The
8K features Reebok's MICRODIAL(TM) technology, a unique circumference
adjustment dial that makes it the first-ever fully-customizable 360 degree
hockey helmet. Known for his work with pro goalies
such as Patrick Roy and Roberto Luongo, Lefebvre designed an ultra -light line
of goalie equipment that will give today's netminders the edge they need when
facing 100 MPH shots.

stick aramid

"It was clear the first time I laced up my Rbk skates that this
commitment to quality and attention to detail extends into hockey.
The full Rbk Hockey product line will be available at retail on March 1st.
Reebok International Ltd.com/reports/c15016

Laura Wood
Senior Manager
Research and Markets
press@researchandmarkets.

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, Reebok International
(NYSE: RBK) launches Rbk Hockey, a new line of ultra-high performance hockey
products developed and tested by The Hockey Company, a Reebok subsidiary, in
close collaboration with some of the world 's best hockey players.

Research and Markets: Global Composites Market 2004-2010: Opportunities Market and Technologies

com/cgi-bin/prnh/20040820/RESEARCH )
After 3 years of a slow/down trend in the composites industry, the market
for composites increased significantly in 2004.

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With the acquisition ,
Reebok is now the world's leading producer of hockey equipment
and apparel.com
Fax: +353 1 4100 980

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DUBLIN, Ireland, Research and Markets
(http://www. Thermoset
and thermoplastic composites market are covered.researchandmarkets.

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"
To support the product launch, Reebok has created a multi-faceted Rbk
Hockey marketing campaign scheduled to launch in March .

Hockey is an team sport involving two teams who attempt to score the most goals against their opponents .

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Several NHL stars have already made the switch to Rbk Hockey including
Chris Pronger of the St.
"Rbk Hockey products integrate cutting edge technology and were developed
with input from NHL players to create the lightest equipment, with the best
fit and performance available," said Matt O'Toole, president and CEO of The
Hockey Company, a Reebok subsidiary.

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5 billion.

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It also provides regional
analysis. Profitability in raw materials as
well as in composite applications is quantified . This report is a must have report by every
company working in the composites industry to make timely strategic decisions.

Includes manufacturer, wholesaler and distributor of sporting goods used by consumers in various forms of hockey.

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(NASDAQ: ALDA) announced today they
had a win in the first PGA Tour event this year with Stuart Appleby's
back-to-back victory at the Mercedes Championship in Hawaii.

Aldila is a leader among manufacturers of high performance graphite golf
shafts used in clubs assembled and marketed throughout the world by major
golf club companies, component distributors and custom clubmakers. It also has
the exclusive worldwide rights to manufacture and market authentic , replica
and practice jerseys using the names and logos of the NHL and its teams.
(Logo: http://www. The report provides answer to
following questions:

-- How big the composites market is, by $ shipment and by Million lbs?
-- How big the market for marine, wind energy, sporting goods, pipes,
tanks, aerospace, electrical, automotive, construction, and other?
- - What are the market shares of industry leaders in various market
segments as well as in raw materials?
-- What are the market potentials for composite products in various market
segments of the composites industry such as marine, wind energy,
automotive, aerospace , construction, corrosion, electrical, sporting
goods and other?
-- What are the market potentials for carbon fiber, glass fiber, aramid
fiber, polyester, epoxy, core and other materials?
-- How much changes have taken place in resin and reinforcement prices in
last 5 years and what to expect in next 3 years?
-- What are the growth rates and forecasts (2005-2010) in various market
segments of the composites industry such as marine, wind energy,
automotive, aerospace, construction, corrosion, electrical, sporting
goods and other?
-- How big the market for composites by continents and by country?
-- How big the market for pultrusion, filament winding, hand lay-up, RTM,
compression molding, and other manufacturing processes?
-- What are the issues in the market and the prospects for growth?

This 459-page condensed market intelligence report provides 278
figures/charts and 82 tables to help you make confident business decisions.

stacey sticks

"Winning tournaments in back-to-back years is an outstanding
accomplishment. All of the
Rbk products are tremendous and I have no doubt my game will benefit from
joining the Reebok team.
Reebok and The Hockey Company have a long-term licensing agreement with
the National Hockey League, under which the Company serves as the exclusive
supplier of authentic "on-ice" game jerseys to all 30 NHL teams. It
also describes all of the latest, as well as the critical issues concerning
materials, market and technologies related to the multi-billion dollar
composite materials industry.

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NHL Stars including Modano, Pronger and Joseph make the switch to new line of
ultra-high performance skates, sticks and protective equipment

CANTON, Mass. Louis Blues, Mike Modano of the Dallas Stars, Pavel
Datsyuk of the Detroit Red Wings, Tony Amonte of the Philadelphia Flyers, 2004
World Junior Tournament MVP Patrice Bergeron of the Boston Bruins, Daniel and
Henrik Sedin of the Vancouver Canucks and Russian standout Evgeni Malkin, the
#2 overall pick in the 2004 NHL draft."
Reebok will also be well represented in nets with Detroit Red Wings goalie
Curtis Joseph, Roberto Luongo of the Florida Panthers, 2003 Conn Smythe winner
Jean-Sebastien Giguere of the Mighty Ducks of Anaheim, Mathieu Garon of the
Los Angeles Kings, Marc-Andri Fleury of the Pittsburgh Penguins, David
Aebischer of the Colorado Avalanche and 2004 Calder Trophy winner Andrew
Raycroft of the Boston Bruins. The 8K skates helped propel Patrice Bergeron to
Tournament MVP at the recent World Junior Hockey Championships (WJHC).
Reebok also has agreements with the American Hockey League, ECHL and Canadian
Hockey League.

