com.

com under Media Center

-- All Japan Road Race Championship
DENSO will continue its sponsorship of Atsushi Watanabe (JSB1000) and
Hiroyuki Kikuchi (GP125).3 billion.
Sales for the fiscal year ended March 31, 2004 totaled US$561 million.
"We are pleased to join in this unique promotion for Walt Disney Pictures'
HERBIE: FULLY LOADED," said Bobby Rahal, who co-owns Rahal Letterman Racing .

dustin zittel

For more
information on Jamie Little, please visit http://www.jamielittle."

DENSO's sponsorships include:

Four-Wheel Races
-- Formula 1 (F1)
DENSO will continue to support Panasonic Toyota Racing as a corporate
sponsor for the second consecutive season.com under Media Center

-- World Rally Championship (WRC)
DENSO will continue to support the Subaru World Rally Team as a corporate
sponsor for the second consecutive season. The
company 's product lines include original equipment, aftermarket and re-
manufactured automotive parts, heavy -duty diesel and electrical components,
portable commercial air-conditioning units and industrial robots.

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Rahal Letterman Racing and Walt Disney Pictures Announce 'HERBIE' Promotion

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In MX World
Tour, all of the bikes can be modified with sick colors, cool stickers and
performance upgrades to boost horsepower and handling. For more information about Crave Entertainment, please visit
http: //www.cravegames. DENSO-made engine management systems, spark
plugs, radiators, oil coolers, displays and other components will be installed
in the DENSO SARD SUPRA GT.

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About Crave Entertainment:
Based in Los Angeles, California, Crave Entertainment is a privately held
publisher of videogame entertainment products.
Consolidated global sales for the fiscal year ended March 31, 2004 totaled
US$24.

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Crave produces games for the
major console platforms including Nintendo DS(TM), Game Boy (R) Advance,
Nintendo GameCube(TM), the PlayStation(R) game console, PlayStation(R)2
computer entertainment system and the Xbox(R) video game system from
Microsoft." The DENSO SARD SUPRA GT will be
entered in the GT 500 class. DENSO common stock is traded on the Tokyo, Osaka and Nagoya
stock exchanges .
In the Americas, DENSO employs 14,000 people at 33 companies with
consolidated sales for the above fiscal year totaling US$5. The film is rated "G. Buddy Rice and rookie Danica
Patrick pilot Honda powered Panoz cars sponsored by Argent Mortgage Company
and Pioneer Electronics.candelaria@disney .

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LOS ANGELES, Crave Entertainment, a leading
publisher of console videogames, today announced the upcoming release of MX
World Tour: Featuring Jamie Little(TM). This motocross racing game features
head-to-head competition for up to four players with race commentary and the
chance to race against well-known commentator and racer Jamie Little. Players attempt
to earn the coveted number one plate , signifying the top of the world
rankings, without getting DQ'ed along the way.

Two-Wheel Races
DENSO will continue to supply Iridium Power spark plugs, the world's first
spark plug that uses a 0."
Oren Aviv, President of Buena Vista Pictures the freewheelin' car with a mind of its
own -- who puts the car through its paces on the road to becoming a NASCAR
competitor.

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newscom.
This year, DENSO is adding to the products supplied to motor sports teams,
with a new compact alternator for Panasonic Toyota Racing in Formula 1 and
spark plugs to the Subaru World Rally Team in the World Rally Championship.

-- Others
DENSO will continue supporting Hisashi Tajima in the All Japan Motorcross
Championship and Keiji Nakamura in the All Japan Drag Race Championship.2 billion.com . 16 Argent Mortgage/Pioneer
Honda/Panoz/Firestone entry of Danica Patrick the upcoming IRL IndyCar Series
races at Texas Motor Speedway and Richmond International Raceway.com

Derek Del Rossi (New York)
Buena Vista Pictures Publicity
Manager , Publicist
212/536-6427
derek.

