Jaramillo will lead Beyond Point B's Retail Services
Operation.
Reed comes to TDS from Deloitte + Touche.

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8 billion .S.3 million customers in 36 states.

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QuEST Forum is a worldwide forum for cooperation and communication between
telecom service providers, suppliers and liaison organizations.

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----Beyond Point
B, a high performance team that delivers leadership development and
professional business coaching , announced today the addition of two
seasoned executives to head the company's health care and retail
services practices. For
more information, visit www.

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Beyond Point B Bolsters Executive Team with Two New Additions

Having worked her way through the
ranks and into executive management, she brings a deep commitment to
coaching, mentoring and development of other professionals. DALLAS , QuEST Forum (Quality Excellence for
Suppliers of Telecommunications) will hold its Sixth Annual Best Practices
Conference at the DoubleTree Hotel in San Jose, CA, Sept. 13-14, 2005.

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Lorraine Rinker will lead health care services while Laurie
Jaramillo will lead Beyond Point B's Retail Services . She also
is the creator of the Southern California Business Events group.
Participants will have an opportunity to discover firsthand insights on
benchmarking and measurement as well as learn about real-world challenges and
successful solutions to those challenges. Cellular and TDS Telecom, TDS operates primarily by
providing wireless and local telephone and broadband services.

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Host sponsors for this year's conference include Cisco Systems, Fujitsu
and Motorola. Through its strategic
business units, U.

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The conference is a comprehensive two-day event offering an intensive
learning experience and exceptional networking opportunities through a
thought-provoking blend of keynote speakers and panel discussions. CHICAGO, Telephone and Data Systems, Inc.

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Rinker will apply her
passion for helping others as leader of Beyond Point B's Healthcare
Services. Rinker has Fortune 100 industry expertise in health
care, leadership development, career development, organizational
development, and resource integration. Ms. We work with executives and senior managers
committed to building powerful, results-oriented organizations. This conference provides companies
the opportunity to showcase their organizational successes and gain
industry-wide recognition. The
organization began in 1996 when a group of leading telecommunications service
providers initiated an effort to establish better quality requirements for the
industry.

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2 billion
in annual revenues to its current run-rate of approximately $23. The
company currently employs approximately 11,500 people and serves approximately
6.

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Chambers has grown Cisco Systems from $1.

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questforum. Michael Jack, senior vice president and corporate
controller, and will be based in the company's Middleton, Wis. He has a wide
breadth of knowledge and experience in finance, administration and public
accounting practices.

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Presentation topics include, but are not limited to, Business Excellence
Models, Telecom quality benchmarking utilizing the TL 9000 standard,
Experience and Benefits, and Process Improvement Techniques.

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(Amex: TDS) announced the appointment of Randall H.

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Ms.beyondpointb.
Chambers has been lauded by government leaders and countless publications
worldwide for his visionary strategy, his ability to drive an entrepreneurial
culture, and his warm-hearted, straight-talking approach.
Other keynote speakers include Dr. In 2000, QuEST Forum launched its first Best Practices Conference to
bring together thought leaders, industry experts and practitioners to share,
interpret and apply best-in-class practices across a variety of quality
standards. TDS builds
value for its shareholders by providing excellent communications services in
growing, closely related segments of the telecommunications industry.

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Business Editors

SACRAMENTO, Calif.
Ms.

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"

About Beyond Point B

At Beyond Point B, we help organizations transform into focused,
high-energy workplaces. Terumi Chikama, Corporate Vice
President and Group President of Photonic Systems Group Fujitsu Limited; and
Tom Soroka, Director of Engineering and Technology for US Telecom Association. This annual event continues to shape the content and direction of
global conferences in Asia, Europe and Latin America.

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For more information about the Sixth Annual Best Practices Conference,
please visit http://www. Reed,
46 , will report to D. In his
role, Reed will promote leadership for the company's financial reporting ,
accounting policy and corporate accounting areas. A certified public
accountant, Reed has a Bachelor of Science in Accounting from The University
of Akron.

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"Their experience gives them unique
insight into the needs of diverse organizations to manage transition
quickly and effectively and produce positive results.

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org/bpc or contact the QuEST Forum Administrator
at +1-972-715-2450. His 21-year career at Deloitte + Touche
included extensive consulting work for Fortune 100 telecommunications clients,
as well as for companies from a variety of other industries.

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Cisco Systems President and CEO, John Chambers, will be a keynote speaker
at this year's conference. office. As well, he has a record of accomplishments in several
areas, including strategic planning, process and productivity improvement,
mergers and acquisitions, and internal controls., a FORTUNE 500 company, is a diversified
telecommunications corporation founded in 1969.

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With a 22-year Information Technology career culminating at the
executive level in the Health Care Industry, Ms. Most recently, he was a partner
of the firm based in Chicago, where he was a key leader of the firm's
assurance Midwest operations.

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Jaramillo has spent the last 25 years in executive
management, leading teams of more than 500 employees for nationally
recognized specialty retailers.com

Cisco Systems CEO to Speak at the QuEST Forum Sixth Annual Best Practices Conference in San Jose

TDS Announces Appointment of Randall H. Reed as Vice President and Assistant Corporate Controller

Telephone and Data Systems, Inc .

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"Beyond Point B is honored that Lorraine Rinker and Laurie
Jaramillo will be joining our team ," said Michelle Payne, Executive
Vice President of Beyond Point B. By
using coaching, facilitation , and training in leadership-skills, we
give individuals and teams the tools to excel, while reducing friction
and defusing conflicts that impede organizational effectiveness.

Reed as vice president and
assistant corporate controller of TDS, effective today, May 9, 2005.

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---

- - kjjkjk

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