+ SINGAPORE----April 22,
2005--Alliance Semiconductor (Nasdaq:ALSC), a worldwide leading
provider of high performance IC solutions for network and telecom
communications, computing, consumer and industrial markets; and Nu
Horizons Electronics Asia Pte Ltd, a wholly-owned subsidiary of Nu
Horizons Electronics Corp.

Nu Horizons is a leading global distributor of high technology
active components, including analog, clock and timing devices,
communications, computer products, discretes, flat panel display
solutions, interface , logic, memory, microcontrollers and
microprocessors, opto electronics and power, to a wide variety of
commercial original equipment manufacturers (OEMs).nuhorizons.org .

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"
This distribution agreement is effective immediately.com. 5 market research organization worldwide.

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Nu Horizons Electronics Asia Pte Ltd.

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About Nu Horizons Electronics Asia Pte Ltd. Additional Information on Nu Horizons Electronics Asia Pte
Ltd. The association, to be
headquartered in Singapore, will aim to represent the interests of all sides
of the Asian asphalt industry.com .

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(Nasdaq:NUHC), a leading distributor of
high technology active components; today announced an Asia Pacific
distribution partnership agreement.

in .com or call
+44(0)20 7780 4200 UK

Conference Connection
Abby Seah: abby@cconnection.

About Conference Connection
Conference Connection specializes in organizing and managing high profile
international events in the oil and gas and energy industries, as well as
other business sectors globally.com .

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Under the terms of the agreement,
Nu Horizons will distribute Alliance's complete product portfolio of
analog and mixed signal products , bus connectivity and networking ICs,
and high performance and specialty SRAM to countries including:
Australia, China, Hong Kong, India, Korea, Japan, Malaysia, New
Zealand, Philippines, Singapore , Taiwan and Thailand. The company ensures
continued long-term capacity by utilizing the most advanced
state-of-the-art technologies to provide leading OEMs with
electromagnetic interference (EMI) management and timing solutions,
PCI-Express, HyperTransport(TM), PCI, PCI-X-based high-speed
chip -to-chip interconnect products, and synchronous and fast
asynchronous SRAMs. and its services is available at http://www.
Companies interested in supporting the Asian Bitumen Association project
should contact Jay P Majumdar at samindia@cal2.argusmediagroup. Figures Show Steady Decline in Average Consumer Technology Prices
Across Asia in 2004

SINGAPORE , April 15 /Xinhua-PRNewswire/ -- GfK Asia releases its 2004 Pan
Asian Consumer Technology Price Index today which shows the region's consumer
technology prices continued to drop significantly between 2003 and 2004,
despite recent concerns about increases in commodities prices used to
manufacture these goods.
This disciplined methodology, together with tight field operational control in
every country, allows GfK Asia to produce high quality reports containing
reliable information that our clients can use with confidence. For further information, visit our website:
http://www.

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lanigan@argusmediagroup .org or call +65 6222 0230 Singapore

About Argus Media
Argus Media is a leading provider of price assessments, business
intelligence and market data on the global oil, gas, electricity, coal,
emissions and transportation industries."

About GfK Asia Pte Ltd
GfK Asia Pte Ltd (GfK Asia), part of the global GfK Group, is a leading
research company with over 15 years experience in providing reliable Asian
retail and technology market data.

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Alliance leverages its expertise in memory design, analog and
mixed-signal technologies, and systems solutions to develop
leading-edge products for next-generation systems."
"Alliance's strong expertise in next-generation solutions provides
a synergistic and complimentary addition to our existing product line
that will enable us to provide complete connectivity and networking
solutions for our customers, further extending our competitive
presence within the Asian marketplace," said Vick Aggarwala, president
of Nu Horizons Electronics Asia.

