Xcelsius data
presentations remain interactive within the documents, even when
offline.

timetrends replenishment

perceptions costing

Forward-looking statements in this document are made
pursuant to the safe harbor provisions of the Private Securities Litigation
Reform Act of 1995.

Business Editors/High-Tech Editors

SAN DIEGO----Infommersion, the
industry leader in data visualization software, has launched the first
one-click integration of "live," Flash -based data presentations and
enterprise dashboards into Adobe Acrobat PDF documents.
Xcelsius ' PDF integration expands the reach of critical business
information beyond executives and into the hands of partners and
employees who are key to successful execution. Any person designated
with read-access to Adobe PDF files can assess the data and execute
plans accordingly.

mikan forecasting

applix.0 and higher .

scorecards assumptions

" Every year, Intelligent Enterprise's editors sift through
research, reviews and conversations within the Intelligent Enterprise
community to determine which vendors they believe provide exceptional vision,
technology innovation and customer leadership in attaining the objectives of
the intelligent enterprise.
Delivered by Applix and by a global network of partners, TM1-based solutions
help customers manage their business performance and respond to the
marketplace in real time."
The one-click integration of Flash-based dashboards into Adobe PDF
documents is available on Xcelsius XL Professional and Xcelsius
Enterprise XE editions.
For a demonstration of an Xcelsius dashboard , please visit
www.xcelsius.com

About Infommersion

Infommersion, Inc.

forerunner costing

Xcelsius software is available by calling the Xcelsius
sales team, by downloading the software from Infommersion's Web site
or through authorized reseller partners.

exponential markov

, Applix, Inc. For
more information about Applix , please visit http://www.

markov scorecards

This news release contains forward-looking statements that involve risks
and uncertainties. Xcelsius' easy one-click export opens the door for
end-users to create complex PDF documents that feature real-time
reports, previously only developed by more advanced IT staff. The cost for Xcelsius XL Professional is $495.

budgeting ratios

"Financial planning
in most organizations is a slow, 'error-filled distraction'.

costing perceptions

"Intelligent Enterprise has recognized Applix as a company that in
its flagship BPM suite delivers the ability to grow the business, increase
profitability, and increase competitiveness.com

About Applix
Applix (Nasdaq: APLX) is a global provider of Business Performance
Management and Business Intelligence solutions. With this new
feature , Infommersion's award-winning Xcelsius software gives
organizations the ability to distribute management reports and BI
dashboards widely and securely, leveraging Adobe's digital rights
management technology (DRM).

budgeting forerunner

"Traditional planning and forecasting processes are in dire need of a
makeover," said David Stodder, Intelligent Enterprise's editorial director and
the primary author of the annual editor 's choice feature. Increasingly,
finance departments will need to rely on companies like Applix to manage the
forecasting, budgeting, planning and reporting processes.

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Applix enables
companies to fix the whole process.
The Enterprise XE Suite, which includes Enterprise XE Developer and a
20 -viewer Connected Presentation Access License (CPAL), is priced at
$2,994. The dashboards and data presentations work with Adobe Acrobat
6. For more information, visit
www.

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This endorsement echoes what we
are hearing from our customers -- Applix's unified TM1 platform is delivering
is easy -to-use and quick-to-implement solutions from planning, budgeting and
reporting through to forecasting , and management by scorecards.intelligententerprise.
Its breakthrough product, Xcelsius, is a point -and-click Windows
application that converts data from corporate databases, SOAP-based
Web services and Excel spreadsheets into visually stunning,
interactive executive dashboards and scorecards, dynamic charts and
graphs, visual calculators, budget models and more. Xcelsius software
provides Visual Modeling(TM) for evaluating what-if scenarios and
future company performance.

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(Nasdaq: APLX), a global provider of single platform solutions for Business
Performance Management (BPM) and Business Intelligence (BI), announced today
that the editors of Intelligent Enterprise have selected Applix as a "Company
to Watch in 2005." The forward-looking statements provided by the Company in
this press release represent the Company's views as of the date of this
release. The Company anticipates that subsequent events and developments may
cause the Company's views to change. All other trademarks and
company names mentioned are the property of their respective owners. Our software's Dynamic
Documents feature is the first to marry these newly merged
technologies, creating the only tool that truly brings business
documents to life.

