com on Wednesday, April 6.

CONTACT: Christopher Swartz of Ultimate Franchise Systems, 407-333-8587,
Web site: http: //www.5 million fund formed in July 2003.

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UFSY first acquires controlling
interest in these franchise systems. (OTC Pink Sheets: FCTN), Gator's Dockside Restaurants, Jreck
Subs, Inc.

This press release may contain forward-looking information within the
meaning of Section 27A of the Securities Act of 1933 or Section 21E of the
Securities and Exchange Act of 1934 and is subject to the safe harbor created
by these sections. Certain information included
herein may contain statements that are forward-looking, such as statements
relating to plans for future expansion and other business development
activities as well as operating costs, capital spending, financial sources and
the effects of competition.com or by calling toll-free 866-GET-GEFF
(438-4333).

Business Editors

SCOTTSDALE, Ariz.1 million, includes funds for
acquisition, new store development, and debt refinancing. "Having the support of GEFF behind us as
we grow and expand is reassuring.

Also known as frankfurters, a type of sausage generally served in a long, split bun.

served hospitality

During the discussion, Mr . The current
market capitalization is approximately five million dollars. Such forward-looking information is subject to
changes and variations which are not reasonably predictable and which could
significantly affect future results.gefranchisefinance., a six-unit franchisee of Coppell, Texas-based CiCi's
Pizza , recently finalized a deal with GE Commercial Finance, Franchise
Finance (GEFF) designed to assist in the growth of the company and the
concept.

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"Few companies in the small cap marketplace have ownership positions in
thirteen restaurant brands," explained Mr. and Quality Restaurant Ventures , Inc.


"Marlin Alexander is
preparing to support that growth with funding from GEFF. The company's 524 restaurants offer 16
kinds of fresh, hot, delicious pizza, pasta, salad, and dessert in a
buffet format.com or by calling toll-free 866-GET-GEFF
(438-4333).

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, Ultimate Franchise
Systems Inc. (OTC Bulletin Board: UFSY) announced today that its Chief
Executive Officer, Christopher Swartz , will be featured on
http://www. Swartz in preparation for the
CEOcast interview.net


Founded in
1989, Olympus manages more than $1."
"This deal embodies our commitment to the restaurant industry as a
whole," says Gary Naquin, vice president of structured finance, GEFF. This is a
perfect example of how GEFF helps franchisees and is committed to the
growth of franchised restaurants. We fully expect we'll go back to
work with them when the time comes for additional growth.

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HEATHROW , Fla. UFSY then consolidates and unifies the
legal, accounting, marketing and purchasing systems of these organizations. CEOcast's programming is
distributed to millions of on-line investors at over 700 financial web sites
as well as to more than 20,000 portfolio managers, buy-side analysts and
traders at more than 3,300 North American institutions., Obee's Franchise Systems,
Inc.
"It demonstrates the flexibility GEFF has to offer customers looking
for funding to fit their needs ."
GEFF funds four business needs, including the purchase of real
estate and equipment, new construction or remodels, acquisitions, or
refinancing.

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"They recognized a
significant growth opportunity just three months ago and made every
effort to make certain the deal went smoothly, quickly, and with
everyone's interests in mind. General
Electric (NYSE: GE) is a diversified technology and services company
dedicated to creating products that make life better.

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, which included more than $200 million of financing led
by GE Commercial Finance, Franchise Finance (GEFF). The deal, valued at $1.


menu sausage

"We believe that potential shareholders, investment brokers
and even financial institutions specializing in our industry are not sure what
value to place on UFSY stock.
"CiCi 's Pizza is a quickly growing concept in the Southeast," says
Steve Manghi, account executive for GEFF.gefranchisefinance.

enterprises generally


Olympus Partners is a private equity firm focused on middle market
management buyouts and later stage venture capital deals., USA.

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CEOCast.
(OTC Bulletin Board: UFSY) has investments in approximately 600 franchised
restaurants in 30 states throughout the United States., assume no obligation to update the
information contained in this press release.ufsi.

Olympus Partners Completes Sale-Leaseback with Funding from GE Commercial Finance Franchise Finance

"With funding from
GEFF and the help of their team, we were able to purchase those
restaurants and position the company for continued growth.

CiCi's Pizza Signs $1.1 Million Deal with GE Commercial Finance Franchise Finance

, the development of a new location
in Chesapeake, Va.

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Very few
lenders can offer $100 million in sale-leaseback financing, and act as
co-lead arranger and syndication agent on an additional $90 million of
senior debt," says Tom Quindlen, president and business leader, GEFF.
GEFF offers customers access to capital with a menu of products
featuring flexible structuring, including financing for acquisitions,
refinancing, construction of new units and remodels for single- and
multi-unit operators/chains.

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Ultimate Franchise Systems CEO to Review Company Value on CEOcast.com


At the beginning of 2004, UFSY had investments in 385 franchised
restaurants in 20 states with a market capitalization approaching fifteen
million dollars. recently
completed the acquisition of K-MAC Enterprises, Inc.

"From a capital and intellectual standpoint, GEFF was able to meet
our needs ," says Morris.

enterprises menu


This establishes a more significant infrastructure for these companies to
achieve their long-term growth and competitive strategies. Content is also
disseminated to over 7,000 investment research professionals representing over
425 institutions.

Business Editors

SCOTTSDALE , Ariz."
K-MAC reported $142 million in revenues in 2002 and $147 million
in 2003.