About Alliance Semiconductor

Founded in 1985, Alliance is headquartered in Santa Clara, Calif. Alliance addresses the complete needs of system
developers by leveraging its proprietary advances in Electromagnetic
Interference (EMI) reduction, power management and timing technology,
PCI-Express, HyperTransport(TM) I/O connectivity and specialized
memory solutions for next-generation applications.
Potential risks and uncertainties include such factors as the level of
business and consumer spending for electronic products, the amount of
sales of the Company's products, the competitive environment within
the electronic component industry, the ability of the Company to
continue to expand its operations, the level of costs incurred in
connection with the Company's expansion efforts and the financial
strength of the Company's customers and suppliers .

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,
with design centers in Santa Clara, as well as Hyderabad and
Bangalore, India. Alliance's common stock is traded on NASDAQ under
the symbol "ALSC" and the company is included in the SP 600 Index .

Media Contact:

Lisa Williamson
Bryant Williamson Communications
Tel: +65-9100-4097
Email: lisa@bryantwilliamson.

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Except for historical information contained herein, the matters
set forth in this news release are forward looking statements that
involve certain risks and uncertainties that could cause actual
results to differ from those in the forward-looking statements.cconnection. Hong Kong, China and Singapore
all showed significant dips in average prices particularly in 32" plasma
televisions, 3mp digital cameras and mobile phones ." Citing economies
of scale as one explanation for this phenomenon, Drake added: "While the drop
in consumer prices may raise red flags for manufactures, the increase in
commodities prices is likely being offset by the robust growth in sales
volumes throughout Asia. GfK Asia covers 55 product groups and over 300,000
models, collecting monthly data from over 6,000 specialist / independent shops
as well as over 170 organised retailers with approximately 15,000 outlets. In addition to 15 German
subsidiaries, the company has over 120 subsidiaries and affiliates located in
57 countries .

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Headquartered in Singapore, Nu Horizons has sales
facilities in 11 regional locations including: Hong Kong, Shanghai and
Shenzhen (China); Bangalore, Hyderabad, Mumbai and New Delhi (India);
Penang (Malaysia); Singapore; Seoul (South Korea); and Taipei
(Taiwan).vsnl.

Notes:
* Mobile Phone countries surveyed are China, Korea, Taiwan, Hong Kong,
Thailand, Malaysia, Vietnam, Singapore, Indonesia and India.

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nuhorizons.
Topics included Asian refining, technology , shipping, supply logistics and
pricing. It is the largest independent energy
publisher in the world and is headquartered in London. moving
to an average price of USD2130.

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Alliance Semiconductor and Nu Horizons Electronics Asia Announce Pan-Asian Partnership Agreement; Agreement Addresses Regional Service Requirements for the Dis

Further information
on Alliance can be found by visiting http:/ /www.

Asian Bitumen Association to Be Formed

Jay P Majumdar of Sam Exports in India volunteered to spearhead the
effort, including the formation of a committee of interested companies, who
can provide their time and effort for the association.
Mobile phone prices in the region are showing the steepest decrease in
average price with a 36% drop across the region between 2003 and 2004.

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"Alliance is excited about our partnership agreement with Nu
Horizons' Asia Pacific team," said David Casey, vice president of
worldwide sales for Alliance.alsc. is a wholly-owned subsidiary
of Nu Horizons Corp, a global distributor of high technology active
components.

GfK Asia Releases 2004 Pan Asian Consumer Technology Price Index

For further
information please visit our website: http: //www. Its
activities cover five business divisions, Consumer Tracking, HealthCare,
Retail and Technology, Media and Custom Research.

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"Nu Horizons' 'Demand Creation'
philosophy, strong technical sales and application engineering teams,
along with the expanded Alliance Semiconductor product offerings , will
allow us to provide customers with broad portfolio of proven and
reliable solutions. Argus Media was founded in 1970, and is a
privately held UK-registered publishing company. The figures indicate a 26%
decline in average price for 29" flat screen televisions, a 36% decline in
average cost for 42" plasma televisions and a 42% decline in average price for
3 mp digital cameras between 2003 and 2004. In fact, what
we are seeing is that consumer technology prices are steadily declining across
all product categories surveyed over the Pan Asian Region.com

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"We are very excited about our
partnership with Alliance Semiconductor and look forward to a
successful and prosperous relationship. LONDON and SINGAPORE, The 2nd international
conference on Asian Bitumen, held in Singapore on 23-24 February 2006,
culminated with the announcement of initial steps towards forming the first-
ever Asian Bitumen Association. Argus also has offices
in Houston, Washington, Singapore, Tokyo, Beijing, Moscow and in other key
centers of the energy industry. in 2004, representing a 54% decline.