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TOKYO, DENSO Corporation today announced its motor
sports sponsorship plan for the 2005 season.com under Media Center

-- All Japan Formula 3 Championship (F3)
DENSO will support the Le Beausset Motor Sport as the main sponsor
starting in 2005. Buena Vista Theatrical
Productions is one of the largest producers of Broadway musicals , and the
Buena Vista Music Group distributes original music and motion picture
soundtracks under its four record labels: Walt Disney Records, Buena Vista
Records, Hollywood Records and Lyric Street Records.

CONTACTS:

Brent Maurer Dora Candelaria (Los Angeles )
Rahal Letterman Racing Buena Vista Pictures Publicity
Director of Public Relations Senior Publicist
(614) 529-7000, ext 104 818/560-4651
(614 ) 264-1254 cell dora.del.

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densocorp-na.
Patrick will also attend the upcoming June 19th world premiere of HERBIE:
FULLY LOADED at the historic El Capitan Theatre in Los Angeles."

About The Walt Disney Studios
Walt Disney Studios is a unit of The Walt Disney Company (NYSE: DIS) and
distributes motion pictures under Walt Disney Pictures -- which includes Walt
Disney Feature Animation and DisneyToon Studios -- Touchstone Pictures,
Hollywood Pictures, Miramax Films and Dimension Films.

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(Photo: http://www.

DENSO Announces 2005 Motor Sport Sponsorships

*See team information at http://www. DENSO also will continue to sponsor Team LCR (owned by
former GP rider Lucio Cecchinello).

"This program is an example of the non-traditional marketing opportunities
that can occur with Rahal Letterman Racing in IndyCar.

hick dustin

4-mm iridium alloy center electrode , to various
Motocross and World Two-wheel Championship riders.

-- FIM Road Racing World Championship (WGP)
DENSO will support new-comers Tomoyoshi Koyama and Toshinaga Kuzuhara in
the 125cc class.
The cornerstone of the promotion will see the logo of HERBIE: FULLY LOADED
on Rahal Letterman Racing's No. Herbie's got some new tricks under his hood as he takes audiences
for an action-packed spin in this high-speed comedy. In 2005 Rahal Letterman Racing campaigns three
cars in the Indy Racing League's IndyCar Series.rossi@disney.

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Its
customers include all the world's major carmakers.

apb alyssa

densocorp-na.

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99.
*See team information at http://www.com under Media Center

-- National Mustang Racers Association (NMRA) DENSO Iridium Power Ford
Drag Racing Series
DENSO will be the title sponsor for the second year and will support
drivers Larry Geddes, Robin Lawrence and Justin Burcham. For more information, go to http://www. Buena Vista
International serves as the studio's international distribution arm.

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*See team information at http://www.
*See team information at http://www. is an automotive components sales
and distribution company that employs 229 people in Long Beach, California.

About The Rahal Letterman Racing Team
Rahal Letterman Racing, based in Hilliard, Ohio and co-owned by three-time
IndyCar Champion and 1986 Indianapolis 500 winner Bobby Rahal and CBS LATE
SHOW host David Letterman, has been a leading open-wheel racing operation for
more than a decade compiling 19 victories, 26 poles and one series
championship (Bobby Rahal in 1992 in CART) and an Indianapolis 500
championship (Rice in 2004 ).

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Crave Drops the Gate and Waves the Green Flag Announcing MX World Tour: Featuring Jamie Little(TM) !

In addition to her numerous announcing and
commentating duties for ESPN, ABC, NBC, Speed Channel and TNN, Jamie is a
racer, competing in both mountain bike and mini-bike races.99. DENSO has been sponsoring motor
sports since 1971.
"DENSO is excited to sponsor these motor sports teams , and we hope to
improve our name recognition and corporate image through our involvement with
motor sports around the world," said Hiroshi Uchiyama, senior managing
director, Sales and Marketing. "It also is a good opportunity to showcase our
technology to our many customers who support the motor sports community.com under Media Center

-- Super GT (tentative name)
DENSO will support TOYOTA TEAM SARD as the main sponsor in the Super GT,
previously named "All Japan GT Championship .