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Intelligent Enterprise shows business
and technology professionals how to plan, deploy, and manage the strategic
applications their companies depend on to improve decision making, optimize
business performance, and maximize the value of customer relationships.
More than 2,000 customers worldwide use TM1 for its tight integration with
Excel, real-time response, adaptability, and low total cost of ownership. Forward-looking statements concerning future plans or
results are only estimates and actual results could differ materially from
expectations.
(508)475-2441 (781) 274-6061 x206
kkassa@sparksource.

olap timetrends

com. is the industry leader in data visualization
software for individuals and businesses.

profitability olap

Published 18 times per year, Intelligent Enterprise provides comprehensive
coverage of the technologies and practices that promote the collection,
storage, analysis, and distribution of business information. These solutions, based on
Applix's TM1 analytics platform, enable the continuous planning, management
and monitoring of performance across the financial and operational functions
within the enterprise. Infommersion 's patented
technology enables executives, analysts and educators to turn complex
and confusing data into clear, engaging presentations and dashboards
for the Web, PowerPoint and PDF documents .

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org), and has been recognized by numerous
industry analyst groups for its technical leadership and vision in the
marketplace. TM1 Planning
Manager and TM1 Web are trademarks of Applix, Inc.

Contact:
Charlotte Locke Kelley Kassa
Applix SparkSource, Inc.

ratios markov

Publication Spotlights Applix's Ability to Solve Financial Planning Problems
for Customers

WESTBOROUGH, Mass."
"Companies need more agile and responsive planning systems to enable more
frequent planning cycles , better collaboration, performance measurement and
the real-time business modeling to test and predict business scenarios," said
David Menninger, Applix vice president, worldwide product management and
marketing.

profitability budgeting

Intelligent Enterprise Editors Name Applix a 'Company to Watch in 2005'

About Intelligent Enterprise
Intelligent Enterprise is the only IT publication focused exclusively on
the most critical issue in business today: unlocking the value of collected
information for competitive advantage. Certain factors that could cause or contribute to such
differences include without limitation, competitive pressures, changes in
customer demands, adverse economic conditions , loss of key personnel,
litigation, potential fluctuations in quarterly results, lengthy sales cycles ,
market acceptance of new or enhanced products and services, factors affecting
spending by customers and other risks, uncertainties and factors including
those described in the Company's Annual Report on Form 10-K for the year ended
December 31, 2004 under the heading "Risk Factors" and its most recent
Quarterly Report on Form 10-Q under the heading "Factors That May Affect
Future Results.
Applix and TM1 are registered trademarks of Applix, Inc.com

smoothing forerunner

"
As defined by the BPM Standards Group, a worldwide standards organization,
BPM enables a business to define, measure and manage its performance against
strategic goals.

Xcelsius Steals the Show from Adobe with One-Click Integration of Flash into Acrobat PDFs; Enables the Secure and Reliable Distribution of Business Intelligenc

With Xcelsius' Dynamic Documents(TM) feature, business users can
easily share presentations and dashboards through point-and-click
technology, exporting live Xcelsius models into the most popular
business communication tools, including PowerPoint slides, Web
portals, Outlook emails -- and now Adobe PDF files.com

smoothing perceptions

However, while the Company may elect to
update these forward -looking statements at some point in the future, the
Company specifically disclaims any obligation to do so, and these forward-
looking statements should not be relied upon as representing the Company 's
views as of any date subsequent to the date of this release.
"Xcelsius leverages Adobe's enhanced DRM security and provides a
reliable delivery mechanism for corporate dashboards and business
intelligence reports," said Santiago Becerra, CEO and co-founder of
Infommersion.
Founded in 2002 and headquartered in San Diego, Infommersion
combines management and development talent from industries, including
information technology, multimedia development, interactive
entertainment and business intelligence .infommersion.

forecasting procast

The core financial and operational processes of BPM include
planning, consolidation and reporting, analysis and the deployment of linked
key performance indicators (KPIs) throughout an organization.bpmstandardsgroup. Headquartered in Westborough, MA, Applix maintains
offices in four countries in Europe, North America and the Pacific Rim. For example, a marketing executive could email a secure PDF
document with an interactive "what-if" analysis of possible
advertising expense scenarios, helping colleagues understand the
financial impact of upcoming decisions.

costing perceptions

Applix is a founder of the BPM Standards Group
(http://www.

costing forerunner

Applix was chosen for the ability of its TM1(R)
planning, budgeting, forecasting, and reporting platform to "fix the whole
process" of financial planning as well as for its leadership role in the
performance management category. For more
information , visit the website at http://www. "Xcelsius uses Flash animation and PDF files to turn
existing static documents into rich reporting tools for improved
productivity and shortened time-to-decision.

ratios mikan

---

- - kjjkjk

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