"
The Deloitte -UConn study credits the life settlement market with providing
the impetus for life companies to develop their own secondary market options
for consumers, including accelerated death benefits or a loan to the
policyholder using the face amount of the policy as collateral.
MassMutual's financial strength ratings are among the highest in any industry:
Standard + Poor's Corp.

health services

Life Insurance Consumers Alliance Applauds Carriers' Study on Life Settlements

This increased demand, coupled with the enhanced value of the life
insurance contract, will provide carriers and professional insurance advisors
with opportunities to meet the needs of their financial consumers," said
Butera.

About LICA
The Life Insurance Consumers Alliance (LICA) is dedicated to ensuring that
life insurance consumers possess the knowledge and information they need to
maximize value in their policies.org

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New Fremont Office Joins Agency's Roseville and San Francisco Locations to
Provide Services More Conveniently

WALNUT CREEK, Calif., is a
global, growth -oriented, diversified financial services organization providing
life insurance, annuities, disability income insurance, long-term care
insurance, retirement planning products, structured settlement annuities ,
trust services, money management, and other financial products and services. Best Company, A++ (Superior); Moody's Investors
Services, Inc.

services life

LICA advances its mission by educating and
supporting consumers through professional support, direct consumer initiatives
and publications., AAA (Extremely Strong); Fitch Ratings, AAA
(Exceptionally Strong); A.M.

insurance z

LICA membership, which is based in 17 states ,
Canada and Puerto Rico, consists of consumers, professional financial advisors
and other financial services organizations.

financial top

" The study was
conducted by Deloitte Consulting LLP and the University of Connecticut and was
paid for by a group of insurance companies, including Massachusetts Mutual
Life Insurance Company.

CONTACT: Life Insurance Consumers Alliance (LICA)
James Butera
Executive Director
+1-202-742-4146
info@lifeinsuranceconsumers .

insurance health

WASHINGTON, The Life Insurance Consumers Alliance
today gave praise to a recently published study entitled "The Life Settlements
Market: An Actuarial Perspective on Consumer Economic Value . But when the policyowner must either meet "immediate
liquidity" needs or simply has no other means or measures to maintain the
policy, a life settlement is an option that should be explored by
policyowners ." Indeed, for certain policyowners, the study
concluded "the existence of an efficient secondary market in the financial
services industry could improve the economic welfare of consumers in general ,
as well as the value of the corresponding asset in the primary market. Butera, Executive
Director of LICA and a partner in the Washington, DC law firm of Butera +
Andrews. "The
secondary market value of life insurance will drive up the demand for life
insurance.

services financial

"
"For the majority of policyowners, maintaining their life insurance
policies continues to be the best course," said James J.org., Aa1 (Excellent).

financial top

The study seeks to provide a comprehensive actuarial
analysis of the life settlement market and examines the value of life
settlements relative to other options available to a policyholder.
Among the study's key findings is that life insurance policies should be
maintained until death, especially when a policyholder's health has
deteriorated greatly.
According to the report, under these circumstances "selling a life
insurance contract in the secondary market always provides more liquidity than
surrendering the contract. He continued: "But where the true value of the policy needs to be
accessed or the policy is no longer performing up to expectations , the
secondary market provides powerful and valuable options. LICA encourages public policies that increase the value of
life insurance for consumers. For more information on LICA or
membership please visit the organization's website at
http://www.lifeinsuranceconsumers.

San Francisco Bay Area Agency of MassMutual Financial Group Opens Fremont Office

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