Red Robin Gourmet Burgers(R) Announces New Partnership With Coca-Cola

There are more than 260 Red Robin(R) restaurant locations across the United
States and Canada, which include both corporate-owned locations and those
operating under franchise or license agreements. People are looking for new menu choices, the ability to eat
what they want and to know they are eating fresh and delicious foods.

jamba chains

Through the world's largest beverage distribution system , consumers in more
than 200 countries enjoy the Company's beverages at a rate exceeding 1 billion
servings each day. These statements may be identified, without limitation, by
the use of forward -looking terminology such as "may, "will", "anticipates",
"expects", "believes", "intends", "should " or comparable terms or the negative
thereof. The first franchised and "Quick" location was opened at Logan
International Airport by the Compass Group.

franchising breads

GREENWOOD VILLAGE, Colo.

About Fresh City
The first Fresh City opened in 1997 and is rapidly expanding its "fast-
casual " chain of restaurants.

prepackaged vitamins

Red Robin(R)
restaurants serve gourmet burgers in a variety of recipes with bottomless
fries, as well as many other items including salads, soups, appetizers,
entrees, desserts , and its signature Mad Mixology (R) specialty beverages.
"Their extensive and proven experience and overall belief in our concept made
this partnership so desirable.

franchising juices

vitamins salads

S.

City Expansion: Fresh City Restaurants Expand to Windy + Garden State Cities

In early November, Fresh City is opening
its 15th location in North Andover, MA with the 16th opening in Natick, MA
scheduled for January 2006.

julius fruit

Our brands have great synergy in being wholesome, real, genuine
and an active part of our communities. And
that 's what Fresh City is all about.

Contact: Paul Hersek
Fresh City
(781) 453-0200 X850
phersek@freshcity.

supplements franchising

We are looking forward to our
partnership both in the restaurant and in the communities that we serve. "Coca-Cola is honored by Red Robin's
decision to create a new business partnership. "Our new franchise partners believe
in our concept. The first new restaurant, located Warrenville, IL, is
set to open in mid October. "Business partners Rene.

smoothie jamba

(Nasdaq: RRGB)
Red Robin Gourmet Burgers (http://www."

Chicago: The agreement calls for the opening of up to 22 stores in
Illinois and Wisconsin.

juices sherbets

"We are very excited about our new partnership with Coca-Cola and our
ability to leverage their brand for the benefit of our restaurant system,"
according to Red Robin President and CEO Mike Snyder, "Coke's values line up
well with Red Robin's core values of honor, integrity, seeking knowledge and
having fun. The privately-held
company currently operates 14 Fresh City stores in New England and has more
than 400 employees . 2005 sales are expected to top $23 million and $32 million
in 2006. The company also owns and operates the Souper Salad chain in
Massachusetts.

snack blended

Along with Coca-Cola(R),
recognized as the world's most valuable brand, Coca-Cola Foodservice markets
four of the world's top five soft drink brands, as well as premium branded
juices, sports drinks, frozen beverages, teas, mixers and bottled waters .

salads prepackaged

com

franchising juices

during the summer."
"Red Robin is a wonderful restaurant concept with great team members and
outstanding leadership," said Tony Ferlauto, Vice President National Sales for
Coca -Cola Foodservice and Hospitality., Fresh City, the fast-casual
restaurant chain based in Massachusetts has signed major franchise expansion
deals with Fresh Start Enterprises in Chicago and Garden State Fresh LLC in
New Jersey. "Livingston is an ideal location
for the local resident and business communities but also for visitors from
other regions who are stopping in the area to visit and shop ," states Bruce
Reinstein, Co-founder and Chief Operating Officer of Fresh City. Other "Quick" locations are
located along the Massachusetts Turnpike and at Bradley International Airport
where the menu is limited.

blend vanilla

Chicago was the conceptual birthplace of
the "fresh food marketplace" concept.

julius juice

julius yogurt

"

About Red Robin Gourmet Burgers, Inc. All forward-looking statements included in this press release are
based on information available to us on the date hereof. Fresh City will be part of the new Livingston Town Center
Development, a lifestyle center featuring upscale retail and professional
spaces that are surrounded by luxury homes.

blended juices

Boer and Chris Hall at
Fresh Start Enterprises have significant experience with fast casual chains
such as Burger King, Jamba Juice, Arby's and Pizza Hut," said Larry Reinstein.

vegetable sherbets

com) founded in 1969, is a casual
dining restaurant chain focused on serving an imaginative selection of high
quality gourmet burgers in a family-friendly atmosphere.

About The Coca-Cola Company
Coca-Cola Foodservice and Hospitality serves the restaurant and
hospitality industry as part of The Coca-Cola Company (NYSE: KO), the world's
leading producer and marketer of soft drinks.

julius chains

franchising distinctive

Red Robin will serve a variety of
Coca-Cola products including Coke(R), Diet Coke(R), Sprite(R), Barq's(R)
Root Beer, Minute Maid Lemonade(R), Minute Maid Light Lemonade(R), and
Hi-C Fruit Punch(R). Fresh City, serves a distinctive array of freshly made-to-order
menu items, including salads, wraps, Asian noodle and stir-fry dishes and
smoothies in a comfortable setting.

wraps julius

, Red Robin
Gourmet Burgers, the casual dining company that serves up wholesome, fun,
feel -good experiences by offering its guests an imaginative selection of
high-quality gourmet burgers and innovative menu items in a family-friendly
environment, today announced that The Coca-Cola Company will be its newest
beverage partner in the company's nearly 250 corporate and franchise locations
across the United States.
After a comprehensive assessment, Red Robin executives and franchisees
decided to make the switch to Coca-Cola and are set to launch the transition
throughout the U . Fresh City, founded in 1997, offers a distinctive and diverse
selection of fresh, made-to-order menu items including salads, Asian noodle +
stir-fry dishes, wraps and smoothies in a comfortable inviting setting.
Through a mix of corporate owned and franchise agreements, Fresh City plans to
open at least 200 restaurants east of Mississippi by 2008.

franchising jamba

Forward Looking Statement
Certain information contained in this press release includes forward-
looking statements. 22 Restaurants to open in Midwest; 20 in New Jersey

NEEDHAM, Mass."

New Jersey: 20 stores are planned including with the first slated to open
in early 2006.

squeezed breads

Fresh City 's 14 restaurants can be found
throughout metropolitan Massachusetts, Rhode Island, New Hampshire , and
Connecticut.

snack juice

redrobin. Forward-looking statements include statements regarding
our expectations , plans, and objectives which are other than statements of
historical facts.
"People are craving new food choices because they are suffering from menu-
fatigue and are constantly bombarded with news about what they should and
should not eat, we want to bring the fun back to lunch and dinner ," said Larry
Reinstein, Founder and CEO of Fresh City.

salads smoothies

The new flagship store was recently opened in
Warwick, RI.

julius blended

---

- - kjjkjk

Loading...

(Note: These pages use the Atlas Content Safeguard System (ACSS) and require that Javascript is enabled for viewing.)