-- National Hot Rod Association (NHRA) and NOPI Drag Racing Association
(NDRA)
DENSO will sponsor Jojo Callos, the 2003 NDRA Pro 4 Cylinder Points
Champion and 2001 NHRA Hot Rod Champion.
Walt Disney Pictures' HERBIE: FULLY LOADED opens nationwide on Wednesday,
June 22.

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com/cgi-bin/prnh/20050204/LAFRU3 )
Developed by Impulse Games for Crave, MX World Tour allows players
hundreds of combinations in creating customized bikes and riders.com. Also, spark plugs developed for
the WRC car will be installed in the SUBARU IMPREZA WRC 2005.

itp carrs

Racers execute 'no-
handers' or 'nac-nacs' as they make their way through doubles, triples and
whoop-de-doos in 32 different competitions on MX World Tour.

MX World Tour: Featuring Jamie Little(TM) includes:

* Jamie Little, the hottest commentator in motor sports, racing against
players and providing in-race commentary

* Allows players to create their own customized bikes and riders to
match their favorite rider, or create a new look

* Both SX (Indoor ) and MX (Outdoor) events

* Rock-solid bike physics only available on MX World Tour

* New Super-Moto (dirt + asphalt) event -- the first of its kind in a MX
game

* A new custom hole-shot device to achieve faster starts

* Over 30 completely different competitions

* Motocross bikes that can be upgraded with increased horsepower and
custom handling

* Full-featured career mode

* Split-screen multiplayer mode with up to four players

* Realistic starts complete with a 30-second board

Scheduled for release on April 5, 2005, MX World Tour: Featuring Jamie
Little(TM) will be available for the PlayStation(R)2 computer entertainment
system and Xbox video game system from Microsoft with an MSRP of $19.densocorp-na.

DENSO Corporation, headquartered in Kariya , Aichi prefecture, Japan, is a
leading global supplier of advanced technology, systems and components .globaldenso. HILLIARD, Ohio, Rahal Letterman Racing, a leading
open-wheel racing team in North America, and Walt Disney Pictures, a division
of The Walt Disney Studios, announced today a promotion for the upcoming movie
HERBIE: FULLY LOADED by working with 2005 Indy 500 Rookie of the Year Danica
Patrick.

scedule fite

Also, new alternators developed by
DENSO will be installed in the TF105, in addition to the DENSO spark plugs,
radiators, and oil coolers that have been installed since the entry of
Panasonic Toyota Racing to F1 in 2002.densocorp-na. With an all-star cast
along for a wild ride , this comedy puts Herbie to the test -- on-road,
off-road, on the track and into the record books . Vitor Meira of Brazil pilots a Honda/Panoz sponsored
by Menards and Johns Manville.

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Jamie Little is one of the most recognized commentators in the world of
motor and action sports.

Xbox is a registered trademark of Microsoft Corporation in the United
States and/or other countries .
*See team information at http://www.
Established in 1971 as the first overseas affiliate of the DENSO
Corporation, DENSO Sales California, Inc. Buena
Vista Home Entertainment and Buena Vista Home Entertainment International
together distribute Disney and other film titles to the rental and
sell-through home entertainment markets worldwide.com

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The film also stars Justin
Long, Breckin Meyer with Matt Dillon and Michael Keaton.

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densocorp-na. Worldwide, the company
employs 95,000 people in 31 countries and regions, including Japan.

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Scheduled for release on April 5, 2005 , MX World Tour: Featuring Jamie
Little(TM) will be available for the PlayStation(R)2 computer entertainment
system and Xbox(R) video game system from Microsoft with an MSRP of $19.

-- Pro Drag Racing Series
DENSO will be the title sponsor of the Pro Street Class for the third
consecutive year.