blue Book(R)
Official Guide and software products. Kbb.

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"
Responsibility and accountability for workforce diversity lies
directly with Merrill Lynch's business and support groups.harrisinteractive . Since 1926, car buyers and sellers have relied upon
Kelley Blue Book for authoritative and unbiased information to make

well-informed automotive decisions.

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com

com/europe) and Asia offices , its wholly-owned
subsidiary Novatris in Paris, France (http://www.

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She is a member of the Board of the
Independent Sector, a coalition of leading nonprofits,
foundations and corporations, and on the board of trustees for
YouthFriends, a school-based mentoring effort .

Mankiller and Murguia join current Board members Dr. Through Merrill Lynch Investment Managers , the company is
one of the world's largest managers of financial assets.ml.

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, Inc.6 trillion. Studies Reveal Vehicle Shopping Preferences Among African, Asian
and Hispanic Americans

IRVINE, Calif.com.com)
Kelley Blue Book's kbb. 1 automotive information site by Nielsen//NetRatings and J.

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"The AutoVIBES Ethnicity report series provides invaluable information for
automotive marketers by showing a complete picture of the influences and
issues affecting different ethnic groups," said Rick Wainschel, vice president
of marketing research and brand communications for Kelley Blue Book.

Each AutoVIBES Report contains detailed analysis of each group's:
* Make ownership, consideration and loyalty
* Vehicle segment ownership and consideration
* Reaction to new model launches: awareness, familiarity, favorability,
consideration, attribute ratings
* Key vehicle purchase decision factors
* Reliance on incentives: effects on timing of purchase, likelihood to
purchase in absence , dependency
* Effects of gas prices on purchase decision
* Hybrid engine attitudes
* Key safety factors
* Financial outlook for upcoming year
* Auto enthusiast level
* Detailed subgroup profile

AutoVIBES is a study resulting from a strategic alliance between Harris
Interactive and Kelley Blue Book Marketing Research, delivering timely and
insightful analysis tracking vehicle shopping trends on more than 30 new model
launches each month . (http://www.harrisinteractive.

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Business Editors

NEW YORK----Merrill Lynch + Co.
Vehicle shoppers from different ethnic heritages also own and consider
diverse makes:

African Americans Asian Americans Hispanic
Americans

Top Makes Owned Ford, Chevrolet, Toyota, Nissan , Ford, Chevrolet,
Nissan, Toyota, Honda, Ford, Toyota, Honda,
Honda Chevrolet Dodge

Top Makes Toyota , Nissan, Toyota, Honda, Toyota, Honda,
Considered Chevrolet Honda, Nissan, Acura , Ford Nissan,
Ford Lexus Chevrolet

The complete set of AutoVIBES Demographic Reports consists of 14 separate
reports under three series categories: Ethnicity, Generation and Vehicle
Consideration.

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David Thomas,
The H. These reports will be available in
May 2006. This survey was conducted online in 2005 among
more than 20,000 adults 18 years and older who are in-market vehicle shoppers
and within 12 months of purchasing or leasing a new vehicle. Overall
responses and results from African American (n=958) Hispanic (n=1378) and
Asian American (871) respondents were not weighted.

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magazine, Chief Mankiller has long been an
advocate for the rights of Native Americans and women.

Janet Murguia, president and chief executive officer of the
National Council of La Raza, the largest national Hispanic
civil rights organization in the United States. The Vehicle Consideration reports are offered by vehicle segment
including: Hybrid /Alternative Fuel Vehicles, SUV, Sedan, Truck, Minivan,
Luxury and Sporty/Performance/Convertible.com is America's most used and trusted vehicle
pricing, values and information resource.

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Murguia is
a rising star among the next generation of leaders in the
Latino community who brings a wealth of experience in academia
and Capitol Hill.
Board member Anna Escobedo Cabral recently relinquished her role upon
her confirmation as Treasurer of the United States. O'Neal. Merrill
Lynch has a Diversity Employee Advisory Council -- a group of 19
senior managers representing Merrill Lynch's business and support
groups and employee networks -- which works with the Diversity
Advisory Board to advise management on diversity issues. The top-rated Web site provides the
most up-to-date pricing and values for thousands of new and used vehicles,
including the Blue Book(R) New Car Value, which reveals what people actually
are paying for new cars.

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, The AutoVIBES Ethnicity series of
reports now are available from online vehicle market research leaders Harris
Interactive(R) and Kelley Blue Book Marketing Research, providing significant
insight into the diverse vehicle shopping preferences among three different
ethnic groups: African, Asian and Hispanic Americans. AutoVIBES combines the online automotive research
expertise of Harris Interactive with targeted sampling from Kelley Blue Book's
popular Web site, kbb. For more information about AutoVIBES
or any forthcoming series of reports this year, or to purchase reports , please
contact Kelley Blue Book Marketing Research at 949-268-2756 or Harris
Interactive at 877 -919-4765.com), based in Rochester,
New York, is the 13th largest and the fastest-growing market research firm in
the world, most widely known for The Harris Poll(R) and for its pioneering
leadership in the online market research industry.

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Named "Woman of the Year"
in 1987 by Ms.D. No other medium reaches more in-market
vehicle shoppers than kbb.com; one in every three American car buyers complete
their research on kbb.

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(NYSE: MER), today announced two new members to the firm's Diversity
Advisory Board, an external group formed two years ago to identify
issues and make recommendations around workforce diversity.

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"We are pleased to welcome Chief Wilma Mankiller and Janet Murguia
to our Diversity Advisory Board as they bring unique input and
expertise to our efforts to find and retain the best professional
talent for Merrill Lynch in every community," said Mr.

Merrill Lynch is one of the world's leading financial management
and advisory companies with offices in 36 countries and total client
assets of approximately $1.harrispollonline.

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For more information on
Merrill Lynch, please visit www.

About Kelley Blue Book (kbb.

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Merrill Lynch Announces New Members to Diversity Advisory Board; Chief Wilma Mankiller and Janet Murguia Join External Board

Long recognized by its
clients for delivering insights that enable confident business decisions, the
Company blends the science of innovative research with the art of strategic
consulting to deliver knowledge that leads to measurable and enduring value.
Harris Interactive serves clients worldwide through its United States,
Europe (http://www.

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"Armed
with the comprehensive knowledge contained in these reports, manufacturers
will better understand the dynamic factors behind vehicle purchase decisions
among different ethnic backgrounds, and communications teams will be able to
more specifically tailor future messaging and advertising to effectively reach
desired target audiences.

AutoVIBES Demographic Reports are available for purchase by the individual
report, as a series or as an entire set.

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com also has been named the
No.

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The new members are:

Chief Wilma Mankiller , former principal chief of the Cherokee
Nation of Oklahoma, and the first woman in modern history to
lead a major Native American tribe.

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Ms. The information in each
report is compiled from interviews with more than 20,000 in-market vehicle
shoppers during 2005 who are within 12 months of purchasing or leasing a new
vehicle, and provides detailed data and analysis regarding a variety of
purchase consideration factors.

About Harris Interactive(R)
Harris Interactive Inc.