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Service providers benefit with a hosted
service offering that adds instant value to their subscriber base and
allows them to go to market faster with a new, differentiated service. "Highwired and SS8
are providing users with the opportunity to personalize their
communications experience, and because the service is hosted, carriers
can quickly deploy creative new offerings to the market.com, the flagship website of
TigerDirect, promotes Apple products among over 30,000 other items
that it sells.

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HighWired Partners with SS8 Networks to Deliver Personalized Messaging

This hosted service model reduces the time and costs associated with
billing and back office concerns.
Since the company's inception in the late 1980's, Tiger Direct and
TigerSoftware catalogs and direct-mail pieces were sent to tens of
millions of PC and MAC users.

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highwiredinc., a subsidiary of Systemax Inc. Based in Miami,
Florida, Tiger Direct is part of a group of branded e-commerce web
sites, direct mail catalogs, and relationship marketing selling
name-brand PC hardware, related computer products, and industrial
products, to businesses in North America and Europe.

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We're pleased that SS8 has selected HighWired and
our patented voice mixing application for deployment with SS8
Interaction Suite. Apple has been running a sizeable
multi -media marketing campaign, promoting the OS X 10. TigerDirect. In addition to the TigerDirect.

They have been reluctant to process orders with subversive words like 'sweatshop'.

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PersonifyStudio allows users with voice
messaging service to customize the messages that callers see and hear. For
more information about HighWired Inc. The promotions refer to
"Tiger Essentials," Tiger Unleashed," "Tiger World Premiere " and "X
Days until Tiger," and direct consumers to a "Tiger Center" that
features products from manufacturers and product categories which are
basically the same as the offerings by Tiger Direct .com website, Tiger
Direct markets through a monthly catalog with circulation of over 2
million and invests heavily on branding and direct response
advertising across the world wide web.

Tiger Direct, Inc.

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More information is available on the
SS8 Networks web site at www.tigerdirect.
The lawsuit focuses on the pending release of Apple's OS X 10.

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The combination allows subscribers to be their
own disc jockeys, mixing music, sounds and voice to personalize their
voice mailbox greetings .com

About SS8 Networks

SS8 Networks delivers a complete range of messaging, security, and
signaling solutions that enable service providers to profitably
operate converged networks - bridging PSTN and IP capabilities.

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Business Editors/High-Tech Writers

SAN FRANCISCO ----HighWired, Inc. These files or tracks can be sent
over wireline, wireless and broadband networks , enabling operators to
add value and build revenue with entertaining service offerings for
their subscribers. The company headquarters is
located in San Jose, California.

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announced today a partnership with SS8 Networks to offer its voice
mixing technology, PersonifyStudio, for service deployment by SS8's
service provider customers.

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"
Kerry Benthall, CEO of Highwired said, "This is a solid
partnership that enables SS8 to provide its telco operators with the
opportunity to launch new revenue-generating voice messaging services
to their customers.
Tiger Direct is one of the industry's leading multi -channel retailers
of computer products, components and accessories.

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Leading Online Retailer Claims Apple Violated Trademarks; Tiger Direct Requests Temporary Restraining Order and Injunction

The suit alleges Apple Computer engaged
in trademark infringement and unfair trade practices in connection
with its recent marketing campaign for the latest version of its "MAC
OS X" operating system -- which Apple has named "Tiger.4
"Tiger" operating system.

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-
http://www.

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The PersonifyStudio solution enables users to mix their voice with
customizable images and audio files. HighWired uses
exclusive content, patent pending mixing technologies and distribution
contracts with major telcos to enable users to send their personalized
messages through any system to any user in the worldwide network.

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PersonifyStudio is bundled with the SS8 I-Suite Messenger
application software.

HighWired is an innovator of new products that enable consumers to
create custom personalized messages combining their own voices with
music, special effects and rich media content.com - , a Top-10 US eCommerce site, today filed
a lawsuit against Apple Computer in the United States District Court
for the District of Florida.

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"Today's consumers prefer highly personalized services that enable
them to have fun with their chosen means of communication," said
Michele Wrath, SS8's vice president of marketing .4 "Tiger"
operating system since about April 12, 2005. A preliminary
injunction hearing has been scheduled for Tuesday, May 3, 2005.

About Tiger Direct, Inc.

Nike ID allows users to order personalized Nike sneakers with messages of their choosing stitched on them.

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The
company's carrier-class products allow network operators to optimize
their investment in traditional, legacy networks and seamlessly
transition to next-generation networks." As a result
of the perceived confusion between the products now being marketed by
Apple under the "Tiger" brand, Tiger Direct has asked for a temporary
restraining order and injunction against Apple Computer to stop
further damage to Tiger Direct's well-known Tiger brand.

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, visit www.
Tiger Direct has been a quickly-growing online retailer, has been
an Alexa top-300 website for several years, as well as a Top-10
eCommerce site (Nielsen Net Ratings) and a site consistently listed as
"longest-visited" - exceeding a 15 minute average visit length.

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SS8.

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com

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Business Editors

MIAMI----Tiger Direct, Inc.

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"

About HighWired Inc.

(NYSE:SYX), was
established in 1987 to serve the needs of both personal + business
computer users , selling via catalog, Internet and retail channels.

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---

- - kjjkjk

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