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The conference was a resounding success, with 140 attendees representing
27 countries around the world, double the number of the first Asian Bitumen
conference held in 2004.
Commenting on the survey data Andy Drake, managing director, GfK Asia,
said: "Our figures indicate that despite the recent rise in commodities
prices, these increases are not being passed onto the consumer. Our analysts track a broad range of
consumer technology markets , including: consumer electronics,
telecommunications, IT, household electrical appliances (large and small) as
well as digital imaging.gfk.

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Dedicated to providing an independent
platform for business interaction and discussion of leading edge business and
industry strategies, it strives to combine excellence and professionalism
through linkage with industry, professional and inter-governmental groups
world-wide.

About The GfK Group
The GfK Group is the No.

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In the Bitumen Forum, a distinguished group of panelists
discussed a variety of topics including the long-range outlook for bitumen
shipping, and changes in Malaysian supply fundamentals.
http://www.gfkms.

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Business Editors/Technology Writers

SANTA CLARA, Calif.
Utilizing advanced process technologies and design expertise, Alliance
provides leading OEMs with a board portfolio of complementary
technologies , including analog and mix-signal products (clock, timing
and power products), chip-to-chip connectivity products, networking
controllers, high-performance synchronous memories and synchronous
Dual Port Memories. With sales
facilities in thirty-seven locations across North America and Asia,
and logistics centers in centralized locations throughout the globe,
Nu Horizons partners with a limited number of best-in-class suppliers
to provide in-depth product and solutions expertise to its customers.

For a full list of courses, conferences and other activities,
please email http://www.

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For further information please contact:
Argus: Seana Lanigan, seana. Of the
countries surveyed*, Singaporean consumers experienced the largest savings
over the year at -58% closely followed by Taiwan at -50% and Indonesia and
Vietnam at -46%.

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Of the 11 countries reporting information on 32" LCD televisions**, Taiwan
experienced the most notable drop with a 2003 average price of USD4603 .
** LCD television surveyed are Australia, China, Hong Kong, Korea, Taiwan,
Thailand , New Zealand, Malaysia, Vietnam, Singapore and Indonesia.

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Information on Nu Horizons and its services is available at
http://www. The GfK 2004 Pan Asian Consumer Technology Price
Index was created by collecting monthly data from over 6,000 specialist /
independent shops as well as over 170 organised retailers with approximately
15,000 outlets in 12 countries and contains average pricing in US dollars for
a defined group of products which are key indicators of market movement -- 3
mega pixels digital cameras (3mp digital cameras), color mobile phones without
cameras (mobile phones), 32" LCD televisions , 42" plasma televisions and 29"
flat screen televisions.
Based in Singapore, with other offices in India and Japan, GfK Asia offers
extensive coverage of the following countries: China, Singapore , Malaysia,
Thailand, Indonesia, Korea, Taiwan, Hong Kong, Vietnam, and.

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Leading the way in several categories, consumers in Australia experienced
the greatest drop in consumer technology prices .com .

Index data available upon request.

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sg/

About Nu Horizons Electronics Corp. Investors are also
directed to consider other risks and uncertainties discussed in
documents filed by the Company with the Securities and Exchange
Commission. The conference was organized by Argus Media and
Conference Connection, and chaired by Argus Asphalt editor, Nasreen Tasker. The conference also had country updates on China, India, Indonesia
and Thailand. Of a current total of around 5,500 employees, approx. 1,500 are
based in Germany.