aramid balls

goalie helmet

Perfectly balanced, the 7K stick features a
seamless construction that offers a more consistent and durable shaft. Growths in India and China markets have been highlighted. Markets for fiberglass,
carbon fiber and aramid fiber are discussed.

hockey bauer

aldila.
"Reebok continues to be at the forefront of developing performance
technologies that will define our industry and help the world's best athletes
push the limits of athletic achievement," said Reebok Senior Vice President
John Frascotti."
Leading the new Rbk Hockey product line is the 8K FitLite (TM) helmet.

shafts proform

Stuart Appleby Wins Mercedes Championship for Second Straight Year Using Aldila's NV(TM) Hybrid Graphite Shaft

Aldila, Inc.
The campaign, developed by Toronto-based advertising agency The Hive
Strategic Marketing, highlights the fact that with Rbk Hockey, Reebok has gone
back to the drawing board to "Rethink", "Redefine," and "Redesign" the look,
feel and performance limits of hockey products, while still remaining true to
the game and its long history and tradition. Sales
for 2003 totaled approximately $3. Learn what factors are impacting the
composites market.

curves curver

Reebok Breaks the Ice Launches Rbk Hockey

Goalies across the world will also have a chance to live the Rbk Hockey
experience to its fullest. The Rbk Premier Series of goalie equipment was
developed by goalie guru Michel Lefebvre.

nets hockey

We are certainly pleased in Stuart's continued confidence
in using our NV Hybrid graphite shaft," said Mike Rossi, Aldila's Vice
President of Sales and Marketing. Rbk Hockey
skates, sticks and protective equipment offer unmatched customizability and
feature new, proprietary technologies and materials never before used in
hockey equipment.
Rbk Hockey also introduces a skate that will set the standard in fit and
lightweight performance.
In 1991, Reebok collaborated with CCM to incorporate Reebok's
groundbreaking The Pump technology into CCM "Pump Tacks" skates. There are many changes such as
price wars, rapid increase in demands, shortage of certain raw materials and
an increase in new applications are happening in the global composites
industry. This market report provides trends and forecast for the
worldwide composites industry in various market segments such as automotive,
marine, construction, wind energy, aerospace, appliance ,
electrical/electronics, sporting goods and other.

balls shafts

Reebok's innovative composite SUBSHELL(TM) technology makes
the 8K the lightest helmet ever developed, 12-26% lighter than any other
helmet on the market .newscom.

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The NV Hybrid comes
in weight options of 85 and 105 grams.com.
"Reebok has always been a brand that puts performance and quality first,"
said Pronger.
Bergeron also used Reebok 's new 7K full-composite stick as Team Canada
took home Gold at the WJHC.
Rbk Hockey is Reebok 's first significant involvement in hockey, and has
been in development since the company's acquisition of Montreal-based The
Hockey Company in June 2004.

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"

The NV Hybrid graphite shaft features exclusive aerospace materials and
Aldila's unique Micro Laminate Technology that provides the player
enhanced power, consistent flex and precise feel. Aldila
also manufactures and assembles graphite hockey sticks and blades, and
manufactures composite prepreg material for its golf shaft business , hockey
business and external sales. The campaign,
entitled "The Switch is On," features Rbk Hockey's new endorsees and will
include print, electronic, out-of-home and television advertising . "By bringing this same approach to Rbk Hockey, Reebok has
made the world's fastest game, even faster . With a focus on agility and comfort, the 8K
FitLite(TM) skate provides unmatched foot and ankle protection with its PRO
ARMOUR(TM) technology. The 7K
stick features Super Lite aerospace-grade graphite for a lighter stick and a
quicker release. The Hockey Company's primary brands, CCM, Koho
and Jofa, are among the most respected in the sport., headquartered in Canton, MA, is a leading
worldwide designer, marketer and distributor of sports, fitness and casual
footwear, apparel and equipment under the Reebok, Rockport, CCM, Koho, Jofa
and Greg Norman Brands and footwear under the Polo Ralph Lauren Brand.

Contacts:
Dan Sarro, Reebok
781-401-4443
Len Rhodes , The Hockey Company
514-932-1118 #142

shafts goalie

supersafe ezgoal

Appleby used the NV Hybrid graphite shaft in route to his one-shot win
over Jonathan Kaye with a 21-under-par score. Mike Rossi continued by saying, "Our
NV Hybrid graphite shaft has become a huge part of our sales efforts
throughout the entire golf world.

For more information visit
http://www.

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"The products target the expressive, new
school hockey player who pushes the limits of speed, agility and creativity on
the ice and demands nothing but the best in performance, fit and comfort.researchandmarkets.
This report provides status of the composites industry by the end of 2004
and forecasts the market for 2005-2010.

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For further information on Aldila's entire product line visit our web site
at www . Like the
original Reebok Pump athletic footwear, the skates were very successful.com/reports/c15016 ) has announced the addition
of Global Composites Market 2004-2010 : Opportunities, Market and Technologies
to their offering.