formats vector

"By focusing on
ease -of-use and supporting two industry standard publishing formats in
Microsoft Office and Adobe Acrobat , our Deep Publish software greatly
simplifies this process for the rest of us. Marketers pay only
for the results they achieve on a cost per click, cost per lead, cost per
acquisition, or cost per impression basis, as well as combinations of those
models.

implemented widely

With a second mouse click, the user can email
that PDF with 3D directly from their Microsoft Office application for
collaboration or other communication purposes. The Company
expects trading to commence on NASDAQ under the symbol "APTM" at the open
of market on Thursday, March 17, 2005.com.

data integration

Right Hemisphere's ability to streamline, automate, and integrate the
graphics publishing pipeline allows users to repurpose almost any type of
2D and 3D data created in engineering for non-engineering purposes.

w3c implemented

This Thursday, we will return to NASDAQ with what is
already a higher share price than our IPO price. For Web site publishers, the Aptimus Network
generates new revenues while promoting offers from known brands in
graphical formats that complement the publishers' sites and adds value for
their customers. Aptimus Web site
publishers include a diverse cross-section of the Internet.

graphics intranets

Available in May, Deep Publish is $149.

integration w3c

"Working with 3D data has usually required a certain amount of technical
prowess ," said Right Hemisphere CEO Michael Lynch.

designed graphical

designed w3c

This includes access to
native CAD formats such as Pro /ENGINEER, CATIA, SolidWorks,
Unigraphics, and I-DEAS as well as a range of other medical, scientific ,
and architecture/engineering/construction (AEC) application formats. All
other brand names, product names, or trademarks are the property of their
respective holders. For advertisers, the
Aptimus Network offers a platform to present their offers across an
audience of Web site and email distribution channels. More information on Aptimus is available at the
company's Web site at http://www.

w3c graphical

COFES -- Right Hemisphere, a leading
provider of enterprise graphics management software, today announced a new
release of its Deep Publish application with more automation and
ease-of-use features ."

At the foundation of the Right Hemisphere software portfolio is its Deep
Server and Deep Exploration products. This
content can then be merged with text, video and audio, and deployed for
multiple uses in interactive training, technical publications, marketing
communications, collaboration documents, and other product support
offerings.php.

About Aptimus, Inc.

now becoming

technical intranets

This is a highly user-friendly
software tool, so marketers, trainers, and other personnel can inject the
high impact of 3D into their documents for much more compelling and
memorable business communications . These tools empower users to easily share and view high
impact 3D graphics in non-engineering environments . Customers rely on Right Hemisphere's solutions to
accelerate time to market of new products and product support offerings,
increase revenue from graphically differentiated offerings, and reduce
graphics creation costs tenfold. The company's primary offer
presentation formats include cross -marketing promotions at the point of
registration or other transactional activity on Web sites, online
advertising programs, and email marketing campaigns.

hyperlinking now

This automation accelerates
delivery of rich technical publications, interactive training, marketing
communications, collaboration documents and other product support
offerings. That's a major validation
for our unique approach to online marketing and also of the efforts of our
incredible staff who helped return Aptimus to prominence ," added Choate.

extranets w3c

6 works with Right Hemisphere's Deep
Server enterprise or Deep Exploration client software to enable
users to publish, view, interact with, and import 2D and 3D graphics
directly into Microsoft Office and Adobe Acrobat applications. (www.

integration data

Deep Publish 3.righthemisphere.

intranets hyperlinking

Aptimus ' current
clients include many of the top 500 direct marketers.

specifically webcgm

Users may obtain trial versions or
purchase Right Hemisphere software from the company's Web site at
www.com. As a result, marketers can refine their offers and payment models
to achieve their objectives.

widely technical

For more information please visit:
www.com or call toll free at (877) 309-3204. Windows is either a registered trademark or trademark of
Microsoft Corporation in the United States and/or other countries. At the core of the Aptimus Network platform is a database
configuration and software platform supporting a direct marketing approach
called Dynamic Revenue Optimization, which automatically determines on
a real-time basis specific advertiser offers for promotion on each
publisher's Web site and in each email sent.

widely specification

Using the latest version of Deep Publish, a user can now import a 3D file
directly into Microsoft Office applications and convert it to an Adobe PDF
with just one mouse click. Deep Server or Deep Exploration then allows users to automatically
generate technical illustrations, add interactivity, animation , and create
photorealistic images from the original 3D model. Capital goods manufacturers such as DaimlerChrysler, Lockheed
Martin, and Halliburton rapidly implement Right Hemisphere's graphics
process automation and graphics data warehousing software to replace manual
processes and extend existing CAD/PLM, content management, and publishing
software investments.

PRESS RELEASE Aptimus Announces Return to NASDAQ National Market on March 17 2005

existing graphics

These products transform original 3D
data from its native file format into lightweight, optimized, graphical
models. Aptimus has
offices in San Francisco and Seattle, and is publicly traded on the OTCBB
under the symbol APTM.

now graphical

righthemisphere .righthemisphere. Adobe and Acrobat are registered
trademarks of Adobe Systems Incorporated in the United States and/or other
countries. "We went public in September 1999 on the NASDAQ National Market at
$12 per share.com) is a performance-based advertising network,
generating new revenues for participating Web site publishers while
generating new sales leads for advertiser clients.

cgm widely

Right Hemisphere's intelligent 3D publishing software provides support for
over 120 different types of 2D and 3D data files.

now webcgm

With
Right Hemisphere's software development kit, customers can write support
for virtually any additional file format they need. To locate a Right Hemisphere reseller in your
region, please go to http://www.com/store/index.

Aptimus, Inc.

cgm now

Deep Publish extends
the capabilities of Deep Server and Deep Exploration further, by providing
the ability to import these graphical models into Microsoft Office and
Adobe Acrobat files -- standard, ubiquitous business applications used
around the globe.

Right Hemisphere

Right Hemisphere delivers an enterprise graphics management system that
streamlines the graphics publishing pipeline.
Aptimus, Inc.aptimus.

implemented adds

PRESS RELEASE Right Hemisphere Software Moves 3D Data From Microsoft Office to Adobe Acrobat 7.0 With One Click

(OTC BB: APTM), the
performance-based advertising network, today announced that the Company has
received notice from NASDAQ Listing qualifications that its application for
listing on the NASDAQ National Market has been accepted.

"We are delighted that our years of hard work and perseverance have brought
us to this major milestone," said Tim Choate, President and CEO of Aptimus,
Inc.

OB.