The total funding includes four major portions:

Nearly $100 million is designated for the sale-leaseback of 96
restaurant locations from K-MAC and Golden Partners to GEFF;

An $82 million term loan;

An $8 million development loan, co-led and arranged with Bank
of America Securities;

More than $30 million in equity."
The funding from GEFF calls for the acquisition of two stores in
Hampton Roads and Newport News, Va.
A GEFF customer since 2001, Marlin Alexander currently operates
six CiCi's Pizza restaurants in the Hampton Roads market of Southern
Virginia , including Norfolk, Virginia Beach, and Chesapeake.
"As a company, Marlin Alexander is coming into the next phase of
our growth, with the acquisition of existing CiCi's units as well as
the development and construction of new ones," says David Arris,
president, Marlin Alexander.

employee franchising



About CEOcast
CEOcast produces and syndicates streaming broadcast interviews with chief
executive officers of public and private companies. The buyout will form a
long-term relationship with the K-MAC management team, who will
continue to run the day-to-day operations, Olympus Partners, and GEFF,
which allows the teams to work collaboratively to achieve the
company's growth objectives.
GEFF played a key role in structuring the deal and was the sole
sale-leaseback provider, co-lead arranger, and syndication agent for
the bank facility component of the transaction. More information is available at
www .----Marlin
Alexander, Inc.

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These brands include:
FransAction Inc.
"GEFF invited Olympus to become a partner in the growth of K-MAC
and we expect they will be a part of that growth moving forward ," says
Paul Rubin, general partner, Olympus Partners., USA.

investor franchising

Today, Ultimate Franchise Systems, Inc ., Central Park Hamburgers, Li'l Dino's Deli and Grille, Sobik's Subs
(OTC Pink Sheets: QRVI), Famous Uncle Al's Hot Dogs (OTC Pink Sheets: FFDG),
Flamers Hamburgers, Westshore Pizza, Obee's (OTC: Pink Sheets: OBFC), Mountain
Mike's Pizza, New York Burrito, and Juicy Lucy's Hamburgers. and Golden
Partners , Inc.
The deal is Olympus Partners' most recent venture into the
restaurant industry and includes a portfolio of restaurants in
Oklahoma, Arkansas, Texas, and Missouri.
GE Commercial Finance, Franchise Finance (GEFF) is a leading
lender for the franchise finance market via direct sales and portfolio
acquisition in the United States and Canada. With more than $12
billion in served assets , GEFF serves more than 6,000 customers and
more than 21,000 property locations, primarily in the restaurant,
hospitality, branded beverage, storage, and automotive industries.
GEFF offers customers access to capital with a menu of products
featuring flexible structuring, including financing for acquisitions,
refinancing, construction of new units and remodels for single- and
multi-unit operators /chains.

lucy hdosen

----Olympus
Partners, the private equity firm based in Stamford, Conn. Marlin Alexander also has worked with
GEFF in the past to support other growth and remodeling projects
designed to bring the restaurants up to brand standard. The funding deal with Marlin Alexander is
an example of the GEFF commitment to providing financing solutions to
meet each customer's needs, and to help franchisees and franchisors
grow, compete, and prosper.

employee hospitality


The deal allows for the sale-leaseback of 96 restaurant locations
funded by GEFF, including Taco Bell, KFC, a number of co-branded Taco
Bell/KFC restaurants , and four Golden Corral restaurants."
GEFF is a leader in the restaurant industry and provides financing
for new store construction, acquisitions, remodeling, and refinancing
to restaurant franchisees .

chains ted

Accordingly, such results may differ from
those expressed in any forward-looking statements made by or on behalf of the
Companies. The company is
currently investing capital from its fourth fund , Olympus Growth Fund
IV, a $757.
GE Commercial Finance, which offers businesses around the globe an
array of financial products and services, has assets of more than
US$230 billion and is headquartered in Stamford, Conn. The
restaurant chain, established in 1985 in Plano, Texas, serves high
quality food at low prices. General
Electric (NYSE: GE) is a diversified technology and services company
dedicated to creating products that make life better.

hospitality hot

"

UFSY is a venture and management company that develops partnerships with
small to mid-size restaurant franchises.
"GEFF is uniquely positioned to lead deals of this size.
GE Commercial Finance, Franchise Finance (GEFF) is a leading
lender for the franchise finance market via direct sales and portfolio
acquisition in the United States and Canada.

served chain

, and the refinancing of existing debt to improve
cash flow and consolidate debt .

franchise dogs


Swartz will focus on the company's unique operational profile and his outlook
for UFSY during 2005.
"We believe in the growth potential of franchised restaurants and
K-MAC has a very attractive portfolio of successful restaurants," says
Rob Morris, managing partner, Olympus Partners. More information is available at
www.
GE Commercial Finance, which offers businesses around the globe an
array of financial products and services, has assets of more than
US$230 billion and is headquartered in Stamford, Conn.

generally muscle

Ultimate Franchise Systems, Inc. With more than $12
billion in served assets, GEFF serves more than 6,000 customers and
more than 21,000 property locations, primarily in the restaurant ,
hospitality, branded beverage, storage, and automotive industries.

chains employee

K-MAC, based
in Arkansas, is one of the largest franchisees in the Yum! Brands
system and has won many awards for its success , corporate citizenship,
and contribution to communities.7 billion on behalf of corporate
pension plans, public retirement systems, university endowment funds,
and executives of Olympus' portfolio companies.

franchise investor

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