Hosted by comedian Rob Corrdry of The Daily
Show with Jon Stewart, the ceremony will showcase the first-ever Webby
Special Achievement Awards.com

About INVIONI

INVIONI (invioni.

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si. Winter counts are pictures of memorable
events drawn by Lakota Indians to create pictographic calendars.

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"
Created in 1995 to safeguard tribal sovereignty, tribal government
rights, and cultural identity, the tribal alliance includes 13 tribes
in California, primarily in Riverside and San Bernardino counties.

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com) is a Web strategy and design firm.

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Business Editors/High-Tech Writers

MINNEAPOLIS----Minneapolis -based,
INVIONI, is being honored with a Webby Award by the International
Academy of Digital Arts + Sciences. With more than 4,300 sites entered from all 50 states and
over 40 countries, Webby Winners truly represent the best of the web. "We're proud to shine a spotlight on outstanding sites
like Lakota Winter Counts: An Online Exhibit. Much of
the firm's work involves behind-the-scenes consulting and design for a
diverse range of retailers and manufacturers as well as a variety of
high-profile advertising and marketing agencies. Company founder, John
Lenker is the author of "Train of Thoughts: Designing the Effective
Web Experience.

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"The Webby is
really like the Oscar of our industry .
Winners will be honored at The 9th Annual Webby Awards, which will
be held for the first-time ever in New York City on June 6th at the
legendary Gotham Hall.

Sites dealing with the recent trend of white Americans wanting to 'be' Indian, the good and bad of that.

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SCE to Cosponsor Workshop on Native American Economic Development

Minnesota Design Firm INVIONI Wins ``Oscars of the Internet '' in the Ninth Annual International Webby Awards; Smithsonian's ``Lakota Winter Counts: An Online

The award will be presented by Vint Cerf,
widely credited as a founder of the Internet.si.

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edu)
is designed to provide unprecedented access to the museum's extensive
"winter counts" collections.

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"There is great potential for new business development among the
tribes here in Southern California ," said Bill Bryan, vice president,
SCE business customer division. And, just like with an Oscar,
we're excited about the doors this award will open to us in terms of
new business opportunities . While
museums have been using the Web for years to post information on their
collections and promote their public exhibits, the new trend is to
create free-standing virtual online exhibits.

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More than 400 luminaries from the fields of media, advertising,
business, technology, entertainment , politics and the arts will be in
attendance at the event.

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----Southern
California Edison (SCE ) and the Tribal Alliance of Sovereign Nations
will sponsor a workshop on economic development and tribal governance
next week on Tuesday and Wednesday, May 17 and 18, at the Pechanga
Resort and Casino here.
The "Native Nations" summit will build on the work done at a 2003
workshop held in the Owens Valley and sponsored by SCE and the Bishop
Paiute Tribe. "Through our participation in this
partnership, we seek to help foster business opportunity and growth
for the benefit of the tribes.
"The 9th Annual Webby Awards provide both a remarkable snapshot of
digital life today and a powerful sneak preview of where we are going
next," said Tiffany Shlain, creative director and chairperson of The
Webby Awards.

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INVIONI won top honors in the
Cultural Institutions category for its work on behalf of the
Smithsonian's National Anthropological Archives in creating Lakota
Winter Counts: An Online Exhibit (http://wintercounts.webbyawards.

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These new online
exhibits can offer experiences equal to, and in some cases superior to
touring a public exhibition or visiting the research collection.

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While that workshop focused on ways Native Americans can
better determine their future, exercise self-governing power
effectively, and build sustainable economies, next week 's conference
will highlight success stories and challenges to growth and
development.edu
Hailed as the "online Oscars" by Time Magazine, winning a Webby
Award is an unparalleled accolade recognizing the very best of the
Internet.
"This is an incredible honor and affirmation of the quality of our
work," said INVIONI president and founder, John Lenker."
The Webby Awards are determined by the International Academy of
Digital Arts + Sciences, a global organization with a membership that
includes musician David Bowie, Virgin Group founder Richard Branson,
The Body Shop president Anita Roddick, "Simpsons" creator Matt
Groening, Real Networks CEO Rob Glaser, and fashion designer Max
Azria.

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Business Editors/Energy Writers

TEMECULA, Calif.
SCE's economic and business development group helps foster
business growth within the company's 50,000-square-mile service area .

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In recognition of the pivotal role he has played in the
development of the Internet over the past three decades, The Webby
Awards will present former Vice President Al Gore with The Webby
Lifetime Achievement Award.

About Lakota Winter Counts: An Online Exhibit

Developed for the Smithsonian 's National Anthropological Archives,
Lakota Winter Counts: An Online Exhibit (http://wintercounts .

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"
For more information on The Webby Awards, please visit:
www.

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6 million customer accounts
in a 50,000-square-mile service area within central, coastal and
Southern California.

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" Published in 2002, "Train of Thoughts" received the
American Institute of Graphic Arts (AIGA) seal of approval and is used
as a text and reference by universities and interactive professionals
around the world .

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An Edison International (NYSE:EIX) company, Southern California
Edison is one of the nation's largest electric utilities, serving a
population of more than 13 million via 4.

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- - kjjkjk

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